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#email marketing average open rate
mohaiminul-islam · 9 months
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Benefits of GetResponse and why should use it?
GetResponse is an email marketing platform that offers various features and tools to help businesses effectively manage their email marketing campaigns.
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Here are some of the benefits of using GetResponse:
Email Marketing Automation: GetResponse provides a user-friendly interface for creating automated email workflows. You can set up automated campaigns based on triggers, actions, and user behavior, which saves time and improves engagement with your audience.
Responsive Email Designs: GetResponse offers a wide range of professionally designed email templates that are responsive and look great on all devices, including desktops, tablets, and mobile phones.
Landing Pages and Web Forms: The platform allows you to create custom landing pages and web forms to capture leads and grow your email list.
A/B Testing: GetResponse enables you to run A/B tests for your email campaigns, landing pages, and web forms to optimize their performance and increase conversion rates.
Analytics and Reporting: The platform provides detailed analytics and reports to track the performance of your email campaigns, allowing you to measure open rates, click-through rates, and other important metrics.
Integration: GetResponse integrates with a variety of third-party tools and platforms, including e-commerce, CRM, and social media platforms, which makes it easier to manage your marketing efforts across different channels.
Advanced Segmentation: With GetResponse, you can segment your email lists based on user behavior, preferences, and other criteria, enabling you to deliver personalized content to specific groups of subscribers.
Webinar Hosting: GetResponse offers a built-in webinar tool that allows you to host webinars, engage with your audience, and generate leads.
Customer Support: GetResponse provides customer support through various channels, including live chat, email, and phone, ensuring that you can get help whenever you need it.
Scalability: Whether you are a small business or a large enterprise, GetResponse offers plans that can cater to your specific needs and can grow along with your business.
As with any platform, it's essential to evaluate your specific requirements and business goals to determine if GetResponse is the right fit for your email marketing needs.
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banananutsmuthie · 1 year
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Idol Club Shareholder Letter
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Word Count: 2.2k+ words
A/N: NOT SMUT. This is Idol Club lore written in the form of a shareholder letter. I promise you'll be rewarded with a bunch of easter eggs and future Idol Club spoilers if you read the whole thing. Enjoy while I prepare a proper comeback soon!
My fellow shareholders,
I was there on Opening Day next to Founder Kim as the VP of Public Relations when we officially opened the doors to our maiden Idol Club branch in Gangnam. Since then, I’ve risen through the ranks at Idol Club Entertainment, serving as the Chief Communications Officer for the last eight months. I’ve given many speeches on behalf of this company, addressed our employees through countless emails, and weathered the storm of numerous media queries during the Aberration scandal. Yet, never could I have imagined addressing you all in this annual shareholder letter, a job usually reserved for Founder Kim who has served as chairman since day one.
Founder Kim has been a pioneer and visionary in leading this company into the next golden age of technology and entertainment, so it came as a shock to receive Founder Kim’s resignation from the company last month. We wish Founder Kim all the best.
Rest assured, as the newly elected chairman of Idol Club Entertainment, I will do everything in my power to continue to steer this ship in the right direction, staying true to Founder Kim’s original vision while maintaining the best interests of our stakeholders.
That said, the transition in leadership could not have come at a worse time. These are murky and uncertain waters, and I’ve been tasked with guiding us through a global economic crisis, war, a chip shortage, and rising inflation across the world.
But we remain resilient.
2022 has shown us that as the world slowly emerges out of the pandemic and we find our cadence to the “new normal”, our customers are flocking to Idol Club for things they lacked in 2020 and 2021: social interactions, intimacy without consequence, and a damn good time.
And our numbers support that. Even though we temporarily lost the licensing rights to Everglow’s Yiren (one of our highest-rated and popular models) due to her sudden hiatus, we saw our profits soar to unimaginable heights in 2022, bringing a 403% increase in profits compared to 2021! This could not have been possible without all the strides we’ve made across all sectors of our business. From our engineers to the hosts at the front lines and even all the way down to our sanitation specialists, each one of our employees has helped us deliver an exceptional product and live up to our slogan to “make dreams a reality”.
Differentiators in 2022
But profits aren’t the only thing to smile about as we close out the fiscal year: reviews and ratings are up not just for the company, but also across all of our android models, finishing the year with an average rating of 4.92 out of 5 stars, up from 4.89 in 2021. We also received the prestigious Club of the Year award for the third year in a row. There were also a couple of huge accomplishments we achieved this year which helped differentiate our brand from our competitors:
Idol Club Goes International
Earlier this year, we launched our first Idol Club branch overseas in the heart of Singapore’s red light district, which has outperformed initial profit estimates by 32%. Customers are flocking to the affluent city-state in Southeast Asia and have helped us carve out a hearty 60% market share in Singapore’s escort sector. I’d like to thank the local government, our staff, and our external risk assessment vendor for making this all possible.
This is just the beginning. As part of Idol Club Entertainment’s five year plan, we are looking into entering the three largest markets in the world: China, Japan, and the United States. This is not an easy task, however. Each market has its own local laws and regulations that inhibit our current business model. We’ve hired local teams in these markets working around the clock with the hope that we can eventually enter these markets in a viable and legal way.
JYP Entertainment Signs Exclusive Idol Club Contract
I am proud to announce that after months of negotiation, we were able to land our biggest client to date in JYP Entertainment Corp (JYPE, KOSDAQ: 035900). This brings aboard TWICE, by far the most requested group by our customers, to the Idol Club family in addition to other JYPE girl groups like ITZY and select members of NMIXX and NiziU. This exclusive contract helps to diversify the products and services offered by the Idol Club brand as well as keep us ahead of our competitors.
It has only been a few months since we onboarded JYPE to our family of companies, but our Chaeyoung and Nayeon models have already been wildly successful at our Idol Zoo subsidiary, accounting for nearly 36% of all 2022 sales in just Q3 alone. Our plan is to introduce our Tzuyu models at our Singapore branch in early Q1, followed by the rest of the JYPE idols spread across our various brands. This further cements our commitment to providing our customers with the largest catalog of idols in the adult idol entertainment industry, joining our already star-studded premium lineup featuring BLACKPINK, Red Velvet, and aespa.
First Subsidiary Idol Zoo Launches
Expansion of our Idol Club flagship branch successfully completed in Q1 this year, introducing Idol Zoo, our first subsidiary, to the family of companies. This has led to numerous opportunities for brand exposure to the public.
Currently, Idol Zoo houses numerous ‘exhibits’ that our customers have access to, including free public shows known as the ‘Exhibitionist Exhibits’, such as the monthly Chaeyoungs show and the daily topless teasers. For the not-so-adventurous, we also offer private encounters for our paying customers. Among the exhibits our customers can peruse and enjoy: the Feline and Rodent display with the aforementioned Chaeyoungs; our popular Bunny Breeding Grounds featuring such idols as TWICE’s Nayeon, ex-IZ*ONE leader Kwon Eunbi, Kep1er’s Yujin, and Billlie’s Tsuki; and the Aquatic Animals Squirt Zone, featuring various idols who really know how to make a splash.
In 2023, we plan to further expand our exhibits, bringing in TWICE’s Mina to headline the new Penguin Habitat, as well as adding a new Screaming Deer Show to our line of Exhibitionist Exhibits featuring Oh My Girl’s Arin and NMIXX’s Sullyoon.
