#Google Alert - incentives

[casa-diseno]

Five key benefits of YouTube for your business | TravelDailyNews International

It can have an even greater impact on your business if you know how to use it effectively. Don't forget to browse our site for advice on daily travel ... from Google Alert - travel incentive https://ift.tt/OQYSdl1

#IFTTT #Google Alert - travel incentive

[restaurantmarketingblog]

[gbpcheap]

Exploring Google Reviews for Businesses

Did you know that 60% of people check Google for reviews before trying out a new business? And a whopping 85% are willing to leave a review, especially if they had a good experience?

Managing Your Law Firm's Google Presence

This article talks about avoiding common mistakes when handling a law firm's Google presence in 2022. Plus, it gives you steps to improve yours right now. But first, let's quickly guide you through creating and claiming your Google Business Profile – a necessary step for everything else we discuss.

If you already have your profile, jump to the "Dos, Don'ts, and Best Practices" section below. If not, let's set it up:

Why Google Reviews Matter

Did you know 98% of customers read online reviews? Most turn to Google, and here's why you should care:

Building Trust and Getting Noticed

Good reviews tell new people, "This place is awesome!" They build trust and show you've made past clients happy. Even responding well to negative reviews improves your reputation.

Bringing in New Business

Google reviews boost how easily people find you. They also help potential customers learn about your business, making them more likely to give it a shot.

Boosting Local Search Rankings

Good reviews tell Google you're reliable, pushing your business higher in local searches. This means more local customers will check you out.

Gaining Valuable Insights

Reviews aren't just feedback; they're gold for improving your business. Dive in to learn about challenges, preferences, competitor strategies, and more.

Tips to Get More Google Business Reviews

Managing Reviews Effectively

Dealing with tons of reviews is tough. Here's how to make it easier:

Keep Info Updated

Always check and update your business info on Google. Correct addresses and phone numbers help customers find you.

Use Automation

Automation tools help manage reviews efficiently. Set up automated responses and alerts for new reviews.

Analyze Feedback

Reviews aren't just words; they're clues. Study them for trends, new ideas, and areas to improve.

Turn Feedback into Marketing

Show off your best reviews on your website, in ads, and on social media. Use them to attract new customers.

Ask for Reviews

Don't be shy; ask customers for reviews. Send follow-up emails or offer incentives like discounts.

Handle Negative Reviews

Respond quickly to negative reviews. It turns a bad experience into a good one for potential customers.

Must Read Blog: 5 Best Websites to Buy Google Business Review

Conclusion

Reviews matter, whether you like it or not. How you handle them can make or break your business.

If you're looking for an easy-to-use review management tool, GBP Cheap has got you covered. Manage reviews from various platforms, use advanced analytics, and more, all in one place. It's a game-changer for understanding your customers and growing your business.

#google review buy #marketing #branding

[orionsafetybelts]

10 Ways to Improve Your Commute: Tips to Drive More Efficiently

We all know the struggles of daily commuting—traffic jams, road rage, and the seemingly endless hours spent behind the wheel. But what if we told you that your daily commute doesn’t have to be a dreadful experience? At Orion Safety Belts, we’re committed to enhancing road safety and making your time on the road as efficient and comfortable as possible. In this blog, we’ll share 10 actionable tips that can transform your commute from a daily hassle into a more enjoyable and efficient journey.

1. Plan Your Route Wisely

Before you start your engine, take a few minutes to plan your route. Utilise navigation apps like Google Maps or any other reliable GPS system to check real-time traffic conditions and find the quickest route. These apps can also alert you to road closures, accidents, and other incidents that might slow you down. A well-planned route can save you both time and fuel.

Additionally, having alternative routes in mind can be a lifesaver if your primary route becomes congested. Planning your route isn’t just about the shortest path; it’s also about knowing the road conditions. For instance, a slightly longer route with fewer stops and starts might be more fuel-efficient. Also, consider the time of day. Some routes may be quicker during certain hours due to lower traffic volumes. By spending a few extra minutes planning, you can save a lot more time on the road.

2. Utilise Off-Peak Hours

If your schedule allows, try to travel during off-peak hours. Roads are generally less congested early in the morning or late at night, allowing you to reach your destination more quickly and with less stress. Plus, less stop-and-go means better fuel efficiency. This not only saves you time but also reduces wear and tear on your vehicle, prolonging its lifespan.

