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What is the cost for SEO in India?

Ranking on top in Google has become more than important these days because everyone is searching online for everything. This is why a website owner should not settle down by just having a website. That's not going to get you business if it's not able to rank on the first page of Google.

But, as a business owner, you will always be in a pickle as to which SEO company in Lucknow or anywhere else in India to hire and hand over your website's SEO to them. It's a hard decision to make.

There are lots of SEO agencies and the price of an SEO package varies from INR 3,000 to even INR 1,50,000 per month.

So, how to choose the right agency? What would be the cost for SEO? What would be the cost if I opt for just local SEO?

These are some of the most common questions that many business owners who are starting with SEO have.

And honestly, there is no correct price for SEO. It depends on how much value you are getting from their SEO strategies. That's important.

What all is included in an SEO package?

So, before understanding the cost of an SEO package in India, let's first understand what all things must be included in an SEO package so that you get the required results on search engines.

1) On-Page SEO: The SEO team must find out the lacking points in your website like sitemap file, robot.txt file, ALT attributes, meta description, title, etc., and optimize theme as per the keywords researched and targeted.

2) Off-Page SEO: The team must focus on creating high-quality backlinks for your website to increase the ranking and DA of your website.

3) Content Marketing: Apart from creating content for your website, the team should also be able to market that content on various platforms to increase the traffic on your website.

4) Spam-link removal: There are various spam links that might hamper your website and that's why it's important that the SEO company in Lucknow you hire must also make your website free from these spam links.

5) Competitor Analysis: The SEO team should understand the SEO strategies being followed by your competitor's website and then on that basis strategies an approach for your website.

So, all in all, these are a few things that the best digital marketing agency in Lucknow would offer you in their SEO package. And all of these deliverables are equally important for your website's SEO success overall.

How costly is SEO?

So, before investing in SEO you should understand that it's a long-term investment and you can't expect to see the results in a month for your website. It will take at least 3-4 months on average to actually start seeing the results and organic traffic on the website. So, it's not a one-term activity. It's a whole procedure.

Now, the cost of SEO also depends on the type of website. Is it an E-commerce website, business website, or any other type of website? In the case of e-commerce websites, you will require more keywords depending on the number of products on your website. So, it all depends on the keywords and the amount of backlinking.

If you have a medium-sized business then you can get a good and promising SEO package of INR 30,000 to INR 40,000 for 10 keywords. Yes, you might find even cheaper agencies but if you want actual results then obviously you'll have to spend more.

So, it all depends on the requirement of clients.

How to find the right SEO agency?

It's never easy to find a good B2B partner but here are some points that you can focus on to get the best SEO agency to work for your brand:

1) Ask for their past projects and results achieved 2) Visit their office and know more about them 3) Ask about their team strength 4) Know more about their expertise 5) Be in constant touch with them

Conclusion

So, hopefully, you understood what all goes behind finding the right SEO agency, and trust us it will take time but you will eventually find the right company in your budget for SEO if you follow the above points.

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How Can Social Media Improve Your SEO Results?

People think that social media and search engine optimization are two different business aspects but if you want immense growth on digital mediums then you must focus on both of these.

Social media is very important for your success in SEO and ranking your website at the top. Social media plays a vital role in link building on high DA websites that drive traffic to our website so you should never ignore posting on social media.

As a social media marketing agency in India, Minimal Tweaks suggests that when you are constantly working on social media to drive traffic to your blog posts then it always works for the brand in getting views on the blogs as well as improving the ranking on Google result page.

Here are some reasons why you should not ignore social media for your SEO:

1) It boosts your brand reputation and drives engagement to your posts as well as your website.

2) You can also run a paid traffic campaigns on your blog posts through social media to get traffic on the blog to get more views.

3) It also helps in local SEO if you do the location tagging on your social media post for the website. This helps your website to rank well in the local listings.

4) Backlinks created on famous social media platforms stay for a long time in comparison to other bookmarking and classifieds site backlinks.

