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blackgirlcinephiles · 23 hours

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Incoming: Long post! Black media discourse! Zendaya think piece!

Two years ago I wrote this post about Zendaya, Keke Palmer, and how colorism shapes the career trajectories of Black actresses.

This past weekend Challengers released in theaters, sparking a round of online discussion about Zendaya, her star power, her talent as an actor, and how a raunchy film like Challengers fits into a cultural landscape that’s less enthusiastic about on-screen depictions of sex.

Early reviews of the film lauded Zendaya’s performance, and even after it’s release, the general consensus remains overwhelmingly positive, with quiet buzzing of a potential Oscar nomination for Zendaya. Kudos to her!

I’m not here, however, to discuss or analyze Zendaya’s acting chops. (To some ppl, she’s outstanding, to others she’s overhyped. Personally, I think Zendaya is talented. Her work in Euphoria was no small feat and she’s proved herself capable.)

The reason I’m writing this now is that an excerpt from this article about Zendaya and Challengers got me thinking again about what it takes for Black actors to become “stars” in this day and age. I’ll insert screenshots here.

Now I’m sure the reviewer’s tone in these excerpts will be off-putting to some, esp those who identify as a part of the Zendaya standom. It’s clear that Ms. Angelica Jade Bastien has yet to buy into the fanfare about Zendaya’s acting abilities.

But she touches on something very interesting to me. Zendaya is THE most prominent Black actress of the younger generation and I’d argue her degree of star power is unmatched by even her non-Black peers, some of them having comparatively longer (& more impressive) resumes. Zendaya is incredibly well liked. People want to see her and she’s been so visible these past 6 years that it’s hard to believe Challengers is her first leading role in a big release.

So…why her? Why has Zendaya been able to garner this level of star power and leverage behind the scenes while other equally talented Black actors fight for adequate roles and visibility? After reading several opinions, I’ve come to some conclusions.

I think colorism, racial identity, and desirability politics all play a role (as was discussed in the colorism post). But I also think Zendaya has been very smart about managing her online presence and overall brand. She’s maintained Beyonce level privacy about her personal life (virtually scandal free since her teens) and has managed to exude poise while still being seen as delightfully down-to-earth. That in itself is praiseworthy b/c it’s a delicate balancing act and many have faltered.

I also think that as AJB states, there’s an indictment on Hollywood to be made here. I think since Zendaya’s exit from Disney, the projects she’s taken on have used her likeness to stoke public interest in the films. (Similar to the way ppl watched Selena’s film choices post- Wizards of Waverly: “What’s this beloved disney kid up to next?”)

And this is noteworthy b/c the significance of Zendaya’s roles in the early films of the Spiderman and Dune franchises have been disproportionate to her visibility in promotional materials. Zendaya’s screentime in the first Dune couldn’t have amounted to more than 10 minutes, but she was prominently featured on the press tour and red carpets. The same goes for the first Spiderman. She’s clearly been used to sell tickets to these movies, even when she doesn’t have a lot to do in them.

And Zendaya, to her credit, has made the most of these opportunities (earlier this year she received high praise for her performance as Chani in Dune 2). She once stated in a vogue interview that she started going out for roles initially written as white to see if she’d be able to change the casting team’s mind. And it seems that she’s succeeded, as evidenced by her presence in several huge releases over the past 6 years. But these were often small, supporting roles where her identity as a biracial Black woman didn’t impact her character’s arc within the overall story. (This is not necessarily a bad thing in itself, but stay with me)

This then begs the question, “What does it mean for a star like Zendaya to take up roles originally reserved for white actresses?”

The conclusion I’ve come to is that it means providing a film with enough racial diversity to give the impression that Hollywood cares about being inclusive, while not being so different that certain audiences are unable to “connect” to the character. I think that “Hollywood’s acceptable Black girl” has to be Black enough to fulfill a diversity quota, but not so Black that audiences are reminded the character has a different lived experience from them and feel uncomfortable.

Like AJB said, I don’t believe mainstream audiences are actually interested in Black female rage. It makes them uncomfortable and lately certain factions of the population have been extremely vocal about being “tired of woke.”

