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vasitumthings · 5 years
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Social Media Soaring to Miraculous Heights
“Social media is not a media. The key is to listen, engage, and build relationship” -David Alston
The Birthplace of Social Media
The definition and classification can although be controversial, in 2019 Merriam-Webster defined the term as "forms of electronic communication (such as websites for social networking and micro-blogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos)".
Social media has two large aspects under which it can be studied: the technological and the social. The technological developments and innovation help improve the connectivity while the user-based networking helps transfer different types of data. Users build profiles specific to the service provided by various platforms. It was designed with the idea of connecting a set of users to exchange data across predefined networks with maximum accuracy and quick transfer.
Social media is well on its way to snatch the title of “the fourth pillar of democracy” from the traditional forms of media like print or radio. The term “social media” and its popularity are largely due to the outburst of multiple social media platforms from the mid to late 2000s. Giants like Facebook, Instagram and Twitter have dominated the industry for some time but platforms like Orkut, Reddit and Tumblr remain close to user’s hearts to this day.
The single objective of these platforms is to connect various people and businesses from various parts of the world. This has inevitably resulted in an untraceable amount of networks spreading over the whole world. With advancing technology to complement it, social media is getting bigger by the second only to morph into the next generation of advertisements.
Networks of the New Era
An enormous 3.2 billion internet users are active on social media, that’s a little over 42% of the entire world population. This makes it the biggest audience to any other form of media, ever. After the second quarter of 2019, Facebook report 2.414 billion monthly active users of which 303 million were from India.
But the most significant feature of social media as a new form of marketing is the increase in the number of consumers and as a result, promoters and products. With more individual influencers connecting with consumers online, social media has become an ideal place for big, medium, small brands and start-ups. With 81% of all small to medium businesses and 91% retail brands using a social media platform in some form of the other, the industry is headed nowhere but up!
The wide use of social media has actually also become a relief of sorts to the employment conditions where software and technology firms are hiring largely for social media platforms or other directly related businesses. Marketing Managers, Art Directors and Copywriters are all full-time and readily available jobs as a direct result of social media platforms and their popularity.
That being said, a “social media influencer” or “tweets about your day and Instagram stories with foodie pics” is not a career choice. One can most certainly try and make a career out of it, but not something that might be sustainable. However, saying that having the words “social media” in your job title implies your job is unimportant is simply misguided and can discourage people from entering into an emerging space that is ripe with opportunities.
Where are we headed?
The world of social media is complicated and hard to understand but in this day and age, knowing about the happenings of society is rather important and social media, as risky as it might be, is getting that job done. But the industry is not all flowers, it has had its fair amount of dips. The rise in the number of platforms has sparked debate of invasion of privacy, spreading hate speech and/or racism, government censorship, self-censorship by social media platforms and ownership of content. 
The most recent case was the Facebook–Cambridge Analytica data scandal that revealed Cambridge Analytica (CA) collected personal data of millions of peoples' Facebook profiles without their consent and used it for political manipulation and advertising purposes. 
Notably, CA was hired by the Indian National Congress (INC) to carry out "in-depth electorate analysis" and influence voters, including in the 2010 elections to the Bihar Legislative Assembly. 355 Indian Facebook users installed a Cambridge Analytica app, exposing the data of 562,455 users. In early 2018 Cambridge Analytica made a 50-page proposal for the INC for both the upcoming 2019 general election in India and their upcoming electoral campaign for the Indian states of Karnataka, Chhattisgarh and Madhya Pradesh state elections in 2018.
Although the platforms and the overall workings maybe treacherous and uncertain, social media platforms have brought about better connectivity and a great deal of relief to millions with various campaigns all the from terrorism (“je suis charlie” for the attacks on the French newspaper offices of Charlie Hebdo in 2015), sexual assault cases (MeToo for awareness about sexual assault by encouraging survivors to share their stories) to civil movements (Black Lives Matter movement for an end to police brutality and the killings of African-Americans in the U.S).
The platforms, their impact and complexity have all been well studied and documented in recent years and is going through tremendous change even now. The rational step forward is to use these tools effectively and help find ways to help improve as many lives as possible.
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iabhinavranjan-blog · 5 years
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A majority of HR professionals struggle to use the new tools and technologies like Artificial Intelligence, Machine Learning and Natural Language Processing, the actual hiring still remains their top concern.
