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High Quality Affordable Websites from Australia Web Design Company
Innovative Designs is an Australian web design and development firm headquartered in Melbourne and serving clients across Australia. The company is famous for providing price competitive web design services including web and digital marketing services, logo design, e-commerce website development, etc.
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In today’s era of internet and smartphones more and more Australians are spending time browsing than watching television as was the case earlier. So for those of you looking to open a business or trying to establish a small business, having an affordable quality website is a must.
So let us now brief you in detail about the services that our company provides. As a beginner trying to gain a foothold in the market you would be apprehensive about garnering success for your product as you need to market it the right away to the right customers. This is quite evident and nothing wrong in being apprehensive. You need to make your blue print accordingly and execute your strategies and plans in a manner to achieve optimum results.
Looking for Cheap Website Design Company Australia: Clickhere
For a startup company establishing the business and enhancing the brand value is the most difficult task. But it is achievable if it is done the right way. The way you design your website, advertisements, create punch lines, make flyers, brochures, business cards, presenting and advocating yourself on all prominent social media channels such as Facebook, Twitter, LinkedIn, Google Plus, YouTube, Instagram, and many more are some important ways of garnering reputation for your brand. Social media will do wonders if done properly.
Your Cheap website is the face of your firm to the outside world. It is your salesman working 24x7 even when you shut office and doze off to sleep. So the site must have information in clear and precise terms what your business is all about. Many Australian based businesses have websites which unfortunately customers find to be boring, repetitive, or even conveying negative impressions. We with our experience are able to steer clear of these elements. We work as per a set of guidelines that boost the quality of every web page that we create online. This also enables us to meet client expectations.
CHECKING THE BROKEN LINKS
This is a primary problem in most websites that you come across while browsing. One or the other pages won’t load as the hyperlink is not connected to the right page, must have been updated with a new file later and the old link still showing up or the page does not exist at all. Our company while designing the web pages thoroughly examines this and make sure that broken links does not exist at all. Even though the broken links may not disturb the look and feel of the website as such but it will harm your organization negatively in search engines. We therefore remove all broken links and navigate or re-direct them to the right pages.
Original Blog Posted at: Affordable Websites from Australia Web Design Company
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How to Set Up Your Google Business Page
Google is perhaps the biggest search engine ever for garnering information in the history of Internet world. Worldwide an estimated 1.3 billion users log in to Google every day and this throws up a great opportunity for start-ups and small business to strike a chord with the public.
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Google serves as an apt platform to draw massive crowds from across the seas to what you have to offer on your business page.
It is an open secret that Google created the ‘Google My Business Page’ to enable small business owners reach out to customers located in any parts of the world. Google Search, Google Maps and Google Plus are the tools which enable this. Google My Business app was created by Google for Android users. IOS version is coming out soon.
It is high time that you come on board to tap the business potential if you haven’t done already. Use Google to the optimum.
Primary Benefits of a Google Business Page:
Google Business Page works wonders for your business but you need to strike the goal correctly which will drive more visitors and customers to your site.
Constantly update information about your business. Feature the latest products, innovations, deal of the day, discounts, etc.
Build a Fan base through your Google Plus page. The clients who follow your business page will write positive reviews about your products reading which new visitors will be drawn to try it out. Your company will strike Gold in the process.
Increase the engagement with your visitors by replying to their queries promptly, taking their suggestions, and leading the conversations online or even off-line.
View information on your related YouTube channels and Google Analytics accounts.
Google My Business page works well with Local SEO the search optimization process of your website so that your page ranks higher in the search engine and pull in more visitors.
How Setup Google Business Page?
Step 1: Go to www.google.com/business
Step 2: Click ‘Get on Google button’ and sign in your Google account entering your email address and password.
Step 3: Once you sign in you will see a map. In the search box you can search for your business. If it does not show up automatically in the first instance then select, “Not a local business” link on the top right.
Step 4: Choose your business type. This is an important step as you want to set it right. It makes a big difference because the Brand means you do not have a local street address and yet you can make it function as a regular Google Plus page. You can choose Service Area option if you are serving clients at their place within a specific service location.The Storefront option is very good for businesses such as restaurants, saloons, gyms, fitness centres, massage service centres, and so on. For those having a fixed location we will choose Storefront to set up their Google My Business Page.