I find it strange that Justin Kuritzkes (the Challengers screenwriter) stated it only made sense to write Tashi as a Black woman bc of the visibility and dominance of Black women in tennis, but didn’t think it’d be important to explore any of the challenges that come with that in the film. And for this to be followed by the decision to cast a light skinned, biracial actress in the role? It doesn’t make any sense.

We’re shown that Tashi Duncan is a fierce, unapologetically competitive athlete. And yet, these are not qualities that Black female athletes are usually applauded for having. Just look at the narratives that have swirled around athletes like Serena Williams and Sha’Carri Richardson since their debuts. There’s always a barely concealed desire to humble high achieving Black women who are confident in their abilities. The press coverage around Serena & Naomi’s infamous match (which Justin Kuritzkes said inspired Challengers) is a perfect example of that. It’s strange to model a character after these figures and give no mention of these struggles and how they’d influence character motivations.

IMO, this reads as another case of not wanting to be critized for lack of diversity in your film, while also not wanting to do the work that goes into making your diverse cast authentic. (like getting input from or writing alongside other BIPOC screenwriters. That “little white boys” line is truly meaningless without any context or backstory. And it doesn’t sound like they’ve given Tashi much.) The result is an Black female lead character who is under-written and whose importance has been overstated in the promos in contrast to the actual story. (Which seems to fit right on trend for films Zendaya’s been a part of.)

Zendaya seems to have become the go-to Black actress for when big budget films want to “go ethnic.” She’s mixed race, conventionally beautiful, near universally well-liked w/ a loyal fanbase, and has been recognized as talented enough (Two Emmys! Count ‘em. Two!) to get the job done. She’s a safe bet that allows them to kill two birds with one stone. By adding Zendaya to the mix, the studio gets to check a diversity box for their cast and gets leading star guaranteed to get them sales.

I really don’t want anyone to misconstrue this as downplaying Zendaya’s achievements or her talent, b/c it’s not. But no part of the society we live in is a true meritocracy. As I discussed in the original post re: colorism, there are always structural and social forces at work shaping our ability to advance. Like Beyonce, Zendaya is an incredibly privileged Black woman who is talented, has worked hard, and has made the most of the advantages she’s been afforded. And I don’t think Zendaya has any control over the way she’s been used to advertise the films she’s done over the past 6 years.

I just think this conversation is another opportunity to adjust our perspectives and examine the limitations of representation in Hollywood. I’m reluctant to acknowledge Zendaya’s current success as a marker of progress or even see it as a win for Black female representation.

“Zendaya is officially Gen Z’s Hollywood star. Gen Z’s first true Hollywood star is a Black woman!”

What does it say about the stage of progress we’re in if our generation’s chosen Black leading lady has to have such close proximity to whiteness that people can choose to overlook her Blackness, if they so desire? Is the mere presence of a Black face in a high place progress? Or is it what that person’s power allows them to do for others who are also marginalized? As AJB asked, how meaningful is Zendaya’s position as a Black female producer if everything about the projects she’s involved in is white except for her? (Just throwing out food for thought: How different would Challengers have been if a MoC was casted as one of the male leads instead of the two “white twinks” everyone can’t stop talking about? No shade to Mike Faist or Josh O’Connor, but would it still have gotten buzz? Would the marketing team have known how to advertise the film if there were two main actors of color instead of one?)

I think it’s amazing to see Zendaya’s growth and success as a biracial Black female entertainer, but I won’t attach any meaning to her success that isn’t there.

This is actually a really shitty time for Black art and Black actors in Hollywood. Last year, so many wonderful Black shows were cancelled. DEI rollbacks are hitting all parts of society, but especially entertainment and the trend doesn’t seem to be reversing any time soon.

It’s not comforting to see Zendaya reach the heights she’s soared to, while other equally talented yet less privileged Black actors fall into obscurity waiting years before they get another role that showcases their abilities. Black actors continue to suffer from lack access to opportunities/roles. Their projects are not marketed and given time to grow. And even when the support is there, the shows will still be cancelled. What does it say that the one Black actress who has had consistent enough access to these opportunites to achieve “star” status is the one with the closest proximity to whiteness?

Things are actually very bleak.

#blackgirlcinephiles #black girls on tumblr #discourse #black actresses #black actresses in hollywood #zendaya #challengers #what does it mean to be a star in this day and age #what is the true importance of having a Black hollywood star?#should it mean anything?#black representation #black representation in media

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