Travelling during off-peak hours can also be less stressful mentally, as you’re not constantly navigating through heavy traffic. This can make your commute more enjoyable and allow you to arrive at your destination in a better mood. Additionally, some cities offer reduced toll rates during off-peak hours, providing another financial incentive to adjust your travel times.

3. Car Maintenance

A well-maintained car is not just safer but also more fuel-efficient. Regularly check your tyre pressure, oil levels, and brakes. A well-maintained set of safety features, including seat belts, is crucial for a safe commute. Neglected or damaged seat belts can compromise your safety, so make sure they are in top condition. Regular maintenance checks can also help you spot issues before they become major problems, saving you money in the long run.

4. Eco-Friendly Driving Habits

Adopting eco-friendly driving habits can also make your commute more efficient. Avoid rapid acceleration and sudden braking, as these habits consume more fuel. Try to maintain a steady speed, and use your car’s cruise control feature when possible. Being mindful of your driving habits not only saves fuel but also reduces your carbon footprint, making your commute more sustainable.

5. Use of Adaptive Cruise Control

Speaking of cruise control, many modern cars have adaptive cruise control. This feature automatically adjusts your speed to maintain a safe distance from the vehicle in front of you, making your drive smoother and more efficient. It’s especially useful on highways where maintaining a constant speed can significantly improve fuel efficiency.

6. Carpooling and Public Transport

Consider carpooling with colleagues or friends who live nearby and have similar work hours. Not only will this save on fuel costs, but it can also make the commute more enjoyable. Alternatively, take public transport for part of your journey to reduce the time spent in traffic. Using public transport even just a few times a week can make a noticeable difference in your commuting expenses and stress levels.

7. In-Car Entertainment

A good playlist or podcast can make your commute much more enjoyable. However, make sure your entertainment options don’t distract you from driving. Use hands-free controls or set up your playlist before you start driving. Audiobooks are another great option, turning your commute into a chance to catch up on some reading.

While entertainment is a great way to make the commute more bearable, it’s crucial to remember that your primary focus should be on the road. According to the National Highway Traffic Safety Administration (NHTSA), distracted driving claimed 3,142 lives in 2019. Therefore, opt for entertainment options that you can easily control without taking your eyes off the road or your hands off the wheel. Voice-controlled systems are a good choice, allowing you to change tracks, pause, or adjust the volume without compromising your attention to driving.

8. Emergency Kits

Always keep an emergency kit in your car. This should include a first-aid kit, water, non-perishable food items, and basic tools. Don’t forget to include a spare set of seat belts from Orion Safety Belts, ensuring you’re always prepared for any situation. Being prepared not only gives you peace of mind but can also be a lifesaver in emergencies.

An emergency kit is more than just a box of supplies; it’s an investment in your safety and well-being. Consider adding items like a flashlight, batteries, a blanket, and even a portable phone charger. In extreme weather conditions, having items like an ice scraper, antifreeze, and even sand can make a significant difference. The key is to tailor your emergency kit to your specific needs and the most likely scenarios you might encounter. Regularly check and update the kit to make sure all items are in good condition and replace any used or expired items.

9. Mindfulness and Stress Management

Traffic jams are stressful, but losing your cool won’t make cars move any faster. Practise deep breathing or listen to calming music to manage stress. Mindfulness apps can offer guided sessions that you can listen to while driving, helping you stay relaxed and focused. Stress management is crucial for safe driving, as stress can impair your judgement and reaction times.

10. The Role of Safety Features: A Focus on Seat Belts

Last but certainly not least, let’s talk about the role of safety features in making your commute safer and more comfortable. Seat belts are your first line of defence in an accident. At Orion Safety Belts, we offer a range of high-quality seat belts designed to provide maximum protection without compromising on comfort. Our seat belts come with features like pre-tensioners that tighten the belt upon sensing a collision, ensuring you’re always secure. Investing in quality safety features is not just a smart choice; it’s a life-saving one.

To Sum Up

Improving your daily commute is not just about getting from point A to point B more quickly; it’s about making the journey safer, more efficient, and more enjoyable. By following these tips, you can transform your daily commute and make it a less stressful part of your day. And remember, no commute is complete without the safety and comfort provided by Orion Safety Belts. Explore our range of products today for a safer, more efficient commute tomorrow.

