#nikeprohijab

[akmalsiddiqueindia]

Thanks to @majiziya_bhanu to wear @nazneenhalalfashion #abaya designed by @akmal.siddique.burqown Repost by @_reposta ——— Life Is So Much Better When You're Smiling 😊 #fitnessgirl #gymlovers #powerliftingwomen #squats #modestsportswear #hamstringfitnesscentre #hijab #powerpuffgirls #nikeprohijab #nashata #indiansports #superwoman #talent #hardwork #vatakarastories #malabarimonjathies #freakofcalicut #thalasserydiaries #myfitness #hijabiballers #myfitnesspeanutbutter #deadlift #benchpress #armwrestling #hijabifashion #nazneenabaya #nazneenhalalfashion https://www.instagram.com/p/B83qIIdBcRH/?igshid=1sp8i62s2ajud

#abaya #fitnessgirl #gymlovers #powerliftingwomen #squats #modestsportswear #hamstringfitnesscentre #hijab #powerpuffgirls #nikeprohijab #nashata #indiansports #superwoman #talent #hardwork #vatakarastories #malabarimonjathies #freakofcalicut #thalasserydiaries #myfitness #hijabiballers #myfitnesspeanutbutter #deadlift #benchpress #armwrestling #hijabifashion #nazneenabaya #nazneenhalalfashion

[zebasafdar-blog]

Tried out the new #nikeprohijab today wasn't half bad, certainly does what it says on the box, but I do feel like they could redesign the shape a little better (just saying I think I'd be good at that 🙈) . #nikeprohijab #nikewomen #nike #nikelab #nikefuture #textiles #surface #design #sportswear #womenempowerment #thisgirlcan #muslimboxer #girlboxer #power #fitness #muslimgirl #boxing @nike @nikewomen @nikesportswear @nikelab

#surface #design #nikewomen #nike #nikelab #nikeprohijab #nikefuture #muslimboxer #sportswear #girlboxer #power #fitness #muslimgirl #thisgirlcan #boxing #womenempowerment #textiles

[adelisriveiro450]

Both of the readings “We are All Workers” and “Nike unveils Muslim women athletes” discuss the commodification of activism. The reading that rang a little louder to me was the one written by Lamiyah Bahrainwala & Erin O’Connor about Nike’s Pro Hijab movement as a way of marketing and making profit. When stepping back and generalizing clothing companies or rather clothing brands. Their public relations, marketing, and central point of establishing itself as a brand has to do with how it wants its consumers to feel about it and feel about themselves when they wear their products. When looking at the Nike Pro Hijab campaign it seems to me like they did what the authors said they did, they made profit by creating a movement of activism. Telling its consumers that wearing a hijab is mainstream or should be among female athletes that are Muslim. According to the reading, women were wearing hijabs in sports long before Nike made it a “thing”, “Muslim elite athletes have competed wearing hijabs since at least 2004 when Bahrain’s sprinter Ruqaya Al Ghasara competed in the FEMINIST MEDIA STUDIES 3 Athens Olympics. Meanwhile, activewear marketed to Muslim women has been on shelves in the Western world for at least a decade” (Bahrainwala & O’Connor 3-4). Nike seems to have just found a whole in the market for a major sportswear company to creater a product that no other major soortswear company has. They found a hole in the market and filled it. While smaller sportswear companies have included hijabs in their range, like Capsters (Seen in the first image above), it was until Nike that it actually became a thing that was “seen” by the public.

I see the same issue occurring when looking at how retail brands and companies use the lgbtq+ flag in their products. Urban Outfitters is a huge company that is guilty of it. Firstly, their President Richard Hayne is a conservative. He and his family donate large sums of money to conservative causes (Judkis 1). When stepping back and looking at a lot of their products, they do include the LGBTQ+ flag on shirts and other accessories sold in-stores and online. Urban Outfitters even partnered up with GSLEN (seen in the second image above) who are “work[ing] to ensure that LGBTQ students are able to learn and grow in a school environment free from bullying and harassment. Together we can transform our nation's schools into the safe and affirming environment all youth deserve” (GLSEN 1). On the UO website, they made sure to mention that, “[they’re] sharing the stories of young creatives showing their pride and proving that love is love. We’ve partnered with GLSEN to introduce an exclusive collection of graphic t-shirts and hats with all profits donated to GLSEN in support of LGBTQ youth” (Urban Outfitters 1). After reading everything and thinking about if Urban Outfitters truly support LGBTQ+ when the president supports conservative causes, it brought up the question of when do brands actually support the cause that they are putting their name on for support. When is it just for profit and when is it something that they actually care about. The partnership with GLSEN that UO had contributed all profits to the organization. Although the profit went to GLSEN, UO has had other products outside of that campaign that have been created in support of LGBTQ+ but profits all went to UO. It seemed like companies really care about a cause they are advocates for when that cause is the base of their company. It seems like the minute they include a cause to be a part of the company, it is only for marketing purposes and for consumers to see their brand in a certain light. It brings me back to Nike. They used the Pro Hijab campaign as a marketing strategy. They saw that no other major sportswear company was creating “mainstream” hijabs and took the opportunity to out themselves into that market. Whether they actually care about the cause they are promoting, I’m sure at a certain level yes. Is that a huge company concern? I do not believe so. It is amazing that these huge companies are including diversity and empowerment of different cultures into their brand, but is it truly genuine?

#nike #hijab #nikeprohijab #urbanoutfitters #lgbtq

[samanthacasolari]

#nikeprohijab for @fastcompany 🏹 @nike

#nikeprohijab

[nprglobalhealth]

VIDEO: Nike's New Ad Asks A Question Arab Women Know All Too Well: What Will They Say About You? 

