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Drishyam 2 BO Collection: Kajol's 'Salaam Venky' stacks up in front of Ajay Devgan's 'Drishyam 2', know collection
Drishyam 2 BO Collection: Kajol’s ‘Salaam Venky’ stacks up in front of Ajay Devgan’s ‘Drishyam 2’, know collection
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‘Drishyam 2’ enters 200 crore club.
Kajol’s ‘Salaam Venky’ could not earn.
Mumbai. If the content of the film is correct and it is presented properly, then it definitely attracts the audience. The crowning example of this is ‘Drishyam 2’. This Hindi remake of South’s film is making new records of success. Ajay Devgan starrer this film joined the 200 crore club on Saturday. The film is…
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#Ajay#Ajay Devgan#ajay devgn#Bollywood News#Collection#Devgans#Drishyam#drishyam 2#Drishyam 2 200 cr#Drishyam 2 box office collection#drishyam 2 business#front#Kajol#Kajols#Salaam#salam venky#stacks#Venky
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'Drishyam 2' box office collection: Ajay Devgn movie crosses Rs 100 crore mark, breaks 'The Kashmir Files’ record
‘Drishyam 2’ box office collection: Ajay Devgn movie crosses Rs 100 crore mark, breaks ‘The Kashmir Files’ record
Drishyam 2 collection: Ajay Devgn’s latest venture Drishyam 2 has crossed the Rs 100 crore mark at the domestic box office on day 7. The movie has collected Rs 104.66 crore as of Wednesday. According to film critic and trade analyst Taran Adarsh, Drishyam 2 collected Rs 15.38 crore on Friday, Rs 21.59 crore on Saturday, Rs 27.17 crore on Sunday, Rs 11.87 crore, Rs 10.48 crore on Tuesday, Rs 9.55…
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#Ajay Devgn#Drishyam 2#Drishyam 2 100 crore#Drishyam 2 box office#Drishyam 2 budget#Drishyam 2 business#Drishyam 2 collection#Drishyam 2 collection till now
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Shaitaan Box Office Estimate Day 3: Collects approx. Rs. 22 cr. on Sunday; eyes the 100-crore club after Rs. 56 cr. opening weekend
The Ajay Devgn-led Shaitaan has scored excellent numbers in its opening weekend as after opening at Rs. 15.23 crore on Friday, the film jumped by 28 percent to collect Rs. 19.18 crore on Saturday, followed by another 15-17 percent jump to clock Rs. 21.75 to 22.25 crore on Sunday. This takes the 3-day opening weekend collection to Rs. 56 crore as per estimates.
Shaitaan is doing well across the board - be it single screens or multiplexes - and has already emerged as a hit film with its trend in the opening weekend. The film opened on Friday and the business was boosted due to the Maha Shiv Ratri, but the spikes on non-festive Saturday and Sunday indicate a long leg for the film at the box office.
The audience's word of mouth is positive and Shaitaan will soon enter the Rs. 100 crore club at the box office. A stronghold on Monday is more or less confirmed and we need to see if the film has enough legs to clock double digits on day four. Shaitaan will be the third big grosser for Ajay Devgn in the post-pandemic world after Sooryavanshi, and Drishyam 2.
His next film, Maidaan, also looks promising but the big blockbuster will come in the 2nd half of 2024 with the Rohit Shetty-directed Singham Again.
#Ajay Devgn#Ajay Devgn Films#Box Office Estimate#Box-Office#Jio Studios#Jyotika#Panorama Studios#R Madhavan#Shaitaan#Vikas Bahl#bollywood hungama
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How Brand Shahrukh made Pathaan a massive hit
As per reports, the movie has already entered the Rs 1000 crores club. Not only is it an excellent performance, the movie can also teach the modern marketers a lesson or two.
Shahrukh Khan has ruled the industry for the better part of 3 decades now. He started his movie career in 1992 with “Deewana”. After that the star has consistently delivered critical as well as commercial successes such as Kal Ho Na Ho, Kuch Kuch Hota Hai, Swades, Chak De India and many more.