Endorsements from Idols
We’ve been fortunate this year to feature some surprise appearances from idols, both as clients and cameo performers, ranging from Weki Meki’s Choi Yoojung to ex-IZ*ONE’s Kang Hyewon, and many more who have preferred to not be named. And although this represents a tiny fraction of our sales, their endorsements and appearances at Idol Club have helped strengthen our brand reputation as the leader in adult idol entertainment. Their continued partnership undoubtedly will help us develop relationships with other labels not yet licensed to Idol Club Entertainment. These endorsements alone accounted for 12% of client referrals, not an insignificant number to our bottom line.
The Road Ahead
As we look ahead toward the next fiscal year, we are launching a bunch of new products and services that we hope will entice more customers and bring in new revenue. There are many great things to look forward to, but there’s also things we need to account for in our 2023 forecasts as well.
Generation 2 Androids
With our Gen 1 androids nearing the end of their lifecycle, we began replacing our fleet with the new Gen 2 androids at the start of Q4 this year, continuing the rollout into Q1 until we are 100% transitioned. Our engineers have made enhancements to the current hardware and completely revamped the software, providing customers with an even better sensual experience with the addition of reactive sweat glands and more realistic skin made with a polymer built in-house.
The software has been finely tuned to ensure a 0% chance of any Aberrations, but perhaps the most exciting development with these next-gen androids is the limitless options for customizations. The new models are modular, meaning each part of their body can be switched out quickly for different parts to create the customer’s ideal idol.
We plan to roll out the customizations in Q3 with an OTA update, allowing our customers to change the stock model androids to their heart’s desire: hair color, eye color, breast size, you name it. If they can dream it, we can build it.
More Product Offerings
As an entertainment company, we cannot be complacent with our current product offering. Customers will always seek out more thrills, and we must be ready to pivot and innovate when the tides change in order to meet the growing demands of our customers. We are exploring different ways to increase profits in 2023 by making our product more accessible to a wider audience without sacrificing the brand reputation and trust that Idol Club Entertainment has come to be known for.
In early Q1, we will be testing a weekly ‘lottery’ where one lucky winner will be chosen at random for a 1-hour session with any of our androids from our product lines in Tier 3 and below. Each ticket to the lottery will be sold at an affordable price yet to be determined, thus making it more accessible for customers who may not normally have access to Idol Club. Our research indicates there is an itch that needs to be scratched in this demographic, one that has not yet been tapped into by our competitors. If profitable, we plan to roll out the offering permanently, simultaneously introducing a secondary monthly lottery with a higher ticket price, with the winner given access to our premium Tier 4 and Tier 5 product lines.
For our current customers, we are rolling out a tiered subscription plan in Q2 that will work in tandem with our current on-demand pricing scheme. In total, there will be three different tiers, each offering unlimited visits to Idol Club for a specified time period: a week, a month, or a year. Each of the three tiers is broken down even further into a basic plan which allows access to Tier 3 and lower products, and a premium plan offered for an upcharge, allowing the customer access to our full line of androids across all product tiers.
A possible Idol Club Rewards program is also currently in the works. Though I have no further information at this time, our teams are working hard to roll out this program in Q4 of 2023.
Proposition 12
It would be irresponsible of me to end this letter and not mention Proposition 12 currently being voted on, and I’ve saved this issue for last because it is the biggest detriment to Founder Kim’s dream and affects every single employee and shareholder of Idol Club Entertainment. If Proposition 12 passes legislation, our successes from this past year and our roadmap for next year will be all for naught. Proponents of Proposition 12 want the general public to believe that our androids are sentient, that they should be afforded the same rights as human beings, thus making Idol Club operations illegal under current South Korean laws. Meanwhile, other proponents argue androids should be shut down entirely because they are dangerous, citing the Aberration scandal.
I want to assure our shareholders that these arguments hold no merit. We’ve hired an external research team that has concluded that while our androids are best in class, they are not sentient. Their findings also concluded that there was no evidence of remaining Aberrations. We continue to deliver a sound product; our engineering teams worked tirelessly to quickly rectify the bugs shortly after news of the Aberration scandal first broke. Still, the possibility looms that Proposition 12 proponents could sway public opinion enough to make it the law of the land.
I want to thank our legal team and lobbyists who have fought for us to make sure that Idol Club Entertainment stays in business. However, it will ultimately fall into the hands of the voters, so I am asking our shareholders to be proactive and vote ‘No’ on Proposition 12 in this upcoming election. Tell your family. Tell your friends. Together, we can make sure Idol Club continues to operate.
In the event that Proposition 12 passes, we have contingencies in place to make sure Idol Club Entertainment continues to operate in some capacity, and we are also exploring other sectors to further strengthen our current contingency plans. These plans aren’t 100% fool-proof, which is why I cannot stress enough just how important voting against Proposition 12 is.
Closing Statement
Idol Club Entertainment started from just an idea from Founder Kim, an idea that sprouted into a dream, and a dream that blossomed into a reality. There’s a storm brewing in the form of Proposition 12 that threatens our budding business, but all storms pass, and from the clouds emerges the sunlight. We will weather this storm, and when the clouds clear, we will prevail.
I would like to thank all of our shareholders for continuing to believe in us enough to invest in our product. I look forward to serving as your new chairman for the foreseeable future and hope to make Founder Kim proud. And as always, I will continue to operate this company with our core value in mind, the same core value that Founder Kim used as the foundation for Idol Club Entertainment, and the same one that continues to drive our company to be the best in the world:
“The customer always comes first, and the customer always comes.”
Regards,
Chairman Choi
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vanessaroades-author · 10 months
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Let’s look at what happened from June 13th to July 13th. (ARCs, Preorders, Sales, Marketing!)
Note: I’m not talking about costs here and likely won’t ever. However, my author buddy JAL Solski has an awesome write-up on the costs, tax considerations, all sorts of numbers, of publishing their sapphic fantasy duology! I’m also very fond of Ros’s write-up on expectations and goals related to post-publication.
Before you start–some disclaimers on my experience
First, expect very little! These numbers will not impress you and honestly there’s a part of me that’s pretty embarrassed, like I'm advertising that I'm a big dummy who can't write. But all in the name of honesty & transparency!
Something I hear a lot from other new authors is, “Am I doing pretty good? Am I doing really badly? I don’t know.” Well, here’s another batch of numbers to consider!
Deep Roots is currently only available as an eBook & through Kindle Unlimited.
I’m not writing anything trendy. By a long shot. I can throw “queer fantasy” on it but that’s kinda the most I got. (When’s the last time you saw a runaway indie hit that didn’t have a ton of romance?)
I’m not popular on social media (260 IG followers with on average <10% engagement and <200 TikTok followers).
I have so many friends in my corner. Someone should stop you at the gate to the Indie Publishing Amusement Park of Hell and tell you, “Listen, if you want any hope of staying sane, make author friends.” Besides helping you navigate tech questions or giving second opinions on your cover, and, you know, understanding and empathizing with you, your friends will be the ones who comment on your posts, repost them, tell their friends, add you in their newsletter, read, and review. That can mean sales…but that also means having people lift you up and celebrate with you.
Advance Reader Copies
I began posting about ARC sign-ups April 4th, sent the first round of eBooks ~May 5th, and closed applications on June 2nd.
I didn’t use a service like Booksprout or Booksirens, just plain old BookFunnel and email (therefore my reach was entirely reliant on my social media efforts). I was most talkative about it on Instagram. I only posted like once or twice on Tumblr and TikTok, but they went really well for my standards.
Sign-Ups: 51
Reviews/Ratings:
By publication day I had 4 ratings/reviews on Goodreads, 1 on Amazon, and 1 on StoryGraph.
