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untilthenexttee · 1 year
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(via KPMG JOINS FORCES WITH STEPHEN CURRY AS TITLE SPONSOR FOR UNDERRATED GOLF TOUR)
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dottiep · 4 years
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your-dietician · 3 years
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LPGA's Mariah Stackhouse on the importance of visibility and representation in golf
New Post has been published on https://tattlepress.com/golf/lpgas-mariah-stackhouse-on-the-importance-of-visibility-and-representation-in-golf/
LPGA's Mariah Stackhouse on the importance of visibility and representation in golf
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Five years ago, Mariah Stackhouse started her professional career on the LPGA Tour after a successful four-year playing stint at Stanford University. When Stackhouse qualified for the tour, she became the seventh African American player to qualify for the LPGA. Today, she is the only full-time active Black player on tour. As the 27-year-old veteran continues to search for her first win on tour, she acknowledges that her greater purpose is to inspire the next generation of golfers and promote diversity and inclusion within the game.
While in play this week at the KPMG Women’s PGA Championship, Stackhouse explains in her own words why she embraces her Blackness in the golf world, how she wants to impact the game and what she hopes to see change when it comes to diversity in the sport.
The goal is to get to the point where it’s not an anomaly for a young, Black kid to be playing golf.
I think back to my early years of playing golf. In high school, everybody was super supportive because I was good. It was like, “Okay, wow, Stacks plays golf. That’s cool.” I got nicknamed, “Tiger Hood,” which was actually pretty funny. But Tiger was the only reference other kids had for a Black golfer which is why I still remember it so vividly.
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That’s why I want the next generation of golfers to see more Black players. I don’t want it to be an anomaly. I want there to be plenty of us on the LPGA, in college, junior golf, amateur golf, everywhere. That’s what I want to see.
Lately, I’m not playing as well as I’d like. It’s interesting because my game is not bad. It’s actually pretty solid. But I’ve been missing many — the majority — of opportunities with the putter. When the putts won’t fall, you’re missing crucial par putts and not making those birdie putts, that’s when golf is the most frustrating. I’m not playing badly. I’m in positions that I need to be in. I’m just not connecting those birdie putts. So the occasional bogey that shouldn’t matter now matters because I’m not making those birdies throughout the rounds to make them less impactful on the scorecard.
Whether I’m playing great or struggling, I understand that I’m still one of the few Black women out there, and I like to represent well. I do my best to never get too down on myself, to always carry myself with confidence, love and passion for the game. No matter what, I respect the game and the opportunities that come out of just my visibility on the LPGA. It’s not something that I’m unaware of. It’s not something that I want to neglect in any way, shape or form — no matter if I’m making birdie putts or not. I’ve had young Black girls, boys, women and men who play the game tell me how excited they are to see me out there. I understand that visibility matters. It matters that I show up for them. I embrace it.
For the first time in her five-year career on the LPGA Tour, Stackhouse will compete in her hometown at the Atlanta Athletic Club in the KPMG Women’s PGA Championship. Kyle Terada-USA TODAY Sports
I don’t mind being a direct voice in this space.
I know that as a professional athlete, and one of just a few in the professional golf space, that I am constantly visible to the media and fans. I do hope that we move towards amplifying other voices in this space. I think you have to take steps farther than only amplifying the professionals because although we have that visibility, we are actually playing the game at a professional level. We can’t be 100% dedicated to elevating and growing the game at the grassroots level because the majority of our time is dedicated to how we can improve our golf game and continue to climb the leaderboards and rankings.
There are various golf organizations, like the Women in Golf Foundation here in Atlanta, that actually work on growing and diversifying the game every single day. It would be awesome to see their voices included and amplified in these conversations as well. We can’t stop with the professionals when it comes to Black History Month and beyond. There are many key voices that need to be heard, and simply not enough of us on tour for our voices to be representative of the Black golf community.
The majority of people who play the game of golf do so at the recreational level. It’s incredibly important to showcase people enjoying the sport leisurely, people being in a sport in a capacity that’s not actually playing professionally. Organizations like Trap Golf. The Chicago Women’s Golf Club. Organizations like Inner City Youth Golfers. That’s what it takes. It’s a well-rounded understanding of what the golf world looks like right now and where we need to continue to go.
Traditionally, golf is a very conservative sport — in that it’s been slower to accept progressive changes. And I see that pushback on social media and even in person when these organizations use their platforms to acknowledge things like race, gender, sexuality and more. “We don’t want to talk about that. This is golf.” The way I look at it is that these organizations have to talk about it and broadcast it. If we’re truly aspiring to grow the game, there are some simple truths: The more people that love a sport, the better that sport does, the more it excels, the more courses are built, the more courses we’ll have access to. It’s a win for everybody.
I want us to get to a place where anyone can feel confident entering golf spaces. For anyone to visit their local golf driving range and feel comfortable, not shunned or judged — whether that has to do with skill level, gender, race, sexuality, whatever it might be. There shouldn’t be any of that if we are actually committed to growing the game.
Stackhouse points out the RTJ Instruction Center College Wall with her picture on it as she leaves the 2021 KPMG Women’s PGA Championship media day at Atlanta Athletic Club. Kevin C. Cox/PGA of America/Getty Images
Leaders in the golf space are becoming bolder about being willing to say, “We’re here and we support all people.” It’s up to all of us currently occupying golf spaces to continue to make intolerance unwelcome and be intentional and loud about inclusiveness. The game of golf is on this journey. We have to keep bravely pushing the way.
I often reflect on former professional golfer and the second Black woman to ever play on the LPGA Tour, Renee Powell. She is truly a legend. She’s still dedicating her entire life to the game. She’s gone on from the LPGA Tour to dedicating everything to continuing to help the game of golf progress and become more inclusive.
