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sugarshack1878 · 6 months

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Amanda Holden

#amanda holden #britainsgottalent #heart fm #beautiful woman #beautiful smile #legs and heels #beautiful eyes #hot #elegant #mature #patent stilettos

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goldinlisa · 14 days

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With All My Heart

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analyzer-r · 4 months

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Heart FM

"Cape Town's beat"

Going for a twofer in South Africa today is Heart FM, another independent commercial radio station that forms what I would argue is our first modern hits-based example (at last!). Beginning life in 1997 as P4 radio, Heart FM's rebranding in 2006, according to the history tab on its website, saw it adopting a more "commercial mix" in order to cater to a more "diverse audience". This has resulted in its current state as an adult contemporary music radio station which broadcasts to Cape Town and additionally covers large swathes of the South African Western Cape Province including the Drakenstein, West Coast, Swartland, Overberg and Overstrand regions. According to their website on the Advertising page, Heart FM's target audience appears to be peoples living within Cape Town and beyond in the age bracket of 25-49 years of age.

In terms of popularity, the same website lists about 797,000 listeners, 627,000 of which are in Cape Town alone. The station also claims an exclusive listenership figure of about 408,000- that's as many people who listen to Heart FM and Heart FM alone. Tying together its seeming popularity is its staggering 297k followers on Facebook, beating out every other radio station to so far feature on this blog- so it probably goes without saying, but Cape Town's Heart FM is very much popular and successful.

How does this popularity actually translate into the running of the station itself, however? Well, naturally, I listened to them in order to find out for myself:

Between 17:00-18:00PM SAST (South African Standard Time), I listened to the "Drive 326 with Suga" live show. Immediately the most unique thing about this particular show when compared to the other station's reviewed thus far on this blog is that "Drive 326 with Suga" featured no less than three presenters, which affected the link construction in a very interesting way. For starters, there are very few links in the show itself, spaced far across several songs, three at least, but when there are links placed inbetween, as opposed to being two minutes or less as has been standard so far, Heart FM's links are no less than three-to-four minutes each. This is obviously to account for the number of presenters so that they all may have something to say, and for the most part, these links carry a very chill, calm conversational vibe to them, usually involving a game of sorts (one of the ones I caught was a word-guessing game) or topical subjects like this year's New Years' resolutions, as well as promotions for local events. There may also be snippets of local news for Cape Town, and every quarter hour without fail there's a traffic and travel update- which, Cape Town being one of South Africa's larger cities, makes a good amount of sense.

Heart FM claims to be Cape Town's no.1 radio station, and with so many exclusive listeners living in the city, keeping them regularly updated on city traffic seems a smart move. Finally, there's a five-minute-long sports segment around the half hour mark. Altogether, the links for Heart FM are constructed in a way that has them feel very engaging due to the casual and entertaining tone. It helps that these links also help the station feel like it belongs in Cape Town with the regular local news and traffic updates it provides.

So what of the actual music? The station does indeed play a majority of contemporary tracks, but mixes things up with older tracks as well, with tracks like Chris Brown's Summer Too Hot (2023) being played alongside the likes of Eve and Alicia Keys' Gangsta Lovin' (2002) on the regular. While this means Hot FM doesn't play exclusively contemporary music, it does address the diversity aspect of their mission statement and the upper limit of their target audience- these tracks clearly exist to satisfy the older amongst Heart FM's target demographic.

(So, even with our first actual contemporary radio station reviewed on this blog, the music selection isn't exclusively modern trend-setters!)

With its focus on a modern-classical mix of music that caters to nearly all ages, regular local news and traffic reports and entertaining inter-song chats, debates and conversations, it's easy to see why Heart FM is as popular and beloved as it is, especially given its loyal listener base. It's relatable and accessible, and feels like it's a core part of the city of Cape Town- indeed, its very beating Heart.