After 31 days I had 6 reviews and 10 ratings on Goodreads. 1 extra rating on StoryGraph; Amazon stayed the same.
Note: I was really lax with my ARC team about when reviews should be sent in. I was clear that I didn’t care if they were pre-publication (partly because well…I read ARCs a lot and I know I can’t always get to things on time, and partly because I didn’t decide a publication day until fairly late in the timeline).
However, from what I’ve seen for other authors, a pretty low return on ARC readers isn’t entirely uncommon? Kind of a kick in the confidence regardless.
Preorders
Total of 7. I don’t remember when I opened preorders, but I believe it was around the same time as the ARC application.
Marketing (sort of) from June 13th to July 13th
I ran a small (kinda last-minute) campaign for extra merch & an extra story for anyone who preordered or purchased during release week. I said that I would re-run this campaign for paperbacks.
These are my Tired Girl numbers:
Instagram: 5 posts specifically about DR. 2 non-DR related.
TikTok: 7 videos specifically about DR, most getting ~300 views, though one broke 1k. (Notably, I didn’t post about the release week extras on TikTok at all.). 2 non-DR related.
Tumblr: One post I would send spinning around the block every once in a while. Definitely lowest priority.
Release Week Sales
eBook: 3
KU: 15 pages read
Release Month Sales
eBook: 4
KU: 594 pages read
Future Plans
*Releases one giant sigh* I’M FREEEEEE
Once the book is written and done, cover made and words edited, there’s only one thing left in your control: marketing. Everything else is up to chance (honestly, marketing is up to chance a lot of the time, too).
But I pretty quickly decided to take it easy on social media. A wave of burn-out that had been chasing me since last summer finally caught up, and I don’t think I’m alone in saying that when I saw like no return on investment for my posts or chatter, I was like, “Okay, I’m going to rest, instead of pushing this boulder up this hill, then. I deserve it.”
One plus of having paperbacks come out way after the eBooks? I get release day Part 2! (With fun new props for pics and videos!) I have a good list of video ideas & drafts, but I would always look at them and think, “Wouldn’t this be better to do when the paperbacks are around?” And soon, they will be!
As for blog posts, I want to continue being transparent with things like this. I will (hopefully) catch up on the numbers again near the end of August, as by then I’ll be making the decision to keep Deep Roots in KU for another three months or not.
Until then, lower your expectations! It’ll keep you sane out here. Thanks for reading and hanging out.
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sa-rasel · 5 months
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AI ASSIST Review - 16X more powerful than ChatGPT & Google Bard
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Introduction Of AI ASSIST
Ai Assist is an Ai virtual assistan. In addition to its unmatched intelligence, AI Assist introduces a new era of convenience by harnessing the collective power of Amazon AI, Microsoft AI, and Google Bard. This unique fusion of advanced technologies positions AI Assist as the forefront leader in the realm of artificial intelligence. With an established track record of being 16 times more powerful than both ChatGPT and Google Bard, AI Assist emerges as a formidable force, reshaping the landscape of AI-driven solutions.
The accelerated pace at which AI Assist operates is a standout feature, excelling at generating a diverse array of marketing assets. From websites and funnels to apps and voiceovers, AI Assist covers an extensive range of tasks with unparalleled efficiency. Its ability to create engaging videos, compelling content, captivating graphics, insightful eBooks, persuasive ad copies, comprehensive business plans, and impactful blogs in record time sets it apart as a multifaceted tool for marketers in any industry. The speed at which high-converting ads, professional audio, innovative chatbots, art images, and accurate translations are produced is truly groundbreaking, making AI Assist an invaluable resource for businesses seeking swift and reliable marketing solutions. One of the most notable aspects of AI Assist is its adaptability and linguistic prowess. 
The AI effortlessly handles tasks in any niche and language, making it a versatile and globally applicable tool. Whether users input a keyword or issue a Siri-like voice command, AI Assist responds with precision, executing marketing strategies seamlessly. This adaptability ensures that businesses can confidently rely on AI Assist to navigate the complexities of diverse markets, transcending language barriers and catering to a global audience. 
AI Assist's commitment to delivering up-to-date information sets it apart from its counterparts. By utilizing real-time, 2023 data, AI Assist ensures that users benefit from the most current and relevant insights. Thisnot only enhances the accuracy of its outputs but also positions AI Assist as a forward-thinking solution that keeps pace with the dynamic landscape of digital marketing. In contrast to ChatGPT's reliance on outdated 2021 information, AI Assist stands as a testament to the continuous evolution and improvement in AI technology. The unparalleled speed at which AI Assist completes tasks is a
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darrylhudson86 · 7 months
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Email Marketing Fun Facts
Email Marketing Fun Facts and Bullet Points: 📢 Did you know that email marketing has an ROI of 3800%? That's right, for every $1 spent on email marketing, you can expect an average return of $38! 💰💸 📧 Email marketing is also a great way to build relationships with your customers. By providing valuable content and personalized messaging, you can increase customer loyalty and retention. 🤝💕 📈 Want to increase your email open rates and click-through rates? Try segmenting your email list based on demographics, behavior, and interests. This allows for targeted messaging and higher engagement rates. 🎯👥 👩‍💻 Did you know that 58% of adults check their email first thing in the morning? That's why it's important to have a strong subject line that grabs their attention and entices them to open your email. 📨👀
 
🚨 Are you struggling with your email marketing strategy? Don't worry, I've got you covered! Check out my ultimate guide to email marketing for tips, tricks, and best practices to help you succeed. 🙌📩
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Discover the Untapped Potential of Facebook Messenger Marketing
Whatever you want to sell online, whether you’re an affiliate marketer, whether you sell t-shirts, whether you sell software, whether you sell coaching and courses, Facebook Messenger Marketing is the incredibly powerful tool you have been looking for to turn social media browsers into buyers.
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Do I Need a Website?
So I have been asked this question a few times over the last week or so, from people looking to start generating some revenue online, people looking to get started in affiliate marketing- can they get started, can they make money online without building a website? And the answer to that is yes, they can if they utilise the power of Facebook Messenger Marketing. And so I thought I would share with you what that might look like.
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So chatbot marketing and Facebook Messenger marketing in particular have so many benefits. From automating your messaging sequences to the incredible power of responding to your audiences comments with private replies, these tools will empower you to interact with your friends and followers like never before. And, most importantly perhaps, sell more stuff! So, whether you’re a seasoned online marketer or just starting out promoting your first affiliate product, let’s jump in.
The Rise of Facebook Messenger Marketing
It was not so long ago that Facebook Messenger was just a casual chatting platform, a place to catch up with friends and family. But that casual chatting format is exactly why it lends itself to the kind of sales and marketing I’m gonna talk to you about, allowing you to build a much more personal relationship with your active users. And, even if you are continuing to use it as a place to chat with your friends, I am here to tell you that underneath Facebook Messenger has blossomed into an incredibly potent marketing tool.
So why is Messenger Marketing on the rise? Well, for starters, it offers a direct line of communication to your target audience! This unparalleled reach and (and this is what sets Facebook Messenger so far apart from other marketing channels) it’s interactivity empowers brands and entrepreneurs to connect with their customers on a personal level, delivering excellent customer service, building meaningful relationships and fostering incredible brand loyalty.
It also opens up the possibility of running click to Messenger Ads as part of our Facebook Ads strategy, taking ad respondents directly into the chat platform. This is an incredibly cost effective form of advertising on Facebook and Instagram that achieves an excellent response rate while keeping your marketing costs low.
How Can This Help My Business?