It’s a real question that women in the Arab world hear all the time -- and is one of the barriers that hold women back in society, says Nida Ahmad, a Pakistani researcher who studies Muslim women in sports. 

It extends beyond athletics, says Mona Eltahawy, an Egyptian-American activist and the author of Headscarves And Hymens, a book about feminism in the Middle East. 

"What will people say about you if you come home at 1 a.m.? If you're seen without a hijab? Dressed in a short skirt?" she says. "[The question is] used to curb studies or professions women can engage in."

Read the full story here. 

#nikead #nikewomen #nikemiddleeast #whatwilltheysayaboutyou #hijab #nikeprohijab

[foxxyroxyy]

Nike is set to launch The “Pro Hijab” in the Spring of 2018 season. The idea came about when Muslim athletes complained during competition that wearing traditional head scarfs was uncomfortable. The design is made of lightweight polyester and comes in dark and neutral colors. Figure skater Zahra Lari is the first to try out the “Nike Pro Hijab” and here’s what she had to say about it. 

"I was thrilled and a bit emotional to see Nike prototyping a Hijab," Lari said in a statement. "I've tried so many different hijabs for performance, and ... so few of them actually work for me. But once I put it on and took it for a spin on the ice, I was blown away by the fit and the light weight."

#nikeprohijab #music #nike #internationalwomensday #women #beautiful #blogger #writer #muslimwomen

[menhali]

أنتجت شركة نايكي حجاب رياضي للشابات المسلمات وسمته "نايكي برو حجاب" وهو اسم يقرا بطريقتين، الطريقة الاولى انه للرياضيات المحترفات والطريقة الثانية ان شركة نايكي تؤيد الحجاب، لمحة وفكرة رائعة ومقدمة بطريقة ذكية من الشركة __________ #رياضة #نايكي #حجاب #الإمارات #دبي #أبوظبي #Nike #Sport #Hijab #UAE #ABUDHABI #UAE #MUSLIMWOMEN #PROHIJAB #NIKEPROHIJAB #FITNESS #endurance #crossfit #football #womenfootball (at Abu Dhabi, United Arab Emirates)

#uae #prohijab #fitness #crossfit #أبوظبي #womenfootball #دبي #hijab #نايكي #حجاب #رياضة #endurance #abudhabi #nike #الإمارات #muslimwomen #nikeprohijab #football #sport

[wendyblazing-blog]

#nikehijab: Nike launched it's "Pro Hijab" for women and the feedback has been controversial. While some have called it a beautiful addition for Muslim female athletes, others have jeered at it, with one opining, "might help her when running from rape mobs in Lahore." Another displeased customer said she was boycotting Nike products for "promoting symbol of female oppression." #crawfishnews #nikeprohijab

#nikehijab #nikeprohijab #crawfishnews

[itsnicoleyoung]

#Nike #NikeProHijab available in 2018

#nikeprohijab #nike

[2coolgq]

#NikeProHijab

#nikeprohijab

[wewe247]

Nike Pro Hijab gives important validation to Muslim women athletes #Nike #NikeProHijab #HappyWomensDay #JoinTheWeWeMovement

#nikeprohijab #jointhewewemovement #happywomensday #nike

[zebasafdar-blog]

Tried out the new #nikeprohijab today wasn't half bad, certainly does what it says on the box, but I do feel like they could redesign the shape a little better (just saying I think I'd be good at that 🙈) . #nikeprohijab #nikewomen #nike #nikelab #nikefuture #textiles #surface #design #sportswear #womenempowerment #thisgirlcan #muslimboxer #girlboxer #power #fitness #muslimgirl @nike @nikewomen @nikesportswear @nikelab

#nikeprohijab #nikewomen #nike #surface #thisgirlcan #sportswear #muslimboxer #design #girlboxer #muslimgirl #nikefuture #power #fitness #nikelab #womenempowerment #textiles

[samanthacasolari]

#nikeprohijab for @fastcompany 💔 @nike

#nikeprohijab

[newscultofficial]

Nike Pro Unveils the First Sports Hijab and It's Fabulous

Sport is for everyone. Introducing the Nike Pro Hijab. #nike #nikeprohijab @ibtihajmuhammad @zeina.boxer @zahralari

A post shared by nike (@nike) on Dec 1, 2017 at 4:28pm PST

  This past February, Nike Middle East revealed the first-ever sports hijab, a breathable, athletic hijab that was previously not available for sale in the US.

However, due to successful prototypes and reviews from…

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#athletes #Ibtihaj Muhammad #Muslim #Nike Pro Hijab #sports #Zahra Lari #Zeina Nassar

[memxiii-blog]

Nike_pro_hijab❤️ . . . #nike #nikeprohijab . #الرياض #السعودية #السعوديه #art#swing #saudidesignweek #riyadh #events #saudievents #love#like#support#designers #share#معرض #معارض #تصوير #دعم #دعم #تصوير #تصويري #انستغرام#بلوقر #blogger #bloggerartist (at King Abdullah Petroleum Studies and Research Center)

#blogger #share #art #love #support #nike #دعم #like #bloggerartist #designers #السعوديه #saudievents #معرض #انستغرام #events #السعودية #تصويري #riyadh #swing #الرياض #nikeprohijab #تصوير #saudidesignweek #معارض #بلوقر

[duckgallery-com-blog]

Nike Is Launching A Hijab Collection That Muslim Athletes Helped To Develop #Hijab #ProHijab #NikeProHijab #ProHijabRange #ProHijabSportRange #SportHijab #Nike #NikeMuslimRange #NikeMuslimAthleteRange #NikeMuslimClothingRange #FemaleMuslimAthlete #AmnaAlHaddad #SarahAttar http://tinyurl.com/zeucjwz