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Marketing Tips and Tricks with Elijah Desmond
Elijah Desmond is eith us today to share his marketing tips and tricks for dental professionals!
At 15 years old, Elijah started his career as a motivational speaker for kids. His passion is changing lives by helping people realize the beautiful mind they were born with! He is a proud graduate of Ohio State University with a Bachelor's Degree in Dental Hygiene. Elijah resides in South Florida with his wife and 3 year old daughter, Chloe. Welcome Elijah!
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The Challenges Dental Professionals Feel Burdened with and How to Lighten Their Load with Dr. Karen Tindall and Dr. Laura Schwindt
Dr. Karen Tindall and Dr. Laura Schwindt both left dentistry to take a step back to look at dentistry at a different angle. Both experienced burnout while practicing and didn't even know it was happening. They are with us today to share the challenges dental professionals feel burdended with, and how to lighten their load.
Dr. Karen is co-founder of The Mint Door - an exclusive members' club for women doctors who crave the very best for their mind body and spirit. She is an internationally accredited professional life coach and the founder of Balanced Doctor where she supports busy dentists and physicians juggle demanding careers and full family lives. She is also the Co-Chair of the Coaching Committee and Sub-Committee Chair for the Physicians with Young Families Coaching Program for the American Medical Women's Association, Project Manager of The Dental Avengers for Mental Wellness, a member of Dental Entrepreneur Woman, and a member of Dental Speaker Institute.
Dr. Laura is also co-founder of The Mint Door alongside Dr. Karen. Dr. Laura is a certified Optimize Life Coach and Certified Yoga Alliance Breathwork Coach. She founded Reclaim Your Balance where she empowers empath women dentists to thrive professionally and personally. Dr. Laura is a Fellowship Candidate and member with the Dental Speaker Institute, Community Builder of The Dental Avengers for Mental Wellness, a member of the Dental Entrepreneur Woman, and a vegan chef.
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Leading Your Team When the World Around Them is Full of Fear with Dr. Dave Striegel
Today we are talking with Dr. Dave Striegel about leading your team when the world around them is full of fear. While going through the pandemic, fear was in many area's of our lives. How can you lead your team through this?
Dr. Dave Striegel’s unique background, with a Ph.D. in sport psychology, coupled with his highly engaging, no-nonsense communication style have led to over 30 years of success as a performance coach and speaker. He has worked with individuals and organizations including professional and elite amateur athletes, Fortune 500 executives, small business owners, law enforcement specialists and, yes, dentists of all types. A sampling of his client list includes executives from Morgan Stanley and Merrill Lynch, athletes on the PGA, LPGA, ATP & WTA Tours, MLB, NBA, NFL, NHL and US Ski Team as well as members of FBI Hostage Rescue Teams. While drawing on his extensive experience, Dr. Dave has developed a niche helping dentists and their team leaders utilize the latest advancements in leadership science to guide their teams toward building healthy, high performing, practice cultures.
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Getting off of the Treadmill
Dr. Len Tau is with us today to talk about his journey in dentistry and how he was able to get off of the dental treadmill. You won't want to miss his story!
Chosen as one of the top leaders in dental consulting by Dentistry Today, Len Tau, DMD, has dedicated his professional life to improving dentistry for both patients and other dentists.
After purchasing his practice, the Pennsylvania Center for Dental Excellence in Philadelphia in 2007, Len practiced full-time while consulting to other dental practices, training thousands of dentists about reputation marketing, leading the dental division of BirdEye, a reputation marketing platform, and hosting the popular, Raving Patients podcast. He recently authored the book Raving Patients and the soon to be released 100 Tips to 100 Reviews in 100 Days
In 2018, Len cut down to practicing dentistry two days per week to focus additional time and attention to helping other dentists build broad and compelling online footprints that attract hundreds of new patients to their practices. In October 2021 he sold his dental practice but continues to provide his patients dental care 2 days per week while commuting from Parkland, Florida where he has resided since October 2020.
Len lectures nationally and internationally on using internet marketing, social media, and reputation marketing to make dental offices more visible and credible as well as how to increase their case acceptance.
