Sleep Number Corporation has recently announced a renewed five-year commitment to the Dallas Cowboys, solidifying their position as the "Official Sleep + Wellness Partner" for the team until the 2026-2027 season. The partnership, established in 2017, has been instrumental in optimizing player performance through the use of Sleep Number's innovative 360® smart beds. Approximately 85% of Cowboys players, coaches, and trainers now benefit from quality sleep, biometric data, and personalized insights provided by these smart beds.
View this post on Instagram A post shared by Dak Prescott (@_4dak)
Sleep Number and Dallas Cowboys Unite
The focus of the partnership extends beyond the field, with Sleep Number and the Cowboys collaborating on community relations initiatives. In the upcoming 2022-23 season, they aim to support cancer patients and caregivers, aligning with their shared values of community outreach and giving back.
Over the years, Sleep Number, with the Cowboys' assistance, has donated over $850,000 to Blue Star Families, a non-profit supporting military families in transition. In the upcoming season, Sleep Number and the Cowboys are set to partner with the American Cancer Society during October, promoting cancer prevention and care as part of the NFL’s Crucial Catch campaign.
Data-Driven Excellence
As part of their marketing efforts, Cowboys' quarterback Dak Prescott takes center stage in Sleep Number's new advertising campaign, aptly titled "Data Dak." The campaign, set to debut on digital platforms, streaming services, and national television on September 8, showcases Prescott using his 360 smart bed's accurate data, including HRV and circadian rhythm data, to optimize his on-field performance.
In conclusion, Sleep Number's continued partnership with the Dallas Cowboys underscores the importance of quality sleep in athletic performance. The collaboration not only benefits the team but also contributes to meaningful community initiatives, showcasing the impact of purpose-driven partnerships in the world of sports.
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Hey, sleep enthusiasts and dream chasers! 😴💫 Let's explore the magical world of smart beds, where technology meets tranquility, and every night's sleep is a journey into the future! 🚀
Sleep Science: Smart beds aren't just about comfort; they're about optimizing your sleep quality. They adjust to your body's needs, making sure you wake up refreshed and rejuvenated. 🛌🌟
Personalized Comfort: Say goodbye to one-size-fits-all. Smart beds offer customizable firmness, temperature control, and even massaging features. It's like a tailor-made dream! 🧖♀️🌡️
Sleep Data Insights: With built-in sensors and apps, smart beds provide you with valuable insights into your sleep patterns. It's like having a personal sleep coach by your side. 📊📈
Soothing Sounds: Some smart beds come with soundscapes and white noise options to create the perfect ambiance for a night of deep, peaceful sleep. 🌌🎶
Anti-Snoring Tech: Smart beds often include anti-snoring features, ensuring a quiet night for you and your partner. No more elbow nudges in the middle of the night! 🤫👫
So, whether you're a sleep tech aficionado or just someone looking for the best night's sleep, smart beds are revolutionizing the way we rest and recharge. Let's embrace the future of bedtime and dream bigger with every night!
Dreams Do Come True: The Magic of a Smart Bed! ✨🛏️
Imagine a bed that knows just how to cradle you into the perfect sleep, adjusts to your comfort, and even wakes you up gently in the morning – that's the world of smart beds! 🌙😴
With built-in sensors and cutting-edge technology, these beds are more than just a place to rest your head; they're your sleep companions. From tracking your sleep patterns to offering personalized comfort settings, a smart bed is like a sleep genie granting your every wish for a restful night. So, say goodbye to restless nights and hello to the future of slumber – it's time to dream smarter!
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