When reflecting on Powell’s time as a pro, I can only imagine how much she endured. She had a special love for the game. And I feel like she never let the racial hatred and experiences that she had growing up take her love and passion away for this game. She made a name for herself. And she paved the way for golfers like me to have a much smoother journey in the golf world. She’s not only a role model and ambassador for golf, but she symbolizes the best in what people can make out of the hardships of their life. She’s just truly a champion.
Looking back and knowing her story, I think that it could’ve hardened a lot of people’s hearts. Powell could’ve retired from the LPGA and said, “You know what? I don’t want anything else to do with the golf space. Too many of the golf clubs are unwelcoming.” But Powell said the opposite. She embraced the good that she experienced and sought a way to bring that out more than anything else.That’s why it’s great to see her receiving all her flowers lately. She deserves it.
That’s the kind of person I draw inspiration from. The attitude I want to emulate in my own life.
In 2017, Reagan met #GirlsGolf alumna @MoStacksBirdies when she was competing on the @ROAD2LPGA.
Today, they were reunited at the @KPMGWomensPGA 💖#LittleGirlsBIGDreams | #InspireGreatness pic.twitter.com/BdKsByOGYG
— LPGA*USGA Girls Golf (@LPGAGirlsGolf) June 25, 2021
This week, playing in my hometown of Atlanta for the first time as a professional golfer, I realize that I’m playing out here for something more.
Not only do I get to sleep in my own bed, which is amazing, but my family and friends get to be there. And then there’s all of the young boys and girls who are starting out in youth golf just like I did years ago. I think there’s an acknowledgement this week from the young golfers that are coming out that they could be here one day. Like, this is a girl that came up through the Georgia ranks and look at her now out here on the LPGA. I also acknowledge that this tournament, no matter how I play, is an opportunity to give back to the place that gave me golf.
“KPMG doesn’t just talk the talk. They walk the walk,” Stackhouse, a KPMG brand ambassador, said. “KPMG came in blazing getting the women’s tour access to top courses. And the impact they have on the diversifying and elevating the game is invaluable.” Hunter Martin/Getty Images
I want to win on the LPGA Tour for myself, but also for my parents. Everything they endured and all the time they put into allowing me to follow my dreams in a sport where Black women weren’t really represented. My parents always wanted me to embrace my Blackness on the course.
I was raised as a golfer to really and truly embrace and be proud of my Blackness and to represent. I am trying my best to do that every time I’m on the course. I can’t say how many little girls come up to me at tournaments, and when I have my hair out in a curl-fro or in braids or in twists, and the little girls will say, “Oh I wear my hair like that” or “I like that style.” The small things like identifying with young girls who look like me are just as important as the big moments like winning tournaments and making cuts.
There’s a spectrum of impact. I would love to be able to capitalize on things like visibility and representation while I’m here as an LPGA golfer.
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tworking711 · 3 years
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There's a dearth of Black players on the LPGA Tour. This woman wants that to change
Made redundant from her job at Lockheed Martin at the age of 55, Clemmie Perry started thinking she needed to find a hobby. She turned to golf, but was immediately struck by the lack of diversity. So ever since Perry picked up her first set of clubs in 2013, she has made it her mission to bridge the access gap in the sport.Founded in 1950, the Ladies Professional Golf Association (LPGA) is one of the ongest-running women's professional sports associations. But the LPGA has historically struggled with a lack of diversity and inclusion in the game.It took a little more than a decade for the first Black player, Althea Gibson, to join the tour. Fourteen years later Nancy Lopez followed suit, becoming the first Hispanic player to compete on the LPGA Tour. Since 1950, just eight Black players have held full-time membership in LPGA Tour history, according to the organization.The LPGA says most of its tournaments have approximately 100 to 120 players and fields are based on a "Priority List."Players in approximately the top 150 are generally considered full-time as they get into a majority of events, the LGPA confirmed to CNN Sport.Of the more than 530 LPGA Tour members, about 220 of whom are active competitors, there is only one Black player with full-time membership — Mariah Stackhouse — the LPGA confirmed to CNN. Stackhouse is No. 127 in the LPGA's priority list for 2021."There are various ways to earn LPGA Tour Membership, including winning an event, advancing through our Qualifying Series, advancing from our developmental tour or earning a certain amount of money in a given year," added the LPGA.Meanwhile on the LPGA and Symetra Tours combined as few as 2% of players are Black compared with 55% of White competitors, according to statistics provided by the LPGA.The organisation told CNN: "We are committed long-term to changing the face of golf, making the sport we love more diverse, accessible and inclusive."Efforts are being made to increase the diversity of the sport from a beginner level, but data from the National Golf Foundation shows that among juniors who first played on a golf course in 2019, about 36% were girls and just over a quarter were "non-Caucasian. หาเงินออนไลน์
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codawards · 3 years
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Diversity in golf: Gen Z sees changes ahead for the future of golf
Diversity in golf: Gen Z sees changes ahead for the future of golf
NEWTOWN SQUARE, PENNSYLVANIA – OCTOBER 08: Mariah Stackhouse of the United States plays her shot from the fourth tee during the first round of the 2020 KPMG Women’s PGA Championship at Aronimink Golf Club on October 08, 2020 in Newtown Square, Pennsylvania. (Photo by Patrick Smith/Getty Images) Golf is a game built on tradition. It is a sport defined by respect and rules of etiquette that span…
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pfermen25 · 6 years
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Fun Facts about Me
Age:29
Height: 5'8" (almost 5'9")
Alma Mater: UCLA & Cerritos Community College (Proud Transfer Student)
Degree: Bachelor's in Gender Studies and African American Studies with a Minor in English
Sexual Orientation: Gay 🌈👬
Sexual Role: Verse Bottom
Fave Position: Missionary
