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theroncook · 3 months

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Color Psychology: What Colors Communicate?

It's fascinating how colors can have a profound impact on our emotions, behavior, and perceptions. Color psychology delves into this phenomenon, revealing how different hues can evoke specific feelings. For instance, red might excite passion and enthusiasm, but it can also trigger aggression and danger. In contrast, blue may calm us down and foster trust, but it can also induce sadness and coldness. These color associations can be instrumental in designing, marketing, and branding, but it's crucial to acknowledge that individual personality and cultural background can affect how one perceives colors. Understanding the nuances of color psychology can help you create a powerful connection with your intended audience and achieve your marketing objectives.

#marketing #omniversity #education #advertising #art #inspiration #book #brandsmarts #artislife #hoodie #painting #theroncookart #logo #colors #communications #identity

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theroncook · 3 months

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Utilizing art in visual communications.

Don’t Quit branding services offers a new and improved way of branding. By collaborating with a multidisciplinary approach, to focus on the core principles of brand value, identity, and strategy. This Brand Visual Communication System is known as Brand SmARTS™.

Herein-forthwith, not only helping the organization, but also helping business, industry, institutions, and governments connect with intercity urban metropolitan communities. This solution for marketing will provide brand identity and visual language that connects to this underserved community. Therefore, creating a unique dialog that will lead to loyal customers.

The goal: Solve the problem of the lack of expertise in visual communication for marketing.

The mission statement: Brand smARTs provides the highest quality of service to inspire, educate, and empower communities with visual communication solutions for marketing.

#marketing #omniversity #education #advertising #Art #PAINTING #artlife #inspiration #book #brandsmarts #branding #theroncookart #visualcommunication #community #dontquit

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theroncook · 12 days

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We Are The Medicine Documentary Film Screening

Grateful to witness and be able to support the work-in-progress screening of ‘We Are The Medicine’ Telling a story of healing through the lens of hip hop culture. @radiokismet @awondrousmind @realsway @theestebanserrano @strokes_for_the_folks thanks for the #love wearing my custom #handpainted #tshirt #theroncookart @eblackstl @deran32 and many others have come together to curate a deeply vulnerable documentary to help illuminate their healing experiences with medicine and how the medicine movements have impacted BIPOC communities..

The pre-screening film event we attended left an indelible mark, urging us not to quit but to persevere. Amidst the anticipation and nerves, there was a notable moment when one of the panelists received his shirt adorned with a captivating and original drawing. Crafted by us but inspired by the themes of the pre-screen film, which explored the contrast between conventional medicine and natural remedies. Upon closer inspection, the drawing on the shirt encapsulated a mix of emotions, mirroring the complexities of this debate—hope in medical advances, resilience in the face of illness, and the inherent power of nature's healing properties. It served as a poignant reminder that even amidst this ongoing discourse, there's strength to be found in exploring diverse approaches to wellness, and giving up is never the answer. The event not only left us inspired but also instilled a newfound determination to navigate life's health challenges with courage and an open mind, thanks to the thought-provoking message conveyed by the film.

#dontquit #theroncookart #logo #mural #colors #design #artislife

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theroncook · 2 months

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Fresh Perspectives: Redefining Your Brand Identity

Regularly evaluating and refreshing your brand identity is vital in today's fast-paced business environment to remain competitive and resonate with consumers. Here's why it's crucial and how to do it on a budget:

Evolve with Change: Consumer preferences and market dynamics evolve rapidly. Regular evaluation ensures your brand remains aligned with the current landscape, adapting to changes like shifts in demographics or product offerings.

Values are the Heartbeat of Your Brand: Industries are always evolving, with new competitors emerging. Regular updates ensure your brand stands out while maintaining consistency across all touchpoints, establishing trust and recognition among consumers. With societal tides changing, it's essential to ensure your identity still reflects valuable values while connecting with your audience on a deeper level.

Trendy Transformation: As societal values shift, brands must ensure their identity reflects these changes to connect with their audience. A refreshed brand identity can generate excitement, attracting new customers while re-engaging existing ones.

Perception is Reality: Perception influences consumer behavior significantly. Regular evaluation helps improve how your brand is perceived, positioning you effectively against competitors. It also reflects your brand's growth and evolution, signaling to consumers that you're progressive.

Budget-Friendly Tips to stay connected : Utilize free or low-cost market research tools, conduct DIY brand audits, tap into internal resources, and seek feedback from existing customers. Leverage online learning resources, focus on high-impact changes, explore affordable design solutions, and take an iterative approach.

By combining these strategies, you can conduct a thorough evaluation and refresh your brand identity effectively within budget constraints. Remember, creativity, resourcefulness, and strategic prioritization are key to success in this process.