If you are already working with any SEO company in Lucknow to boost your website rankings then this is the right time to start focusing on social media as well. So, plan out accordingly and leverage the power of social media link building.

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Importance of Performance Marketing in 2021

When it comes to the online digital space, people talk about 'CONTENT' but they seem to ignore the importance of content distribution.

Yes, content distribution is very important in the current times because of the lesser organic reach and vast audience. As a digital marketing company in Lucknow or anywhere else in India, you must understand that just by providing creativity in the content you are not going to do any good to your client. People should also be able to view your content in order to gain popularity on social media.

That is why paid media or performance marketing is very important in 2021.

Though influencer marketing lets you reach micro-level audiences but performance marketing lets your content reach the right target audience by using targeted interests, behaviors, and demographics. Also, influencer marketing is not that much explored in the B2B industry and that is where performance marketing plays a major role.

Performance marketing is the form of marketing in which you buy media on digital platforms according to your target audience and show your ads there for a better conversion rate. This includes Facebook Ads, Google Ads, YouTube Ads, and many more ad platforms.

These days OTT platforms have become a good platform for performance marketing.

Before investing in performance marketing you need to have a planned media budget and then only you can get an optimized performance marketing campaign.

If you want to start your performance marketing then you may get in touch with Minimal Tweaks as they are a digital marketing agency in Lucknow that has worked with many clients across the globe and has provided favorable results to their marketing campaigns.

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What is social bookmarking in SEO? | SEO Company in Lucknow

Search engine optimization (SEO) is a long-term procedure that requires consistent efforts of backlinking on various websites. Social bookmarking in SEO is one of the most important backlinking activity and it requires daily backlinking on social bookmarking sites.

Social bookmarking sites are sort of online communities where the topic of discussions is discussed in short and website links are put for deeper insights.

Bookmarking means saving some piece of content to read in the future. Like real bookmarks, it keeps something to read in the future online by putting a website link with a short form of content.

In SEO, social bookmarking is done to do off-page SEO for a website on websites having a high domain authority that can drive traffic to a brand's website and improve the rankings on Google. Any SEO company in Lucknow would suggest you do bookmark on daily basis.

Some popular social bookmarking sites are:

a) Pinterest b) Twitter c) Reddit d) Digg

Here are some of the top benefits to do social bookmarking for SEO:

1) Better Domain Authority: During the procedure of backlinking, it is very necessary to find those social bookmarking websites that have a high Domain Authority (DA) because this forwards to the website your backlink links to. This ultimately improves your website's DA. Google considers DA like a brand value and it considers high DA websites when it comes to ranking websites on top.

2) Quality Backlinks: When off-page SEO is executed, backlinking plays a very vital role. Also, backlinking depends a lot on the quality of content and the quality of the website and that is why social bookmarking provides many quality backlinks for your brand's website. Social bookmarking is not spammy and it helps a lot in Google SERP rankings.

3) Collaborations: Social bookmarking is also beneficial and profitable in collaborating with creators and influencers in producing quality content on high DA websites that reach more and more people due to higher engagement on collaborations.

4) Niche Content: Social bookmarking sites are a very useful way to drive traffic to specific content on your website through your content because there are multiple threads and communities around a specific topic on bookmarking websites.

Other than these benefits it is very important to plan your social bookmarking publishing according to a certain frequency and to achieve that you should hire a digital marketing agency in Lucknow or anywhere else in India. An agency like Minimal Tweaks can help you in this by executing a planned SEO approach with their expertise in SEO.

So, if you want to leverage SEO to increase the organic traffic on your website then get in touch with Minimal Tweaks today. Get started today.

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How to start investing in digital marketing?

Digital marketing has become the major part of investment when it comes to branding and the marketing of a brand.The reason why people have shifted their major budget to digital marketing by hiring the best digital marketing company in Lucknow is that this form of marketing is easily trackable and manageable.

The results can be analyzed well and be improved over some time. Also, digital marketing keeps evolving every day with new tools and features to experiment in search of potential customers.