Festish: 👣👣👣
HIV Status: Positive and Undetectable (Genvoya)
Fave Book: Too many but Hunger Games, Sookie Stackhouse, B-Boy Bluez,and Harry Potter are some of my faves
Fave Movies: Beauty and the Beast
Singer: Beyoncé, Mariah Carey, and Whitney Houston
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untilthenexttee · 1 year
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KPMG JOINS FORCES WITH STEPHEN CURRY AS TITLE SPONSOR FOR UNDERRATED GOLF TOUR
LPGA Tour player Mariah Stackhouse to serve as UNDERRATED Golf ambassador  Tour stops include West Palm Beach, Akron, Las Vegas and Seattle, where talented student-athletes will have the opportunity to play at prestigious U.S. golf courses (San Francisco, CA – March 31, 2023) – Today, Stephen Curry’s UNDERRATED Golf program announced KPMG LLP, the U.S. audit, tax and advisory firm, as title…
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rickhorrow · 5 years
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10 To Watch : Mayor’s Edition 92319
RICK HORROW’S TOP 10 SPORTS/BIZ/TECH/PHILANTHROPY ISSUES FOR THE WEEK OF SEPTEMBER 23 : MAYOR’S EDITION
with Jacob Aere
Indianapolis is the center of the golf world as the LPGA Indy Women in Tech tournament and educational program unfolds this week. The 2019 IWiT field consists of seven out of the Top 10 LPGA Tour money leaders and 17 Solheim Cup players. There are also numerous activities during IWiT Championship week that focus on women and children in technology: The Indy Women in Tech Summit comprises over 600 tech leaders in the community coming together to discuss diversity and inclusion in the workplace, with a session featuring LPGA Tour Pro Mariah Stackhouse and LPGA Chief Brand and Communications Officer Roberta Bowman. Tournament week will also feature the Eureka! Exchange – a fun and engaging area where kids can interact and have fun with hands on tech activities, curated by industry experts. Finally, Nextech’s Pathways to Tech presented by Saint Joseph’s College of Marian University allows two hundred high school students to learn about the different pathways to tech careers. This is a fun experience at the iconic Indianapolis Motor Speedway pagoda providing an opportunity for the next generation of STEM/Tech leaders to interact with Indy tech companies and professionals.
Online lender Social Finance, known as SoFi, will pay more than $30 million annually for the next 20 years to entitle the new NFL stadium under construction in Los Angeles, making it the largest deal in U.S. naming rights history. According to multiple sources, the partnership eclipses the previous NFL high-water mark of $20 million annually at MetLife Stadium, and Chase’s $30 million annual deal with MSG for extensive promotional rights that stop short of entitlement. It may also eclipse Scotiabank’s $40 million deal to rename Air Canada Centre in Toronto in 2017. SoFi’s CEO is Anthony Noto, the NFL’s former CFO. Along with stadium rights, SoFi becomes a sponsor of both tenants, the Chargers and Rams, and will sponsor the adjacent performance venue. SoFi becomes one of Silicon Valley’s biggest sports spenders; it has spent more than $200 million annually on marketing in recent years. It currently claims 800,000 members, with products including student loans, mortgages, personal loans, and wealth management. The company believes the venue will help it become a household financial brand.
Endeavor IPO is back on, aims to raise about $600 million.  After a postponement in early August, entertainment giant Endeavor Group filed revised paperwork with the SEC as they move forward with an IPO. The company plans to offer approximately 19.35 million shares of stock for sale, at an estimated price of $30 to $32 per share. (As usual, the underwriters have an option for additional shares.) The company estimates they will received net proceeds of $547-$632 million after expenses. Public investors will own a piece of a money-losing company that carries $4.57 billion in long-term debt. And it will be firmly controlled by the top two executives (Ari Emanuel and Patrick Whitesell) and the controlling investor, Silver Lake Partners; together they will control about 88.5% of the voting power. Endeavor has expanded far beyond its traditional talent agency roots. In the past few years it has acquired the UFC mixed-martial arts circuit, fashion, and sports management group IMG, the Professional Bull Riders tour and streaming provider NeuLion. The transactions are key reasons why the company reported $4.5 billion in debt as of June 30
Digital media rights will be the key driver for the growth of the sports industry over the next five years, with the fourth edition of PricewaterhouseCoopers (PwC) Sports Survey predicting growth in that sector of up to 9.7%. While the PwC paper is enthusiastic on the unrealized potential of digital, it does cast doubts as to whether sports organizations can benefit from online growth, with concerns that the major technology firms will instead be the ones to reap the benefits as both gatekeepers and producers of content. Also a factor, according to the study, will be “much lower growth rates” seen across traditional media streams, which are estimated to be at no more than 4.1% during the same period. Overall, the PwC paper does paint a positive picture of the overall sports market, predicting the industry to grow at a healthy annual rate of 6.4% over the next three to five years. That is below the 7.4% growth of the past three to five years, however, the study insists growth remains "robust."
The Trump administration has announced a national youth sports strategy that will reach beyond in-school physical education and into community-based programs. It will be funded by a legacy endowment with a goal of raising $100 million to provide grants intended to drive increased participation. Developed by the Department of Health & Human Services and the President’s Council on Sports, Fitness & Nutrition, the strategy largely will mirror a draft report issued in June. That report echoed many of the recommendations of those who previously studied participation declines, including the Aspen Institute’s Project Play. Among the focus areas: Recruiting and training of coaches and volunteers, creation of safe places to play, provision of quality equipment and strategies to increase participation among girls. Among the first to sign on in support of the endowment is NBC Sports Group’s Sports Engine -- a leading software provider for youth sports organizations -- which will offer a Premier League Fan Fest trip and other prizes in a sweepstakes to raise funds for the NEYS. Other founding supporters include the NHL, MiLB, UFC, Monumental Sports & Entertainment, the AAU, the Sports & Fitness Industry Association and Boston Scientific.