#blogs #tips #newsandupdates #orionsafetybelts

[appreviewsblog]

The Good, The Bad, and The Ugly: Unraveling Android App Reviews

In the fast-paced digital era, Android apps have become indispensable tools for modern living. The diverse selection of applications available on the Google Play Store offers a world of possibilities at our fingertips. However, with such a vast array of choices, selecting the right apps can be overwhelming. Android app reviews play a crucial role in helping users make informed decisions about which apps to download and use. In this article, we will explore the significance of authentic app reviews, discuss common pitfalls to avoid, and unveil effective strategies for distinguishing genuine feedback from misleading ones.

The Significance of Authentic App Reviews

User-Driven Insights: Authentic app reviews are a goldmine of real-world experiences and opinions shared by fellow users. These insights go beyond the promotional content provided by developers and offer a more genuine understanding of an app's functionality, usability, and overall performance.

Identifying Red Flags: Genuine reviews can uncover red flags such as frequent crashes, excessive ads, or invasive permissions, alerting users to potential issues that might hinder their app experience.

Aiding Decision-Making: By reading authentic reviews, users can make informed decisions that align with their specific needs and preferences. These reviews assist in finding apps that are tailored to individual requirements.

Encouraging Developer Accountability: Authentic reviews provide developers with invaluable feedback to address bugs, improve features, and enhance user experiences. This fosters a culture of accountability, leading to better app development.

Navigating Common Pitfalls in App Reviews

Beware of Extreme Ratings: Excessively positive or negative ratings without sufficient context can be misleading. Look for reviews that offer specific reasons for their ratings, rather than those driven by strong emotions.

Spotting Incentivized Reviews: Some reviews may be influenced by incentives, such as gift cards or discounts. Be cautious of overly positive reviews that seem too good to be true.

Differentiating Authenticity from Fake Reviews: Keep an eye out for suspicious patterns or identical wording across multiple reviews. Fake reviews are often posted by individuals with the intention of promoting or tarnishing an app's reputation.

Check the Review Date: App performance can change over time due to updates. Focus on recent reviews to get an accurate understanding of an app's current state.

Unveiling Authentic Feedback: Effective Strategies

Read Multiple Reviews: Gather insights from a variety of reviews to form a balanced perspective. Pay attention to recurring themes and sentiments.

Engage with Discussions: Some app stores allow users to engage in discussions within the review section. Participate in these conversations to gain further insights and interact with other users.

Consider Your Needs: Reviews are subjective, so consider whether the reviewer's needs align with your own. What may be essential to one user might not matter as much to you.

Seek External Sources: Check for reviews or recommendations from reputable tech websites or forums. These sources often provide comprehensive insights into app performance.

Authentic Android app reviews hold the key to unlocking the potential of Android apps. By navigating common pitfalls, staying vigilant for misleading reviews, and employing effective strategies to unveil genuine feedback, users can make informed decisions that lead to a more satisfying app experience. Embrace the power of authentic app reviews, and you'll be one step closer to discovering the perfect apps that enrich your digital life.

[homeinspectorhelp]

What strategies can we implement to encourage our clients to leave online reviews and how can we manage our online reputation effectively?

Discover effective strategies to encourage online reviews and manage your business reputation.

In today's digital age, online reviews can significantly influence a business's reputation. Implementing strategies to encourage your clients to leave reviews and effectively managing your online reputation is not just an option; it's a necessity.

The digital world is inherently social. A single positive review can attract numerous potential customers, while a negative review, left unaddressed, can damage your brand’s reputation. This blog post will guide you through strategies to encourage online reviews and manage your online reputation effectively.

1. Provide Exceptional Customer Service

People often leave reviews based on their experiences. By providing exceptional customer service, you can ensure that these experiences are positive, prompting your customers to leave glowing reviews.

2. Make It Easy to Leave Reviews

Make the process of leaving a review as simple as possible. You can do this by providing clear instructions and links directing your clients to your review platforms.

3. Incentivize Reviews

Incentives like discounts or gifts can motivate clients to leave reviews. However, ensure your incentives comply with the guidelines of the review platforms you're using.

4. Regularly Request Reviews

Politely asking your clients to leave a review can be surprisingly effective. You can do this through follow-up emails or texts, ensuring you ask at the right time when the customer experience is still fresh in their minds.

5. Respond to Every Review

Responding to reviews, positive or negative, shows you value your clients' feedback. This can encourage other customers to leave reviews, knowing they will be heard.

Effective Online Reputation Management

Managing your online reputation effectively is as important as encouraging online reviews.

1. Monitor Your Online Reputation

Utilize tools like Google Alerts and Social Mention to keep track of what's being said about your business online.

