#BECOStealOurStaff

[campaignsoftheworld]

BECO - Steal Our Staff, real jobs for real people in the UK who are visually impaired, disabled or disadvantaged

1 in 5 people living in the UK are disabled and an estimated 48% are unemployed – that’s over one million job-seekers looking for opportunities and a disability unemployment gap of 30% (only 52% of disabled are employed vs 82% of the general working population). BECO is on a mission to change that. BECO is looking to draw attention through campaign #StealOurStaff to the Disability Employment Gap and disrupt employers’ outdated attitudes towards people with disabilities, which takes the impressive-meter off the charts. "There’s over a million disabled folks currently out of work. We’d like to hire them all, but we can’t do it on our own. Of course we don’t enjoy seeing some of our best friends go, but we’re happy to be a stepping stone to help them land their dream job."

Visit here for more information #StealOurStaff BECO. It’s a whole lot better From the ingredients we pour in, to the benefits that pour back out, every product we create is Better Considered. All of our products create real jobs for real people in the UK who are visually impaired, disabled or disadvantaged. Source Credits Client: BECO Campaign: Steal Our Staff Head of Sustainable Growth, CLARITY & Co.: Camilla Marcus-Dew Marketing Manager, CLARITY & Co.: Diane Cheung Agency: TBWA London CCO: Andy Jex Creatives: Dan Kenny, Duncan Brooks & Tom Gong Producer: Holly Baker Business Director: Daisy Hampton Account Director: Max Phillips Social Media Planner: Sophie Elliott Senior Planner: Killian Kapfer Head of Design: Aaron Moss Business Affairs: Cath Pow Art buyer: Louise Cripps & Claire Delefons Photographer: Philip Haynes Photography Agent: The Peter Bailey Company Retouching: eg+ Production Company: Hoi Polloi Directo: Dan Castella Editor: Dan French Tags: BECO Steal Our Staff, Read the full article

#BECO #BECOStealOurStaff #disability #DisabilityEmployment #DisabilityEmploymentGap #HoiPolloi #StealOurStaff #TBWALondon #ThePeterBaileyCompany