There are various platforms in the digital industry that brands use for branding so, this gives a lot of investment options for the brands according to their target audience and products/services.

This is why many brands and agencies hire a media buying professional to analyze different platforms and choose the best platforms and content types as per different digital campaigns.

When you're investing a small amount in digital marketing then there are not many media buying options but when the amount is large then there are different options and it requires a lot of analysis and market research. This is why brands hire the best digital marketing agency in Lucknow or anywhere in India to do that for them.

Here are a few guidelines before you start investing in digital marketing:

1) Define the target audience: Before you select the right platforms it is very important to have clarity about the target audience. Define the demographics, interests, likes, age, location, and other factors to have a defined target audience. Once these are defined it makes the media buying a lot easier for the brands and agencies.

2) Choose the right engagement platforms: Once your target audience is defined then choose the right platform where you want to produce content and engage with your target audience. This platform will be mainly for content creation and not for selling or lead generation. This will promote a community feeling in branding.

3) Choose the advertising platform: As per your target audience, choose the right platforms where you would want to advertise your products and services.

4) Choose the right content strategy: Once your social platforms are decided and finalized then choose the right content strategy. Your content and communication strategy should be very dynamic and video-focused as these days videos get more engagement on social platforms.

5) Evaluate the budget: Once your campaigns are strategized then it is very essential to evaluate the right budget for all the advertising campaigns on all social platforms. The budget should always be dynamic as per the campaign's success or failure.

Digital marketing requires a lot of analysis and planned strategy to execute the digital campaigns so in that case, you should always look towards hiring a digital marketing company to handle your overall digital mandate across all platforms.

Minimal Tweaks is the best digital marketing company in Lucknow and they have worked with a lot of clients in the past across all digital platfomrs. Get in touch with them today and start investing in digital marketing today.

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Consistency in SEO by an SEO company in Lucknow

People often take SEO very lightly because not many people understand the real importance of search engine optimization. They fail to witness the strong effect of SEO on online sales. Any SEO company in Lucknow will tell you to be consistent with your SEO efforts.

SEO is not just a form of content creation. It's an activity of building trust. We all know how hard it is to build trust in someone and that's what Google does. When a new website is launched on Google, it doesn't trust that website at first because there are millions of users searching for something on Google and Google can't afford to give them a bad experience on their search. This is why Google takes time to build trust and this trust is built upon the strong foundations of relevance, user experience, and quality content on the website.

These trust factors are not made in just a month or so. It takes a lot of continuous-time and effort which if ignored for some time, takes that trust back again. Therefore, you should always hire the best digital marketing company in Lucknow or anywhere in India who can put in efforts consistently in optimizing your website for the search engine.

Minimal Tweaks is one such SEO company in Lucknow that has worked with many clients and they have been giving great results consistently to all their clients.

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Best Digital Marketing Company in Lucknow | Minimal Tweaks

Many brands have started investing in Facebook and Instagram ads since the start of the pandemic. These brands have realized that the majority of their target audience spends their time on social media these days. This is why they are working towards creating some exceptional ads to get leads for their business. Minimal Tweaks, the best digital marketing company in Lucknow, has witnessed a sudden spike in the demand of their clients when it comes to performance marketing. Their clients are not only investing in content creation for organic growth on social media but also investing in running ads on social media to get potential customers on their website.

Why is performance marketing necessary?

Organic content creation will keep the engagement consistent and help in maintaining a brand image but through Facebook and Instagram Ads, brands get the business going because they're able to get leads for their product and services through that. The different ads help the brands in understanding the demand for their product in a particular region which helps them in doing market research as well.

How to create Ads on Facebook?

anyone can create an ad but it's always advised to ask an expert to do it for you. This is why brands turn towards agencies for creating and managing their ad campaigns because a lot of research goes into creating the audience for different ad campaigns. The agencies have in-depth knowledge and experience in running different types of campaigns for different types of businesses.