Athletes attend Harvard to “Crossover Into Business.” The program, taught by Harvard Business School professor Anita Elberse, is "built to help professional athletes be better prepared for business activities during and after their active sports careers,” per Harvard's course description. Participants will each be matched with a pair of Harvard Business School MBA student mentors who will “develop their business acumen and empower them to make better business decisions.” The program is tailored to fit athletes' schedules and interests all while leveraging the "acclaimed Harvard Business School case method.” Athletes taking part in the latest cycle of Harvard Business School's Crossover Into Business program, according to the Boston Herald, include: figure skater Ashley Wagner; tennis players Caroline Wozniacki, Bethanie Mattek-Sands, and Andrea Petkovic; former NFLer Will Beatty; Knicks forward Reggie Bullock; Magic forward Amile Jefferson; NBA free agent Jose Calderon; and former NBAer David Lee. Last year NBA star Kyrie Irving attended the program, along with former NFL tight end Martellus Bennett; NBA players Paul Millsap, Zaza Pachulia, and Spencer Dinwiddie; and other athletes from the WNBA, MLS, UFC, and the American Ballet Theater.
The San Diego Padres are fine with Petco Park hosting the annual KAABOO festival beginning next September. The team has "taken strides to greatly improve how it protects the ballpark's playing surface," according to the San Diego Union-Tribune. Padres President of Business Operations Erik Greupner said that the team "upgraded the protective flooring it uses during in-season non-baseball events a couple years ago." The ballpark in recent years has hosted several concerts and Comic-Con with "no visible damage to the field.” KAABOO, an "upscale music, comedy, art and culinary festival" set to be held September 18-20, 2020, is heading to Petco "after being held for its first five years at the Del Mar Racetrack and adjacent fairgrounds." There is a multiyear contract to hold the event at the ballpark, and Padres season ticket holders will have "access to a special 'loyalty discount'" for the festival. Greupner said landing KAABOO is a "fulfillment of our promise to the people of San Diego that this publicly funded ballpark will (have) more than just baseball."
Esports will get a 24/7 mobile channel with VENN. According to USA Today, the online channel will debut next year with live studios in New York and Los Angeles and aims to be an online video home for esports and game culture - similar to that of ESPN for sports. The channel will be available as an app on streaming and mobile devices, and will offer channels on current video game and esports destinations such as Twitch and YouTube. VENN also plans to put itself on live streaming services such as Sling, YouTube TV, Hulu, and PlutoTV, as well as Snapchat and TikTok for a fittingly full digital presence. Although some of the content will be behind a paywall for enhanced viewer experiences, the majority of the content will be free to watch. In terms of funding, the network's co-CEOs announced $17 million and some of its investors include Twitch co-founder Kevin Lin, Riot Games co-founder Marc Merrill, Blizzard Entertainment co-founder Mike Morhaime, and Blizzard's former global esports head Amy Morhaime. With esports on the rise across pop culture, it is fitting that they will have a space with the best coverage 24/7 on an online platform.
The Travelers Championship in Connecticut raises $2.1 million for 150 local charities. According to the Hartford Courant, representatives from all of the charities — including the primary beneficiary, The Hole in the Wall Gang Camp — were at TPC River Highlands in Cromwell last Tuesday to receive their respective shares. Since taking over as the title sponsor in 2007, Travelers has generated a charitable haul of nearly $20 million. The Travelers Championship donates 100% of its net proceeds to charity, and this year's effort brings the amount generated by the tournament to nearly $20 million since Travelers became title sponsor in 2007. At least 750 charities have benefited over that time. Next year, the tournament will have a huge international name added to the list in the likes of Reigning PGA Tour Player of the Year Rory McIlroy, which will bring even more charity attention to the event.
Proctor and Gamble brand will buy 9,000 tickets to support equal pay for women. The consumer goods corporation’s Secret deodorant will spend $200,000 to buy 9,000 tickets to National Women’s Soccer League games in September and October as part of the brand’s growing effort to support equal pay and opportunity for women’ soccer players. According to Ad Age, Secret will buy 1,000 tickets at one home game for each of the league’s nine teams, offering seats to women’s organizations, youth sports teams, not-for-profit organizations, and other local partners. The brand will also give away Secret products, T-shirts and spirit towels to the first thousand fans at one game in each city. The effort follows an ad Secret launched in March promoting equal pay for the U.S. Women’s National Soccer Team and a $529,000 donation split across the 23 USWNT players in July after it won the Women’s World Cup. Brands have been backing women’s sports, which have also seen a resurgence of interest in broadcast time thanks to digital platforms.
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tworking711 · 3 years
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There's a dearth of Black players on the LPGA Tour. This woman wants that to change
Made redundant from her job at Lockheed Martin at the age of 55, Clemmie Perry started thinking she needed to find a hobby.
She turned to golf, but was immediately struck by the lack of diversity. So ever since Perry picked up her first set of clubs in 2013, she has made it her mission to bridge the access gap in the sport.Founded in 1950, the Ladies Professional Golf Association (LPGA) is one of the longest-running
women's professional sports associations. But the LPGA has historically struggled with a lack of diversity and inclusion in the game.It took a little more than a decade for the first Black player, Althea Gibson, to join the tour. Fourteen years later Nancy Lopez followed suit, becoming the first Hispanic player to compete on the LPGA Tour. Since 1950, just eight Black players have held full-time membership in LPGA Tour history, according to the organization.The LPGA says most of its tournaments have approximately 100 to 120 players and fields are based on a "Priority List."Players in approximately the top 150 are generally considered full-time as they get into a majority of events, the LGPA confirmed to CNN Sport.Of the more than 530 LPGA Tour members, about 220 of whom are active competitors, there is only one Black player with full-time membership — Mariah Stackhouse — the LPGA confirmed to CNN. Stackhouse is No. 127 in the LPGA's priority list for 2021. เล่นสล็อต
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cryptocollectibles · 5 years
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True Blood: French Quarter #1 Joe Corroney Sketch Variant Cover (August 2011) by IDW Publishing
Mind-reading waitress Sookie Stackhouse is in New Orleans, helping Vampire Sherrif Eric Northman track down an insane killer named Guerra. Eric and Godric killed Guerra in Paris, more than 200 years ago. Or did they?  Written by Mariah Huehner and David Tischman, drawn by David Messina and Claudia Balboni, cover by Joe Corroney
- Buy this comic book with Bitcoin and many other cryptocurrencies at the Crypto Collectibles store on OpenBazaar -
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koolwebsites · 6 years
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Sei Young Kim sets 54-hole mark at 24 under at LPGA Classic
Sei Young Kim sets 54-hole mark at 24 under at LPGA Classic
AP Published 8:45 p.m. ET July 7, 2018 | Updated 9:39 p.m. ET July 7, 2018
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Mariah Stackhouse watches her drive on No. 1 during the third round of the Thornberry Creek LPGA Classic golf tournament Saturday, July 7, 2018 in Oneida, Wis. (Jim Matthews/The Post-Crescent via AP)(Photo: The Associated Press)
ONEIDA, Wis. (AP) — Sei Young Kim won’t only be chasing a victory at…
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sportsmovers · 4 years
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Mariah Stackhouse Bio, Height, Wiki, Affairs, Family & Net Worth
Mariah Stackhouse Bio, Height, Wiki, Affairs, Family & Net Worth
Mariah Stackhouse is a famous American professional female golfer who has already played on LPGA Tour. She was born on  March 4, 1994, in Charlotte, North Carolina, U.S.
