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cristianworthington · 10 months
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325 – Empathetic Leadership in Remote Work [Video]
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freeexceldownloads · 1 year
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LinkedIn Content Calendar
Download free excel template for creating content update calendar for LinkedIn. This template is useful for industry experts, CEO, General Managers, Employees, branding managers, corporate communication consultant and content writers. An effective LinkedIn Marketing and posting strategy can generate good leads toward Business to Customer (B2C) and Business to Business (B2B). It is also a good…
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sophiaseo34 · 1 year
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How Does the LinkedIn Algorithm Work in 2023?
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LinkedIn is the best platform for reaching the right audience to show your content, but to maximize your exposure you need to understand how the LinkedIn algorithm functions. LinkedIn evaluates a wide range of variables to determine how relevant your material will be to your audience and assigns it a ranking. It then distributes your content to a portion of your audience and checks to see if they are responding. Then it determines whether to push it to more people and carry out more testing or to discontinue displaying it in the feed based on the results of that initial test.
How LinkedIn Algorithm Treats Your Post
LinkedIn places the content you upload in one of three categories.
Spam
Low quality content
High quality content
You can easily refer to the spam category if:
Use bad grammar 
Don't use multiple links
Don't tag more than 5 people 
Don't use hashtags like "follow," "comment," or "like."
The tough aspect is figuring out what is high quality and what is low quality. Here are some factors to keep in mind.
Only tag people who will respond.
Use around three hashtags, the first of which should be wide, the second specific, and the third extremely specific (#webdevelopment, #javascript, #Vuejs)
Structure your post to make it easily readable.
Focus on posting questions as it is an easy way to encourage response.
Don't use outbound links.
Use strong keywords.
Golden Hour
It is the first hour after you share the post on LinkedIn, and it plays a vital role in your post’s success. LinkedIn evaluates the initial engagement to see whether it deserves to move into other people's feeds. Your content is far more likely to do well throughout the day, week, or month if it performs well in the first hour. If no one reads your post or responds to it during the first hour, then that post may not get engagement.
You should post when your audience is active and ask questions to engage them. When someone interacts you should actively respond to them. Not only post and forget also get engaged with your audience. Try not to edit your post it will weak the reach.
Ranking Signals
LinkedIn has three ranking signals to determine what you see in your feed.
Personal Connections
LinkedIn consider who you work with and whom you have interacted with before to determine which post is directly relevant to you.
Interest 
LinkedIn evaluates your interests which groups you have followed and which hashtags you have used. LinkedIn will also determine the language of the post and the companies, people, and topics mentioned in it.
Engagement 
The algorithm assesses how likely you will share, comment, or respond to a post. The model also considers prompt responses to content authors.  You'll appear more frequently in other people's feeds the more frequently you engage with individuals on a daily basis.
Which Types of Posts does the LinkedIn Algorithm Want to See?
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Let's start by examining the fundamentals of a successful LinkedIn content strategy. Following are the kinds of postings that often generate engagement and adhere to the platform's best practices.
Question-Based Posts
Anybody wishing to expand their LinkedIn network should focus on posting questions. After all, questions act as a call-and-response to stimulate dialogue among your audience. When you post anything as a question, people are compelled to respond rather than ignore you.
Image-Based Posts
All social media platforms, including LinkedIn, have strong performance for visual material. There's a reason why the most active LinkedIn profiles always include images in their updates. For instance, infographics are a tried-and-true approach to increase engagement and shares since they allow viewers to quickly consume your material.
Add on Some Hashtags
On LinkedIn, hashtags help you identify your target market and make your content more discoverable. LinkedIn recommends using no more than three hashtags per post. LinkedIn advises using specialized hashtags (#businesswriting) rather than generic ones (#business).
Awards and Accomplishments
Flexing your influence and showcasing your success is key to growing your LinkedIn audience. Posts that focus on accomplishments are "Like" magnets since other users will praise you for a job well done.
Video Content
It's no secret that LinkedIn enjoys watching videos. In fact, the company introduced its own native video format in 2017. Because of this, marketers should strive to post to LinkedIn's platform rather than just sharing a YouTube link. Keep in mind that LinkedIn video marketing doesn't need to be a high-end production. LinkedIn continues to add new capabilities, one of them is LinkedIn Live, which has a format comparable to Facebook Live.
Conclusion
LinkedIn is a fantastic platform for content sharing. About 1% of the site's more than 500 million members regularly publish. You will ultimately be in the top 1% if you simply start posing once a week. Try a variety of content, including text, video, and more, to determine what works for you.
Are you ready to take your business to the next level? Our digital marketing services can help you reach new customers, increase your online presence, and grow your revenue. Contact us today to learn how we can help you succeed in the digital world.