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vasitum-blog · 5 years
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Vasitum is an AI-powered platform, focusing on solving the challenges of recruiters and job seekers alike. The platform removes all the heavy-lifting of the placement process. AI-recommendations based on 90% match rates cut out the difficulty of search. Paired with automated real-time communication, screening and scheduling, Vasitum is a modern-day HR-powerhouse to shorten the employment process and fosters everyone’s ability to reach their full potential. Visit - https://vasitum.com
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vasitum · 2 years
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Whenever the tax deadline starts approaching near, we all start getting worried. But it is important to understand that 'Now' is the right time to look back at all the things you did in your financial year that may impact your tax calculations. 
👉Watch the video till the end to know the 5 most effective ways to save your taxes and that too without spending.
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mitikamalhotra · 3 years
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How do you avoid hiring the wrong people for your startup?
Studies have shown that business growth and business performance are directly proportional to the human capital of your organization. So, if you are taking any chances with that, you are in for a downhill ride.
But that doesn’t mean all is lost. I went through a number of answers on this question and most of the answers talk about the experience and learnings of people who made a wrong recruiting decision.
Thankfully, AI and technology have come to a stage today where analytics & data are strong and definite enough to help us make smarter decisions — even about people.
Vasitum uses chatbots, automated screening, machine learning, and artificial intelligence to help you filter candidates within minutes, rank profiles in their order of match to the job description, and many other features that make your hiring decision more iron-clad.
The best part? Everything is accessible from within the platform — all in one dashboard. Start a free 14-day trial and experience for yourself.
Happy recruiting! Mitika
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Best job sites in India for freshers
The best job search sites in India can help job Vasitum - find a job. Well, to find a job. If you are looking for job then Vasitum -is the best option for you. Get more about information contact us and call us now (01204200400).
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johnpop11-blog · 5 years
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Highest Paying Call Centre Jobs in Mumbai
Inviting applications for the call centre jobs in Mumbai on Vasitum an AI-powered recruitment platform.  We are hiring for inbound and outbound calls and inviting both freshers and experienced candidates. Register now and subscribe to get daily job alerts of your desired job roles. Submit your resume now and get hired with Vasitum soon.
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nataliesmith07-blog · 5 years
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Best Freelancing Jobs In India
Vasitum, one of its kind platform, offers great opportunities to people looking out for freelance writing jobs. With a simple click, you can find and apply to millions of freelance writing jobs and start working. Vasitum lets you connect with a variety of clients looking out for freelancers. Explore freelance writing job opportunities in your city.  
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stevedonald01-blog · 5 years
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Teens Job Search
Are you a teen looking for a job? Stop panicking - Vasitum has thousands of potential part-time, full-time and hourly jobs for you. Start your job search today and find other valuable information regarding openings at vasitum.com
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vasitumthings · 4 years
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Know How To Build An Amazing Marketing Career
As more organizations turn towards the internet to generate sales and broaden their online footprint, the opportunities in digital marketing have never been greater. The industry is evolving at a furious pace, which means there are a lot of challenges, but also plenty of rewards for competent professionals. If you are planning to make a career switch to digital marketing, this is arguably the best time to do it. The best thing about starting a career in digital marketing is that you do not need a traditional degree to get started. Just basic training will be enough to help you get the ground running. Here we have listed a few important things that can help you get started as a digital marketing professional.
Create a Strong Online Presence Forget about digital marketing, you will be hard-pressed to find a job in any profession without a strong online presence. This assumes added significance if you are trying to build a career in digital marketing. Organizations in this digital age will obviously turn towards the internet to learn about a prospective applicant. It goes without saying that they will move to the next applicant if unable to find you online.
It is therefore important that you strengthen your online profile by creating your own digital marketing blog, social media accounts linked to websites you have created, portfolios, etc. The proof of pudding as they say is in eating, and what better to demonstrate your digital capabilities by showing them what you are capable of.
Improve your Communication Skills More than 70% of marketing executives make use of six or more types of marketing technology as they go about their daily digital marketing abilities. However, developing command over one of them is a daunting task, let alone all six if you are new to this field. However, there's a way to work around it. You just need to start from the basics.
