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lilscreativejournal · 3 years
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Creative Journal
Potential Idea - 
Boat Museum keeping with nortical theme
Aboriginal History Museum that would allow the traditional owners to share and teach their knowledge
Each would have inclusive and hands on activity’s 
Similar to GOMA and Museum - New Activities every season potentially which would be good for children and parents during the week looking for activities. 
                             Response to the Site and Client Brief:
My overall idea would be for this to be a day activity for families to participate in within the day and weekends. This would mean the activities within the site are going to aim to appeal to all different ages.  
Public Transport 
- Future building of apartments will increase activity on the south side directly across from the river, however current ferry stop closest to these apartments is currently very unknown. Propaganda of sorts could be included at the ferry stations, such as signs or billboards so that people know of Northshore and the entertainment it could provide.
Time Date: 9th of March 2021
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Apollo Road Ferry Terminal & Toilet Block | Heritage Places. (2021). Retrieved 17 March 2021, from https://heritage.brisbane.qld.gov.au/heritage-places/445 
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Bulimba CityCat stop - ABC News (Australian Broadcasting Corporation). (2021). Retrieved 17 March 2021, from https://mobile.abc.net.au/news/2016-07-01/bulimba-citycat-stop/7547390?pfm=sm&nw=0 
Current Ferry Stops that are closest to North Shore could be a potential ‘advertisement’ opportunity as the residents within the area are very close to North Shore and have ease of access. New apartment blocks are also proposed to be built beside an old army barracks close to the Apollo Road Ferry Stop which would increase activity within the area. Capitalising on this new development will increase stable and frequent activity and engagement within the site. 
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- Could approach Council on whether putting up a sign could be viable. 
Time Date: 16th of March 2021 
North shore - Very urban area with concrete and limited greenery 
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I would like to aim to bring more colour and life to the area. Paintings on the silo  - preferably dreamtime art that could relate to the museum and interactive activities within the site. North Shore is including greenery and trees through the building of the park at the river front; refer to map. Leave this park free for people to sit down on - this could be  cohesive for eat street as people may choose to sit on the grass. Previously Eat Street was included a open green area where people could sit, however whenever I have visited Eat Street since then I have found it difficult to find a seat, as well as very crowded. I don’t want to build anything on the park land as this could detract from the site. 
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Silo - Potentially could make it a “theatre inside”. I hope for this to be one of the most ‘known’ features of the site. Due to the feature being located inside the silo and unable to be seen from the outside, people will be curious to see what is inside. Change the activities every few weeks/months to generate more activity and to bring back others to the site. Silo has great acoustics as well, so sound will be an element as well. 
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Cruz, X. (2021). Spectacular Circular 3D Projection Mapping Campaign. Retrieved 24 March 2021, from http://www.creativeguerrillamarketing.com/projection-mapping/eat-my-dear-direct-spectacular-circular-3d-projection/ 
Aim for the Silo is to be a relaxing place where people can go to feel connected to the land and to also learn of Dream Time stories, and making connections to the Traditional Owners of both Northshore and Brisbane. People can come here to when they need to relax and to also find meaning through how this land was created through the eyes of Indigenous Australians. Could also potentially have a link to one’s spirituality. 
Aboriginal Art will also be projected on to the side of Silo so that during the night people can see the Silo and the art surrounding it. Potential for the Silo to remain open during the night however the museum aspect and activities will have to close during the night. My hope is that it will be a similar idea to when the Sydney Opera House displayed Aboriginal Art. This is a focal piece in Sydney, and I hope for this project to be a similar focal point in Brisbane, however it be solely focused on the Traditional Owners as currently Brisbane does not have a site solely dedicated to this. 
Currently Brisbane lacks interactive learning activities in relation to the traditional owners of the land and the culture and practices that took place here. The idea of an interactive and informative museum to teach about the culture is something that Brisbane needs and North Shore has the potential to give. 
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Leanne Mirandilla, C. (2021). Indigenous art lights up the Sydney Opera House. Retrieved 24 March 2021, from https://edition.cnn.com/style/article/sydney-opera-house-indigenous-art/index.html 
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Current Progress on Idea: 
- Two warehouses next to the Silo; one that showcases 
I will be looking at public transport as the main way to go into North Shore and capitalise on this through advertising as well. 
Potential advertising opportunity on City Cats as this is the most accessible public transport option to North Shore. 
Current Advertising company is RedTv, which allows for advertisements to be on screen. Has an outreach of over 4 million passengers with 92% of these passenger being 18-55. 
Case Study Review and how we can relate this to the current site. 
