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Industry Insight
A student run Publishing Production brand. Sharing the excitement and knowledge we find through to the summer.
This blog will focus on aspects of the production process as well as design aspects.
All our opinions are our own.
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GOODBYE !! End of the road ...
This is it, we have finished we our pilot scheme to get an insight into the industry of publishing!
It has been a journey for us, and we hope you have learnt as much as we have done.
Thank you for all your support, and good luck with your journey into publishing.
The Three Students x
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You Don't Think The Digital Divide Includes The UK?
When thinking of a digital divide, most would automatically assume a global East and West split. Whilst this is provisionally true, we have drastic splits within our own nations, such as the UK too!!
Did you know 1/4 people in the UK have never used the internet, and a third of households don't even have the internet!
This could be for a number of factors including:
-Economical reasons
-Social reasons
-Gender theories
-Age differences
... and many more!
For instance 70% of people who live in social housing aren't online, whilst 38% of people not online are also unemployed. Therefore, 49% of people who don't use the internet are in the lower socio-economic groups. Some people forget you have to have money to buy the technology in the first place, it isn't a freebie in society.
BUT IT'S NOT ALL ABOUT MONEY
The digital divide can be due to age differences now, especially as the new generations born are born as 'digital natives'. 39% of people who don't use the internet are over 65!
BUT DON'T JUDGE A BOOK BY ITS COVER
Yes folks, the digital divide gets more complex. As technology is changing and improving so rapidly, and is becoming an integral part of society, a lot of the older generation are actually getting involved. Whilst they might just want to get to see what the buzz is about, or make their lives easier by paying bills online, a lot of technology does benefit a wide demographic. For instance the Kindle has varying font sizes, so someone of the the older generation would find it easier reading off a e-reader, than from a book.
We hope that has opened your mind slightly to the diverse and complex side to the UK digital divide, as some issues are going on right under your nose!
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Only 42% of household have fibre optic broadband in the UK. Don't think everyone is just as speedy as you...
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The Digital Divide, Lesson Recap
When you think of publishing you probably think of the current model that is used by the US and Europe. Yet, this isn’t the case for countries such as China, Latin America and other developing countries.
Digital models are not universal and this is down to something very simple... Not everyone has the Internet.
By not having the same access as us limits how publishing can develop. People lack skills to get jobs in digital media, and this leads to many others leaving their country for one with a more developed digital economy.
Whilst the current generation, known as the ‘digital natives’, are growing up with a digital literacy, many older generations are required to learn skills that many find natural.
The digital divide can be split into the following areas:
- Political
- Social
- Economical
- Academically
- Culturally
These divides are split all around the world and continue change digital literacy develops. Surprisingly, small-westernized countries are the most likely to be most connected and in turn have the best adoption and least digital divide.
As countries continue to develop the digital divide must be challenged, and with industrialized nations having better infrastructures for Internet services the north/south hemisphere divide might end up switching over, as developing countries build greater infrastructures than those we can change.
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This is one of the most inventive books we've seen in a while, a great example of how inventive publishing can truly be!
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Access to the web differs globally depending on a variety of factors.
Looking specifically at the internet usage of African natives, this article explores various ways in which access to the web can be increased in the thriving continent.
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Digital divide meme ! Whilst people assume it's the elder generation in the uk who are the least tech literate, a lot of stats will surprise you otherwise!
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A life without wifi?!
Many of us may find that unimaginable! Yet many countries across the globe live day by day with no internet connection.
This is called the digital divide.
Find out more about this issue as well as who it affects by taking a look at the article below!
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Last Theme !
We hope you all realised how different, but at the same time complicated alternative publishing model are!
This weeks theme will be DIGITAL DIVIDES !!!
This theme is one that can get slipped through the net, but do not worry we are here to remind you of the problems that arise in the digital era...
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What does the future hold for self publishing? As technology allows more and more people to publish their work independently, the possibilities are endless...
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Meme Self publishing which is an aspect of alternative publishing places the production and distribution of a book solely on the author. Some buy services from publishers such as distribution so they can use their knowledge and contacts of book retailers.
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Alternative Publishing is also a new way to stand out in the market whilst new routes are still being established.
Traditional publishing has been around for ages, meaning that any type of divergence away from that it radical.
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Here is a fantastic lesson recap all about ALTERNATIVE PUBLISHING!!!
Alternative publishing is basically anything that doesn't fit into the business model of traditional publishing..
Who knew within the last decade what a vast field of ways out there that you can try when you want to publish a book.
The biggest development must be print of demand, and publishers part selling their services i.e. To help edit manuscripts.
We hope you learn as much as we did!
Alternative Publishing
This week’s summary is going to be on Alternative Publishing and the wider aspects of this term.
In contrast to Legacy Publishing (the traditional format of publishing) Alternative Publishing can take the form of many different types of publication:
Self Publishing
Here, the author ultimately takes on the publication of their title themselves. The growth of digitization (digital technology) has encouraged the expansion of self publishing, although the cost of self publishing is never as low as you think. Authors choosing to self publish will incur costs for:
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An alternative meme to alternative publishing week! Here is a great graphic on all the ways to publish (including self publishing) ... However lets all still remember print in demand as an avenue too!! The copyright to the image does not belong to us!
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It's that time again! ... New theme!
With the two weeks looking into book design now at an end, we hope you found it as interesting as us! This weeks new theme is...ALTERNATIVE PUBLISHING !!! So let's look at all things non traditional.
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As the industry becomes increasingly competitive, publishers and designers are becoming more inventive in their approach to book design.
Here are a selection of cool unconventional book designs...
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