2. Address Negative Reviews

Don't ignore negative reviews. Instead, address them professionally and provide a solution, demonstrating your commitment to customer satisfaction.

3. Encourage Positive Online Behavior

Promote a positive online culture by sharing positive reviews on your social media platforms and website. This will encourage more customers to leave similar feedback.

4. Keep Your Online Information Updated

Ensure your business's contact information and hours of operation are accurate across all online platforms.

5. Consistently Deliver Quality Service

Quality service leads to positive reviews. Maintain high standards to ensure your online reputation remains strong.

FAQs

Q: How important are online reviews?

A: Online reviews can greatly influence potential customers' decisions and significantly impact your online reputation.

Q: What if I receive a negative review?

A: Negative reviews should be professionally addressed and resolved as quickly as possible to show commitment to customer satisfaction.

Conclusion

Effective online review encouragement and reputation management strategies are essential for business growth. By providing exceptional service, making it easy to review, incentivizing, and regularly requesting reviews, you can ensure your clients feel valued and heard. Coupled with effective reputation management, these strategies can significantly enhance your business's online presence.

Be proactive and secure your success. Tap into the realm of top home inspectors now!

Click here to visit us or check us here

Want to read more?

[newswisenow]

Sony Unveils Impressive Bravia X90L Series: A New Era in Television Viewing

Sony has recently introduced its latest range of Bravia televisions in India, known as the Bravia X90L series. These new offerings build upon the previously announced X82L televisions, providing consumers with flagship specifications and impressive features. Let's delve into the details. Sony Bravia X90L: The Ultimate Blend of Technology and Entertainment The Sony Bravia X90L series is available in three screen sizes: 55 inches, 65 inches, and 75 inches. These televisions boast a sleek and minimalistic design, characterized by bezel-less displays. Additionally, they incorporate X-Protection PRO technology, which ensures resistance to dust, humidity, lightning strikes, and power surges. When it comes to display quality, the Sony Bravia X90L televisions showcase a Full Array LED panel combined with cutting-edge technologies such as XR Contrast Pro Booster, XR Triluminos Pro, and XR Clear Image. This combination results in a lifelike viewing experience with deep blacks. The televisions offer 4K resolution and support for HDR formats, while their 4K upscaling technology enhances the visual quality of content to approximate a 4K experience. With XR Motion Clarity, viewers can enjoy blur-free sports and fast-paced scenes. Additionally, the Bravia X90L televisions are IMAX Enhanced certified, guaranteeing stunning visuals and an immersive sound experience. In terms of audio, the Sony Bravia X90L incorporates an X-balanced speaker featuring Dolby Atmos technology. These televisions also incorporate various sound-related technologies, including XR Sound with 3D surround upscaling and Acoustic Audio Calibration technology, delivering a truly captivating audio experience. Read Also Sony PlayStation 6 Release Date Revealed Amid Microsoft-Activision Legal Battle The Sony Bravia X90L comes equipped with the Bravia Core app, granting users access to a vast library of movies from Sony Pictures. These movies can be streamed in nearly 4K Blu-ray quality via the Pure Stream feature. Additionally, the Bravia Cam offers gesture controls, proximity alerts, and privacy protection. For gaming enthusiasts, the Bravia X90L series provides a host of features, including a variable refresh rate, auto-low latency mode (ALLM), auto HDR tone mapping, and a game mode compatible with the PS5. On the software front, the Sony Bravia X90L runs on the Google TV OS, ensuring access to a wide range of apps and games. It also supports Chromecast, AirPlay, and HomeKit. The Sony Bravia X90L series is available at a starting price of Rs 1,40,990 for the 55-inch variant, with the 65-inch model priced at Rs 1,80,990. The price for the 75-inch model has not yet been announced. These televisions are available for purchase from Sony centers, major electronics stores, and popular e-commerce portals across the country, starting today. As an added incentive, Sony is offering a discount of Rs 24,000 on a combo purchase of the Bravia XR TV range and the PS5 gaming console. In conclusion, Sony's new Bravia X90L series of televisions in India offer top-of-the-line features and specifications, ensuring a truly immersive viewing experience. With their stunning display, powerful audio, and a range of smart features, these televisions are poised to enhance entertainment for consumers. Read the full article

[stridemarketing]

The most effective method to Come up with a Showcasing System in 7 Simple tasks

It's an extraordinary inquiry to pose. Research shows that organizations that think decisively in their showcasing see improved results. Most brands realize they need to decisively assess their promoting more.