Many small businesses are already using Google My Business Page to good effect to tap the market potential. Set up your Business Page on Google and stay ahead a step against your competitors. This investment will definitely give you rich dividends.
If you would like us to assist you in setting up your Google My Business page to maximise your success online, please get in touch today, and one of our friendly web geeks will be more than happy to help. WebCanny Australia's #1 Small Business Affordable Web Design Company
For more Details: Clickhere
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5 Reasons Why a Mobile Friendly Website is Crucial
A lot has changed with the advent of smart phones in the market. People no longer need to wait to reach their homes to switch on their systems and browse for information. Those days have gone into oblivion. Everything is in your hands. You get access to information 24x7. In this era of heated competition one needs to look beyond the PCs. You cannot ignore the mobile while planning and designing your website. If your website is not cell phone friendly then you need to do so sooner than later. “Today it is a question of survival for you to earn your bread and butter,” says Albert Dale, a Sydney based graphic designer who has a large clientele base in Australia as well as New Zealand.
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Still confused? We share with you some vital information on why your website needs to be mobile friendly:
TAP ON FOR MORE VISITORS
There is an old adage which says “out of sight and out of mind”. The same goes with websites. They need to be constantly upgraded and in front of the users so that they don’t forget it. And if you have no presence on the fancy smartphones and tablets that people carry with them to access information then you are dead. So why not make your presence felt on the smartphones and tablets?
MORE LEAD GENERATION
A mobile friendly website attracts visitors just as a flower attracts honey bees. As more visitors stream in to your site the volumes of your sales also go up. But for this you need to make sure that right features are ticking on your website. For example, a virtual cart must be accessible to process the payment and order.
Original Blog at: Cheap Website Design — Why a Mobile Friendly Website is Crucial
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How a Affordable Website Design Influences the Conversion Ratio
What is the role of an affordable web design? Confused? No matter how you slice it, conversions boil down to the quality content that you put up online. Yes it is true that the visual appeal of your landing page play a vital role in exactly how many visitors you actually convert. The way the visual elements are arranged influence the conversion rates. Also the ads that you use to drive traffic to your website begin the process. Thus your website needs to be more than what a flashy digital brochure would offer. The design of your website enables you to achieve your business goals.
If you are in B2B business, the design of the website should aim in generating and increasing leads for your business. A good and affordable web design helps you increase content management, lead the conversations with your potential customers and convince them about your business thereby improving your sales.
So good website designs help increase money and keeping this in view we are here discussing this subject.
AESTHETICS THE FIRST IMPRESSION AND PERCEPTION
Aesthetics play an important role in websites. It gives the first impression to your visitors. A website has around 50 milliseconds to cut the ice with the visitors before they switch on to something else. Excellent photography is one of the best methods to keep your first-time visitor engaged on your site. A clean layout and compelling visuals will do wonders.
Good aesthetics lend a lasting impression on your visitors. The positive sentiments which the visitors feel and get on watching your site will eventually turn them into your customer and who knows it could be even a long-term one. Classic aesthetics reveal that your business is built on some solid foundation and it is there to stay for long. Modern aesthetics show that your business is well organized. Finally the designer needs to work for making the website’s aesthetics reflect the best qualities of your business.
Original Blog at: WebCanny — Affordable Website Design Influences the Conversion Ratio
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Cheap Website Design Melbourne
Cheap Website are often equated with low budget businesses and web pages that look like they haven’t been updated since 1998, but when it comes to your website you should understand that cheap website design does not need to mean inferior websites! In fact, when they are well thought out, cheap websites can not only look great, but more importantly be the most appropriate solution for your business needs and budget!
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If you have a small to medium sized business, you’re probably looking for cheap website design Melbourne that isn’t going to break your bank. Whilst you don’t need all the bells and whistles, you want to create a good first impression for your potential customers and you want your product to sell. Everyone has told you that a quality website costs thousands of dollars and that cheap web design costs more in the long run but as a start-up business you just can’t afford to dish out a lot of money. So you’re stuck.
