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#i find it’s more convenient than just quoting it in the caption
kimtaegis · 3 months
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{Kimtaegis’ GFX Breakdowns, Ep. 1:
↳ SARANG/SARAM; a namgi web weave}
better late than never – I’ve mentioned that this year, I will start writing my thought process behind my graphics down in actual posts instead of hiding them in the tags of a self-reblog, both for myself and those who are interested in that, so here we go!
the first more graphic-y post of the year was a little birthday present for @outroindigo, who told me that namgi’s dynamic as well as their solo music are extremely important to her, so that was the starting point basically! I initially wanted to use a web-weave-like layout for yoongi's birthday post this year, but thought that it just fit too well for this project, since including lyrics and website screenshots made it so convenient to explain the topic. the main source of inspiration but also material source was doolsetbangtan, an incredible blog that not only translates bts' lyrics, but also gives extra insights and explanations of their word plays, references to reoccuring lyrical themes and even links to other media that are connected to the songs' content. they were a huge help, most elements that ended up in the post had been already pointed out under their sites for trivia: love, people, and people pt. 2 respectively, I pretty much only had to follow the mentions and use them!
my post starts with the first half of a quote from namjoon from his november 2016 vlive and ends with it as well (in the caption) to tie the whole set together. I tried to organize the elements in a way that even someone who has never heard of the whole live/love/sarang/saram thing can easily follow and understand it, while also maintaining a pleasant overall layout and colour change (planning that took quite some time, I tell you). the trivia: love lyrics panel is a screenshot I took from spotify, I just changed the background colour to fit. underneath the people performance gif is an excerpt of yoongi's billboard interview from july 2023. the rest are screenshots directly from doolset, gifs from yoongi's iu's palette interview and selfmade visualisations of lyrics, etc. I decided against listing all the content elements in the caption - as usually done for an actual web weave - because some media was used multiple times and it would've felt weird to repeat it in the listing.
regarding more stylistic choices, I decided on a blue and warm yellow-orangy colour scheme, both because kari's current blog layout is this beautiful blue, but also because I associate blue with both namjoon (especially after indigo, obvs) and yoongi (his painting from 2020 instantly comes to mind). since 'love' on the other side is often portrayed as something warm and cosy, red/orange/yellow became the contrasting colours. I tried very hard to make all the colours look as consistent as possible and to match the shades of blues to kari's blog colours. funnily enough, there always seemed to be either something blue or warm-toned in the actual content, which was pretty convenient. besides the pseudo-screenshots for some of the lyrics (typed out in fonts that are typically used in books), I created three graphic elements as well, simply because I know sweet kari appreciates them and I wanted to have a personal kimtaegi touch in it. the first one is a visual representation of people pt. 2's lyrics. I always thought of faceless silhouettes when thinking of people, and combined that with yoongi's painting style (you see that painting means a whole lot to me lmao). since I can't really draw, I used paintings I found on pinterest (you can find the whole board in the source of the og post), masked the person and the heart out and changed their colour (which is not as easy as it sounds!). the fading effect was achieved by carefully going over both until I liked how it looked (which again, took embarrassingly long). the second graphic element is again a direct visualisation of the lyrics used in the panel: I digitally cut up a picture of namgi, in multiple rectangles that are supposed to represent the letter ㅁin saram. I actually printed the picture out first and cut it up with scissors, but I couldn't find a good way to scan it back in :( so digital cutting it was; please note that the edges of every snippet are rough, I always try my best to make it look as realistic and tangible as possible which is time-consuming but adds a nice touch in my opinion.
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the collage effect of this graphic is inspired by works of anthony garace. his artworks are stunning, and I do love a good mixed media effect! also it just fits perfectly with the lyrics... among all these straight lines (-> the rectangles), [I find/ is] my love, my love, my love (-> little snippets of a picture of the two). the flowers in the last graphic both represent yoongi (the lotus flower cutout, referencing his amygdala lyrics about blooming like a lotus flower, which is also achieved by love, y'know :( ) and namjoon (the wildflower; yes it's an actual blue wildflower, I researched! it's a wild blue flax; referencing his same-named song). I used an actual photograph of it and made it look like a painting with photoshop magic. it also was supposed to look just a litte like a cynotype as used in his album design.