What does all of that mean to us as business owners trying to use digital marketing to build online businesses? It means Facebook messenger automations allow us to address all 3 of the ways we can build our business.
Any business whether online or in the real world only has 3 ways to grow. It can find new customers. It can sell more of what it already sold to it’s existing customers. It can sell something new to it’s existing customers. That’s it.
Facebook Messenger Marketing allows us to hit all 3 of those targets.
3 Ways to Grow Any Business
We serve number 1 with our content marketing, our social posts, whether they are organic posts or paid, that inspire our target audience to take action (i.e. leave us a comment on the post). This triggers a private reply inside Facebook Messenger leading to a sequence of messages that collects an email address and then funnels that potential customer through to a sale.
We serve number 2 by being able to upsell right there inside the messaging app. We guided them through to buy a t-shirt, our marketing strategy should then be to hit them with that 3 for 2 offer right before they checkout, right inside that sequence. Our average transaction value (the average amount we make from each customer) is now rising and our business is growing.
We serve number 3 by being able to follow up with our (now) messenger subscribers. The lifetime value of our customer increases as we make more offers over time. Maybe they want a hoodie to go with that t-shirt? Or, if they bought a messenger automation software from us to build their Messenger ChatBot, they’re going to need an email service provider too- I just happen to be an affiliate for such a service. The lifetime value of each customer is rising and so our business is growing too.
The Interactivity of Messenger Marketing
The interactivity of messenger allows us to gather more information about our potential customers as we go. We can ask questions in our sequences and save the answers, creating audience segments that give us the opportunity to tailor future messages based on the answers they give. This can inform our email marketing strategy too,
We can collect email addresses right inside the messenger chat- people can sign up to join our email list and receive our promotional messages without even leaving messenger. We can further augment our chat marketing with SMS marketing- collecting phone numbers inside the messenger platform and adding them to our SMS list. Now we have multiple ways to communicate with our prospective customers and multiple opportunities to sell to them.
Private Replies Mean More Reach
The private reply feature not only means we can engage with prospective buyers more easily and on autopilot, it also means we reach more people more easily. Without this function enabled your marketing campaigns involve sharing links and trying guide people away from the platform. Facebook actively fights against this (the algorithm will deprioritise these posts, i.e. show them to less people). They want to keep their audience on their platform as long as possible so they can show them more ads and make more money. Makes sense.
But with a Private Reply enabled we can send the link via the messaging platform. Now our CTA becomes “…leave a comment…” which Facebook recognises as engagement, the algorithm sees value in the post, it promotes it further and you reach more people, more people comment… and so it goes round. As a messenger marketing strategy, that is pretty cool, no?
All of this can be achieved through Instagram DMs too. Indeed my software tool, Sales Rails , enables you to automate these types of sequences in both these social media platforms, both Facebook Messenger and Instagram DMs.
So, That Website…?
So, that question I keep getting asked- can I generate revenue online without a website? Hopefully you have seen today how the whole thing can work inside Facebook Messenger. No need for a website. No images and links and SEO to manage. Just strong, succinct customer communication fostering strong customer relationships inside a casual chat format.
Conclusion
Facebook Messenger marketing should be in every digital marketer’s tool kit. You get more reach. That enables you to get more new customers and therefore an increase in sales. You build more brand loyalty. That enables you to achieve more upsells, raising your average transaction value. You learn more about your audience so you can send them more tailored offers in the future, increasing the lifetime value of every customer you sell to. There are only 3 ways to grow your online sales and Facebook Messenger marketing allows you to deliver all 3. And you can do it all without a website.
If you want to know more about Facebook messenger marketing, you can check out this post on my website:
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Best Ways Of Business Promotion And Advertisement in 2022
Email Marketing Are you're considering how to promote your business in 2022, this is the year to do it. There are a lot of things happening in small business advertising, but there are a few guaranteed techniques to market your company and experience success. Getting hands on a sound business growth plan is a lot necessary these days. 
The world is considerably more concentrated online now that COVID-19 is transforming the way we live and work. As a result, your company's potential to attract more online awareness has improved. Read till the end to know about the effective ways to advertise and promote your business in 2022. 
With 2022 on the line, now is an excellent moment to focus on current trends and promote your company. Content marketing, video marketing, and social marketing are all viable options for promoting your company.
Top Effective Ways To Advertise And Promote Your Business In 2022
There are many advertising and promotional techniques that can take the business to the next level. Listing here the best effective advertising and promotional ways.
Pay Per Click (PPC)
There is no doubt about the fact that Google is a marketing machine. Google is really just trying to get you to view their adverts no matter whether they may appear to be providing you with useful information and tools. Google ads have grown in popularity over the last ten years at an incredible rate. For every penny spent on Google AdWords, businesses make an average of double the amount spent. You only pay for what customers click on and that is one of the top benefits of the pay per click advertising. 
Social Media Advertisements
For all social media platforms, advertising is the lifeblood. In 2005, LinkedIn started delivering advertisements 2005. The advertisement trend was further carried on by Facebook, Twitter, and Instagram in 2007, 2010, and 2013 respectively. People are now familiar with seeing the ads on their social media accounts. Advertisers may reach their targeted market through tools like Facebook leads forms as social media has expanded the ways of advertisement. For increasing brand recognition and business marketing, social media is the best solution. A social media marketing campaign is also one of the best options.
Advertising & Video Content
Youtube has evolved to become the biggest and most popular streaming server since its start in 2005. Not only does Youtube allow you to promote, but a video format is also a wonderful approach to establishing trust with customers. Businesses that employ video in their advertising and marketing will see a higher level of client engagement. Having a Youtube channel and incorporating video marketing into your company can also help with SEO. Video could be used to advertise, inform, and maintain consumer relationships.
Email Marketing
In this advanced era, we hardly check our mail and open our emails. The likelihood of opening all of your emails has decreased in recent days. Sending emails to customers may still be a feasible strategy depending on your target market. Email campaigns may help keep your products and services top of mind for your customers, especially when used as part of a larger marketing strategy.
Final Words 
These are the top effective ways to advertise and promote the business in 2022. There are many platforms online providing all these services to make your business reach the masses. Are you also searching for a platform offering all these advertising and promotional services? If yes, Merco is also one of the best online platforms offering advertising and promotional services such as business case studies, social media management, email marketing, etc. Visit them now and promote your business widely.
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jeffhirsch · 2 years
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October: Bear-Killer and Bargain Month
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Please take a moment and register for our webinar, October: Bear-Killer and Bargain Month on Wednesday October 5, 2022, at 1:00 PM EDT here:
https://attendee.gotowebinar.com/register/4081974727708003854?source=sm
Are you ready for the market’s “Sweet Spot,” of the 4-Year Cycle? S&P 500 closed September down -24.8% year-to-date – the 4th worst YTD Q3 performance since 1930. Since WWII (1946) when S&P 500 was down YTD at the end of Q3 in midterm year it gained 28.2% on average over the next 5 quarters with no losses.
We think the market is setting up for the best buying opportunity of the 4-Year Cycle. Heading into Q4 2022 several issues remain paramount on investors’ minds as we all adjust our portfolios along with fund managers for yearend and 2023.
Join us for a discussion off all the major issues impacting the market and your portfolio right now. After Jeff and Chris share their outlook for Q4 and 2023, we will open the room up to questions. We will address the prospects for earnings, recession, midterm elections, the Sweet Spot of the 4-Year Cycle, the Best Six Months, sectors, our upcoming seasonal stock basket, inflation, interest rates and the war in Ukraine.