Web designers often charge excessively for websites simply because they can. Start-up businesses that are not tech-savvy often have no idea about how websites are built and what a website is worth. Some web developers use this to their advantage and charge high rates for low-class websites. This is not fair.
At WebCanny, we believe that every small business should have a great website. We know that thousands of dollars is not a realistic budget for many businesses just to get a website up and running. We believe that a great website doesn’t have to cost the earth and our reasonable website prices mean that a successful online presence is within reach for thousands of Australian Small Businesses.
For many small businesses, their website is simply an online brochure with a brief description of their products or services and contact details. Other businesses may be looking to sell their products directly online, so may be more interested in e-Commerce web design. With affordable designers who will work with you until you’re 100% happy and a technical support team on hand to help fix any problems, we take pride in being able to provide high-quality websites at a cheap website rate.
Our cheap website development and design process is simple and smooth – we package your domain purchase, hosting and email service with your website to reduce your overall costs – and as one of Australia’s No.1 Affordable Web development companies, we have the professional team to help your business get online stress-free. Our web design packages have flexible pricing and allow an end to end ongoing solution that also keeps your overall website costs down. cheap web design, cheap website design, cheap web design Sydney, cheap web design Melbourne, Cheap Web Design Canberra
If you’re looking for a new website for your business plan, research and make sure that you are getting your money’s-worth. At WebCanny, we know that we can provide quality at an affordable price, and we work with you until the end. To find out more about our website design pricing and how we can help your business, get in contact today.
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Facebook Advertising gives a big outreach to business. Facebook Ads help Business to achieve the business goals of selling a product, reaching the customers. Small as well as large business houses use Facebook for aggressive marketing and advertising.
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Create and Advertise on Facebook Using Facebook Ads
Social media is the biggest platform for everything online. Whether it is news, views, business, or promotions, mediums such as Facebook Advertising give a big outreach to business. It is already putting even the traditional form of media on the back foot. Small as well as large business houses use Facebook for aggressive marketing and advertising.
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With millions of users from all over the world Facebook has become a rocket that no business can ignore says Donald Atkinson, CEO of a global company with base in New Zealand. The potential for using Facebook to advertise is immense but the mistake that we do is that we often approach it with an objective of “trying it out”, he adds.
For an established business willing to spend dollars on advertising it may not matter much. However, for small businesses including micro, small and medium enterprises that don’t have a big budget for marketing Facebook is the best medium for delivering budget-friendly advertising campaigns to target audience.
Four indisputable reasons why your business needs to invest in Facebook advertising:
Everyone is on Facebook:
Millions use Facebook for whatever peculiar reasons that may be. One basic idea is to have a public profile and get noted. Many among the millions of users spend ages browsing stuff and chatting to people in their circle. Inadvertently they also tend to click on advertisements, share them, like them and in the process promote them. This vast pool of people could one day become your potential customer.
Highly targeted Advertising:
Targeted advertising is a specialization of Facebook. This offers targeting options that possibly you couldn’t have gauged such as life-event targeting, custom audiences and lookalike audiences. With such plethora of options advertisers get a good option to spend only on relevant audiences so that they can get optimum value from the money they spend on ads.
Original Blog at: Affordable Web Design — Facebook Ads
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How to Choose The Right Keywords to Optimize For SEO
It begins with your headline before you start the journey of your thoughts that are put forth in the article that follows. Using right keywords will ensure that you hit the right target. Keep this in view when putting together your keyword phrases list:
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What is a keyword phrase?
To begin with, it is important to understand what your business needs are and what are the primary objectives. For this, we use the right keywords so that Google pulls up your site to the front list of search items whenever a user or customer types it in the browser.
For example, as a part of your business, you want to sell a white t-shirt for ladies. To appear on the top pages of Google’s search results your content should be filled with keywords and phrases such as “buy white t-shirts for ladies”, “attractive white t-shirt for ladies”, “ladies white t-shirt prices”, etc.
Further, where the number of products and services that you offer is expansive and you have an exhaustive range then you would be looking at a wider market. You may likely target shoppers at various stages of sales such as those who are researching for some specific products, those reading reviews about products and those comparing prices of products from different sources.