Discover some quick info about Mariah Stackhouse.
Quick Facts Full Name Mariah Stackhouse Nick Name Mariah Birth Date March 4, 1994 Birth Place Charlotte, North Carolina, U.S. Nationality American Profession Professi…
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kpmgtoday · 4 years
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LPGA Golfer Mariah Stackhouse Weighs In On 2021 Championship Coming To Atlanta
“I'm extremely excited for the KPMG Women's PGA Championship to come back to Atlanta. I think it's been over 10 years since we've had an LPGA ... Delivered by KPMG Today (@KPMG_TO) Read more here Follow @KPMG_TO on Twitter to get latest updates
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untilthenexttee · 1 year
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(via In Gee Chun, Lizette Salas and Mariah Stackhouse Named Finalists for LPGA Velocity Global Impact Award)
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rickhorrow · 5 years
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15+5+5 To Watch : 92319
15 TO WATCH/5 SPORTS TECH/POWER OF SPORTS 5: RICK HORROW’S TOP SPORTS/BIZ/TECH/PHILANTHROPY ISSUES FOR THE WEEK OF SEPTEMBER 23
with Jacob Aere
Indianapolis is the center of the golf world as the LPGA Indy Women in Tech tournament and educational program unfolds this week. The 2019 IWiT field consists of seven out of the Top 10 LPGA Tour money leaders and 17 Solheim Cup players. There are also numerous activities during IWiT Championship week that focus on women and children in technology: The Indy Women in Tech Summit comprises over 600 tech leaders in the community coming together to discuss diversity and inclusion in the workplace, with a session featuring LPGA Tour Pro Mariah Stackhouse and LPGA Chief Brand and Communications Officer Roberta Bowman. Tournament week will also feature the Eureka! Exchange – a fun and engaging area where kids can interact and have fun with hands on tech activities, curated by industry experts. Finally, Nextech’s Pathways to Tech presented by Saint Joseph’s College of Marian University allows two hundred high school students to learn about the different pathways to tech careers. This is a fun experience at the iconic Indianapolis Motor Speedway pagoda providing an opportunity for the next generation of STEM/Tech leaders to interact with Indy tech companies and professionals.
IndyCar headed into its season finale Sunday afternoon at WeatherTech Raceway at Laguna Seca with a roughly 10% increase in linear TV viewership and attendance jumps at half of its races this year. This was the first year of NBC Sports’ full-season media-rights pact with IndyCar, which had a new title sponsor in Japanese tech company NTT. According to SportsBusiness Daily, Hulman & Co. CEO Mark Miles believes the series had a good year when looking at key performance indicators, in addition to being a “terrific year on the track.” Miles said, “The two biggest things commercially were NTT as series entitlement partner, and we’re very happy with that…Then NBC -- we think they’ve done a great job.” The season finale was held at Laguna Seca this year after the series dropped Sonoma Raceway from its schedule. On Sunday, Josef Newgarden was crowned IndyCar champion as Colton Herta won at Laguna Seca.
Women’s World Cup drew close to $100 million in U.S. ad sales. Ad-tracker Kantar reported that the Women’s World Cup, which the U.S. team won in July, brought in an estimated $96 million in U.S. ad sales, more than double the company’s earlier estimate of $43 million. “Demand was high for the Women’s World Cup in the U.S.,” said Jeremy Carey, managing director at Omnicom Group sports ad buying agency Optimum Sports. “[Fox] sold every impression they could sell.” Kantar’s initial projection "did not include ad revenue generated by Spanish-language networks owned by Comcast Corp.’s NBCUniversal, including Telemundo, which accounted for about 11%" of the $96 million. Strong ad sales and ratings for a World Cup reflect team popularity and translate into revenue for U.S. Soccer. According to the Wall Street Journal, the "flood of ad dollars highlights the appeal of the tournament on Madison Avenue and its ability to drive revenue for TV networks." There’s been an “awakening” in terms of how brand clients are thinking about the Women’s World Cup.
As Oklahoma football celebrates its 125th year in program history, longtime OU partner Coca-Cola will pay tribute to the program by serving as “OU 125” presenting sponsor and introducing an integrated fan campaign for 2019-2020. According to Cynopsis Sports, fans can purchase commemorative 8-oz. glass Coca-Cola bottles customized with the OU 125 logo available while OU-branded 20-oz. Coke or Coke Zero Sugar bottles will offer an exclusive augmented reality feature showcasing milestone Sooner football moments with a cell phone and OU app. Coca-Cola also is developing an OU 125 photo mosaic built over the season through pre-game fan festivities during home games and online. This week, after an early season bye, OU dives into conference action against Texas Tech on the road to another target CFP semifinal berth. The OU-Coca-Cola tie up is only one of dozens of brand activations around college football’s big sesquicentennial celebration this year.