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theroncook · 2 months

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Incorporating Art into Marketing

Dive into the captivating fusion of art and marketing! This week, we're thrilled to partner with Enersys for an exciting corporate painting session, showcasing how storytelling can take on diverse expressions. WE explore the power of visual storytelling and emotional resonance in branding. Don't Quit couldn't be prouder of the master piece that came from the unity and collaboration. #ArtMeetsMarketing #BrandStorytelling #enersys #unity #dontquit #brandsmart

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theroncook · 2 months

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Creativity Workshop

Topic of discussion, "How to achieve creativity through identity." … Internal adjustments to improve external steps. - Self-awareness "Pain will leave you once it has finished teaching you" - Bruce Lee Recap photos by Fabiola Flores & Leo Diaz

#brandsmarts #communications #marketing #education #painting #Art #artlife #inspiration #identity #article #branding #theroncookart #visualcommunication #community #dontquit

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theroncook · 3 months

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Celebrating Our Amazing Clients this Valentine's Day! ❤️

Client Journey to success Meet Keisha Benz a young, tech-savvy entrepreneur passionate about her business and is in need of a brand identity visual communication logo design to establish a strong presence in the market. She understands the importance of visual communication and is eager to create a logo that reflects her brand's personality and values. Keisha wants her logo to be memorable and instantly recognizable. Mindset: Keisha is highly motivated and ambitious. She believes that a strong brand identity will help differentiate her business from competitors and attract a loyal customer base. She is willing to put in the time and effort to create a visually appealing logo design that resonates with her target audience. Budget: Keisha understands that a well-designed logo can have a significant impact on her brand's success and is willing to invest a reasonable amount of money. She has set aside a budget to work with a professional logo designer Brand smArtS, as she values quality and expertise. The rest is history! Congratulations on your new location. Much success and prosperity!

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theroncook · 3 months

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Celebrating Our Amazing Clients this Valentine's Day!

Hey DQ Butterflies,

With Valentine's Day right around the corner, we couldn't let the occasion pass without expressing our heartfelt gratitude to each and every one of you. You're the heartbeat of our business, and we're here

to shout it from the rooftops: we love our clients! Let's take a trip down memory lane, shall we? From our very first encounter to the countless milestones we've celebrated together, the journey has been nothing short of amazing. It's the shared experiences, the highs, and even the occasional challenge that have

brought us closer and made us stronger as a team. But what really sets our relationship apart is the personal touch. We're not just a company; we're your partners in success. Whether it's tailoring our services to fit your unique needs or going the extra mile to surprise you with something special, we're always here to make your experience unforgettable. And let's not forget the celebrations! From the small wins to the big

victories, every success is worth celebrating when we're in it together. So here's to you, our incredible clients. Thank you for your unwavering support, your loyalty, and your trust. We're honored to be a part of your journey, and we can't wait to see what the future holds.

"Be the magnet of LOVE"

Don't Quit!

From here at Don't Quit Omniversity, happy Valentine's Day! Here's to many more memories, successes, and celebrations together. Feel free to leave a comment telling us your favorite memory.

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theroncook · 3 months

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February Is For Exploring Emotions

Diving in and focusing in on how brands express love through visuals.

Heartfelt Imagery: Brands can use visuals that contain heart symbols or heart-shaped objects to evoke feelings of love and affection. This can be in the form of illustrations, graphics, or even product packaging designs. Also Emotional Storytelling: Brands can create visual narratives that tell heartwarming stories or depict moments of love and connection. Lastly a Romantic Color Palette: By incorporating colors commonly associated with love, such as shades of pink, red, and pastels, brands can convey emotions of love and tenderness. This can be applied to logos, website designs, social media posts, or even product aesthetics. See example below. To learn more about how brands express love through visuals check out our instagram!

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theroncook · 3 months

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Harnessing Emotional Power Through Visual Language

Dear Don't Quit Community,

In this edition of the "Don't Quit," we delve into the profound world of emotional design, where visuals become a language that speaks directly to the heart. Join us as we explore the transformative power of visual language in the entrepreneurial journey, tapping into emotions that fuel resilience, passion, and unwavering determination.

Creating a harmonious connection with your audience's emotions through intentional visual choices involves a thoughtful and strategic approach to design. This includes understanding the emotions you want to evoke, selecting colors that resonate with those emotions, choosing fonts that convey the right tone, curating evocative imagery, balancing layout elements, maintaining consistency across platforms, telling a compelling visual story, understanding your audience, testing and iterating based on feedback, and ensuring accessibility and inclusivity in your design. By integrating these considerations, you can craft a visually engaging experience that not only captures attention but also deeply resonates with the emotions you aim to evoke, fostering a strong and lasting connection with your audience.

Why Don’t Quit and how is this considered in each design?