You can divide them into different groups and split them into buyer type, buyer stage, product type or region. Avoid keywords that are an extension of what you have already. For example, when you have used “buy white t-shirts” it doesn’t make any sense in adding “buying white t-shirts”.
Refine your keyword List
Many businesses have the habit of assigning certain keywords each time they optimize their web pages. Often these keywords are not just about SEO but also about defining a company’s marketing campaign.
Some attributes to refine your keywords list are:
Focus on some good phrases. Keep it simple to define your products and services in the best way possible.
Avoid vanity keywords and use more specific keywords to come up in the rankings significantly.
Product attributes such as colour, style, design, and shape, etc. should be spelt out.
Unique problems that people experience which your product can solve.
Anything specific or unique to your business.
Periodically review your target market
Just as technology changes and customer thinking changes, over a period of time words used also change. There will be new forms, abbreviations, and thoughts which are coined in daily conversation written and verbatim. To keep abreast of this you need to be aware of the performance of your product in the market. Is it still well received? For example, “mobile-friendly” has gained popularity with the introduction of smartphones and tablets. People use hand-held devices to gather information. So you need to keep moving with the changing times.
Read full blog at: Affordable Website Design Blog– How to Choosing Better Keywords
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5 Ideas for Building Your Brand’s Social Media Presence
At the most Americans on social media “,87% of adults use Facebook”, neglecting to establish social media accounts for their business can be a detriment to your business. On social media sites, business owners can connect with prospective customers, discuss items of interest and build awareness of company products or goals. And the basic costs for doing so are relatively low. But starting out can be difficult. With so many users regularly publishing on Facebook, Instagram, Twitter and other sites, how do make sure your own messages are heard? WebCanny members – experts in marketing, advertising, branding and other specialties – offer their advice for building your social media presences and brand awareness.
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1. Always Listen First
First, take a look at what your industry, competitors, and community are doing on the main channels. Then you can formulate a strategy for engaging with your community in a way that provides value and positions you properly. Don’t start creating profiles and posting until you’ve taken the time to understand the platform
2. Become A Thought Leader
When businesses start on social media, they often think it’s just about getting in front of people. But most importantly, it’s about educating and inspiring. Know your personas, focus on the channels they are on and be a thought leader in your space. Always remember to have a personality on social media though. Even if you’re a B2B brand, let your culture shine through on your social channels
3. Don’t Just Check The Box
Social media is exactly that: social. Building up your business presence requires knowing who your business is and creating a voice and personality that connects with your target audience. Don’t just promote, cite features and benefits, or simply share links or content. Talk with — not to — your fans. When you focus on providing value and building a community, awareness will take care of itself.
4. Be Consistent
The No. 1 thing a business should be building up on social media is consistency. Garnering attention is hard and when it comes and you’re not consistent, you’ll lose it. Too many times, brands stop using social because “they don’t see results.” They need to be patient and consistent while understanding it takes time to build their brand in such a noisy environment.
5. Build A Blueprint, Then Start With Awareness
You do a lot of planning and you do a lot of research, so you know where your customers are. Once you understand them, start the blueprint for your funnel. Start at awareness: You can’t propose on the first date. All of your initial marketing efforts should be purely directed towards awareness. Branded content strategies are fantastic to showcase your brand in a positive light.
Original Blog at: Cheap Website Design — Social Media Branding Strategies
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5 Things you Must know about Branding your Small Business
Branding a business and that took a small one is quite a daunting task. It is however doable with some forethought and consistency. With some tips you can establish your brand in the market and make your own space.
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Knowing Your Customer:  Customer is the king in the business circle and everyone in the scheme of things demand plug and play facilities. The world has moved beyond logo and designs.
You need to build relationships with your customer. This is possible when you are fully aware of what they need and can you serve them on a platter. As a businessman you need to understand what they purchase, why they purchase and how they purchase. Which channels they use to peek into businesses similar to that of yours.