Be that as it may, formulating a showcasing procedure is more convoluted than arranging your next crusade. Realizing you need to get in better shape is great, yet until you do whatever it takes to get in shape, all that information is hypothetical.

Never dread! The showcasing specialists from JSL Advertising and Website architecture are here to walk you through how promoting technique improvement ought to go and normal traps to know about.

Check Your Objectives out

The world's best promoting technique can fizzle on the off chance that it doesn't line up with your objectives. You should adjust your showcasing methodology to existing business objectives for the best outcomes.

Most organizations quickly expect that upgrades in income are consistently their topline objectives, however that is not generally the situation. Nothing bad can be said about zeroing in on expanding income by X rate, however we alert against consequently accepting that ought to be your all-encompassing objective.

Some of the time, organizations need to expand the typical agreement size of their center 50 clients. At times expanding the typical request size is a superior business objective. Be certain that you understand what your business' objectives are, whether it's an expanded number of leads, diminishing stir rate, or getting to the highest point of Google.

Research Your Clients

Realizing your clients is the subsequent stage in fostering a showcasing technique. Zero in on understanding their firmographic data. What number of representatives do they utilize? What ventures do they work in? From that point, break down their problem areas. For what reason do they visit your business? What issue does your image address for them? What are their objectives?

Taking into account this as far as current and imminent customers can be useful. The cosmetics and objectives of your ongoing client base could contrast from your expected clients, which could require different showcasing for every client base. Assuming you have the opportunity, characterizing different subsets of clients could be advantageous!

Know Your Rivals

Your rivals are the following stop on this excursion, so assessing them seems OK. Your rivals are working in similar space as you, showcasing to similar clients, and will frequently have comparative brand messages, so the more you are familiar them, the better.

In any case, knowing the distinctions between every contender is a fundamental piece of fostering a showcasing procedure. Understanding what incentives, center abilities, and item contributions your rivals offer assistance you adjust your business likewise. Perhaps one contender is the predominant player in your nearby industry, yet their client care is missing because of the sheer volume of clients. Perhaps one more has an incredible item yet positions itself as a very good quality arrangement.

Knowing this, you could conclude that your image ought to situate itself as a white-glove, practical arrangement, differentiated against the less-customized Contender 1 and the more costly Contender 2. This separation will assist you with standing apart from the contenders and instruct possible clients on what you offer: great client care at a sensible cost. In a perfect world, clients who need a better quality arrangement will go with Contender 2, and clients who wouldn't fret less-customized client support will go with Contender 1.

Plan Targets to Arrive

You currently have a strong objective and information about your base and rival, however you actually need to get an arrangement.

You have a general objective as a primary concern, and now is the right time to design the moves toward get you to your ultimate objective. It's worth focusing on that this stage presumably will see the most variety. A huge business' targets to increment lead quality require horrendous acts in comparison to a private venture hoping to diminish stir. We can't give you particulars since it will depend, however we urge you to thoroughly consider the accompanying

Set a Course of events

Your advertising technique should be timebound. Decide when this procedure will be assessed and afterward set your course of events. Each group ought to know when their goals are expected. Typically, we suggest that you put away a month and a half basically to zero in on any mission. (Generally, an entire 3-month quarter is better.)

Send off

Now is the ideal time to go live! Now that all the arranging is finished, now is the right time to put elastic out and about. In this step, the substance is composed, the virtual entertainment posts are booked, and the Search engine optimization work is finished. It's vital to take note of that this showcasing work won't create a quick outcome. Moving a client through the promoting pipe takes time, from attention to thought to buy. That is the reason it means a lot to make opportunity in the future to …

Plan Your Next Advertising Procedure with stride Marketing

Keen on arranging a showcasing procedure? Call stride marketing Showcasing and Website architecture today! We're an honor winning, Dallas-based, full-administration showcasing organization, and we'd very much want to assist you with your essential requirements.

We generally custom-tailor our promoting techniques to each client's exceptional requirements, so have confidence that each component of your advertising procedure will be intended to accommodate your business! We could suggest the accompanying, contingent upon what we uncover in our discussions and reviews.