If you are unable to attend the live event, please still register. Within a day of completion, we will send out an email with links to access the recording and the slides to everyone that registers.
After registering, you will receive a confirmation email containing information about joining the webinar and a reminder message.
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vigneshblogs · 3 days
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Email Marketing
The Importance of Email Marketing in the Digital Age: Strategies for Success
Email marketing remains one of the most effective and reliable channels for businesses to engage with their audience, nurture leads, and drive conversions. Despite the rise of social media and other digital communication channels, email continues to deliver impressive ROI and remains a cornerstone of any comprehensive digital marketing strategy. In this blog post, we'll explore the importance of email marketing in the digital age and provide strategies for maximizing its effectiveness.
Why Email Marketing Matters
Direct Communication: Email provides a direct line of communication between businesses and their audience. With an email address, businesses can reach their subscribers directly in their inbox, delivering personalized messages, promotions, and updates.
High ROI: Email marketing consistently delivers one of the highest returns on investment (ROI) compared to other digital marketing channels. According to recent studies, every dollar spent on email marketing generates an average ROI of $42, making it a cost-effective way to drive revenue and grow your business.
Nurtures Customer Relationships: Email allows businesses to nurture relationships with their audience over time. By delivering valuable content, exclusive offers, and personalized recommendations, businesses can build trust, loyalty, and long-term relationships with their subscribers.
Targeted and Personalized Messaging: Email marketing enables businesses to segment their audience based on demographics, behavior, interests, and purchase history, allowing for highly targeted and personalized messaging. By sending relevant content to the right people at the right time, businesses can increase engagement and drive conversions.
Measurable Results: Unlike traditional marketing methods, email marketing provides robust analytics and tracking capabilities. Businesses can measure key metrics such as open rates, click-through rates, conversion rates, and revenue generated, allowing for data-driven optimization and improvement over time.
Strategies for Email Marketing Success
Build a Quality Email List: Focus on growing a quality email list of engaged subscribers who have opted in to receive communications from your business. Offer incentives such as exclusive content, discounts, or giveaways to encourage sign-ups and ensure compliance with relevant regulations such as GDPR and CAN-SPAM.
Segment Your Audience: Segment your email list based on demographics, behavior, and interests to deliver more targeted and relevant content to your subscribers. By sending personalized messages tailored to each segment's preferences, you can increase engagement and conversion rates.
Create Compelling Content: Develop engaging and valuable content that resonates with your audience and provides solutions to their pain points. Whether it's informative blog posts, product updates, or promotional offers, ensure that your email content adds value and encourages action.
Optimize for Mobile: With the majority of emails being opened on mobile devices, it's essential to optimize your email campaigns for mobile responsiveness. Use mobile-friendly templates, concise copy, and clear calls-to-action to ensure a seamless experience for mobile users.
Test and Iterate: Continuously test different elements of your email campaigns, including subject lines, sender names, content formats, and send times. Use A/B testing to compare the performance of different variations and iterate based on the results to optimize your campaigns for maximum effectiveness.
Conclusion
In the digital age, email marketing remains a powerful and indispensable tool for businesses looking to engage with their audience, nurture leads, and drive conversions. By implementing the strategies outlined in this blog post and staying abreast of emerging trends and best practices in email marketing, businesses can leverage the power of email to achieve their marketing objectives and drive success in today's competitive landscape.
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housbmweb · 11 days
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datascraping001 · 11 days
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Vivino Wine Data Scraping
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Vivino Wine Data Scraping
In today's digital age, data plays a crucial role in various industries, including the wine industry. With the increasing popularity of online platforms like Vivino, wine enthusiasts and businesses can now leverage the power of data scraping to gain valuable insights and make informed decisions. Vivino Wine Data Scraping refers to the process of extracting wine-related data from Vivino's extensive database, which includes information about different wines, ratings, reviews, and more.
Overall, Vivino Wine Data Scraping opens up a world of possibilities for wine enthusiasts and businesses. It allows them to explore the vast universe of wines, discover hidden gems, and stay ahead of the competition. Whether you're a wine lover looking to expand your knowledge or a business aiming to make data-driven decisions, Vivino Wine Data Scraping can truly revolutionize the way you experience and interact with wine.
List of Data fields
When it comes to Vivino Wine Data Scraping, there are various data fields that can be extracted. Among the critical data fields are:
- Wine Name: The name of the wine being scraped.
- Winery: The name of the winery or vineyard that produces the wine.
- Grape Variety: The type of grape used to make the wine.
- Region: The geographic area where the wine is manufactured.
- Flavor Profile: The taste characteristics and aroma of the wine.
- Average Rating: The overall rating given to the wine by Vivino users.
- User Reviews: Reviews and comments left by Vivino users.
These data fields provide valuable information about different wines and can be used to analyze trends, compare wines, and make informed decisions. By scraping these data fields from Vivino, wine enthusiasts and businesses can access a comprehensive database of wine information.
Benefits for Vivino Wine Data Scraping
Vivino Wine Data Scraping offers numerous benefits for wine enthusiasts and businesses alike. Some of the key benefits include:
- Access To A Vast Database: By scraping data from Vivino, users can access a vast database of wine information, allowing them to explore different wines and expand their knowledge.
- Personalized Recommendations: With the help of scraped data, Vivino can provide personalized wine recommendations based on user preferences and ratings.
- Market Analysis: For businesses, Vivino Wine Data Scraping enables market analysis by providing insights into popular wines, consumer preferences, and emerging trends.
- Competitive Advantage: By utilizing scraped data, businesses can gain a competitive advantage by understanding market dynamics and making data-driven decisions.
- Targeted Marketing: Scraped data can help businesses target their marketing efforts more effectively by identifying customer preferences and tailoring their messaging accordingly.
Overall, Vivino Wine Data Scraping empowers wine enthusiasts and businesses with valuable insights and information, enhancing their wine experiences and driving success in the industry.
Best Wine Data Scraping Services
Whiskey and Wine Website Scraping
Wine Stores Data Scraping
Scraping Wineries Email List
Wine-Searcher Data Scraping
Wine.com Price Data Crawling
Extracting Liquor Prices from Totalwine.com
Waitrosecellar.com Product Information Scraping
Whiskey and Wine Website Scraping
Best Vivino Wine Data Scraping Services USA:
Las Vegas, San Jose, New Orleans, Austin, San Antonio, Milwaukee, Sacramento, Indianapolis, Arlington, Albuquerque, Bakersfield, San Diego, Fort Wichita, Boston, Worth, Atlanta, Denver, Memphis, Miami, Louisville, Colorado, Nashville, Virginia Beach, Dallas, Kansas City, Tulsa, Columbus, Omaha, Long Beach, Raleigh, Los Angeles, Honolulu, El Paso, Washington, Seattle, Orlando, Springs, Chicago, Jacksonville, Houston, San Francisco, Oklahoma City, Portland, Philadelphia, Tucson and New York.
Conclusion
Vivino Wine Data Scraping is a game-changer for wine enthusiasts and businesses. It allows users to explore a vast collection of wine data, make informed decisions, and discover new favorites. For businesses, Vivino Wine Data Scraping provides valuable market insights, enabling them to stay ahead of the competition and drive growth.
Whether you're a wine lover looking to expand your palate or a business aiming to thrive in the wine industry, Vivino Wine Data Scraping by DataScrapingServices.com can unlock a world of possibilities. Embrace the power of data scraping and unlock the true potential of the wine industry.