Zero in to your niche audience the ones who benefit the most from what you offer. Customize your brand and services to this niche segment to focus on them primarily rather than trying to create an appeal at once on several quarters. As your business grows and enter into new markets you will for sure carve out more niche sectors which will need to be tapped. When you begin marketing for your niches then you can design value propositions with each target market in mind and address their distinct needs.
Read more: 14 REASONS WHY YOUR SMALL BUSINESS NEEDS A BLOG
Knowing Yourself:   First step begins by knowing yourself and your product. What inspired you to create the business? Is there anything new that you are bringing on the table for your customers that would compel the audience to look into the product and go ahead to buy them? Your brand must sell itself. You can make it by offering the simplest solution for a common problem which ails a customer or you are offering something unique not available in the market. Whatever it may be it is that something vital that you have to offer for your potential customers. Focus on that and deliver the best, customers will make a beeline for you in the long run.
Communicating Effectively:  As people say, “first impression is the last impression”, it is very important to get the first step right. The product may or may not be good but hallmark of good salesperson is that they turn the ordinary into extraordinary through their tongue. In the process your customer himself will start advocating your product just because he fell in love with you in the first place. So open communication always helps you in your business and the world starts taking notice of your company. Investing time and energy into fostering long-lasting relationships with your customers will pay you rich dividends in future.
Read Original Post Blog at: Affordable Website Blog
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Five Cool Front-end Development Tools for a Website
Officially we are witnessing “Fourth Industrial Revolution” in front of us with technology creating an entire new generation of web applications. These are richer in content and making these demand constant changes on the front-end. Firms are in search of resources to shift gears and streamline their work and increase productivity on a day-to-day basis.
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Developers spend quite some time researching for design blogs and browsing through various websites for tools to garner an easier flow for their work. The following 5 cool front-end tools could come handy for your everyday business output.
1. Edge Code
adobe.com/edge/code
Formerly christened as Brackets, Code has been built by Adobe Systems to enhance the capabilities of other applications, for example, Dreamweaver. Adobe Edge Code is a lightweight text editor for web developers and designers. It gels well with HTML, CSS and Java Script Code comes in-built with all functionalities of the erstwhile Brackets and additional extensions that integrate with other Adobe products such as Edge Inspect, Edge Web Fonts, and Adobe Kuler. This gives you access to a world of fonts and color palettes that you could use in your development Endeavour.
For those having Apple ID, Code comes free. It is well worth a try since it speeds up development time through display of code changes directly on screen.
2. Snipping Tool
Pressing print screen button and copying the image on screen is a shortcut to show someone what is on screen. This is exactly what a snipping tool does. Snipping tool is a screen shot tool. Select the area and in the editor highlight or encircle the areas for review, save them and send across or use for future reference. You can capture a free-form snip (drawing a free-form shape around an object), rectangular snip (dragging the cursor around an object to form a rectangle), window snip (selecting a browser window or dialog box that you want to capture), and full-screen snip (capture the entire home screen).
For Windows 10, open Start button and type snipping tool in the search box and select snipping tool from the list. You can after saving the snap shot email your client for further action.
3. Codepen.io
codepen.io
Codepen is the handiwork of CSS wizard Chris Coyier and his friends Alex Vazquez and Tim Sabat. Codepen is a social development tool for front-end designers and developers. A unique feature of the tool is that it allows users to experiment with code in the browser itself turning it into a virtual playground. Want additional features, get on to their paid account, it will be a virtual treat.
Looking for Cheap Web Design Services in Australia. WebCanny, a leading Australian affordable web design company. We commenced operations 8 years ago when I saw a gap in the web design market. Many web designers were still charging $3000 to $5000 for normal 6 page websites and I could see we could provide similar quality websites, with a massive focus on marketing your business, for a fraction of the cost.
Read Original Blog at: Affordable Website Design
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Affordable Website Design Sydney
WebCanny is an Australia award-winning web design agency offering affordable website design and development, shopping cart websites, hosting and SEO services. We specialise in working with businesses throughout Australia. Established in 2008, we are a cheap website design and Web Development Company trusted by leading brands and over 6000 established small businesses.
Clients choose us because we understand small Australian business; we are experienced, innovative and have been building websites for over 8 years. We like to keep the web design process personal, simple and streamlined while delivering a fully customised service. In fact we are unique in that we will design until you’re happy
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Why choose WebCanny?
