Casa Martini
Come dimenticare il celebre claim “No Martini? No party!” o lo spot tv con la bellissima e sensuale Charlize Theron?
Questi sono solo alcuni ricordi che mi sono venuti in mente durante la visita a Casa Martini che ha sede a Pessione di Chieri (Torino).
Qui potrete ripercorrere la storia del famoso brand anche attraverso una piccola sezione dedicata al marketing ed alla comunicazione.
Ma non è tutto: molto particolare ed importante è la raccolta archeologica di vasi, anfore, filtri e coppe risalenti addirittura al VII secolo a. C. così come i monumentali torchi che venivano utilizzati per la produzione.
Sarete trasportati dai profumi dei selezionatissimi ingredienti e poi avrete modo di entrare nella “Cattedrale” dove avviene la produzione.
E per finire... che ne dite di prendere un drink direttamente alla Terrazza Martini?
4 notes
·
View notes
pissed off percy is a determined percy. because the second he saw his mom encased in gold and being held captive in the underworld. it was go time. he gained the upper hand on hades in under ten minutes. whooped ares's ass in under three. returned zeus's bolt and told him off like twenty minutes later. and then told kronos to stop being a coward and come find him. no one's fucking do it like our boy.
7K notes
·
View notes
the responses i’ve seen to shiv’s ending seem very quick to write her off as just another sad victim of the cycle, which isn’t without truth BUT!!! that is not even remotely the summation of shiv’s story.
i don’t think she votes yes to “save kendall” or to try to finally set her brothers free. and i don’t think her main concern was that ken was becoming their dad. she absolutely noticed and didn’t love it, but that was not her motivation in betraying him. she was thinking about herself.
it’s tempting to make a martyr out of her as she is the only female child and we see her suffer the onslaught of misogyny that comes with that. but to make her into a saintlike figure who got beat takes away the power and intelligence behind her decision.
at this point she’s stuck between two non ideal choices, but she recognizes that they have accidentally made her the single most important player in the game. because while she can’t have the outcome she’d prefer, she has the power to decide the fates of everyone else. the written off lone woman now holds in her hands the fate of every man in her life.
so she thinks about the long term benefits of both options and realizes that one side leaves her completely without any leverage.
her brothers have proven to her multiple times in the last few days alone that they will cut her out and walk all over her the first chance they get. siding with them leaves her nothing to bargain with. she would just have to hope that ken would actually take care of her. and that level of vulnerability is not only unacceptable to her, it’s stupid. and shiv fuckin roy is not stupid.
so she thinks about the other side and about what she actually wants for her life. and against her better judgment, it’s becomes unfortunately clear that she wants tom. the way she wants him is not altogether loving or even good but it is necessary to her. she sees relationships as having winners and losers and she chose this man specifically so that she could be confident in her ability to win. except now he’s grown some balls and made himself unavailable to her.
she may not like the way her husband is evolving but she already placed her bets on him, so she’s sure as hell not losing to him now. there’s also a part of her that feels intrigued by this new man she’s married to. it’s interesting to have a sparring partner in him instead of having to looking for excitement outside of their marriage.
so for maybe the first time ever, she processes what tom has said to her and thinks about what he actually wants.
he needs her to prove that she cares. he needs to know that she is capable of sacrifice. if she can’t find it within herself to do this for him, then she will lose him, and by extension, she will lose.
siding with tom gives her the opportunity to once and for all make a grand-stand gesture of love, but more importantly, it creates leverage for her. never again will he be able to hold the moral high ground over her head. never again can he say she doesn’t love him. never again can he call her selfish or uncaring. above all, he can never betray her again, because she just removed all of his moral justification for turning on her. he doesn’t realize it yet, but she’s just taken back all the power in their relationship. just in a more subtle way than she’s used to operating.
and just like that, she has the ceo of a multi billion dollar company in her pocket, while situating herself as the only descendant of logan roy to still be playing the game, having removed her brothers from the equation permanently. she may still be far from the top but she’s creating a path for herself to climb.
so yes, she’ll let tom play king for a day, and she’ll have his baby and say “congratulations,” and play the gracious wife, but tomorrow is a new day with lots of room to maneuver. and when her husband puts out his hand, she’ll place her own on top. but she won’t grasp it because she doesn’t need to.
6K notes
·
View notes
Quando è nata la pubblicità: dalle origini ai primi sviluppi
Ti stai chiedendo quando è nata la pubblicità? Questo articolo fa al caso tuo. Ripercorriamone insieme le origini e i principali sviluppi.
Ti stai chiedendo quando è nata la pubblicità? Come e perché abbiamo avuto la necessità di inventare questa particolare forma di comunicazione? In questo articolo cercheremo di scoprire proprio cos’è la pubblicità e indagheremo le sue origini, ripercorrendo la storia della comunicazione pubblicitaria e, in parte, dei mezzi di comunicazione.
Indice
In questo articolo scoprirai quando è nata la…
View On WordPress
0 notes