Online lender Social Finance, known as SoFi, will pay more than $30 million annually for the next 20 years to entitle the new NFL stadium under construction in Los Angeles, making it the largest deal in U.S. naming rights history. According to multiple sources, the partnership eclipses the previous NFL high-water mark of $20 million annually at MetLife Stadium, and Chase’s $30 million annual deal with MSG for extensive promotional rights that stop short of entitlement. It may also eclipse Scotiabank’s $40 million deal to rename Air Canada Centre in Toronto in 2017. SoFi’s CEO is Anthony Noto, the NFL’s former CFO. Along with stadium rights, SoFi becomes a sponsor of both tenants, the Chargers and Rams, and will sponsor the adjacent performance venue. SoFi becomes one of Silicon Valley’s biggest sports spenders; it has spent more than $200 million annually on marketing in recent years. It currently claims 800,000 members, with products including student loans, mortgages, personal loans, and wealth management. The company believes the venue will help it become a household financial brand.
Endeavor IPO is back on, aims to raise about $600 million.  After a postponement in early August, entertainment giant Endeavor Group filed revised paperwork with the SEC as they move forward with an IPO. The company plans to offer approximately 19.35 million shares of stock for sale, at an estimated price of $30 to $32 per share. (As usual, the underwriters have an option for additional shares.) The company estimates they will received net proceeds of $547-$632 million after expenses. Public investors will own a piece of a money-losing company that carries $4.57 billion in long-term debt. And it will be firmly controlled by the top two executives (Ari Emanuel and Patrick Whitesell) and the controlling investor, Silver Lake Partners; together they will control about 88.5% of the voting power. Endeavor has expanded far beyond its traditional talent agency roots. In the past few years it has acquired the UFC mixed-martial arts circuit, fashion, and sports management group IMG, the Professional Bull Riders tour and streaming provider NeuLion. The transactions are key reasons why the company reported $4.5 billion in debt as of June 30.
The NHL and NHLPA are "believed to be making progress towards a potential three-year extension" of the CBA that would run through 2025, according to Sportsnet. The NHLPA's decision yesterday "not to trigger an early end to the current agreement ... should also raise hopes that an even longer extension might be in the offing." This development is a "welcome change for a league that has experienced three straight lockouts" and saw the entire 2004-2005 season "shuttered before the salary cap was instituted." It has "come about because the owners feel they have a fair system where revenues are split 50-50 and the cap is tied to the overall growth of the business." The NHL had "previously let its own deadline to re-open the CBA pass on September 1." Had the players "decided to trigger" a September 2020 end to the CBA, there was "some fear that it might derail the positive bargaining" that has already happened. Now the work can "continue without the semi-imminent threat of a deadline.” Commissioner Gary Bettman said that the league is "pleased with the players’ decision and looked 'forward to continuing to work with the NHLPA for the benefit of all stakeholders.'" 
Emmy Awards force WNBA playoff game to move venues. The WNBA L.A. Sparks' semifinal game on Sunday against the Connecticut Sun marked the end of the Sparks’ season, all without "playing a single game in their usual home arena" during the series. According to the Los Angeles Times, the Emmys were being "held across the street at Microsoft Theater," but Staples Center was being used for the event as well. The Sparks, who "average over 10,000 fans per game, settled on the 4,000-seat Walter Pyramid at Cal State Long Beach" for Sunday's game. This was the fifth playoff game since 2015 the Sparks have had to "play away from Staples Center." Meanwhile, a previously booked event "prevented the Sparks from practicing at their temporary home" on Saturday, "forcing them to go to a local community college." Piling on these indignities, the Sparks were swept by the Connecticut Sun in the WNBA semis; the Sun now face the Las Vegas Aces in the finals.
Digital media rights will be the key driver for the growth of the sports industry over the next five years, with the fourth edition of PricewaterhouseCoopers (PwC) Sports Survey predicting growth in that sector of up to 9.7%. While the PwC paper is enthusiastic on the unrealized potential of digital, it does cast doubts as to whether sports organizations can benefit from online growth, with concerns that the major technology firms will instead be the ones to reap the benefits as both gatekeepers and producers of content. Also a factor, according to the study, will be “much lower growth rates” seen across traditional media streams, which are estimated to be at no more than 4.1% during the same period. Overall, the PwC paper does paint a positive picture of the overall sports market, predicting the industry to grow at a healthy annual rate of 6.4% over the next three to five years. That is below the 7.4% growth of the past three to five years, however, the study insists growth remains "robust."
HBO Sports laid out plans for its new all-access college football series set to debut in October with the docuseries 24/7 College Football. According to Cynopsis Sports, four programs will take part - Florida, Penn State, Arizona State, and Washington State – as “they meet the demands and challenges leading up to and through game day.” The series is narrated by Liev Schreiber and will run for four consecutive weeks starting October 2 with an hour-long special spotlighting the Florida Gators. “For many years, we have been enamored with the storylines and unrivaled traditions of college football, and we’re excited for the opportunity to expand the 24/7 franchise into the realm of college sports,” said Rick Bernstein, executive producer, HBO Sports.  “Viewers will feel the tremendous electricity of some of the best atmospheres in the country, and see the meticulous preparation and challenges facing these programs in the build-up to game day and during the game action.” The series is a collaboration between HBO Sports and Lucky 27 Media and Sport & Story.