As mentioned above, digital marketing is constantly evolving; however, no matter where it goes or at what pace it evolves your basic communication skills will always be in demand. A survey of employers suggests that over 80% of employees want to see strong written skills in fresh applicants. More than 70% of employers wish to see strong verbal skills. This is in contrast to less than 60% employers who lay emphasis on technical skills and less than 50% who wish to see computer-specific skills in new applicants. This is all great news for new marketers. Irrespective of whether you lack any work experience or for that matter, are moving into digital marketing from another field, there's plenty of time for you to develop strong communication skills.
Stay Abreast of Latest Trends Digital marketing is in a constant state of flux. If you are serious about making your presence felt in this field, you need to keep yourself abreast of the latest trends. The need of this industry changes at a rapid pace, and if you are unable to keep your pace with it, you will find to your dismay that there's always someone available to quickly take your place. You can add more to your knowledge through a variety of means - Take online classes, attend seminars, and keep reading about it to stay ahead of the curve.
Specialize and Socialize Thanks to the expanding job opportunities, you can hope to land in a good job if you are serious about making a career in this field. However, with increasing growth comes increasing competition. Under such circumstances, if you need to stand out from the crowd, you need to specialize your toolkit. A study revealed that the top three skills that employees desired in digital marketing professionals were social strength, digital advertising and content strategy. Creating content and letting the world know about your curation skills can go a long way in advancing your career. One way of doing it is to associate yourself with industry authorities so that you are known everywhere. This will also help you establish your reputation as subject domain experts.
It’s A Great Career If You Make It The demand for digital marketing is set to grow by more than 10 % on an early basis. Honing your skills in this field can help you land a well-paying job with excellent career progression opportunities. Just work diligently to take full advantage of this fast-growing sector. You can also post your resumes on top job portals like Vastium to find a good job as this online job portal is the preferred destination of employers looking for good digital marketing professionals.
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vasitum-blog · 5 years
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Searching for ideal candidates and jobs is a time consuming task. Vasitum's AI recommends at a 90% match rate.
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vasitum-blog · 5 years
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vasitum-blog · 5 years
Photo
Tumblr media
Vasitum is an AI-powered platform, focusing on solving the challenges of recruiters and job seekers alike. The platform removes all the heavy-lifting of the placement process. AI-recommendations based on 90% match rates cut out the difficulty of search. Paired with automated real-time communication, screening  and scheduling, Vasitum is a modern-day HR-powerhouse to shorten the employment process and fosters everyone’s ability to reach their full potential.
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mitikamalhotra · 3 years
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As a startup CEO, what are your favorite hiring hacks?
Most people have been in tough situations and have dealt with the problem of hiring good people. Hence, most of them speak with experience. But what if all these people had access to the information you are seeking?
Would that make any difference? Maybe. Maybe not.
The extent of the effectiveness of all these hacks is ambiguous - the lines are blurred. Why? Because there is no hack of hiring the top talent, no short way around it, and no foolproof way of hiring passionate team members.
And most importantly, the fate of your business should not lie on hacks but on data and analytics that help you to make better and informed hiring decisions.
But there is something that can help you make better hiring decisions. Something that can your hiring better so that you get access to a committed workforce, a team that shares your passion, and executives who directly contribute to the business’ growth.
What is this tool? Vasitum.
Vasitum is an AI-based recruitment automation platform that improves your hiring efficiency and the quality of candidates you are working with.
Automated screening filters unqualified candidates at the initial stage without ever bothering you. The platform has a centralized resume repository that you can use to store all the CVs and resumes for future reference. Also, the AI engine also ranks the candidates on the basis of their profile match with the job description.
Happy recruiting! Mitika
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johnpop11-blog · 5 years
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Technical Writer Jobs
Apply to technical writer jobs on Vasitum, your new AI-powered recruitment platform.  We bring you some latest technical writing job vacancies for freshers and experienced. Find and search openings for a technical writer. Filter numerous job opportunities by salary, industry and organization. For the desired jobs in technical writing in Noida, log on to website, and get started. We make sure you get relevant job alerts for free.
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johnpop11-blog · 5 years
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Most Common Interview Questions and Answers
Nervous about an upcoming HR interview? Check out our well-curated list of frequently asked HR interview questions and answers to make a good first impression in your interview. Simply register yourself on Vasitum and get our best expert advice on the most common interview questions and answers in one place! Learn how to understand, practice, and craft winning answers to qualify various interview rounds.
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