However his recent run at the Box office had been far from successful. Shahrukh had acted in a variety of roles in movies such as Fan, Jab Harry Met Sejal, Raees etc. None of these movies excelled the expectations and many wondered if the “King of Romance” had lost his charm. After a wait of nearly 4 years, SRK finally returned to the theaters with the multi-starrer action movie “Pathaan”. The movie has been an iconic success and has been reported to be the highest grossing hindi film in the history of cinema.
A close study reveals that strategic marketing played a huge role in the film’s success. We tried to analyze the marketing tactics used by the Yash Raj Productions and learnt some interesting lessons. Here are some of them:
Brand Shahrukh
Even though the megastar was missing from the big screen for 4 years, his brand value remained steady as ever. According to a celebrity brand report, SRK’s brand value stood at $46.3 million in 2021. Shahrukh was seen regularly in advertisements, cricket games and other events. Srk also has a strong online presence with around 35.9 Million followers on Instagram 43 Million followers on Twitter. The organic marketing that was done by his fans was of great help to the movie and created a substantial buzz.
No more interviews
Bollywood actors would generally stick to tried and tested ways of marketing. This could include promoting their movies on TV shows such as Kaun Banega Crorepati, Comedy Nights with Kapil Sharma etc. However, we find a different tactic being adopted in recent times. Movies such as Pathaan, Drishyam 2 etc have not asked their stars to give any interviews to media persons. Instead, they have focussed on small teasers and songs to create the hype for the movie.
SRK’s new avatar was used
Everyone is used to seeing Shahrukh as the romantic hero. That is why we were all taken aback when pictures were released of a topless Shahrukh Khan flexing his ripped physique. His beard and long hair also added to the hype for the movie. The look was used in a carefully curated manner. For example Shahrukh flaunted the same look in the new action packed ad for Thumbs-Up. All this created an excitement amongst the viewers who could not wait to catch this new avatar.
The advantages of multi-starrer films
One of the biggest advantages of having a multi-starrer film is that you can leverage the marketing positions of other stars as well. This is exactly what Yash Raj Productions did with Deepika Padukone and John Abraham. Both these stars did multiple appearances and kept the buzz high. In addition to this many other bollywood stars such as Anil Kapoor, Riteish Deshmukh, Salman Khan also promoted the movie on their social media platforms.
New content
Shahrukh is famous for his razor sharp wit. The marketing team of Yash Raj used this to their full advantage by starting the hashtag AskSRK. Excited fans could send Shahrukh their questions and he would answer the selected ones. This created excitement and at the same time helped Shahrukh interact with his fans directly. It also made for really fresh and interesting content.
Conclusion
It is good to see that Bollywood has beaten the commercial effects of the pandemic. With the help of clever marketing strategies, Pathaan has managed to become the highest grossing hindi film in the history of cinema. Do you also have a business that needs marketing help? Then take the help of the best digital marketing agency- Webeasts.
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Tabu has a busy 2023 forward after the discharge of ‘Drishyam 2’ | Films Information
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Ajay Devgn On Friendships In Bollywood - "We Can Count On Each Other's Support"
Image was shared by Ajay Devgn. (courtesy: ajaydevgn)
New Delhi:
Ajay Devgn has a lot on his plate right now. After a blockbuster performance in Drishyam 2, the 53-year-old actor is super busy promoting his upcoming thriller Bholaa. However, taking a break from Bholaa promotions, the Golmaal actor indulged in a chat with Filmfare about his upcoming film, equation with actress Tabu, his wife…
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#AjayDevgn Shares First Look Of #Villains From #Bholaa, Ajay Devgn’s next release ‘Bholaa’ is expected to open big in mass markets especially after blockbuster business of ‘Drishyam 2’. Ajay Devgn launched 2nd teaser of film last month and now today he shared first look of villains from the film. Directed by Ajay Devgn, Bholaa is an action thriller movie. After the success of Drishyam 2, Ajay Devgn has finally released another smashing teaser of his upcoming movie ‘Bholaa’. The movie is produced by Ajay Devgn Films , Dream Warrior Pictures and Reliance Entertainment. The cast stars Ajay Devgn, Tabu, Sanjay Mishra, Makranda Deshpande and others. The trailer has been released today and the movie is all set to be released on March 30, 2023. https://www.instagram.com/p/CoQBnkcsjK4/?igshid=NGJjMDIxMWI=
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Ajay Devgn’s Drishyam 2 Movie review
In the opening sequence of Drishyam 2, two drug dealers attempt to make a transaction but fail, and one of them accidently shoots the other as they both flee. which can be seen in Drishyam 2, His character is named as David, who also spots Vijay Salgaonkar burying something in an under construction Police station then the story jumps to 7 year’s, now Vijay Salgaonkar is living a happy life with his family as shown in Drishyam 2,Vijay also owns a cinema theatre with his cable business and also planning to produce his own film as shown in Drishyam 2 movie
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Drishyam 2 box office collection Day 32: Ajay Devgn's film continues with steady business on its fifth Monday | Hindi Movie News
Drishyam 2 box office collection Day 32: Ajay Devgn’s film continues with steady business on its fifth Monday | Hindi Movie News
Ajay Devgn starrer Drishyam 2 is continuing to rake in the moolah despite the release of James Cameron’s Avatar: The Way of Water last Friday. In its fifth weekend the film added added Rs 5 crore nett to its total box office collection and then continued to remain steady on its fifth Monday.