The Ryder Cup and Aon, a global professional services firm, unlocked a multi-year agreement establishing Aon as a Worldwide Partner of The Ryder Cup. Beginning in 2020, The Ryder Cup and Aon will introduce a multi-platform partnership that focuses on the risk reward narrative so authentic to the event. Aon has signed a multiyear deal to become a worldwide partner of the Ryder Cup. Financial terms were not disclosed, but the deal includes the 2020 Ryder Cup at Whistling Straits; the 2022 Ryder Cup at Marco Simone Golf and Country Club in Rome; and the 2024 Ryder Cup at Bethpage Black on Long Island. Activation plans include the creation of a new award based around “defining moments” of the Ryder Cup. Details of the award are to come over the next few months. Aon already sponsors the Aon Risk Reward Challenge on both the PGA Tour and the LPGA that awards $1 million to the winning player on each tour who posts the lowest score on 65 designated holes at tournaments throughout the season. Aon joins BWM as the second worldwide Ryder Cup partner and deepens the company’s investment in golf.
The Trump administration has announced a national youth sports strategy that will reach beyond in-school physical education and into community-based programs. It will be funded by a legacy endowment with a goal of raising $100 million to provide grants intended to drive increased participation. Developed by the Department of Health & Human Services and the President’s Council on Sports, Fitness & Nutrition, the strategy largely will mirror a draft report issued in June. That report echoed many of the recommendations of those who previously studied participation declines, including the Aspen Institute’s Project Play. Among the focus areas: Recruiting and training of coaches and volunteers, creation of safe places to play, provision of quality equipment and strategies to increase participation among girls. Among the first to sign on in support of the endowment is NBC Sports Group’s Sports Engine -- a leading software provider for youth sports organizations -- which will offer a Premier League Fan Fest trip and other prizes in a sweepstakes to raise funds for the NEYS. Other founding supporters include the NHL, MiLB, UFC, Monumental Sports & Entertainment, the AAU, the Sports & Fitness Industry Association and Boston Scientific.
Athletes attend Harvard to “Crossover Into Business.” The program, taught by Harvard Business School professor Anita Elberse, is "built to help professional athletes be better prepared for business activities during and after their active sports careers,” per Harvard's course description. Participants will each be matched with a pair of Harvard Business School MBA student mentors who will “develop their business acumen and empower them to make better business decisions.” The program is tailored to fit athletes' schedules and interests all while leveraging the "acclaimed Harvard Business School case method.” Athletes taking part in the latest cycle of Harvard Business School's Crossover Into Business program, according to the Boston Herald, include: figure skater Ashley Wagner; tennis players Caroline Wozniacki, Bethanie Mattek-Sands, and Andrea Petkovic; former NFLer Will Beatty; Knicks forward Reggie Bullock; Magic forward Amile Jefferson; NBA free agent Jose Calderon; and former NBAer David Lee. Last year NBA star Kyrie Irving attended the program, along with former NFL tight end Martellus Bennett; NBA players Paul Millsap, Zaza Pachulia, and Spencer Dinwiddie; and other athletes from the WNBA, MLS, UFC, and the American Ballet Theater.
Officials from MLS, the Independent Supporters Council, and supporters groups of the Timbers and Sounders met for "more than three hours on Thursday in Las Vegas" regarding the league's Fan Code of Conduct policy, and agreed to "continue talks on Tuesday," according to Soccer America. The meeting was called in an effort to resolve an ongoing dispute over the "ban on the display of Iron Front flags or banners" at MLS games. Supporters "want MLS to work with international experts on human rights to craft language in the Fan Code of Conduct that reflects and supports radical inclusion and anti-discrimination." MLS proposed an "evaluation of the treatment of the Iron Front flag" for the remainder of the 2019 season and a "broader evaluation of the Fan Code of Conduct.” Timbers Owner and CEO Merritt Paulson "praised the efforts of the two sides." He said, "We have always been advocates for soccer supporters uniquely having a right to exercise their voice on matters of human rights at games.” MLS has confirmed that for now, its policy banning the Iron Front flag remains.
The San Diego Padres are fine with Petco Park hosting the annual KAABOO festival beginning next September. The team has "taken strides to greatly improve how it protects the ballpark's playing surface," according to the San Diego Union-Tribune. Padres President of Business Operations Erik Greupner said that the team "upgraded the protective flooring it uses during in-season non-baseball events a couple years ago." The ballpark in recent years has hosted several concerts and Comic-Con with "no visible damage to the field.” KAABOO, an "upscale music, comedy, art and culinary festival" set to be held September 18-20, 2020, is heading to Petco "after being held for its first five years at the Del Mar Racetrack and adjacent fairgrounds." There is a multiyear contract to hold the event at the ballpark, and Padres season ticket holders will have "access to a special 'loyalty discount'" for the festival. Greupner said landing KAABOO is a "fulfillment of our promise to the people of San Diego that this publicly funded ballpark will (have) more than just baseball."
Top Five Tech
Esports will get a 24/7 mobile channel with VENN. According to USA Today, the online channel will debut next year with live studios in New York and Los Angeles and aims to be an online video home for esports and game culture - similar to that of ESPN for sports. The channel will be available as an app on streaming and mobile devices, and will offer channels on current video game and esports destinations such as Twitch and YouTube. VENN also plans to put itself on live streaming services such as Sling, YouTube TV, Hulu, and PlutoTV, as well as Snapchat and TikTok for a fittingly full digital presence. Although some of the content will be behind a paywall for enhanced viewer experiences, the majority of the content will be free to watch. In terms of funding, the network's co-CEOs announced $17 million and some of its investors include Twitch co-founder Kevin Lin, Riot Games co-founder Marc Merrill, Blizzard Entertainment co-founder Mike Morhaime, and Blizzard's former global esports head Amy Morhaime. With esports on the rise across pop culture, it is fitting that they will have a space with the best coverage 24/7 on an online platform.
Esports’ Team SoloMid is working on a state of the art, $13 million training facility. The stadium will be the biggest esports training facility in North America at 25,000 square feet and will be finished by February, 2020. According to win.gg, TSM’s location will feature not only training rooms, but also a built-in gym and wellness center for the professional gamers. Determined to recreate the same successes found in traditional sports training facilities, TSM will also have an in-house sports psychologist. TSM’s goal is to optimize all aspects of its training processes and make esports teams just as well cared for as those in on-field sports. Although Team SoloMid has been dealing with a variety of difficulties in recent years, their new L.A. training location should put the team into a growth mindset.