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How Do You Make Your Business More 'Attractive' For New Patients? With Dr. Bratzel
Dr. Ginger Bratzel is back with us today to talk about how we can make our business more 'attractive' for new patients. Thanks for coming back on, Dr. Bratzel!
Dr. Ginger Bratzel is the founder and creator of Rio Grande DATP LLC. Ginger started her professional career as a dentist where she developed systems and strategies to increase patient and client attraction to create business growth.
From Ginger’s own success, soon health care providers and other service providers from around the country were asking her to work with them in their businesses, too, And she quickly began coaching private clients on how to do it, as well.
Ginger was invited to consult and be the lead coach for one of the largest healthcare marketing companies in the nation to their top-level clients teaching them her proven step-by-step program to show owners exactly how to attract more of the right kind of patients, clients, and customers.
Ginger is known for her “no holds barred and shoot straight from the hip” approach to business growth as well as getting and keeping clients.
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How Much Time and Energy Should a Practice Owner Dedicate to Marketing? With Dr. Bratzel
Today we are talking to Dr. Ginger Bratzel about how much time and energy a practice owner should dedicate towards marketing. The right marketing initiatives are important for the success of your practice, and Dr. Bratzel is sharing with us her knowledge on marketing within a dental practice.
Dr. Ginger Bratzel is the founder and creator of Rio Grande DATP LLC. Ginger started her professional career as a dentist where she developed systems and strategies to increase patient and client attraction to create business growth.
From Ginger’s own success, soon health care providers and other service providers from around the country were asking her to work with them in their businesses, too, And she quickly began coaching private clients on how to do it, as well.
Ginger was invited to consult and be the lead coach for one of the largest healthcare marketing companies in the nation to their top-level clients teaching them her proven step-by-step program to show owners exactly how to attract more of the right kind of patients, clients, and customers.
Ginger is known for her “no holds barred and shoot straight from the hip” approach to business growth as well as getting and keeping clients.
Check out this episode!
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Making Money Is Killing Your Business (Part 7)
Chuck Blakeman is back with us for part 7 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). Today we are talking about what does it mean to have a mature business? One of the fundamental mistakes we make is to measure our business against itself instead of what it provides to us as business owners.
A business is mature if:
1. The business owner is no longer the only producer. They may produce, but it's a choice.
and 2. The business makes money when the owner is somewhere else. Meaning, the business is producing time and money.
A mature business always has two attributes: time and money.
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Making Money Is Killing Your Business (Part 6)
Chuck Blakeman is back with us for part 6 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). Today we are going more in depth about dual tracking. The Tyranny of the Urgent and the Priority of the Important both have to be dual tracked if you're ever going to get off of the treadmill. Dual Tracking says, "how do I use one activity to make money today, while I'm also using that activity to set me up to have a business that makes money down the road?"
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Making Money Is Killing Your Business (Part 5)
Chuck Blakeman is back with us for part 5 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). Today we are going more in depth about the tyranny of the urgent and the priority of the important. This is what we see as the biggest reason people don't get involved or don't take time out to really focus on what needs to happen. We are talking with Chuck today about the reasons why.
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Making Money Is Killing Your Business (Part 4)
Chuck Blakeman is back with us for part 4 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). Today we are talking about being ambitiously lazy by dual tracking.
If you're an income producer, you are working hard - you're simply ambitious. But if you are a business owner and you're building a business that makes money instead of you trying to make money, then you're going to be ambitiously lazy. What we mean by that is you work really hard upfront, because you intend to not work so hard going forward; to build a business that will free you to do something else when you want to, even if it's starting another business. Listen in for more from Chuck!
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Making Money Is Killing Your Business (Part 3)
Chuck Blakeman is back with us for part 3 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). Today we are talking about two opposing realities of business owners; the tyranny of the urgent and the priority of the important. Do you let the tyranny of the urgent take over, or do you carve out time for the priority of the important?
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Making Money Is Killing Your Business (Part 2)
Chuck Blakeman is back with us for part 2 of our new series covering different elements and tools from his first book, Making Money is Killing Your Business (MMIKYB). "Do I see the world as an income producer or as a business owner do I see my business growing up? Do I expect it? Or do I just hope it will happen? Change your intention and watch what happens." Listen in for more from Chuck in part 2 of this series!