#stride marketing

[casa-diseno]

Five key benefits of YouTube for your business | TravelDailyNews International

It can have an even greater impact on your business if you know how to use it effectively. Don't forget to browse our site for advice on daily travel ... from Google Alert - travel incentive https://ift.tt/OBdSQTn

#IFTTT #Google Alert - travel incentive

[maintectechnology]

Unlocking the Secrets to Recruiting Top Talent: Essential Strategies You Need to Know When Competing for the Best Candidates

As the labor market grows increasingly competitive, companies face the challenge of attracting top talent amidst a sea of qualified applicants. While some businesses seem to have exclusive access to the best candidates, others struggle to make their voices heard in a crowded room. In this context, effective communication of corporate brands is crucial for employers to stand out and attract the best recruits. But how can you craft a winning recruitment strategy that cuts through the noise and reaches top talent? The answer lies in a well-planned approach that combines branding, messaging, and outreach tactics to connect with the right candidates.

In today’s highly competitive job market, attracting and retaining top talent is a critical challenge that keeps employers up at night. With modern employees seeking more than just a higher salary, recruiting talented workers has become more challenging than ever before. Moreover, the increasingly competitive job market only adds to the difficulty of attracting the right fit for a company’s workplace culture who can perform well. So, how can employers navigate this recruitment landscape and lure the best personnel to their business? Here are some simple and effective strategies to consider.

To stand out in a competitive job market, it’s essential to understand your competition and what sets you apart from them. Instead of viewing competitors as a threat, be their biggest supporter and subscribe to Google Alerts to keep track of their latest updates. Follow their web channels and analyze the materials they publish to attract candidates. Reading their blogs, newsletters, and job listings will reveal the underlying message they use to entice recruits. Armed with these insights, you can make more strategic recruitment marketing decisions and improve your hiring efforts.

Quality assessment

Even though measuring metrics and return on investment is always helpful, profitable hiring is not exclusively focused on data. Making a good hire is typically compared to information on accepted or rejected bids, hiring costs, and hiring times. But, each of these is a rather unique item. Instead of using these traditional evaluations, we now use quality-of-hire indicators, track employee retention and new hire duration, and have regular 1:1 meetings with hiring managers. This allows us to review and assess our hiring processes and identify the recruiter who is most successful at bringing in top talent for each team and department. The list goes on and on.

Involving your current employees in the hiring process can have a positive impact on employee retention and attract top talent. When your employees are happy, they become advocates for your company and can demonstrate to potential candidates that they can thrive in your organization. One innovative way to find fresh talent is by providing your employees with “recruitment cards.” Your employees can give these cards to individuals they come across in their day-to-day interactions, indicating that your company may be a great fit for their skills and experience. Additionally, offering referral bonuses can motivate your employees to help you attract top talent. Consider incentives like gift cards, cash bonuses, or extra vacation time.

offer more flexibility

According to 80% of job applicants, if given the option between two employment offers that were otherwise equivalent, they would choose the one that offered flexible scheduling. Showing top talent you can satisfy their unique demands and preferred working conditions in a way no other company can let them realize they have numerous options. By promising autonomy and flexibility, employers can tempt excellent candidates and motivate employees to give their best efforts.

Make an effort to network.

Still, meeting a potential employee in person is the greatest way to judge whether your company would get along with them. But, it can be even better if you get to know them before they apply for a job. They will be more likely to want to collaborate with you in the future if they are aware of the option you provide upfront.

If you expect to need to hire a talented software engineer or an aspiring accountant in the future, schedule networking events where top talent will be present. “Tapping into a specific talent pool can create spectacular results — especially from folks who aren’t actively searching for opportunities,” claims the Inc.com piece on inventive recruiting.

Creating a pipeline for future talent can be achieved through campus recruiting. By attending job fairs, supporting events, and offering internships, companies can connect with potential candidates. But is that enough to attract top talent?

Successful recruiters understand that waiting for applications is not enough. Instead, they use innovative recruitment sourcing tactics to proactively reach out to potential candidates. They also go beyond traditional screening techniques like reading resumes and cover letters. Instead, they develop creative strategies to attract specialized talent and assess their competencies. Moreover, successful recruiters don’t rely solely on their employer’s reputation to attract top talent. They take an effort to define a clear Employee Value Proposition (EVP) to entice the best candidates to work for them. By implementing these strategies, recruiters can build a strong talent pool and compete for the best candidates in the market.

Conclusion:

In this highly competitive job market, attracting and retaining top talent is crucial for the success of any organization. By implementing the right strategies, employers can improve their recruitment efforts and lure the best candidates to their business. From creating a unique brand identity to engaging employees in the hiring process, there are many ways to attract and retain top talent.

Key Takeaways:

Knowing your competition and creating a unique brand identity are crucial to attracting top talent.