Ex-punter and sports personality Pat McAfee signs a deal with FanDuel. The new multi-year partnership makes FanDuel the exclusive sports betting, daily fantasy sports, casino, and horse racing partner of Pat McAfee. In addition to promotions, McAfee will make weekly appearances on FanDuel’s “More Ways to Win” TV show. The show is hosted by former ESPN “Sports Center” anchor Lisa Kerney, former L.A. Rams and Seattle Seahawks reporter Dani Klupenger, TVG’s Dave Weaver, and FanDuel Sportsbook oddsmaker John Sheeran. In addition to his “More Ways to Win” appearances, McAfee will appear on various FanDuel podcasts, make regular appearances at FanDuel Sportsbooks, host daily fantasy contests on FanDuel, and take over FanDuel social media accounts throughout the NFL season. This is another example of FanDuel expanding as it is rapidly becoming one of the biggest sportsbook operators in the U.S.
Sports media company Whistle and the digital content studio OTRO have announced a multi-year commercial partnership. According to Variety, the two companies will collaborate on programming strategy, co-creating premium original content, and developing experiential activations. They will also work together on the development and monetization of content and IP formats globally. OTRO has tons of big names on its roster including David Beckham, Lionel Messi, Zinedine Zidane, Neymar Jr., and Eric Cantona to name a few. In addition to co-creating content, Whistle will also help manage OTRO’S online merchandise store, which has recently begun to sell direct-to-consumer products. OTRO’s platform is to deliver player-made content directly to fans, a concept that is catching on quickly in the podcasting world.
The NFL and Facebook expand their content deal. According to Advanced Television, the multi-year partnership extension will see more NFL video content streamed globally through Facebook Watch. The move will expand on existing arrangements between the two which began in 2017. Over 22 million people watched at least a minute of an NFL recap on Facebook in 2017 and 2018, with 28% of these views coming from outside the U.S., showing global growth in the sport. Meanwhile unique viewers of the recaps grew by 32% in 2018 compared to the previous year. The NFL will continue distributing recaps from all 256 regular season games, as well as playoff matchups and the Super Bowl, plus video highlights from postseason tent pole events such as the Pro Bowl, NFL Scouting Combine, and NFL Draft. In addition to game recaps, the NFL will utilize Facebook Watch for distribution of a vast array of unique content, all of which make the NFL a more dynamic digital process.
Power of Sports Five
The Travelers Championship in Connecticut raises $2.1 million for 150 local charities. According to the Hartford Courant, representatives from all of the charities — including the primary beneficiary, The Hole in the Wall Gang Camp — were at TPC River Highlands in Cromwell last Tuesday to receive their respective shares. Since taking over as the title sponsor in 2007, Travelers has generated a charitable haul of nearly $20 million. The Travelers Championship donates 100% of its net proceeds to charity, and this year's effort brings the amount generated by the tournament to nearly $20 million since Travelers became title sponsor in 2007. At least 750 charities have benefited over that time. Next year, the tournament will have a huge international name added to the list in the likes of Reigning PGA Tour Player of the Year Rory McIlroy, which will bring even more charity attention to the event. 
After Steph Curry's business dabble into golf, he hosts his first charity golf event in San Francisco. According to ABC 7, the charity golf tournament was held at San Francisco's Harding Park golf course with San Francisco Mayor London Breed on hand to help kick off the day as teams gathered in their golf carts to listen to opening remarks. The tournament was presented by Workday and will benefit PGA Reach and Eat, Learn, Play - Steph and Ayesha Curry's new foundation that focuses on providing meals, education, and a safe place to play for underprivileged kids. Even though it is just Curry’s first charity tournament, the event proves his popularity as all 50 two-person teams were filled. The intent was to raise $1 million and the tournament was able to nearly achieve that goal by totaling $975,000.
Proctor and Gamble brand will buy 9,000 tickets to support equal pay for women. The consumer goods corporation’s Secret deodorant will spend $200,000 to buy 9,000 tickets to National Women’s Soccer League games in September and October as part of the brand’s growing effort to support equal pay and opportunity for women’ soccer players. According to Ad Age, Secret will buy 1,000 tickets at one home game for each of the league’s nine teams, offering seats to women’s organizations, youth sports teams, not-for-profit organizations, and other local partners. The brand will also give away Secret products, T-shirts and spirit towels to the first thousand fans at one game in each city. The effort follows an ad Secret launched in March promoting equal pay for the U.S. Women’s National Soccer Team and a $529,000 donation split across the 23 USWNT players in July after it won the Women’s World Cup. Brands have been backing women’s sports, which have also seen a resurgence of interest in broadcast time thanks to digital platforms.
Colin Kaepernick is enshrined as a diamond necklace piece and auctioned off for charity. According to TMZ, Moses the Jeweler in New York City created the piece of Kaepernick and it took him a year to complete. The piece of jewelry cost $90,000 to make, and it was produced with 18k yellow gold. The jewelry is a replication of the famous moment when Kaepernick first began kneeling for the National Anthem as a member of the 49ers back in 2016. All of the profits from the piece will be donated directly to Kaepernick’s Know Your Rights Camp, an organization that preaches equality for all. Bidding for the piece starts in a couple weeks with the starting price being set at $90,000, with the potential to draw in even greater numbers.
UFC fighter Dustin Poirier’s shirt worn by rival Khabib Nurmagomedov brings in $100,000 for charity. According to RT, following their UFC lightweight title fight in Abu Dhabi, Khabib and Poirier donned each other’s shirt as a symbol respect, and later, the clothing articles made a positive impact with the proceeds from Khabib’s shirt going to charity. Not only was the impact felt for Khabib, but Nurmagomedov vowed to auction his shirt off to help Poirier’s “The Good Fight” charity with the funds to be used to build water wells and repair water supplies at an orphanage and school in Uganda.
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