Drishyam 2 witnessed a very limited fall on Monday and collected Rs 75 lakh nett on day 32, reports Box…
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Drishyam 2 box office collection Day 32: Ajay Devgn's film continues with steady business on its fifth Monday - Times of India
Drishyam 2 box office collection Day 32: Ajay Devgn’s film continues with steady business on its fifth Monday – Times of India
Ajay Devgn starrer Drishyam 2 is continuing to rake in the moolah despite the release of James Cameron’s Avatar: The Way of Water last Friday. In its fifth weekend the film added added Rs 5 crore nett to its total box office collection and then continued to remain steady on its fifth Monday.
Drishyam 2 witnessed a very limited fall on Monday and collected Rs 75 lakh nett on day 32, reports Box…
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Avatar 2 Box Office: Avatar: The Way of Water opens huge, collects Rs. 41 cr on Day 1; brings on Christmas early at the box office :Bollywood Box Office
Avatar 2 Box Office: Avatar: The Way of Water opens huge, collects Rs. 41 cr on Day 1; brings on Christmas early at the box office :Bollywood Box Office
Christmas has come early for theatres across the country. While Drishyam 2 has kept the box office engaged for last four weeks and Cirkus is arriving next Friday, the current week has allowed huge returns for theatrical business of Avatar: The Way of Water, what with Rs. 41 crores been accumulated across all languages. Apart from the original English version, the film has released extensively in…
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'An Action Hero' earned so many crores on the second day
‘An Action Hero’ earned so many crores on the second day
An Action Hero BO Collection Day 2: Ayushmann Khurrana’s film ‘An Action Hero’ has been released in theatres. But there is not much craze to be seen among the fans regarding the film. Before this film, Ajay Devgn’s film ‘Drishyam 2’ (Drishyam-2) and Varun Dhawan’s ‘Bhediya’ (Bhediya) have been released, which are continuously doing great business. At the same time, the second day box office…
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'Drishyam 2' box office collection: Ajay Devgn, Akshaye Khanna film comes close to minting Rs 100 cr
‘Drishyam 2’ box office collection: Ajay Devgn, Akshaye Khanna film comes close to minting Rs 100 cr
Drishyam 2 is unstoppable at the box office as the Ajay Devgn film has collected Rs 86.49 crore as of Tuesday. The film collected Rs 15.38 crore on Friday, Rs 21.59 crore on Saturday, Rs 27.17 crore on Sunday, Rs 11.87 crore on Monday, and Rs 10.48 crore on Tuesday, as per film critic and trade analyst Taran Adarsh.
Adarsh tweeted, “While *most films* collapse/struggle on Day 5, Drishyam 2…
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#Ajay Devgn#Akshaye Khanna#Drishyam 2#Drishyam 2 box office#Drishyam 2 box office collection#Drishyam 2 box office collection day 5#Drishyam 2 box office day 5#Drishyam 2 box office earnings#Drishyam 2 box office earnings day 5#Drishyam 2 business#Drishyam 2 cast#Drishyam 2 earnings#Drishyam 2 movie#Tabu
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Drishyam gets Hollywood remake with Gulfstream Pictures and JOAT Films
Panorama Studios has acquired the international remake rights to Drishyam 1 & 2 from the original producers.