Time Date: 17th March 
Updated Idea: 
Using Shipping Containers instead of Warehouses; this would also link into eat street and make the site look more cohesive and as one site, implementing the core ideas of placemaking of introducing an idea that belongs and works within the current site. 
This is taking inspiration and the idea came to me whilst looking at the Barangaroo Case Study. 
Aboriginal History of the site: 
- Traditional owners of the land --> Turrbal people 
- Several camping sites throughout the area and surrounding areas including Bulimba and Hawthorne. This area was considered as the Heart, which could be in relation to a now lost dreamtime story. Previously, you could have walked across the River to either side --> potential to include this in a lifelike, smaller version, of this section of River.   
Stakeholders: 
This will include 
- Community 
- Owners of the site
- Businesses associated 
- Northshore - Government 
- Media; Social Media Presence; Triple Z 
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Mangroves on the site and link to indigenous people 
Case Study Bangaroo project 
- Can relate to the use of shipping containers and projections to my creative concept
- Showcases a “Symbitoic” relationships with market stalls 
- Develops on the idea of looking at the history of the site  
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A particular focus on Dream Time Stories: 
Dream Time stories are unique stories of how ancestor spirits created the land and everything on it along with the ideas they held about the Aboriginal world and how this is expressed through art ("Aboriginal Dreamtime Stories - Japingka Aboriginal Art Gallery", 2021). 
Videos could potentially take inspiration from dreamtime story children books.  
This includes 
Girawe the Goanna, 
How the Birds got their colour 
The Echidna and the Shade tree. 
Rainbow Serpant. 
Artwork of Dreamtime stories that are are similar to what I’d like the videos to take inspiration from. 
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The images above showcase how the videos of Dreamtime stories would be shown within the shipping container, vibrant and easy to follow. However my vision for the video within the Silo is a little bit different to this as I would like to generate a different mood. 
I would like the main video to be like a snippet of a large sum of Dream Time stories and the creatures within them flowing and entwining them, to showcase how they all come together to create this land. My main objective is for the Silo to be a place of solitude where one can feel connected and find peace. My vision is that there will be pillows or chairs on the floor and people can lay down and let nature float around them, due to the circular shape of the room. 
I’d like to imagine it would look something like this. With the video image flowing around the room and the people within, being able to stand still and view the images come to life. 
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Hermione Harry Potter GIF - Hermione HarryPotter Patronus - Discover & Share GIFs. (2021). Retrieved 31 March 2021, from https://tenor.com/view/hermione-harry-potter-patronus-gif-16365164
Activities within the Shipping Containers: 
Tow Fishing Baskets, made using reeds and branches. Could provide resources and diagrams so that kids could build them. Could also potentially use them as ‘bags’ to collect shells and things however have to look into whether this would be considered culturally insensitive to use the traditional fishing nets as ‘bags’. 
Other activities could include making Australian native animals that are featured in the dreamtime stories using clay or paper for this. Dot painting and painting of boomerangs and or constructing smaller scale versions of traditional canoes that could potentially tie into the connection the site has with the river. 
Costing/Budget:  
Similar to GOMA --> Annual financial report listed that for the activities and services it would cost around $18, 533. This will most likely include all resources needed for the activities as well. I  took inspiration from GOMA’s activities so I will assume that this will be a similar cost for this project. 
NAVA suggests that an artists commission on a 2 year contract will cost $10,000 a year on a 2 year contract. 
EXPENSE, EXPLANATION + COMPARISON, TOTAL
Silo
Approximately $15,000
-       Including landscaping…
$15,000
Shipping Containers
Estimated around $3000 for one
6 proposed, therefore an estimated cost of $18, 0000
$18,000
Project Mapping
2D custom projecting mapping on large scale curved surface (Silo)  and on a smaller scale (within shipping containers) is estimated to cost $5,000-$10,000 (“The Cost of Projection Mapping | ON Services”, 2021). This will include video, and instaling the projectors and necessary lighting.
$5,000-$10,000
Activities
Under the Queensland Art Gallery Board of Trustee’s Financial statement for GOMA, it states that for supplies and services in relation to activities, cost a total of $18, 533 in 2018. As the activates planned for my creative concept are similar to ones at GOMA we can estimate it will be a similar cost(Qagoma, 2018).
Based on the NAVA Code of Practise it will cost $600 for a half day workshop (NAVA, 2020)
$19, 000
Advertisement
$250 per fortnight for 15 seconds every 30 minutes on a 12 month contract (RedTv, 2010)  
$6, 500
Artwork
My idea would be to hopefully commission an artist to paint on the side of the shipping containers. Based on the Arts Acumen website ("ARTS ACUMEN", 2021).
$7,000
TOTAL:
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