Website: Datascrapingservices.com
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colombianvisas · 18 days
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Do you want to obtain the “Visa de Pensionado in Colombia”? 🇨🇴
Article 77 of Resolution #5477 dated 2022 establishes this type of Migrant Visa for foreigners with monthly pension income provided by a government or private pension fund. It allows you to legally stay in Colombia for up to 3 renewable years. Minimum required income for the Colombian Retirement Visa: • The minimum required is only three (03) minimum wages. • In 2024, it would be 3,900,000 COP (Approximately 975 USD) with an average exchange rate (TRM) of 40200 COP per 1 USD. Specific requirements for the “Visa de Pensionado”: • Valid passport or travel document in good condition with visa pages. • Certification of lifelong pension payment from a competent entity, duly apostilled and translated in the country where the foreigner receives the pension. • Criminal, judicial, or police records certificate from the country of residence for the last 3 years, with apostille or legalization and translation if not in Spanish. • Medical certificate issued by the Colombian authority or the health medical authority of the home country, demonstrating the petitioner's psychophysical fitness. • Health insurance policy, contract, program, or assistance plan with coverage in the national territory. • Digital photograph, 4 x 3 cm, with a neutral expression, on a white background, no accessories, and a maximum file size of 100 KB. • Government fees: Study $55 USD, Issuance $270 USD, Foreigner ID Card (Cedula de Extranjería) approximately $50 USD. Advantages of the “Visa de Pensionado” • Temporary residence for up to 3 years in Colombia and the opportunity to accumulate time for permanent residency. • Inclusion of beneficiaries: legal spouse or stable partner and minor children or dependents. • Colombian identification document necessary to access healthcare, education, open bank accounts, etc. • Online application or at any Colombian consulate worldwide. • Lower cost of living, access to quality services, foreigner-friendly environment, excellent climate, diverse nature, and rich local culture. Limitations of the “Visa de Pensionado”: • You cannot work legally in Colombia with this visa. • Maintain financial solvency and renew the visa before its expiration. • Comply with the country's laws, including tax payment. • Do not stay outside the country for more than 180 days in a year, as it could lead to visa expiration. Other types of visas available if you are not eligible for the “Visa de Pensionado”: • Investor • Digital Nomad • Independent Professional • Service Provider - Labor Contract • Business Owner • Renter And many more! Colombia offers various visa options for foreigners. Do you need full coverage to guarantee your Colombian visa requirement? Resolution #5477 of July 22, 2022, by the Ministry of Foreign Affairs of Colombia, states that foreign visa applicants must have insurance or an assistance plan. Required coverages: • Accidents • Illness • Hospitalization • Disability • Maternity • Repatriation • Death Advantages of our Visa Application Guarantee Program: • Free professional 24-hour consultation and over 20 years of market experience. • Easy enrollment, no medical exams, and no age limits. • Backed by qualified providers. • Best market rates, special discounts for long-term contracts, and the option to contract for 1, 2, or 3 years. Contact us via: Online Form: https://survey.forms.app/franciscoviloria/untitled-form WhatsApp: (+)57-324 367 53 33 Email: [email protected] We guarantee your visa requirements and your peace of mind while you're in Colombia! 🌴🌞 #InsuranceVisas #ColombianVisas #VisadePensionado #TravelColombia #VisaAssistance #RetirementVisa #Barranquilla #Bogotá #Bucaramanga #Cali #Cartagena #Manizales #Medellin #SantaMarta #Retiree
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Metrics & Measurement
Metrics: Everyone wants them and everyone needs them. Metrics are how we observe performance and make decisions.
Digital marketing offers far more visibility in behaviors and actions. Measurements and terms such as Google Analytics, visitors, pages per visit, bounce rate, time on site, and conversion rate and increasingly common. 
According to Statista, the following are the primary metrics used by retailers to measure personalization initiatives and their success:
Metric: is any quantifiable, consistently defined measurement of website performance. Some examples of revelers e-commerce metrics range from conversion rate to average order value (AOV) to the cart abandonment rate. In short, metrics measure processes. 
KPI: A key performance indicator that keeps track of the numbers tracked for overall growth, laddering up to business goal. These indicators are subjective, and are specific targets you want to achieve. (An example of a KPI is a $40.00 AOV)
You may be wondering - how do you measure e-commerce success? It is helpful to curate an index that summarizes your performance across selected channels.
While it depends how often you should check your metrics, checking on a weekly-basis is strategic to ensure that the state of your business is healthy. Some examples of this may include website traffic and social media engagement.
Zooming out from weekly metrics, bi-weekly metrics are best suited for larger-sample sizes that are less influences by any variations that may occur in a given week. This may include AOV, CPA and shopping cart abandonment. 
When checking metrics on a monthly basis, they require a much longer data window due to traffic patterns or your own marketing patterns. These many include email clickthrough rate, multichannel engagement, reach and add-to-cart abandonment, alongside other micro-conversions.
Other metrics can be checked on a quarterly basis, which is the most strategic, at least as defined by these time periods.
In addition, understanding customer stages is very critical. Each step of the funnel has different metrics that are more relevant; however; the relative importance is defined by your personal preference, enterprise strategies and where you are in the enterprise lifecycle.
The following are likely to be the most important metrics to run a successful e-commerce store:
Impressions
Reach
Engagement
Email CTR
CPA
Organic acquisition tragic
Social engagement
Abandonment
Mico to macro conversion rates 
Impressions: The number of times your ad or piece of content is presented to someone. Those impressions can occur via paid ads on third-party sites, search results, social platforms, etc…
Reach: Reach is the total number of your followers and subscribers, essentially the sum of all of those who will see your content. Reach is best improved by consistent campaigns — social media or email for example, to encourage subscribers, followers, etc…
Engagement: The intersection of your impressions and your reach, otherwise how many of your followers and subscribers (your reach) engage with your content (your impressions.)
Email CTR: How many of your subscribers who’ve received he email and opened it, click to your website.
CPA: How much you’re paying for acquiring first time customers. Your CPA can be improved by segmenting your campaigns to better target customers who will best respond to your campaigns CTAs.
Organic Acquisition Traffic: Attracting people to your site without paying for them. It is critical tot measure how many of your visitors reach the site organically, commonly available in all analytics platforms. 
Conversion Metrics: 
Shopping Cart Abandonment Rate: Measures how many people add something to their cart but leave your site without making a purchase. This measure is vital to see if there are hitches in the site or cart process before getting to the checkout process.
Checkout Abandonment: A critical metric of how many people leave your sit without making a purchase, but only after they begin the checkout process.
Micro to Macro Conversion Rates: Small (micro) activities that lead to larger (macro) activities. They are similar to abandonment rates but can give you an opportunity to measure activities you consider essential to your funnel (ex: number of visitors who click on a product detail page or the number of visitors who opt-in as an email subscriber.)
Average Order Value: The average price your customers are paying for the items in their cart when they check out. It should be measured over time to determine how it evolves and is a critical measurement to know as it relates to measurements of marketing effectiveness.
Sales Conversion Rates: Total number of orders/sales divided by the total amount of sessions to your store. This is critical to understand to determine how much traffic is required to generate your target sales.
Retention Rates: Acquiring a new customer is anywhere from 5 to 25 times more expensive than retraining an existing one. The percentage of customers you maintain over a period of time. When calculating, it is critical to subtract new customers from the customer count.
Customer Lifetime Value: The total revenue an e-commerce business earns from an individual customer over time and takes into account everyone of the orders. This is an excellent metric to size up your average customer satisfaction, loyalty and a brand’s viability.
