shakespeareswill
Laur Barbu
Creative Copywriter
19 posts
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Last Seen Blogs
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I am definitely a human being. Not an imposter. :D
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Unbetitelt
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Triple Cord, God Family and Love
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i do love nothing in the world so well as you
Video
youtube
Brand: SEAT
The New SEAT Tarraco Global Campaign
Presentation TVC “Why not now?” 3:12min
Concept Development + Copywriting
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Client: WWF Organization
Garbage Awareness - Print Campaign
Concept Development + Copywriting
Grand Ogilvy Award winner at the 2008 ARF David Ogilvy Awards, Print category.
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Brand: Rizla
"Anything But Boring" - International Campaign
Client: Imperial Tobacco Group
Concept Development + Copywriting
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Brand: La Dona Fruits
International Launch Campaign
Concept Development + Copywriting
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Brand: Justerini & Brooks
“Start a Party” Global Activation Campaign - Romania
BTL Creative Copywriting + Concept Development
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Brand: 5 Chewing Gum
Promotional "Music Studio" App, part of the "Be a DJ" - national campaign
Client: Wrigley
Concept Development + Copywriting
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Brand: Audi
Audi + F.C. Barcelona Partnership
Season Achievements Overview - Global Presentation
Creative Copywriting
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Brand: Rizla
Brand Book - Rolling Paper & Accessories Range
Client: Imperial Tobacco Group
Creative Copywriting
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Brand: Rizla
Brand Book
Client: Imperial Tobacco Group
Creative Copywriting
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Brand: Golden Virginia Classic
Brand Book
Client: Imperial Tobacco Group
Copywriting
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Video
youtube
Brand: Cosmote Mobile
"Too Many Minutes" - Regional Campaign
TVC "The Army" 30sec
Concept Development + Copywriting
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Brand: Ciuc Easy Cap
"1000 Ways to open a beer" - Launch Campaign
Client: Heineken
Concept Development + Copywriting
Winner of an Effie Award in Romania, the campaign reached over 60,000 entries in less than two weeks.
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Development Bank of Romania
"Passionate About Success" - Digital Campaign
Headline: "Ever wonder how living your dream would feel?"
Concept Development + Copywriting
The three most successful, internationally known, Romanian personalities and their stories. This encouraged the bank’s customers to take part in the "Passionate About Success" campaign, where they’d have the possibility to see their story become a success, too.
The 2010 campaign was aimed at the clients who wanted to develop business or just needed support in order to achieve their professional goals.
After one month of Facebook campaigning, the special website reached over 20,000 subscribers.
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Brand: Toblerone
Taste Experience - Print Campaign
Client: Mondelēz International, Inc (former Kraft Foods)
Concept Development + Copywriting
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https://www.zeebavans.com/
Brand: Zeeba Vans
Company Website
Copywriting + Content + Structure
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Brand: Rom Autentic - Chocolate Bar
“Strong Romanian Experiences” - National Campaign
"A day in the life of an average Romanian" - Interactive Website
Client: Kandia Dulce
Copywriting
This website was part of the Rom Autentic brand campaign, winner of Silver Lion at the Cannes Advertising Festival 2012.
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Client: Renault Automobiles
Architecture and Design Contest - Print
Concept Development + Copywriting
Headlines:
“A new career perspective”
"Bring your ideas to life"
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