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#martech solution
kennyrandallwork · 4 months
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optidan · 7 months
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Online Retailers, how to avoid google search penalties 😔 You own your website, you need to own your content! 🔒 ✅
🚫 How to tell if your website has plagiarised content which Google penalises? 🚫
Plagiarised content can severely impact your online visibility due to Google's algorithms. But how can you tell if your content is duplicated?
👎1. Does your supplier provide your product descriptions? Chances are, they've given the same to competitors. Duplication alert! 🚨
👎2. Content taken from supplier/brand pages? That's a common source of duplication that Google's sharp eyes catch! 🔍
👎3. Lifted content from a competitor? Google rewards originality! The copycats get left behind. 📉
👎4. Scraped a website or bought a product feed from a 3rd party? High risk! Google penalise you for plagiarised content. ❌
Quick Test: 🧪 Paste a chunk of your product descriptions into Google. Spot similar content? That's a red flag right there 🚩
🚀🤖 There's a solution so your website is firing on all cylinders to get you the return you deserve! ✅
At OptiDan, our AI-powered solutions scan your site, detect plagiarised and underperforming content. With our rapid response tech 🚀 , we swiftly clean and optimise your content on Autopilot. Boost your online presence with high-quality, unique content, and supercharge your search engine performance. 🚀
Plagiarised content is just one of the problems we scan for on your website, so what are you waiting for, reach out today and we will do a content audit on your website, and let you know how we can fix it 🚀💼
You can click on the below article to do a deeper dive on how Plagiarised Content affects your website 👉 📖
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marrywillson · 12 days
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Our Martech business solutions can accelerate your customer journeys and generate revenue.
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ad-gloabl · 10 months
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The Flywheel: A Comprehensive Yet Unique Approach Over Traditional Marketing & Sales Funnel
In Digital, there’s always a way to do things better, be it tweaking strategies for short- and long-term business goals, optimizing campaigns to meet changing business objectives,
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martechcube · 1 year
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DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that DV’s measurement solutions are now available for all Netflix advertisers. With this release, Netflix advertisers can ensure that their video ads are safe from fraud and invalid traffic (“IVT”) and are fully viewable by real people.
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martechnology · 1 year
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When it comes to technology, almost nothing is built to last. Next year there will be a new app or an enhanced version of a current one. That’s because by nature, tech developers, programmers and marketers always learn from previous releases and marketplace changes. As technology advances, we’re only limited by our own vision of what’s possible. Yet, when all is said and done, there are a handful of technologies that have become mainstays in our business and personal lives.
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ondotmediallp · 2 years
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The strategies in B2B marketing for technology companies are ever-evolving and there are a plethora of tools available in the market. Businesses choose the tools as per their requirements and budgets. But, working with different tools can become cumbersome at a point and a need may arise to consolidate all the tools. Various compatibility issues persist in operating different tools and therefore, consolidating them is the wise solution. Aside from streamlining the MarTech capabilities, with consolidation, companies don’t have to spend too much time training new people and can get a clearer picture of their campaigns.
Why should a B2B technology marketing company choose a consolidating solution -
A Comprehensive and Integrated Approach:
Choosing a single-view solution gives marketers the ability to manage all their data within one environment. It can provide the companies with insights into what’s the most effective channel, and they can make more informed decisions for their customers.
Consolidating Data and Business Equations:
Data consolidation helps in avoiding errors in the reporting process and solves the challenges below -
onboarding new clients while managing multiple other accounts
making sure both parties have a transparent line of communication and accountability in performance.
A company’s marketing technology stack is similar to a mechanic’s toolbox where each specific job requires a particular tool. Having the right variety of tools will also help the company to identify any gaps in compatibility or performance that may exist.
Choosing the correct technology needs the same approach as every new integration needs - having a defined purpose. Every tool should have a clear and distinct objective within the company’s entire stack. 
OnDot Media offers high-performance B2B marketing for technology companies with its global reach and data-driven solutions. Reach out for any queries
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shivaniydm · 1 year
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For more tech content like this Visit:
IT and Tech: Info Tech Online BANKING, ACCOUNTING, INSURANCE AND FINANCIAL SERVICES: Finance Tech Online HEALTHCARE AND PHARMACEUTICALS: HealthCare Tech Online TRANSPORTATION AND LOGISTICS: Transport Tech Online ENTERTAINMENT, TRAVEL AND HOSPITALITY: Entertainment Tech Online MARKETING, ADVERTISING AND PUBLIC RELATIONS: Channel Tech Online HUMAN RESOURCES COMPENSATION AND BENEFITS: Human Resources Tech Online MECHANICAL AND CIVIL ENGINEERING: Engineering Tech Online MANUFACTURING AND CONSTRUCTION: Manufacturing Tech Online NON-PROFIT AND NON-GOVERNMENT ORGANIZATIONS: Non Profit Tech Online
Want to promote your content?
Visit: Exellius Systems or Media Martech
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rasdigitaluk · 20 hours
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Expert Technical SEO Agency in the UK - Company Introduction | RasDigital
RasDigital is the Digital Strategy Agency in the UK, offering the benefits of digital marketing strategy. Specialising in Technical SEO, we can drive organic search traffic through tailored campaigns.
As a Digital Strategy Partner, we collaborate closely with our clients to enhance their online visibility with business digital strategy services.
From crafting SEO-optimised customer experience Ai-powered e-Commerce platforms to intuitive M-commerce Apps, we prioritise performance and user engagement through our eCommerce SEO Strategy & SEO Keyword Optimisation.