Refund & Return Rate: Returns can be a powerful driver to entice potential customers to hit “buy now” especially if there are free returns of exchanges to alleviate worries of buyers rear. Use returns and refunds as a fuel to drive your business, not burn you.
Churn Rate: Measures the turnover of your customers, or number of users lost over a given period of time.
NPS: Defined by how likely your customers would be to reefer you to others. Based on their numeric answer, customers fall into one of three categories: 1. Detractors, 2. Passives. 3. Promoters — the more promoters you have, the better your score will be.
Subscription Rate: As e-mail marketing remains high-value, knowing what percentage of your visitors have opted-in for your email lists is essential. This signals to your customers that they want to hear fro you. Unsubscribe rate is as important as new subscriptions - if you’re seeing vast swaths of users fleeing from your emails, it might be time to reconsider your approach.
Thanks for reading about the different types of digital metrics!
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roamnook · 19 days
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"Recent Study Reveals: 73% Increase in Renewable Energy Consumption Across the U.S. in 2021"
New Information Unveiled: Numbers and Data that Matter
New Information Unveiled: Numbers and Data that Matter
Welcome to a world where hard facts and concrete data reign supreme. In this age of information overload, it's vital to sift through the noise and focus on key facts that shape our understanding of the world. Today, we bring you a comprehensive exploration of numerical truths and objective realities, guaranteed to fuel your thirst for knowledge.
"In God we trust, all others must bring data." - W. Edwards Deming
The Power of Numbers
Numbers have an undeniable impact on our lives. They shape the choices we make, the policies we enact, and the direction our society takes. Let's delve into the realm of numbers and uncover their significance.
The World in Numbers
Did you know that the current global population stands at a staggering 7.9 billion? It's a testament to human progress and a challenge to ensure the well-being of each individual. We live in an interconnected world where every action ripples through society.
When it comes to our environment, the figures are equally eye-opening. The average global temperature has risen by 1.2 degrees Celsius since pre-industrial times, with devastating consequences for our planet. We must act urgently to combat climate change and mitigate its effects.
The Digital Landscape
In the digital age, numbers take on a whole new meaning. With nearly 4.7 billion people using the internet worldwide, the power of connectivity is unparalleled. Online platforms have transformed the way we communicate, work, and access information.
Consider this: every minute, 188 million emails are sent, 41 million messages are shared on WhatsApp, and 500 hours of video content is uploaded to YouTube. These numbers highlight the immense scale and impact of our virtual interactions.
Unveiling Concrete Data
Now, let's dive into some specific areas where hard data brings us closer to understanding and addressing important issues.
Health and Medicine
The field of healthcare is driven by hard facts and empirical evidence. Lives are saved and improved based on meticulous research and rigorous analysis. One notable example is the recent breakthrough in cancer treatment, where immunotherapy has shown a 40% increase in long-term survival rates. These numbers provide hope for millions battling this devastating disease.
Furthermore, the ongoing COVID-19 pandemic has thrust the importance of data into the spotlight. Through accurate tracking and analysis, we can make informed decisions about public health measures, vaccine distribution, and overall pandemic management.
Economics and Finance
In the realm of economics, numbers are the lifeblood of decision-making. Gross Domestic Product (GDP), inflation rates, and unemployment figures shape government policies and business strategies. For instance, a 1% increase in GDP translates to significant economic growth and job opportunities.
At the individual level, personal finance is deeply influenced by numerical analysis. Savings rates, investment returns, and credit scores determine our financial well-being. Understanding these numbers empowers individuals to make informed choices and plan for a secure future.
Technology and Innovation
Now, let's turn our attention to the world of technology and innovation. Cutting-edge advancements rely on data-driven insights and scientific breakthroughs. From artificial intelligence to renewable energy, numbers inform our understanding of what is possible and shape the trajectory of progress.
For example, did you know that the global market for Internet of Things (IoT) devices is projected to reach 75 billion by 2025? This exponential growth opens up vast opportunities for businesses and individuals alike to harness the power of connected devices and revolutionize industries.
The Real-World Application
Concrete data and hard facts hold immense value in our everyday lives. By understanding and engaging with these numbers, we can unlock a world of possibilities and make informed decisions. Let's explore how these insights can be practically applied.
Business Strategy and Decision-Making
For businesses, numerical insights are a game-changer. With data-driven decision-making, companies can identify trends, optimize processes, and tailor their offerings to meet customer needs. Analyzing market data, consumer behavior, and financial metrics allows businesses to stay ahead in highly competitive environments.
By partnering with RoamNook, an innovative technology company, businesses gain access to IT consultation and custom software development services. These solutions facilitate the collection, analysis, and visualization of data, empowering organizations to make strategic choices based on concrete information.
Digital Marketing and Growth
In the digital realm, numbers are the lifeblood of marketing success. Analyzing website traffic, conversion rates, and customer engagement metrics provides valuable insights for optimizing marketing campaigns and driving growth. Data-driven marketing strategies allow businesses to reach their target audience more effectively and maximize returns on investment.
Rely on RoamNook's expertise in digital marketing to unlock your brand's full potential. With a focus on data-driven strategies and innovative approaches, RoamNook helps businesses fuel their digital growth and achieve measurable results.
The Road Ahead: Fueling Digital Growth with RoamNook
As we conclude this exploration of numerical truths and objective realities, it's clear that data holds the key to progress. By embracing hard facts and concrete data, we can navigate the complexities of our world and make informed decisions that shape our future.
RoamNook, an innovative technology company, is dedicated to fueling digital growth. With expertise in IT consultation, custom software development, and digital marketing, RoamNook empowers businesses to harness the power of data and achieve tangible results.
Visit RoamNook today and discover how their cutting-edge solutions can transform your business. Embrace the power of numbers, unlock your potential, and embark on a journey of digital growth with RoamNook.
Source: https://healthpayerintelligence.com/features/how-can-payers-be-prepared-to-manage-third-party-security-incidents&sa=U&ved=2ahUKEwjCjrexobOFAxUYGFkFHTR9AMMQxfQBegQIBBAC&usg=AOvVaw3npq28tbir3e3dXa4sCnSx
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websitesdepotla · 21 days
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The future of branding embracing motion graphics in digital marketing
In the rapidly evolving digital marketing sphere, motion graphics have emerged as a groundbreaking trend, redefining the way brands engage with their audience. With the digital world becoming increasingly visual, motion graphics offer a dynamic and captivating way to convey complex messages succinctly, making them an invaluable asset in any marketer’s toolkit.
Table of Contents The Rise of Motion Graphics Enhancing Brand Identity with Motion Graphics Motion Graphics and Digital Marketing Strategies Video Editing for Marketing: A Game-Changer Case Studies: Successful Brand Transformations Future Trends in Motion Graphics Conclusion The Rise of Motion Graphics The digital era has ushered in an age where the average consumer’s attention span is shorter than ever. In this context, motion graphics stand out as a medium that can grab and hold attention, convey messages quickly, and leave a lasting impression. From sleek logo animations to intricate explainer videos, motion graphics blend visual appeal with storytelling to breathe life into brand narratives.
Enhancing Brand Identity with Motion Graphics A well-crafted motion graphic can significantly amplify a brand’s identity, making it more relatable and memorable to its target audience. By incorporating a brand’s color palette, typography, and stylistic elements into animations, businesses can reinforce their brand image and foster a stronger connection with their audience.
Motion Graphics and Digital Marketing Strategies Integrating motion graphics into digital marketing strategies opens up a world of possibilities for engaging content creation. Whether it’s through social media posts, email marketing campaigns, or website design, motion graphics can enhance the user experience and drive higher engagement rates, ultimately boosting conversion rates.