Minimal Tweaks has consistently been the best digital marketing company in Lucknow because of its expertise in organic content creation as well as in performance marketing ad campaigns. They have implemented large budget campaigns as well as fewer budget campaigns to provide valuable and quality leads to their clients.

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Profitable SEO strategy by the best SEO company in Lucknow

SEO is often overlooked by people because it's not eye-catchy like social media marketing or e-mail marketing. But in reality, SEO provides more results to your business than any other form of marketing. Yes, the best digital marketing company in Lucknow or anywhere else in India would suggest you invest for the long term in SEO and expect multiple organic sales for their business through that. But, people are often attracted by social media marketing which takes even more time and effort than SEO but doesn't produce many results.

So, if you are confused about how to start SEO of your website then you should first get in touch with an SEO company and then tell them your business goals and the expected results. The agency will conduct an audit of your website and tell you the timeline in which they can rank your website at the top of Google SERP.

After getting proposals from multiple agencies, choose the best one for you based on the quality of work and their past work and then focus on the budget. Because scammy SEO companies will charge less money but in the end, they are unable to provide results for your brand. So, do thorough research about the agency and then only hire them. After handing them your website, keep looking at their work and understand the weekly and monthly reports to find the areas of improvement to produce better results in the succeeding month or week.

Minimal Tweaks is the best SEO company in Lucknow that has worked with multiple clients and increased its website rankings. Get in touch with them today and boost your organic sales with them.

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3 Reasons why you should hire a creative digital agency in Lucknow

The world has become fast-paced since 2020 and almost every brand has understood the importance of digital media and the overall digital space. Everyone wants to build their brand positioning across every possible platform for their enhanced branding and presence. But, very few people know how difficult it is to position a brand in the digital space with such high competition on the platforms and the reduced attention spans of the audiences. This is why the brands that are successful on the digital platforms, have hired a creative digital agency in Lucknow or anywhere in India to manage their brand presence on these platforms. These agencies not only do the branding but also execute social media marketing and various sorts of marketing for the brands using content creation and a planned distribution model for campaigns and influencer campaigns.

Some people think that they can make their brand successful in the digital space without hiring a digital marketing company but they don't understand the waste of investment and efforts that are done in that approach. So, to make sure that you don't make that mistake, here are 3 major reasons why you should hire a creative digital agency:

1. Technical Know-How: The major benefit of hiring a creative digital agency is that they are experts in this field so they have in and out knowledge of every technical aspect in the digital marketing field. They are up to date with the latest social media algorithms and content strategy, platform policies, advertisement features, etc. Also, they have a deep knowledge of the various features that can be utilized on each platform. 2. Adaptable Strategy: The best digital marketing company in Lucknow or anywhere in India will always work in an agile manner for your brand. Since the digital space keeps updating each and every day so due to that the marketing strategies also keep tweaking in the best possible direction. So, the agency you hire should be open to such situations. 3. Creative Content: Creativity, consistency, and communication are the 3 most important aspects of digital marketing when it comes to content creation. The whole success of the branding depends on the content creation part and the creativity in the content. The more creative your content is the more audience will get attracted to it. So, hiring an agency will give you a wider perspective in creating content for your social media branding.

So, there are many other benefits of hiring a creative digital agency but these are the main benefits and the most important ones for social media marketing. If you are facing difficulty in hiring the right agency then get in touch with Minimal Tweaks today as they are the best digital marketing company in Lucknow that has been working with multiple clients across India and the globe.

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Internships are valuable in digital marketing | SEO company in Lucknow

The year 2021 saw the biggest spike in the profit digital sector and digital marketing has become one of the most preferable career choices for the millennials due to its growth and innovations. Today, anyone can get theoretical knowledge over the internet or from an SEO company in Lucknow and try to establish the required skills for the digital sector. You can go through YouTube videos, blogs, tutorials, etc., and learn a lot about digital marketing services that are offered by a digital marketing agency.