Engaging current employees in the recruitment process and offering referral bonuses can help attract top talent.

Campus recruiting can be a great way to create a pipeline for future talent.

Successful recruiters reach out to potential candidates using innovative sourcing tactics and assess them for competencies.

Defining a clear employer value proposition (EVP) is important to attract top talent, rather than relying solely on reputation.

Visit: Staffing Solutions in India

#Staffing Solutions in India #Staffing services in India #IT Staffing in bangalore #Staffing company in India #Contract Staffing in India #Maintec career #Permanent Hiring

[awesomeforever]

(Photo Illustration by Chesnot/Getty Images) Here are five things in technology that happened this past week and how they affect your business. Did you miss them? 1 - These are the 40 best Google tools for productivity and marketing according to Search Engine Land. The staff at tech website Search Engine Land recently put together a list of the 40 best Google tools for productivity and marketing. The list includes tools such as Gmail for its secure email service, Google Ads for targeting ideal customers, Google Alerts to help monitor your business’s reputation, Google Analytics to help measure website traffic and app usage, and more. You can view the entire list here. (Source: Search Engine Journal) Why this is important for your business: I was mostly aware of all the tools – many free – that Google provides for small businesses to help with productivity and marketing but this great list compiled by Brian Frederick not only refreshed my memory but also surprised me with a few unknowns. And wow…there are so many of them! If you run a small business it’s worth taking some time to go through these apps – you’ll also be surprised. 2 - American Express and TikTok have launched the #ShopSmall Accelerator to help small businesses reach new audiences on Small Business Saturday. American Express announced this past week that it is launching the #ShopSmall Accelerator in partnership with TikTok. The program is aimed at helping small business owners expand their audiences to encourage a new generation to shop on Small Business Saturday. American Express supports small businesses throughout the year with its goal to power $100 billion in small business spending between 2021 to 2025. (Source: Yahoo Finance) Why this is important for your business: Starting this past week, the #ShopSmall Accelerator will include an offer for eligible small business owners to earn a $100 TikTok advertising credit. In addition, small business owners will be given access to tools and resources to think like TikTok creators, including a tutorial at AmericanExpress.com/ShopSmallAccelerator on how your business can stand out on the platform. These are good incentives to help expand your business to the millions of potential TikTok customers. 3 - KnowBe4 has released a holiday kit with cybersecurity resources. Security platform KnowBe4 recently announced its roll out of a tool kit with essential, new resources for the holidays. As the provider of the globe’s biggest simulated phishing and security awareness training platform, KnowBe4 released the tool kit in an effort to help users stay protected during the cyber chaos that the holidays bring on. (Source: PRNewsWire) Why this is important for your business: As you’re probably aware, ransomware and other malware attacks have exploded over the past few years, particularly because so many people are working from home in unprotected environments. KnowBe4 has become a very popular tool with my clients that want to test their employees on the latest threats because many studies have shown that it’s poor training and people errors that are causing most of the security problems we face. 4 - GoFreight has raised $23 million to become the “Shopify of freight forwarding.” Startup GoFreight recently raised $23 million and aims to become the “Shopify of freight forwarding.” GoFreight plans to use the new funding toward developing features to help with purchase order management, rate management, and smart quotations. (Source: TechCrunch) Why this is important for your business: This is a vertical application specifically designed for companies in the transportation, logistics and freight-forwarding industries with power features to help with shipment management, security, container tracking, booking, quotes, accounting and reporting. The startup’s backend software helps make operations run more efficiently and its frontend software enables users to give quotes and establish a storefront in mere minutes. 5 - Amazon plans to test facial recognition technology to verify seller identity.

Amazon recently announced its plans to test forgery detection, facial recognition, as well as additional automated tech to provide an alternative to identity verification of those selling online. The test will initially be voluntary for potential U.S.-based sellers. Those who do not want to participate will be given the option to have a video call with human reviewers. Amazon said the biometric data will be used only for identity verification. (Source: GeekWire) Why this is important for your business: Like it or not, passwords are going to be a thing in the past within the next few years. Amazon and other big brands are testing biometric security – fingerprints, eye scans and facial recognition- as a more reliable way to validate a user’s identity. Ultimately this will be something your business will implement. source

[mcmahanmorris96]

tft bluestacks

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Blog #4: Yelp restaurant reviews and fake news/misinformation

This blog post will focus on the topic of fake news and misinformation, as it relates to online restaurant reviews - specifically the Yelp platform. It will discuss examples of fake reviews on the platform and other deceptive practices.