The cult franchise Drishyam is all set to go global after garnering massive success in the Indian and Chinese markets. Producers Kumar Mangat Pathak and Abhishek Pathak announced the Korean remake of the thriller franchise at the Cannes Film Festival 2023, and now they announce the franchise’s new milestone. Panorama Studios has joined hands with Gulfstream Pictures and JOAT Films to make Drishyam in Hollywood, a first for an Indian film!
Gulfstream Pictures, co-founded by Mike Karz and Bill Bindley, have produced the romantic comedy Blended which reunited Adam Sandler & Drew Barrymore and the workplace comedy Upgraded starring Camila Mendes, Marisa Tomei & Lena Olin. JOAT Films is founded by Jack Nguyen, a film industry veteran and a former Warner Bros executive supervising the Asia region's production business, especially market entries into China, Japan, India and Korea during his tenure with WB. JOAT specializes in cross-territorial local language remakes.
Panorama Studios has acquired the international remake rights to Drishyam 1 & 2 from the original producers, Aashirvad Cinemas. Drishyam is being developed in the US and Korea and a development deal is being finalized for a Spanish-language version. In addition, other countries are being considered.
Kumar Mangat Pathak, Chairman and Managing Director, of Panorama Studios, who has acquired the rights to the Drishyam franchise shares, “Drishyam's clever narrative has a universal appeal and we are keen to celebrate this story with audiences worldwide. We are very happy to collaborate with Gulfstream Pictures and JOAT Films to create this story in English for Hollywood. After Korea and Hollywood, our mission is to produce Drishyam in 10 countries in the next three to five years”.
Producer Abhishek Pathak who also directed Drishyam 2 shares, “We have received immense love from our Indian audiences, who have made the Drishyam franchise a massive success. The strength of Drishyam lies in its story, and we want it to be enjoyed by audiences globally. We are very happy to collaborate with Gulfstream Pictures and JOAT Films, who will take this franchise forward in English for the US and other international Hollywood markets.”
In a joint statement, Mike Karz and Bill Bindley of Gulfstream Pictures share, “We are very happy to collaborate with Panorama Studios and JOAT Films on an English language adaptation of Drishyam. The film is a timeless thriller that has entranced audiences across the globe. We can't wait to bring the movie to fans here in the U.S."
Jack Nguyen, founder of JOAT Films, shares, 'Drishyam has a unique yet enduring story. It combines drama, emotional highs and lows in a riveting cat and mouse tale and our adaptation will undoubtedly keep audiences on the edge of their seats. The story has clearly resonated with audiences worldwide as evidenced by the numerous remakes it has spawned. Gulfstream, Panorama and JOAT are excited to have the opportunity to present our take on this cleverly crafted thriller to audiences globally.”
While the Korean and English versions are in the making, the remake of the Malayalam film has had a successful run in various languages, including Hindi, Kannada, Telugu, Tamil, Sinhala and Chinese.
#Abhishek Pathak#Drishyam#Drishyam 2#Hollywood#JOAT Films#Kumar Mangat Pathak#News#Panorama Studios#Remake#bollywood hungama
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Malayalam superstar Prithviraj Sukumaran thinks Shah Rukh Khan starrer Pathaan may turn saviour for Bollywood amidst dull 2022: ‘There will be one big hit’ : Bollywood News
Malayalam superstar Prithviraj Sukumaran thinks Shah Rukh Khan starrer Pathaan may turn saviour for Bollywood amidst dull 2022: ‘There will be one big hit’ : Bollywood News
To say the year 2022 has been a mess for Bollywood would be an understatement. While few South films did well pan-India, the Hindi films faced major competition in terms of box-office films. Hindi films failed to generate the kind of business they expected with few exceptions like Bhool Bhulaiyaa 2, The Kashmir Files, Gangubai Kathiawadi, Drishyam 2, and Brahmastra. But, Malayalam superstar…
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Ajay Devgan was seen lying peacefully with son Yug on the Ghats of Banaras, seeing the bonding of father and son, fans looted a lot of love
Ajay Devgan was seen lying peacefully with son Yug on the Ghats of Banaras, seeing the bonding of father and son, fans looted a lot of love
Ajay Devgan is very busy these days due to the tremendous success of his film Drishyam 2.
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