But, there is a misconception among individuals that just by learning the skills online, anyone can become professional in that specific domain. This is entirely wrong. Execution matters more than knowledge. Everyone who aspires to become a part of this industry in any domain for example graphic designing, content writing, branding, social media marketing, etc. should consider getting an internship first and try to work in that environment to gain that professional experience. An internship in the desired domain trains you to work efficiently in a team, work according to strict timelines and deadlines, and know about specific client requirements and how to deal with them. You can never gain all this in a course or theoretical tutorial.

For getting an internship in a creative digital agency, first research about the agencies in the preferred location. For example, if you want an internship in Lucknow, search a digital marketing company in Lucknow and visit their website to know about the kind of work they do and the kind of industries they cater to. Then reach out to them and share your resume and portfolio over mail or you can also reach out to them directly on social media. Not many agencies reply back on social media, but in Lucknow, Minimal Tweaks is one such agency that values their social media audience a lot and they have even hired a few full-time employees and interns through social media only.

These agencies give the right work environment and are the best place to be a part of this industry. So, other than just learning new skills, start applying them by approaching the agencies for internships and become a skillful digital person who executes as well.

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Growing Digital Marketing Company in Lucknow

Even being a tier-2 city, various small and medium business owners are shifting towards digital marketing due to its better ROI in comparison to the traditional form of marketing. This has given rise to digital marketing company in Lucknow who provides multiple services like branding, social media marketing, video production, etc. But for a business owner, it’s very difficult to choose the right social media marketing agency which understands the brand totally.

The most important factor in choosing the right digital agency is their creativity and professionalism in the work they deliver. Minimal Tweaks is a creative digital agency in Lucknow which functions on the idea of minimalism. The way they work is quite different than other top digital marketing agencies in Lucknow. Due to such agencies, the job opportunities have also grown for the millennials in the digital space right from the area of content writing, graphic designing, copywriting to website development and performance marketing. The plethora of services that these agencies offer is more than enough to reach your target customers and advocate your brand, service, or product clearly.

Before hiring any agency, you should first evaluate their performance on the basis of their past work and social media presence. Firstly, approach the agency and schedule a call with them. Then explain your requirement and expectations in detail to them. After this, the agency does research around your requirements and prepare the best solution proposal for you. Ask for their past work done for other clients. If the past client belongs to your industry then that is the most appropriate work to inspect and get a fair idea about their performance. If their proposal suits you and meets your expectations then hire them by signing an agreement of the service.

Once you have hired an agency, it is very necessary to monitor their performance regularly through analytics reports on a weekly or monthly basis to get an idea about the quality of the work. Since this digital space is a constantly evolving area, therefore keep trying and testing different techniques to gain maximum output for your business.

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How to Drive Sales on Facebook? | Best Digital Marketing Agency In Lucknow

Most of the social media platforms have become saturated in the current times due to a large user base. With the rise of influencers and content creators, it has become very difficult for a brand to expect a good organic reach on its content. This is the reason why the concept of 'Performance Marketing' has come into the picture and it has become the next big thing for even the best digital marketing agency in Lucknow and all over India.

Performance Marketing means that the marketing can be goal-based with a proper sales funnel and can be tracked and analyzed at all stages. This means that performance marketing is the marketing that can be measured very accurately and can be done in a goal-based direction. You may get in touch with the top digital marketing agency to provide you all the performance marketing services to increase your business revenue. Performance Marketing includes a variety of platforms like Quora, Facebook, Instagram, LinkedIn, Twitter, Snapchat, and many more social media platforms as well as Google Ads, Display Ads, and many more Google Advertising platforms depending on the target audience you want to target. Now, all this comes under media planning and buying. It is very difficult for a general person to do all the research about which platforms to target and how the budgeting should be and how the funnel should work. This is why you should hire a very nice digital marketing agency.

Minimal Tweaks is an SEO company in Lucknow that has helped many brands in growing their businesses in the digital space through performance marketing and search engine optimization. Contact them today and enjoy the revenue they will generate for you.