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again, look at all those nice rough edges in that panel, this is all added intentionally. I hope everyone who saw the post also caught the teeny tiny animation of the hangul letter ㅁ to ㅇin the text on the left side; quite literally eroding edges <3
the last gif of ot7 was perfect to round it all up, referencing the lyrics above quite emotionally, starting off with the two of them, then them being joined by the rest....sigh. I will be honest, there have been a few tears falling onto the keyboard. I hope this set can convey namgi's beautiful lyricism in an interesting, artistic way. it's easy to get inspired by their art, it definitely makes you appreciate everything they do even more.
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tonkish · 2 years
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Caption on adventure
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CAPTION ON ADVENTURE FULL
Traveling with kids is a way of supporting learning and exploring while making memories with the people you love most.Īnd everything positive you experience as a kid becomes fond memories of your life when you grow and understand more about the world. When we are not traveling ourselves we dream of traveling and we have a few signs with inspirational travel quotes that keeps feeding our wanderlust. And that is true in all aspects of life, also for the families who love adventure. One of my favorite quotes is that which says “ it’s not what you have in life that matters, but who you share your life with“. Looking for quotes about trips with family? Or looking for some great family trip quotes for facebook posts and videos? Check out this list with over 25 inspiring captions for family trips that will inspire bonding during your family getaway. Quite the view and the best part is I get to share it with youĤ9.30+ Inspiring Travel Quotes for the Adventurous Family Of all the wonders in the world the greatest wonder is you Gorgeous ViewsĤ8. Two explorers with one mission – see the worldĤ6. There’s a whole world out there for us to see, and I can’t wait to keep exploring it with youĤ5. Find someone that will travel the world with you and never let them goĤ4. When the rest of the world seems lost, I’m glad I found youĤ2. Feels like it’s just you and me in this worldĤ1. It’s a special kind of feeling to know that wherever we are in the world we’re home because we’re togetherĤ0. Found the perfect person to take on the world withģ9. The best place in the world is inside his/her armsģ8. Nowhere I rather be than sitting on top of the world with youģ5. Out of all the fish in the sea, I’m glad you swam to me World Travelģ4. We found paradise in (insert destination)ģ3.
CAPTION ON ADVENTURE FULL
Our every day is an ocean full of possibilitiesģ2. You and me go together like salt and seaģ0. If there is a heaven for us, make sure there is a beach attached to itĢ9. Life is less of a ‘beach’ with you in itĢ8. Love is the food of life, travel is the dessert Tropical ParadiseĢ7. Life is a journey, we’re just enjoying the rideĢ5. I never want to stop making memories with youĢ4. Traveling with you is my favorite thing to doĢ1. We wander to collect stories and memories that will keep us warm when we are oldĢ0. It doesn’t matter where you are going, it’s who you have beside youġ9. I’ll travel to the ends of the earth with youġ8. Every place I’ve never seen, I want to see with you.ġ7. Everything I’ve never done, I want to do with you. Sometimes you need to travel far to appreciate what’s close to youġ6. Wherever we may wander, let it be with youġ4. Take my hand, let’s get lost in (insert destination)ġ1. I don’t mind if you wanna go anywhere, I’ll take you thereġ0. Having the right person by your side makes a world of differenceĩ. You are and will always be my favorite adventureĦ. Life Plan of Action: Explore every place on earth with youĥ. Maybe they are supposed to run wild until they find someone just as wild to run with.Ĥ. Maybe some women aren’t meant to be tamed. Lost in the middle of nowhere with the one I loveģ. It’s not where you travel, it’s who you travel withĢ. Once you select your favorite photo, skip the hours spent thinking of a perfect caption, and just jot down the list below! Romantic Getawayġ. If you struggle with the same, try switching your camera to self timer mode and just play around in front of the lens. As for photos together, my boyfriend and I always look like an awkward tourist couple when other people take our pictures. One of the best conveniences of traveling with your biggest fan is having someone to take 9385275 photos for your ‘gram. In under two years we traveled to 14 cities and seven countries, creating a passport full of memories. Rather than dwell on the negatives of being a part, we turned our relationship into a constant reason to travel and explore together. Traveling as a couple became my norm once I met my long-distance boyfriend Kris two years ago.