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linkedinleverage · 2 years
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Do Emojis belong on LinkedIn?
Do Emojis belong on LinkedIn?
Are emojis making LinkedIn too casual? Emojis can be a great way to quickly communicate emotion, personality and context with your text on LinkedIn. They can make text easier to read and remember and support your brand. As we become more relaxed in our language and the average user age on LinkedIn drops, the experience evolves. We almost expect younger people to use emojis, and as with any trend,…
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bubbarnes · 3 months
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“... you're like, not missing much on LinkedIn”.
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basslinegrave · 3 months
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ending the competent vs incompetent stone debate by saying he turns "incompetent" being around robotnik because it makes him nervous because he is so in love it makes him stupid
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jewelk595 · 7 months
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A BEAUTIFUL SUNSET
The allure of a sunset in nature is an awe-inspiring spectacle that captivates the heart and soul. As the sun gracefully descends below the horizon, it paints the sky with a breathtaking palette of colors. Warm hues of orange, pink, and crimson intermingle with cool shades of blue and purple, creating a mesmerizing blend that seems to be taken from an artist's brush.
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The setting sun casts a soft, golden glow upon the landscape, transforming ordinary scenes into ethereal beauty. Trees stand in silhouette, their branches reaching for the darkening sky, while bodies of water mirror the sky's magnificent display, creating a shimmering, reflective canvas.
As the sun dips lower, the air takes on a tranquil hush, and the world seems to pause, as if in reverence of this daily ritual. It's a moment of reflection, a reminder of the impermanence of time, and an invitation to appreciate the simple yet profound wonders of the natural world.
Witnessing a sunset in nature is a reminder of the harmony and balance that exist in the world, even amidst life's chaos. It is a moment to breathe deeply, to connect with the Earth, and to be grateful for the beauty that surrounds us. The sunset in nature is not merely an event; it is a timeless, soul-stirring experience that leaves an indelible mark on the heart.
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dreamwinged · 21 days
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like aaaa idk how to fix this ,, i have such confidence issues and feel bad for things i shouldn’t even feel bad abt bc technically i know i deserve to be happy as much as anybody else but i just can’t get over it n i know it’s not fair to myself but at the same time it feels like it is bc i am not the fondest of myself eeeek it’s just hard. i think im just stressing out bc i’ve been around my family and that always is a tough adjustment period idk idk idk sorry for rambling i promise to be more normal soon
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thelifeofniy · 1 year
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*special thanks to UCSD*
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cristianworthington · 11 months
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Seven steps to kicking your price-promotion addiction [Video]
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Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you're not on platforms like Facebook, Instagram, and LinkedIn, you're missing out!
#socialmediamarketingcompany #socialmedia #Inboundmarketing #MEDIAHEIGHTS #digitalmarketingcompany #searchengineoptimization #content #instagrammarketing #advertisingagency #web #MEDIAHEIGHTSPRCOM #best #public #relation #agency #in #chandigarh #mohali #punjab #north #india #buildingrelationships #globally #customer #internetbanding — at media heights #smo #branding #facebook #twitter #marketingonline #brand #searchengineoptimization #internetmarketing #follow #digitalagency #marketingagency #motivation #digitalmarketingtips #onlinebusiness #websitedesign #marketingonline #brand #searchengineoptimization #content #instagrammarketing #advertisingagency #web #technology #onlinebranding #branding360degree #SEO #SEObrandingagency #websiteranking #websitetrafic #Digitalmarketing #mediaheights #OnlineAdvertising #instagrammarketing #advertisingagency #web #marketingonline #brand
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haly-reads · 9 months
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Hey Haly,
I think I once saw a post of yours saying freelancing. Can you please tell me how can a college fresher get into some online/freelance content writing or related jobs in India?
Hi! I suggest LinkedIn. It's advisable to create a profile even if you are just a fresher. You can list any internships (paid or unpaid) in your profile. Slowly, you can start applying for gigs. I assume that you have samples of your written content or/and a blog. All the best!
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linkedinleverage · 2 years
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Should you turn on LinkedIn Creator Mode?
Should you turn on LinkedIn Creator Mode?
Publishing with LinkedIn Creator Mode LinkedIn has become a prominent publishing platform, and now you have the opportunity to enhance your reputation and build your audience as a content creator by activating Creator Mode.  What does it mean, how can it benefit your personal brand and should you turn it on? WHAT IS CREATOR MODE? Creator Mode is a tool for those who publish, or aspire to publish…
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gophyllisk · 11 months
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Phy
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rocketsocials01 · 11 months
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Social Media Planner: Plan, Schedule, Publish, and Manage
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What is Social Media Planner?
