I’ve worked in the fashion industry for a few years now and doing so has helped me define my personal style. It has also inspired me to do something that goes beyond being in front of the camera. So, I wanted to make my own brand of items that I wear all the time, to reflect all of that. My style is unisex and with the brand I want to make stuff that’s plain and simple to match, and for everyone to wear. - Erika Linder