·         UNIQUE DESIGN
·         RESPONSIVE ON ALL DEVICES
·         USER EXPERIENCE
·         SEARCH ENGINE OPTIMISED
·         GOOGLE ANALYTIC TRACKING AND OPTIMISATION
·         SOCIAL MEDIA INTEGRATION
Cheap Website Design
·         Our team are focused on providing innovative and market-leading website design that drives traffic to your website and increases sales.
·         We understand the power of digital marketing and create online business solutions that engage with your target audience.  
·         As trailblazers in the world of online design, we create cheap and well-designed websites that engage with your customer and deliver the engagement you’ve been looking for in your online business.
·         Our team of web design experts create outstanding websites that deliver exceptional customer experiences.
·         As well as being functional, feature-packed and appealing, we create cheap websites that are responsive and SEO-focused to ensure that you have all the essential elements to grow your business and create the engagement you need to drive business enquiries and generate sales.
·         We Can Design Facebook Websites also.
Affordable Websites that deliver results:
The WebCanny is to build websites and online marketing solutions that achieve results. We believe there’s more to web design and web development than just looking good.
We provide you with everything you need to succeed online. Attract new leads, ignite your branding, engage more customers and unlock your profit potential. A website is a valuable sales and marketing tool for any business and we are passionate about helping you get it right. We are the obvious choice for business websites and logo design in Australia. We are known for partnering with our clients to build successful websites they love!
We’re trusted by over 4,100 clients and with affordable website design offices in Sydney, Melbourne and Brisbane, we’re able keep our experience local and accessible for your business.
Some of Our Clients and over 4000 businesses Australia
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Throughout the affordable web design package pages are fantastic offers on low cost websites, affordable shopping carts, cheap responsive websites, SEO, Facebook pages and bundled packages. Have a good look around and feel free to contact us if you have any questions.
Social Media Design
Ensure your business has a consistent and professional presence across all of your social media networks.
The impact of social networking websites such as Facebook and Twitter has not only changed the way individuals communicate with one another, but has also provided businesses with an abundance of opportunities to communicate with their customers in ways never possible before.
WebCanny can design and setup your Facebook and Twitter profile, helping you build a community of customers connected directly with your brand.
Our talented design team will ensure a consistent style flows from your website into your social media presence. Whether your customers Follow, Like, Tweet or Pin, WebCanny has you covered.
WebCanny currently has a rating of 4.3 out of 5 from 39 reviews on Google
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Widen Your Company Horizons with Social Media Presence
Social media is today the biggest platform for any business venture. Whether you are a start-up or an established brand you need to be present on all social media platforms to leverage potential and keep your business growing.
The Internet as a source of information and market opportunities is a humongous platform and as companies get into the game they establish a footprint in the market. From Facebook to Twitter, LinkedIn to Fastpitch, Instagram to Pinterest to Tumblr, the list keeps growing and this necessitates that businesses stay tuned to make the best of the plethora of opportunities that the world of social media has thrown forth.
Looking for Cheap Web Design Melbourne Clickhere
Mark Zuckerberg, founder of Facebook had once said, “Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message.”
This becomes true when it comes to social media. All these channels are nothing but your biggest friends in electronic media that enhance the popularity of your products through online presence.
Marketing executives that companies hire may or may not have impact on strangers and whatever impact is created will be limited geographically but social media has no such limitations. It is available 24×7 as your business partner transmitting your business and keeping it alive in the minds of the public.
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Concurring with the views of Zuckerberg, Annie Winter, and an Australia based blogger and social media enthusiast said, “Social media has changed the way businesses used to operate two decades ago.
Online channels such as Facebook and Twitter give companies a free hand to place advertisements and connect with the entire world with the press of a button.
Social media is the key to open up a world of business opportunities and procure clients, understand their requirements and give for them what they are looking for. In the way, you build a rapport that can be long-lasting.”