Additionally, Our services extend to Multi-Channel marketing, PPC-AdTech, and MarTech solutions, through to design and build in leading technologies including Adobe Commerce Cloud, Shopify, and Sitefinity CMS, As a Multi Channel Company our International SEO Strategy also allows retailers and distributors in the UK to reach a global audience, and as an SEO agency for education we optimise online courses.
Our mission:
To unlock the full potential of our clients' assets through transparent and accountable deliverables. Grounded in core values, we are committed to fostering both business growth and evolution.
Let's partner with us to take your business digital strategy to new heights today.
Contact us;
01207 502995 [email protected] https://www.rasdigital.uk/
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webtagewebdesign · 7 days
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GA4 Settings adjustments, server side tag management, HIPAA-compliant analytics platforms and CDPs are all viable options for healthcare organizations and price points will differ based on number of applications or websites being managed, integrations with third-party marketing platforms.
At Webtage, we take HIPAA requirements, along with technology stack, into account to determine the best HIPAA-compliant MarkTech solutions for your organization. Talk to us to discuss your healthcare MarTech compliance needs.
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Exciting News from Ciente Martech!
We are thrilled to announce the launch of our latest marketing technology solutions aimed at empowering businesses to thrive in today's digital landscape!
At Ciente Martech, we understand the challenges that businesses face in reaching their target audience, driving engagement, and maximizing their marketing ROI. That's why we've developed innovative tools and strategies to help you achieve your goals with ease.
Our new suite of marketing technology solutions includes:
AI-Powered Analytics: Gain deeper insights into your audience's behavior, preferences, and trends to make data-driven decisions that drive results.
Automated Campaign Management: Streamline your marketing workflow and save time with automated campaign creation, scheduling, and optimization.
Personalized Content Recommendations: Deliver relevant and engaging content to your audience at every touchpoint with our AI-driven content recommendation engine.
Cross-Channel Marketing Integration: Seamlessly integrate your marketing efforts across multiple channels, including email, social media, and more, for maximum impact.
Advanced Lead Generation: Identify high-quality leads and nurture them through the sales funnel with targeted campaigns and personalized messaging.
And that's just the beginning! With Ciente Martech, you'll have everything you need to supercharge your marketing efforts and drive business growth.
Ready to take your marketing to the next level? Visit our website to learn more about our solutions...
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gregkihlstrom · 9 days
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#513: AI & Fragmentation with Afif Khoury, SOCi
The total number of solutions in the martech Lumascape has grown to more than 11K in 2023, representing almost 7,000% growth in the space in just 12 years. The result of this growth has created too many data silos bringing massive challenges in integrating data and cleaning data to use for analytics and AI.
Today we’re going to talk about data and platform fragmentation and how there is a risk of this worsening as new AI platforms and data sources are adopted. So what do marketers do to balance the need to try new things while not risking fragmentation? 
To help me discuss this topic, I’d like to welcome Afif Khoury, CEO of SOCi.
Resources
SOCi website: https://www.meetsoci.com
Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com
Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here: http://tinyurl.com/5jpwhycv
Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com
The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow
The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Check out the latest episode of The Agile World
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marrywillson · 2 months
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Best Martech Solutions: Powering Up Your Marketing Efforts in 2024
The marketing landscape is brimming with an ever-expanding arsenal of marketing technologies (Martech). From CRM giants to AI-powered content creators, these solutions promise to streamline workflows, boost efficiency, and deliver impactful marketing campaigns. But with so many options, selecting the "best" Martech solutions and services can be a daunting task.
Sharpen Your Customer Relationship Management (CRM):
Salesforce Marketing Cloud: A titan in the CRM space, Salesforce Marketing Cloud offers a robust suite for campaign management, automation, and analytics.
Hub Spot Marketing Hub: Designed for scalability, Hub Spot Marketing Hub empowers businesses of all sizes with marketing automation, email marketing, and landing page creation tools.
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Hootsuite: Manage multiple social media accounts with ease using Hootsuite's scheduling, engagement, and analytics features.
Sprout Social: Optimize your social media presence with Sprout Social's social listening, publishing, and analytics functionalities.
Embrace Marketing Automation for Enhanced Efficiency:
Market Engage: A leader in marketing automation, Marketo Engage offers a powerful platform for nurturing leads, segmenting audiences, and personalizing campaigns.
Pardot’s by Salesforce: Streamline your B2B marketing efforts with Pardot's marketing automation features, including lead scoring, email marketing, and form management.
Leverage the Power of Marketing Analytics:
Adobe Analytics: Gain invaluable customer insights with Adobe Analytics' robust suite for web analytics, marketing attribution, and data visualization.
Google Analytics: A free and user-friendly platform, Google Analytics provides essential website traffic data and audience insights.
Remember, the "best" Martech solutions depend on your specific business needs and marketing goals. Consider factors like budget, team size, and marketing channels when making your selections. Don't hesitate to experiment and explore free trials to discover the perfect Martech mix for your brand.
Bonus Tip:  Integrate your chosen Martech solutions for a seamless workflow and maximize the return on your investment (ROI).
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ad-gloabl · 11 months
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martechcube · 1 year
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Loylogic, the global leader in loyalty and incentivized engagement solutions has partnered with Bits of Stock, the fintech that powers stock rewards programs, to introduce a new and innovative reward offering designed to help customers build wealth and deepen their relationship with brand partners.
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martechnology · 1 year
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Performance metrics are critical to assess the success of email marketing. Much time and attention is spent analyzing open rates, click-throughs, and conversion rates; yet there is an underlying metric which has a significant impact on all performance: subscriber trust.When email marketing is built around trust, subscribers are more likely to opt in and not only engage with messages, but also convert and remain loyal to a brand. But what does it take to create subscriber trust in an era of data breaches and increasing email privacy legislation?
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