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Making Money Is Killing Your Business (Part 1)
We are starting a new short series here on the Get Off the Treadmill Podcast where for the next several weeks we have the pleasure of hearing from Chuck Blakeman about different elements and tools from his first book, Making Money Is Killing Your Business (MMIKYB). MMIKYB was written to bring clarity and hope so you can take the risks to move to a stage 5 or 6 of business ownership and get off of the treadmill. It has fundamentals of business in ways you may have not seen before, which we have heard from hundreds of people that it has not only changed their business, but their life, too.
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Why Hiring Based Solely on Experience Has Such a High Failure Rate
Have you ever thought to look at a resume very last when hiring for a position? Dr. Michael Neal is with us today to talk about why hiring based solely on experience has such a high failure rate.
Dr. Michael Neal is an Optometrist and the Founder of Build My Team, a company dedicated to helping healthcare professionals find the right team members for their practices. Over the many years of growing his practice, he has invented a scientific and predictable way to hire superstar team members. Dr. Neal takes the guesswork out of hiring with this scientific process and saves other healthcare providers valuable time while helping to reduce turnover.
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Reputation Management- Generating Effective Online Reviews and Managing Bad Reviews
Reputation management is vital when it comes to the success of your practice. Ian McNickle is with us today to discuss reputation management and the importance of monitoring and managing what's happening online and what people are seeing and hearing about your practice.
Ian McNickle is a Co-Founder and Partner at WEO Media, an award-winning dental marketing agency providing a wide range of digital marketing services to general dentists and dental specialists alike. Under his leadership WEO Media has quickly grown to become one of the largest and most widely respected dental marketing firms in the country, and has garnered an impressive list of industry endorsements.
WEO Media is a 4X “Best of Class” Award winner for Websites and Online Marketing. It is the top award in the dental industry, and is presented at the annual ADA conference each year.
Ian has twice been named a Top CE Leader and Consultant by Dentistry Today (2020 & 2019). He writes articles for numerous industry publications, and recently published his first book “Mastering Practice Growth – The Definitive Guide to Growing Your Dental Practice or Group”. Ian frequently lectures at major dental conferences and study clubs all over North America.
Ian has a BS in Mechanical Engineering from Washington State University and an MBA from the University of Washington.
weomedia.com
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How to Attract and Retain the Best Talent in the World (Who Never Want to Leave)
Today we are talking with Dr. Michael Neal on how to attract and retain the best talent in the world, who never want to leave. Something we all want in our practices!
Dr. Michael Neal is an Optometrist and the Founder of Build My Team, a company dedicated to helping healthcare professionals find the right team members for their practices. Over the many years of growing his practice, he has invented a scientific and predictable way to hire superstar team members. Dr. Neal takes the guesswork out of hiring with this scientific process and saves other healthcare providers valuable time while helping to reduce turnover.
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Online Marketing- Best Practices to Drive New Patient Growth
Today we are talking with Ian McNickle about online marketing, and the best practices you can implement to drive new patient growth!
Ian McNickle is a Co-Founder and Partner at WEO Media, an award-winning dental marketing agency providing a wide range of digital marketing services to general dentists and dental specialists alike. Under his leadership WEO Media has quickly grown to become one of the largest and most widely respected dental marketing firms in the country, and has garnered an impressive list of industry endorsements.
WEO Media is a 4X “Best of Class” Award winner for Websites and Online Marketing. It is the top award in the dental industry, and is presented at the annual ADA conference each year.
Ian has twice been named a Top CE Leader and Consultant by Dentistry Today (2020 & 2019). He writes articles for numerous industry publications, and recently published his first book “Mastering Practice Growth – The Definitive Guide to Growing Your Dental Practice or Group”. Ian frequently lectures at major dental conferences and study clubs all over North America.
Ian has a BS in Mechanical Engineering from Washington State University and an MBA from the University of Washington.
weomedia.com
Check out this episode!
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