#idk why it's formatted like this ig cos i copy pasted from my fb?

[blackradandmad]

why blippi is rotting yr children's brains

preface: i literally expect no one to read this. it is an essay length, strong opinion piece critiquing a niche youtube-based children's show that i don't expect most of y'all to even have knowledge of lol. but like, i promise that even if you know nothing about what i'm talking about, in my incredibly, super humble opinion, it's a good piece of writing and interesting nonetheless. anyway if you read this whole thing for some reason yr really hot and we should kiss.

i thoroughly vet everything my child watches before he watches it, episode by episode. and we rarely watch youtube for entertainment; we usually just look up educational videos when he has a question about something and wants more detail than i can provide him. and that's mainly because children's content on youtube is so fucking troubling and distressing. i don't judge parents who give their children a tablet at a restaurant at all bc i've been there and sometimes it's easier on everyone to just put on a video and avoid a giant scene, but i do judge parents who just leave their children alone with youtube kids on autoplay.

take stevin john, a literal millionaire who got famous from dressing up as a silly character called blippi and going on tours of places like aquariums, zoos, construction sites, etc and posting it on youtube. this has branched into a whole empire of blippi videos, hulu shows and specials, live shows and tours (that he outsources to another character actor), merchandise and so on. this 30-something year old man cites his main influence as being mr. rogers, but i question if he's ever even seen an episode of that program.

mr. rogers had no background in early childhood development or media production, but he revolutionized the world of children's media, because he respected his audience and didn't shy away from real world situations, all while creating a show with an enormous heart. mr. rogers begins his episodes by inviting the viewer in, literally changing his attire to be more comfortable, and talking about/doing things he genuinely cares about. whereas mr. rogers calmly and maturely addresses the viewer, blippi puts on a high pitched, contrived voice, interjecting every other sentence with a forced exclamation such as, "teehee! we're having so much fun!"

i don't find it a coincidence that john (blippi) is a veteran, either. his videos are completely devoid of the absurd, abstract, childlike thinking that makes children's media fun, creative, and entertaining. his thinking and process is methodical, devoid of emotion, and very superficial. this line of thinking clearly shows the kind of creative sterilization and emphasis on sameness and conformity instilled in the military. blippi simply observes things and interacts with them in a stale, matter-of-fact way. "this ball is purple! this ball is pink! anyway... what's over there? teehee! a car! vroom, vroom!" objects are colors, toy cars don't do anything but drive, curiosity is simply not encouraged.

he uses the "it's educational!" excuse to hide the fact that his show lacks everything that makes media a valuable resource for children to consume in the first place. further than identifying colors, numbers, and the occasional letter or shape, there is just this total lack of children's need for social and emotional development. when mr. rogers breaks the fourth wall to address the viewer and let them know they're special, it feels authentic and natural, because we've spent the last half hour building whole worlds with diverse characters and unique stories in a pretend neighborhood, learning about and enjoying different musical instruments, being exposed to and making friends with (even if parasocially, it is still a real bond to children when done properly) children who are similar to us in character regardless of physical or environmental differences, feeding the fish, making art together, and so on. when blippi tells the viewer, "you are very special, and i enjoy spending time with you!" it falls completely flat and feels unearned, because the last half hour was spent running around a soft play center pointing at bright, colorful objects, visiting interesting locations like farms or fruit production factories while failing to acknowledge the humanity of the humans actually working there (everything is machine or product focused; the human workers are simply an extension of the machine), learning "fun facts" about elephants that just list attributes of elephants, not taking the opportunity to inform the viewers of elephants' intelligence, or diet, or matriarchal society. it is a loud, sensory overwhelming display of a man so disconnected from the social and emotional needs and desires of children that he assumes they're stupid, easily entertained idiots who only need some silly dances and fast-moving cartoon graphics to give their attention (meaning time and desire to purchase products meaning $$$). john clearly views his audience as a means to gaming the algorithm and ultimately a paycheck by the hollow way he addresses them.