Original Blog Posted at: Cheap Web Design Blog — Expanding Your Social Media Horizons
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Affordable Websites | Cheap Web Design | WebCanny
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The Ultimate Checklist For Your Affordable Shopping Cart Website
Before you go in for an e-Commerce website, you need you need to make sure that you make a shopping cart checklist which incorporates all your present and requirements. That way, you can be sure that nothing is left out, and your
shopping cart website design is perfect.
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REGISTER YOUR BUSINESS
To start off with your eCommerce website, you need to register yourself in one of the below business structures
Sole Trader
Partnership or
Company
The next step is to choose a business name, following which you need to register with Inland Revenue for tax purposes.
.Looking for Affordable Shopping Cart Design Melbourne, Canberra and Sydney Click Here
GET A WEBSITE / DOMAIN NAME
Once your business name is registered, you may choose a domain name to go with it. Suppose your business is registered as ‘Glen Tailoring’, and glentailoring.com  is not available, then you may opt for TailorGlen.com. The idea is to have a domain similar to your business name. However, do not use Glen-tailoring.com, as your audience may omit the ‘hyphen’ while typing and perhaps get re-directed to some other site or get an error along the lines of “the page doesn’t exist”.LOOK AND FEELThe look and feel of your eCommerce website design is most important to retain a first time visitor. If your website is difficult to navigate, then your visitors will click away. Apart from the navigation part, there are also other important factors which do matter:
A great looking logo
Multi-browser compatibility
Promotional graphics and hyperlinks to your products
Call to action (CTA) to your important website pages
Search box to help customers search for required information or product on the website
News Updates
Promo banners, to attract audience clicks.
Links to popular products, recent purchases, and suggested products.
All the above points are the essential for making your website look pleasing and easy to navigate.MANAGING THE OVERALL E-COMMERCE SITE:
PRODUCT PAGESYour product page is like the heart of your shopping cart website. Your products are the reason why you have a website in the first place. So it must be kept in order. Below are a few suggestions.Looking for Cheap Website Design Canberra and Sydney
Click Here
Each of the products should have a proper description.
Their specs and sizes must be made available.
The product page must contain photographs of the specific item taken from different angles.
If it is available in different colours, then, customers must be given the option to display product pictures of the chosen colour only.
Social media sharing buttons must be made available so that people may share their favourite product with friends who may be interested too!
There must be an option to comment as well as view others’ comments about the product.
The page must have “Add to cart” option so that the customers go ahead and buy what they want, without much delay.
A “Wishlist” option may be provided, in order to help them plan future purchases on your site.
The availability of your products, as well as the quantity currently available, must also be visible on the product page.
Keywords must be used on individual product pages to increase the search engine visibility of each product.
Original Blog Post at: Affordable Websites Blog: Ultimate Checklist For Your Shopping Cart Website
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7 Tips for Successful Video Marketing for your Business
Unleashing the incredible power of video marketing even if you are a newbie can pay rich dividends. You may fail to convey about your product but a well-crafted video will do the job for you working 24×7.
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Video marketing has gained more prominence as we navigate through the fourth industrial revolution. It is the best tool to communicate your ideas and your message and in the process earn for you dollars. Best is to keep things as simple as they can be. The key is to be well-versed with your objective before you start making your video.
Why to publish a video? – This is the first question that you need to ask yourself before posting it online. Is there a requirement? The video should connect with your viewers. Often customers search online for finding solutions to their problems. It could be anything, may be buying a product, or getting rid of something which bothers them, and so can you give a solution to their suffering. If yes, then they will watch your video for tackling their ailments.
The plus point with putting up videos is that you don’t take the pain to explain again and again.
Videos will build your brand. When you are new in the market you can use videos to reach out to potential customers telling them about your company and your products.
Once they like it then they will share the video through social media platforms such as Twitter, Facebook or WhatsApp and in the way not only bring traffic to your website but also boost your sales. You do publishing and if your video is liked then public will take care of the rest.
Also Read About: Promote Your Business With Mobile Internet Marketing?
Make your video interactive – Interactive videos attract maximum people. Comments from your audience matters. It improves your SEO. Respond to the comments, tweets, raise questions and allow your viewers to answer them in the comments section.
Read Original Blog at: WebCanny — Successful Video Marketing
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