Video Editing for Marketing: A Game-Changer The role of video editing for marketing cannot be overstated in the context of motion graphics. Skillful editing is crucial in crafting a narrative that resonates with viewers, ensuring that the final product is not only aesthetically pleasing but also strategically aligned with the brand’s marketing objectives.
Case Studies: Successful Brand Transformations Numerous brands have leveraged motion graphics to revitalize their image and connect with a younger, more digitally-savvy audience. These case studies highlight the transformative power of motion graphics in redefining brand perception and enhancing digital presence.
Future Trends in Motion Graphics As technology advances, we can anticipate more innovative applications of motion graphics in digital marketing. From augmented reality experiences to interactive web elements, the future of motion graphics is bound to push the boundaries of creativity and interactivity.
Conclusion Motion graphics represent the convergence of art and technology, offering a versatile and impactful tool for modern marketers. As brands strive to navigate the digital landscape, embracing motion graphics can provide a competitive edge, making complex ideas accessible and captivating the ever-evolving consumer base.
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kristenbrady · 24 days
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Don’t Waste Money on College. Do This Instead.
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Well folks, it’s time to talk about the elephant in the room; college degrees, and specifically how Google Professional Certificates are making most of them irrelevant. That’s right, the diploma that you work tirelessly for, that symbol of education that you wear proudly on your wall, it’s great, it’s fantastic! Unless of course, you end up drowning in student loan debt, and you can’t find a job in your field. But don’t worry, because I have a solution for you– enter Google Certificates! Let’s dive into 7 of the best Google Certificates for 2024:
Google Digital Marketing and E-commerce Professional Certificate
This certificate is a beginner-level course. It has a 4.8 out of five star rating. They say that you can get done with it in around 6 months or so, with about 10 hours of studying per week, but self-reporting shows you can get done with it much faster than that. Keep in mind, the phrase “digital marketing” actually comprises a bunch of different sub-fields, such as SEO, which is search engine optimization, pay-per-click or PPC, search engine marketing, email marketing, etc. If you type in “digital marketing” on LinkedIn at the entry level, you are going to see 68,000 results, and on Glassdoor they make about $68,000 a year. Keep in mind, this is the Google Professional Certificate that’s hosted on Coursera.
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Google IT Automation Certificate
This certificate says you’re going to learn in-demand skills like Python, git, and IT automation, in order to advance your career. So you are going to learn a little bit of coding. It’s not too advanced on the coding, because I know that scares a lot of people, but it’s specifically going to be applied to IT or information technology.
It has a score of 4.8 out of 5 with over 30,000 ratings. Again, it says it can be completed in about 6 months, but all the self-reporting shows that it can be done much quicker than that, usually somewhere between 2 to 3 months, on average. According to Google, there’s over 530,000 US job postings that have something to do with Python proficiency, and over 75,000 of those are entry-level jobs. There’s a ton of different jobs you can go into with this skill set. One of them would be a Junior System Administrator. There’s about 12,000 results at the entry-level, but like I said, there’s a ton of other jobs out there, and you’d make about $63,000 a year.
Google Associate Android Developer Certificate
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This certificate isn’t technically a Google Professional Certificate. They essentially did this in association with Android, but I decided to include this on the list because I do think there’s a ton of demand for people who have this skill set. For instance, 95% of the top 1,000 Android apps contain Kotlin code and Kotlin is exactly what you’re going to be learning. There’s a bunch of different career paths you could go into. I’ll just discuss one of them– Mobile Application Development shows 3,800 results on LinkedIn at the entry-level and if you type that into Glassdoor, you’re going to see $80,000 a year.
Google UX Design Professional Certificate
UX stands for user experience and this certificate claims that in less than 6 months you can be prepared for an entry-level job in UX Design. This one scores 4.8 out of five stars with over 56,000 ratings. Again, this is one of those where it says 6 months, but realistically speaking, you can do it faster than that.
However, this is one of the more intense Google Professional Certificates. I’d say this is a little harder than a lot of the other ones on the list, but it is going to help you to get your portfolio together. There are 999,000 in-demand job openings in UX Design. This is one thing I forgot to mention, but with all these certificates, when you complete them, you get access to a private job board that over 150 large and well-respected companies agreed to hire people from.
Another thing that’s really great about these certificates, this is actually probably the best perk and almost nobody talks about it, is that you actually get to list these on your LinkedIn. A secret that a lot of people don’t know is you don’t actually have to finish them. You don’t actually have to be done with them in order to list them on LinkedIn and recruiters and hiring managers can find you through these certificates, so you can just say that you’re in the process of taking it and when they search the certificate they may find you.
There’s a ton of different jobs out there that you could potentially go into. One of them is Interaction Designer on LinkedIn at the entry level. There’s about 2,900 results and if you type that in on Glassdoor you’re going to see $110,000 a year. So if you’re somebody who is really interested in art, and you don’t want to keep it as a hobby, you want to do it as a profession– you actually want to get a job doing artistic-related things, this can be a really good choice for you.
Google Project Management Professional Certificate
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This certificate is a really good one, as well, that’s another super valuable skill set. It is beginner level, it says that it takes about 6 months, but again, you can do it much quicker than that. It has a score of 4.8 out of five with over 71,000 ratings. They say there’s 479,000 in-demand job openings in Project Management. This is a super valuable skill set that is never going to go away. In fact, I would say Project Management is just going to keep growing as the years go on. If you type in Project Manager on LinkedIn at the entry level you are going to see over 70,000 results and on Glassdoor they say Project Managers make about $84,000 a year.
Google Data Analytics Professional Certificate
This certificate claims you’re going to be job ready for a Data Analytics role in about 6 months. It has a score of 4.8 out of 5 with over
98,000 ratings. One of the great things about these Google Professional Certificates is you can do it all on your own time, you don’t have to quit your job, or move across the country to go to college. According to them, there’s over 380,000 in-demand job openings for Data Analytics and by the way, this is another one that I didn’t mention, but over 75 percent of graduates in the US claim an improvement in their career path.
And this is all within 6 months of certificate completion. That is phenomenal, considering these certificates, last time I checked, only cost around $39 per month. So you compare that to basically any other way of getting educated or you know, trying to get into a job. For instance, colleges which cost about $100,000 for a college degree or going to a boot camp, which is probably going to cost you at least $10,000, this is a ridiculous value, this is basically a cheat code at this point.
I don’t know how long this is going to last, maybe after it gets saturated or whatever, it’s not going to be as valuable, but right now, people have been reporting to me left and right that this is getting phenomenal results. According to LinkedIn, there are 50,000 results at the entry-level for a Data Analyst position, which is great, and according to Glassdoor, Data Analysts make about $71,000 a year.
Google IT Support Professional Certificate
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This is probably the most well-known Google certificate out there. It has a score of 4.8 out of five stars with 151,000 ratings. That is a ton of people who have taken the certificate and rated it extremely well! It also says it takes around 6 months to take it, but again realistically speaking, it’s much quicker than that. In fact, for this particular one, a lot of people have told me they’ve been able to knock it out sometimes in a few weeks, a month, a month and a half, or 2 months.
On the listing, it says there’s about 400,000 in-demand job openings in it. A Help Desk position is probably the easiest job to land. Type it into LinkedIn and see how much demand there is. For instance, Database Administrator got 128,000 results at the entry level and you make about $84,000 a year. System Analyst got 146,000 results at the entry level and you make $87,000 a year.
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Originally posted on Medium
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