the show is so narcissistic, so focused on all the fun blippi is supposedly having, but he lacks any of the character traits that make individual children's show hosts memorable, so much so that he was able to have someone else who doesn't even vaguely resemble him dress as blippi and impersonate him and host the show or appear at live shows, and it went unnoticed by most of his toddler and child audience. the show is so formulaic and the character of blippi is so unmemorable that instead of taking the blue's clues route of developing a story of the host leaving for college and his brother now stepping in, or making some sort of believable excuse for the change in actors, they can simply swap him out with some random guy and not acknowledge it at all. although a comedy show for older children, the amanda show in no way could or would try to replicate the show with the same name but swapping out amanda bynes with a random teenage girl who is clearly not amanda bynes. it's weird and nonsensical and shows that his character is so much of a farce put on for a paycheck that not even his dedicated audience is affected or even cares when he is replaced by a random, unknown person.

this is completely garbage content made by an opportunist with no experience with children who saw his nephew watching children's youtube content, took it at complete surface level and still hasn't realized that while children's content only looks and feels so easy, entertaining, and enriching because it is so hard to do well. even with outsourcing his music, that aspect of the show still sucks. famous and successful children's musician, raffi, is known for his song describing the life of a little white whale, called "baby beluga." it opens with a calm strumming of his guitar, followed by the lyrics, "baby beluga in the deep blue sea/swim so wild and you swim so free/heaven above/sea below/and a little white whale on the go." is it silly and kind of pointless? yes, but the point is that he is captivating children and showing them the fun of listening to music, dancing, singing, and appreciating art. the "excavator song" featured in an episode of blippi about construction vehicles opens with what sounds like a default garageband loop and the flatly sung lyrics, "i'm an excavator/i'm an excavator/hey dirt, see you later/i'm an excavator." i don't feel i have to meticulously analyze the aforementioned lyrics; the stark contrast should speak for itself.

i have a million more criticisms about both blippi specifically and youtube children's content as a whole, but this is already so long and i doubt many people will get this far anyway. it's an issue i was completely apathetic towards until i had my own child and had to wean him off these kinds of junk food shows because i realized the fast-paced visuals and bright colors and repetitive songs/lyrics were putting him in this spaced-out, fugue state, and he thought he could demand this show or that show whenever he wanted. the moment he started regularly yelling things like, "watch! cars!" or "no! click it!" i knew i had to be a lot more invested in the things he watched even if just for entertainment or as a soothing message. i showed him an episode of mr. rogers yesterday and feared it would be too slow to hold his attention, but he was mesmerized, greeting and interacting with mr. rogers verbally, asking me, "what's that?" to different objects on the screen. since purging this low-brow children's entertainment, he has had a noticeable increase in attention span and concentration, can focus on a task for longer amounts of times, is more likely to "read"/look through books without me initiating it, and doesn't throw a fit when the tv/my laptop is off.

i just know that for me, growing up with so much unsupervised internet access definitely led me to real-world pain and consequences, and it seems like now children are born with an iphone as an extension of their arm. if my child is going to be consuming videos, i'm definitely supervising every second and am going to be highly critical of the videos and the credentials (or lack thereof) of the creators and team behind it. but i also know, from pure observation admittedly, that parents letting youtube kids autoplay parent their children for hours at a time is not an uncommon occurrence. and it worries me that a generation of children are being raised on videos that rely on being as loud and bright and superficially enjoyable as possible. what's the use of a child knowing their colors and alphabet if they don't know how to treat people with kindness and empathy and respect? there is something wrong for a children's show host to plug the spelling of his name at the end of his videos ("well, that's the end of this video. but if you wanna watch more of my videos, just type in my name! can you spell my name with me? b-l-i-p-p-i!") after essentially rotting his audiences' brains for a half hour. there's something so insidious about the prioritization of naming different parts of construction vehicles over honest depictions of and conversations about dealing with feelings, or why someone with autism may act differently than you, or what to do when you feel lonely, or ways to make art and express yrself creatively. also, not to mention the blatant police propaganda and outright worship is seriously jarring; as a black mother to a visibly non-white child, i cannot sit there and watch blippi show kids how to be a bootlicker for the shittiest profession on earth, but that could be a whole essay in and of itself.

anyway, thanks for reading, if yr looking for quality children's content, i recommend, in no specific order: mr. rogers, sesame street, the electric company, molly of denali, daniel tiger, bluey!, blue's clues, the odd squad, word party, trash truck, puffin rock, uhh... that's definitely not an extensive list but that's just off the dome!!! ok bye y'all <333

#lil rambles #long post t #idk why it's formatted like this ig cos i copy pasted from my fb? #whatever anyway idk why i waste my writing skills on shit literally nobody else but me cares abt #blippi #children's television