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Moment Marketing is the new Trend | Creative Digital Agency in Lucknow

When the world went into lockdown in 2020, brands saw a huge jump in user activity across all social media platforms because people were stranded inside their homes. Not just a creative digital agency in Lucknow but also agencies all over India started creating content around moment marketing for their clients. This proved to be a great opportunity for the brands and that's when the term 'moment marketing' got the buzz.

Moment Marketing is the marketing technique in which any content is created around something trending news or topic. The topic or trend is integrated with the respective brand to connect more and be more relatable for the audience. Many brands excel in this form of marketing: Favikol, Amul, Dunzo, Zomato, and many others.

So, if you're looking to invest in moment marketing then you should keep the following points in mind:

1. Be Alert: For moment marketing it's very important to be attentive and alert. Use Twitter and Google Trends to never miss any important trend or topic among your target audience. 2. Avoid Being Sales: In moment marketing, it's very essential for you to not sell your service or product directly through that content. People show their love to moment marketing posts when they are entertaining and witty. 3. Fast Execution: Whenever you come across any trending topic, create the content around it quickly and publish it across all social media platforms. Because the trend might not stay for much time so it's very essential to be very quick in this. 4. Make It Sharable: Your content for moment marketing should be sharable content which people would share in their stories or with their friends in DMs. This will give you more reach and impressions.

There are many other points of consideration but it's always advised to hire a social media marketing agency to do it for you. Minimal Tweaks is the best digital marketing agency in Lucknow that has worked on brilliant moment marketing campaigns for more than 30 brands till now. Get in touch with them today and start increasing your brand presence on social media today.

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Which creative digital agency in Lucknow is the best?

There are numerous digital agencies in Lucknow who expertise in many domains like e-mail marketing, search engine optimization, social media marketing, branding, and many more. But before hiring a creative digital agency in Lucknow, you should analyze and understand your requirement first. You as a client should be clear about what exactly you require and then communicate the brief to an agency because that's the best way for you to find your perfect match.

Some agencies are extraordinary in marketing and while some are brilliant in design and branding. You have to hire an agency according to your preference but it is highly advised to work with an agency that gives importance to design as well as marketing. Such agencies are hard to find but their work speaks for themselves and the best way to find them is to refer to afaqs.com, Social Samosa, and such websites where they feature different ad campaigns and the agency that worked on those campaigns. So, through that, you can get in touch with those agencies and ask them queries.

Minimal Tweaks is the best digital marketing agency in Lucknow which excels in design as well as marketing. You should get in touch with them today to start your brand presence online.

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Hiring a creative digital agency in Lucknow for social media marketing

Whenever you start the social media presence of your brand yourself, you will face a lot of struggles that is why it is always recommended to hire the best digital marketing agency in Lucknow because an agency will have dedicated expert teams for the variety of tasks and the result produced by them will be very much valuable for your brand.

The various reasons for hiring a digital marketing company are as follows:

1. Great network because of their presence in the industry and it helps in collaborations and influencer outreach. 2. Great performance because of the tools and appropriate workforce. 3. Good understanding of the social media platform algorithms 4. Expertise in various domains. 5. They can predict and analyze the performance better than a rookie. 6. They have a proper content plan and execution is well planned.

If you are confused about which agency to choose then as per the current rankings you should get in touch with Minimal Tweaks as they are already working and providing great results to clients all over India through their creative minimal approach. They are one such creative digital agency in Lucknow that focuses more on creativity and that is why their work is welcomed well amongst the audience.

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Creativity in content creation is very important when you're doing content marketing for your brand on any digital platform. For this, brands hire Minimal Tweaks, a creative digital agency in Lucknow, which has been delivering the best quality work with a high level of creativity to all their clients.

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To generate leads for your business through digital marketing, get in touch with Minimal Tweaks, a digital marketing company in Lucknow, which will help you in positioning your brand on social media and creating impactful campaigns that generate leads for your business.

Visit:- https://minimaltweaks.com/

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