A social media planner is a tool, system, or process that empowers organizations or individuals to effectively plan, schedule, publish, and manage their social media content. With the help of a social media planner, it becomes simpler to strategize and organize content in advance, ensuring a consistent and cohesive brand presence across various platforms like Facebook, Twitter, or Instagram. By utilizing a social media planner, businesses and individuals can maximize their social media efforts and maintain an active and engaging online presence.
Why is there a need for a social media planner?
SocialMedia Planning has many uses for businesses as well as individuals.
Planning ahead is a fundamental strategy for developing a consistent social media presence, tracking results, and continuously improving your overall strategy. By proactively mapping out your content, you can ensure a regular flow of engaging posts that resonate with your target audience. This consistency helps to establish brand recognition and fosters a sense of reliability and trust among your followers. Moreover, planning ahead allows you to evaluate the performance of your social media campaigns, analyze metrics, and identify patterns or trends. Armed with this data, you can make informed decisions, refine your approach, and optimize your content strategy over time. By embracing the practice of planning ahead, you lay a solid foundation for a successful and impactful social media presence.
Here are some of the numerous advantages that come with utilizing a social media planner:
Improve Productivity: - Using a social media planner can significantly improve productivity by streamlining your social media management process. With a well-organized and structured approach, you can plan and schedule your content in advance, ensuring a consistent and timely presence across multiple platforms. By eliminating the need for spontaneous content creation, you can allocate dedicated time slots for brainstorming, content creation, and engagement with your audience. This focused approach not only saves time but also allows you to work more efficiently, resulting in increased productivity. With a social media planner, you can stay organized, prioritize tasks, and optimize your workflow, ultimately achieving more in less time and maximizing the impact of your social media efforts.
Publish Content More Consistently: - A social media planner enables you to publish content with greater consistency, which is essential for maintaining an engaged audience and building a strong online presence. By planning and scheduling your posts in advance, you can ensure a regular flow of content across various social media platforms. This consistent publishing schedule helps to establish expectations among your followers and keeps them engaged by providing them with fresh and relevant content on a consistent basis. Moreover, a social media planner allows you to maintain a steady presence even during busy periods or when you may not have the time to actively manage your social media accounts. By publishing content consistently, you can establish your brand as reliable, dependable, and committed to delivering valuable content to your audience.
Keep Organized: - With a social media planner, you can effortlessly outline your content schedule, including precise dates and times for your posts. This allows you to keep a record of your published content, track when it was published, and have a clear view of what is planned for the future. By having a centralized location for your content calendar, you can easily manage your social media presence and seize opportunities to engage with your audience without missing a beat. The visual representation of your planned content assists in maintaining consistency, ensuring a diverse range of content types, and identifying any gaps or overlaps in your posting schedule.
Develop Your Strategy: - A social media planner plays a crucial role in developing your strategy by providing valuable insights into the success of your content. With a social media planner, you can track important metrics and analytics that reflect the performance of your posts on various platforms. By analyzing this data, you gain a deeper understanding of what resonates with your audience and what doesn't. This information becomes a valuable resource for shaping your future content strategy.
With the ability to measure the impact of your content, you can make informed, data-driven decisions about the type of content, posting frequency, and platform optimization. You can identify the best-performing posts, understand the engagement levels, reach, click-through rates, and conversions they generate, and adjust your strategy accordingly. By leveraging the insights provided by a social media planner, you can refine your approach, focus on the content that resonates most with your audience, and allocate resources effectively to maximize the effectiveness of your social media presence. Ultimately, a social media planner empowers you to make informed decisions and continuously improve your strategy for better results.
Collaborate With Your Team: - A social media planner facilitates seamless collaboration with your team, enabling effective coordination and streamlined workflow. With a social media planner, multiple team members can access and contribute to the planning, creation, and scheduling of social media content.
Collaboration features within a social media planner allow team members to assign tasks, share ideas, and review content drafts. This promotes better communication and ensures that everyone is on the same page regarding the social media strategy. By having a centralized platform for collaboration, you can minimize miscommunication, avoid duplicate efforts, and maintain a consistent brand voice and messaging.
Furthermore, a social media planner allows for easy content approval processes, where team members can provide feedback and make necessary revisions before posts go live. This helps maintain quality control and ensures that content aligns with the brand's guidelines and objectives.
If you want to learn more about Social Media Planner, visit Rocket Socials Social Media Planner feature today or sign up for a free 7-day trial. Get an instant 30% off when you use our promo code.
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alex123456moralas · 1 year
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VUELOS BARATOS DE QUITO A DENVER
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