Visit our Instagram to learn about color psychology

#marketing #omniversity #education #advertising #Art #painting #artlife #inspiration #brandsmarts #branding #theroncookart #visualcommunication #community #dontquit

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theroncook · 3 months

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Connecting Businesses to Inner-City Culture

Don’t Quit branding services offers a new and improved way of branding. By collaborating with a multidisciplinary approach, to focus on the core principles of brand value, identity, and strategy. This Brand Visual Communication System is known as Brand SmARTS™

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theroncook · 3 months

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DON'T QUIT MURAL at Reading Iron Playground 4K

A Cosmic Game of Imagination, Creation, and Sportsmanship

In a quest to inspire imagination, creation, and sportsmanship, join our intrepid astronaut in a thrilling extraterrestrial adventure. Witness their unwavering determination to conquer the challenges of zero gravity, as they use their boundless imagination to invent extraordinary sports in the vastness of space. Braving solitude, the astronaut embodies the spirit of sportsmanship, pushing themselves to the limit while encouraging others to do the same. As they defy gravity and push through obstacles, this mesmerizing journey reminds us of the importance of perseverance: No matter the odds or difficulties, the message resounds loud and clear - Don't Quit.

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theroncook · 4 months

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Omniversity heart-to-heart

“Friends making money with friends – currency of trust.”

#marketing #intern #omniversity #education #advertising #hoodie #painting #art #artlife #inspiration #book #brandsmarts #artislife #branding #theroncookart #visualcommunication #community #dontquit

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theroncook · 4 months

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Meet Our New Intern Fabiola

Fabiola, a name as unique as the person it belongs to. You may be wondering, who is Fabiola? She is a kind-hearted individual with a passion for helping others. She has over three years of experience in community work and an associate degree in business management. Growing up, she had always admired her grandparents who had started their own small business from scratch, working tirelessly to provide for their family. As she got older, she began to appreciate the dedication and perseverance that small business owners put into their work, often sacrificing their own time and resources for the success of their business. It was this admiration that led her to pursue a career in business and finance; she hopes to open a business of her own someday. In her leisure time, she enjoys swimming, crafting, learning about the emotional connection to money and its impact on people's lives and adventure that lead her to new places.

#theroncookart #hoodie #intern #dontquit #book #branding #artlife #marketing #education #inspiration #community #omniversity #brandsmarts #advertising #painting

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theroncook · 4 months

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Don't Quit Omniversity newsletter

Welcome to the inaugural edition of the Don't Quit Omniversity newsletter! We are thrilled to have you on board as we embark on an exciting journey of creative education and personal business growth.

At Don't Quit Omniversity, we are dedicated to serving creative students and business owners like you, providing unique and innovative visual communication systems for marketing. We believe that effective marketing goes hand in hand with inspirational education, and that is exactly what we aim to deliver through our comprehensive range of products and services.

Our flagship program, "Brand smARTS," is designed to help you transmute from the inside out, combining the worlds of personal branding, marketing, and art. We firmly believe that your personal brand is the essence of your business, and by harnessing the power of art, we can create a transformative experience that sets you apart from the competition.

In each edition of our newsletter, you can expect a wealth of valuable insights, tips, and resources. From expert advice on enhancing your visual communication strategies to inspiring success stories from fellow creative entrepreneurs, we are committed to providing you with the tools and knowledge necessary to unleash your full potential.

We invite you to join our community of like-minded individuals who are passionate about leveraging the power of creativity to shape their businesses. Together, we will explore the endless possibilities of visual communication systems and celebrate the remarkable fusion of art and business.

Thank you for choosing Don't Quit Omniversity as your partner on this incredible journey. We are honored to be the liaison between your personal brand, marketing goals, and the world of art. Get ready to unlock your true potential with us!

Stay tuned for our next edition, where we will dive deeper into the world of visual communication systems and how they can revolutionize your marketing efforts.

Warm regards, Theron Cook Founder, Don't Quit Omniversity

#theroncookart #art #artislife #branding #advertising #marketing #education #book #community #painting #visualcommunication #dontquit #inspiration #omniversity #brandsmarts

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theroncook · 1 year

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Goggleworks Spring 2023 classes are live & I will be instructing my class “Brand smART” starting Jan. 17th 2023 So, who should take this class, right? So, if you are somebody who has a product or a service or an idea for a product and service, and feels really overwhelmed by the branding process, or doesn’t even really know where to begin, this is a great class for you. Or maybe you’re somebody who currently has a business but you aren’t really happy with the current direction that it’s taking you, and you’re looking to realign or reestablish your business. This class can be the first step in doing so. You know, or maybe say you have a company and you’re struggling right now in terms of trying to find appropriate ways to engage your community. This is, again, a great class for you to dive into with us. Also, you know, we want to make sure that however you’re presenting your brand, it’s being done in a cohesive, consistent manner that’s gonna yield a following and loyalty and trust with your audience. Click the link below ⬇️ Don’t Quit🙏🏾🦋 The best medicine is trying. Thanks https://goggleworks.org/event/digital-branding-for-artists/ #entrepreneurship #algorithm #contentmarketingtips #branddesign #inspiration #love #dontquit #theroncookart #brandingstrategy #graphicdesign #contentcreator #holidaygiveaway (at Goggleworks Center for the Arts) https://www.instagram.com/p/Cl2OJofO9_9/?igshid=NGJjMDIxMWI=

#entrepreneurship #algorithm #contentmarketingtips #branddesign #inspiration #love #dontquit #theroncookart #brandingstrategy #graphicdesign #contentcreator #holidaygiveaway

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