Jai Paul - Bait Ones (Leak 04-13)
The mention of this album probably only raises the eyebrows of the mySpace blogosphere goblins of the early 2010s (guilty as charged), but the mark it left on the zeitgeist of the 2010s is pretty undeniable.
Everything about this album bleeds romance, from its clear and heart-aching tribute to neo-soul from the likes of d’Angelo and Lauryn Hill, its intentionally smoky, foggy mixing, to the whole narrative of its release (or lack thereof).
It’s really important to take its unfinished nature into account. The story from the artist himself is that it was leaked in its entirety pre-mastering and pre-even having finished the album by someone in whom he had placed his utmost trust, and the trauma of it draining any motivation from him to create at all.
And it’s so, so, infuriating. Because even in its unpolished state, this record genuinely changed how I look at music. Being so attuned to the sparkly finish of modern pop, the messy and overt sidechaining and the uncomfortable, intimate closeness of how it’s mastered blew my mind. A lot of this is thrown into the lead demo, BTSTU, at its very peak, and no wonder it blew so many people’s minds when it dropped out of nowhere in 2011 or so. It’s starkly minimalistic with not much but a kick, snare, and an incredibly jarring bassy sawtooth LFO as its lead synth to accompany his again very closely mixed whispered vocals. Possibly because of the sparseness of it all, it’s intoxicatingly romantic and nostalgic. The other demo, Jasmine, takes the close mixing and pumps it up to 11, and as a more traditional love song, it makes a lot of sense, and it oozes with yearning with his up-to-your-ears voice providing dissonance with its gated and distant synths and percussion. Both these songs have an incredible level of soul and polish to them.
And so it makes listening to the rest of the album fill me with that same level of yearning, an endless stream of what-ifs and what-could-have-beens, and ruminating about missed opportunities. Even the fragmented half-of-a-concept demos like Chix are drop dead gorgeous. The absolute standout is Str8 Outta Mumbai, which I still think should’ve been a lead single, with its exuberant Bollywood bombast, and the Vani Jairam sample from Meera that genuinely hit me in the face like a brick covered in jasmine garlands and caked in sandalwood. It really was the first time in years of having grown up as an outsider to two cultures that I really felt like I could embrace the over-the-top, maybe a little cheesy joy of the music of my roots, where before I tended to be quite pretentiously ashamed of the excess of Bollywood and filmi music. It’s honestly really liberating. I’ve gone back to listen to other filmi greats like Lata Mangeshkar ever since.
It really does say a lot that even though in Paul’s eyes, this album is always going to be half baked, these fractions and halves and almost-theres of ideas still filled every corner of my brain, heart, and soul. It really is that important of an album to me. With this having from such a personal place for me, let alone it being unfinished, it really doesn’t feel right giving it a numerical rating, so I won’t.
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i really wish that olivia released the more risqué lyrics with guts spilled (with all american lips/and all american tits, cause i miss the way he kissed and the way he grabbed my ass, is she friends with your friends? does she give great head?) cause like… that would’ve really been the guts spilled
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the zestiria timeline baffles me to no end because i know all the camlaan stuff takes place 17 years before the events of the game and i know it has to be that way because that's the only way for sorey and mikleo to have originated in camlaan. and yet. what do you mean heldalf has only been living with his curse for 17 years. what do you mean the celestial record is 21 years old. what do you mean camlaan has only been around for less than 30 years. in my head all this stuff takes place on a waaaaaay larger scale like heldalf should have been wandering the earth in solitude for at least a century right? you're telling me it only took him 17 years to give into the malevolence? what a loser. and the celestial record felt like an ancient book from a time long past when they were nerding about it in the beginning of the game. you're telling me it's barely older than sorey and mikleo themselves? and you can't just go around calling a village that existed 22 years ago and was lived in for only 5 "the origin village." like nah that thing has to have been around for at least 50 before you go calling it something as dramatic as that. idk. in the two-and-a-half-years in between playing zestiria i forgot all the lore and i had it in my head that shepherds were like a once-every-one-hundred-years deal and michael was from like ages ago and all this stuff was ancient as hell. and it feels so silly to me that it was all so recent
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