You can listen to Heart FM yourself via the following link:

References:

Facebook.com (Date N/A) Heart FM [Online] Available at: https://www.facebook.com/Heart104.9FM [ Accessed 28/12/2023]

heartfm.co.za (Date N/A) Advertising [Online] Available at: https://www.heartfm.co.za/contact/advertising/ [Accessed 28/12/2023]

heartfm.co.za (Date N/A) History [Online] Available at: https://www.heartfm.co.za/about/history/ [ Accessed 28/12/2023]

#radio #reviewing #professional #academic #radio review #heart FM #heart FM SA #heart FM Cape Town #heart FM south africa

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isinfo24 · 4 months

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Roi Simpson Passed Away - Roi Simpson Heart FM Cause Of Death

Roi Simpson Death: Roi Simpson, a humanitarian, editor, journalist, husband, father, and friend to many, departed from this life at the age of 51. He was employed at Heart FM. On Wednesday, December 27, 2023, the news was released to the world following several social media users sharing their moving eulogies. Roi was an extremely intelligent and seasoned professional. As of right now, the…

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#Cause Of Death #Heart FM #roi simpson heart fm #Roi Simpson Passed Away

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furtivestar · 5 months

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Heart FMは、今月12月末をもって、ジェイムスヘイブンスの「MORNING BEAT」と「POWER HOUR」の番組を除いた全ての番組を終了致します。開局1周年には、ステップアップをして戻ってきますので、今まで以上に大きくなるHeart FMをご期待ください！

ドキッとさせるけど・・・充電期間よね？ね？

走りながら充電できればいいんだけど。なかなかね。

#Heart FM

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nuka-rockit · 4 months

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tfw you get a mortal to sign your contract (you get their soul)

(based on 0:57-1:08 from this clip from Its Always Sunny)

#baldurs gate 3 #raphael #raphael bg3 #bg3 #cringefail cambion my beloved #its always sunny in philadephia #iasip #troll toll #he is a theatre kid at heart you cant change my mind #he sings his own theme song for fucks sake #he is such a fucking nerd loser cringe prince i love him #my art #ok to rb #meme #i spent way too much effort on this dumb joke #edit: forgot the watermark lol fm

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astralsi · 8 months

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previous / next

#demon fm #ts4 #ts4 edit #the sims 4 #the sims 4 edit #ts4 story #sims 4 #sims #simblr #eve #demon fm chrono #ep 1 poison heart

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amaranth · 2 years

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favorite pictures of mikey way (51/?)

#and here to counteract the last post this pic from my drafts for ages #mikey way #my chemical romance #mcr #mikey #ee #edits #fm #it's so sad this is the only hq i think i've seen of him doing his little heart??#and the photographer lost access to their account and remade so..i don't have the original anymore lmao just this edit :(#thinking abt the person on one of my other posts who was like 'mikey has a tattoo??' girl how did u miss it

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evakant · 1 year

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holding these pages very, very close to my chest

#it was such a good scene in the anime i was waiting for it.#hi. hello. good morning evening and night to #younger siblings getting oh so very mad at their older siblings for being self sacrificial assholes #'when there's a way to survive and then you choose death that's what idiots do'#tell him al i love you so much i am holding you in my heart #francesca reads fm/a.#for my archive:#fma #fullmetal alchemist #alphonse elric #edward elric #i need a nice tag for them. as one does.

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p4nishers · 9 months

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devotion as a chest wound

#she was literally wearing her heart on her sleeve she was SO READY im gonna kms #no cause the way they've been devoted to aziraphale since their fall like az was actually their very purpose since he knew anything at all #he wanted to talk to aziraphale and protect him and make him laugh and the fact that aziraphale rejected her hurt so much more when u #consider the fact that he's been hoping for thousands of years and aziraphale rejecting him and leaving for heaven means he'll no longer #have the person he devoted his existence to and he'll have to just make his way in the world without aziraphale which yes obviously #they've been doing but also they always knew aziraphale was somewhere in reach and now HE NO LONGER HAS THAT and his devotion will just rot #away in his chest or it'll choke him and the fact is she really thinks aziraphale just doesn't love her. bc they dont fucking communicate #and what crowley thought was aziraphale's way of saying he always wanted him when he was an angel more and not aziraphale in his eyes fm #finding a way for them to be together safely. like it's actually insane how much miscommunication is between them and i honestly dont know #what crowley will do next season and where he'll be emotionally #good omens #azicrow #good omens s2 #aziracrow #good omens season 2 #crowley #aziraphale #ineffable spouses #go s2

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sugarshack1878 · 6 months

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#beautiful woman #beautiful smile #legs and heels #beautiful eyes #hot #elegant #mature #amanda holden #patent stilettos #britainsgottalent #heart fm #stage actress

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goldinlisa · 2 months

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On The Pulse

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