In 2020, Yelp publicly lambasted burger chain Burgerim for offering cash, discounts and other incentives in exchange for positive reviews about the restaurant (Pershan, 2020). On the business pages for the Burgerim locations, Yelp displayed a consumer alert warning to users that read, “We wanted you to know because buying reviews not only hurts consumers, but also honest businesses who play by the rules.”

This is only one example of the chain's deceptive practices; Restaurant Business also did extensive reporting on how Burgerim defrauded franchisees and employees (Maze, 2020).

In a study on fake news advertising, Rao (2021) found that once identified and removed, "the absence of fake news ads results in a drop in users arriving not only through fake news ad referrals but also through direct visits, suggesting that the two paths have positive spillovers." For the purpose of this Burgerim and Yelp examples, it would be interesting to see any data that shows whether Burgerim lost business after Yelp cracked down on its fake reviews, or whether its downfall soon after was just a coincidence.

Yelp gets 100 million users every month on desktop, and 36 million monthly users on its mobile app (Pershan, 2020). It makes sense then, that because Google has the power through its algorithm to "bury" Yelp in search results, the platform "must work harder to establish trust, developing features like consumer alerts" (Pershan, 2020).

Rao (2021) notes that actions taken by Google and other search engines might have impacted organic rankings after fake news advertisements were shut down. Future research go beyond advertising and more into things like crowdsourced reviews would be informative given how popular a platform like Yelp is.

References

Maze, J. (2020, January 23). The Burgerim disaster. Restaurant Business. Retrieved December 16, 2022, from https://www.restaurantbusinessonline.com/emerging-brands/burgerim-disaster

Rao, A. (2021). Deceptive claims using fake news advertising: The impact on consumers. Journal of Marketing Research, 59(3), 534–554. https://doi.org/10.1177/00222437211039804

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Restaurant Marketing - 3 Tips To Keep Your Restaurant Packed And Sell More Food

There is more to owning and operating a restaurant than just having great food. While it's true that have great food is the first key to having a successful restaurant, it certainly isn't the only thing that matters. I would tend to argue that there are plenty of successful restaurant that lack good quality food. So what makes them so successful? Marketing is what makes them successful, and it can help to make your restaurant business successful too (although location is very important as well). Here are marketing tips to help keep your restaurant pack and help you sell more food!

Online Web Presence If you're not online, then to potential customers, you don't exist. You want to make sure that your restaurant is being represented online in two ways: via your own website and via other restaurant referral websites. It should go without saying that your restaurant needs a website that features you location and contact information, your menu, and ideally a few pictures of your best dishes.

Restaurant referral websites are important to being seen online. Restaurant goers in any city or town often go online before going out to figure out where they want to go eat or what they might want to try. Marketing near me Examples of these kinds of sites include UrbanSpoon.com, and CitySearch.com. There may be others and you can discover them by doing a simple Google search for restaurant suggestions in your town or city. Make sure that you have a listing on each of these sites (it should be free) and that your profile is up to date and has a direct link to your website and menu.

Direct Mailers - Special Promotions Advertising can be expensive, which is why I recommend direct mailers if your budget is limited. You first want to start with sending mailers with special promotional offers (discounts) to businesses in your area. Informing businesses of your lunch menu will help to increase your lunch crowd. In addition, you might want to send them information on your happy hour specials if you have any.

Direct mailer should also go out to residents living within a 5 to 10 mile radius of your location. Again, make sure you make them a promotional offer (give them a discount coupon). The promotional offer you give them is important because it is going to create an incentive for them to come and try your food. You might try a buy one meal get a second one free, that way they bring a guest (who as a result becomes one more person who learns about your restaurant).

Billboard Near Your Location One great investment for restaurants is in billboard marketing near the location of the business. This alerts people in your area and people passing through your area that you are open for business. While it won't result in business the same day, it will over time generate traffic to your restaurant. Again, just make sure that your billboard ad has your location (i.e. "exit here turn right") and that it has a great picture of one of your best dishes!

Billboard ads can be expensive, so make sure you use it strategically for your business. Do your homework with the billboard management company so you understand the amount of traffic that will see it. Then make a decision based on whether the traffic is enough to justify the money you will spend. After all, you want it to be worth the money.

Owning and operating a restaurant is no easy task; it's a lot of long hours, and hard work so you want to make sure that you have customers to enjoy the fruit of your labor. Proper marketing will guarantee that result!