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spicycreativity · 3 years
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Intertwined - Chapter 4
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Chapter: 4/8
Additional Notes: My AO3, WizardGlick, is 3 chapters ahead on this. Critical thinking exercise: Read the following Twin Peaks quote and consider how it related to Intertwined and to post-PoF as a whole:
WINDOM EARLE: What do you fear most in the world?
MAJOR BRIGGS: The possibility that love is not enough.
Chapter Content Warnings: Again, it's a hanahaki fic.
Excerpt: "Here's what I want you to do," Janus said, and his voice was surprisingly tender given the hard look on his face. "Cook for yourself. Don't make something you can take to the others later. Don't make something to share with me. I'm giving you a free pass to be selfish."
Yesterday, Patton supposed, could have gone worse. He had haunted the kitchen after his departure from Janus, begging the mindscape for some sort of hint. Like the answer to all their troubles was lurking in Thomas’ subconscious, just out of reach.
When morning came, he returned to Roman and Logan's rooms, was again rebuffed, and so floated back to the kitchen, made himself some coffee, and sat down at the counter. Again, he reached out with his mind for some kind of reassurance. He had to fix this. There had to be something he could do.
A 5,000 piece puzzle appeared in front of Patton. The image on the box was that of dogs playing poker, captioned A Friend in Need. The subconscious was funny sometimes, in a way that made Patton feel kind of sick and hollow. He opened the box and shook the puzzle pieces put onto the counter. It was a way to pass the time, at least.
A few hours crawled by. Patton’s hands began to shake from the caffeine, and he knew he should eat something, but… It almost didn’t seem worth the effort. He was happy to cook for his fam-ILY, but, when it was just him, what was the point? He put down another edge piece and flinched at the sudden appearance of Virgil in front of the coffee pot. Virgil had made himself scarce after yesterday’s meeting, only reappearing to turn down Patton’s offer of dinner. Patton couldn’t even blame him. How terrible, to wake up after a bad day and find your friends inconsolable and enemies at your door.
“Hi,” Patton said. Finding faux-happiness out of reach, he settled for ‘not completely miserable’ instead.
“Did you eat?” Virgil asked, pouring coffee into a purple mug decorated with this logo.
Patton saw no reason to lie, not about this. “Not yet. I got a little distracted.”
“Mm-hm,” said Virgil.
“Listen,” Patton said, already getting up to make toast. “Are you okay?”
Virgil shrugged and opened up another cabinet. “Want some orange juice?”
"Um, sure." Patton got out the bread and popped a few slices into the toaster. "Thank you."
"No prob." Virgil stood on his toes and got down two glasses, pivoted to the fridge for the orange juice.
"It's just," Patton said, "You don’t seem very upset?" It wasn't that Virgil was necessarily acting upbeat , but… Well, Patton had been expecting something more intense than Virgil's baseline levels of casualty.
"I am," Virgil said. "But I also want orange juice."
"Oh." Patton fell silent. His own feelings were so big and loud in his head they didn't really leave room for anything else. In the light of everything that had happened, Virgil's response felt cold. Patton had half a mind to tell him so, except that… Well, he had no room to talk about 'proper' emotional responses to things. If this was how Virgil wanted to navigate the situation, that was his right. "Did you talk to Roman yesterday?"
"Sorta." Virgil put the orange juice back, scooted a glass to Patton, and took a seat on the counter. "He said he wasn't ready to talk, but might be soon."
"To you?"
"Yeah." Virgil's expression was cloudy. "To me."
"That's a lot," Patton said, treading cautiously. "Is there anything you want to talk about?"
Virgil's knuckles went white around his glass, so much that Patton was worried he might break it. "Oh, there's plenty I want to say," he said darkly. "To you and to-- to him."
"Janus," Patton said, feeling it important, somehow, to say his name.
"Yeah. To Janus."
"You can," Patton said. "To me. I won't get mad."
"I just don't understand!" Virgil said, the words exploding from his chest. "What did he say to you to make you trust him? After everything he did to Roman, to you, to Thomas! What did he say?" It was almost a plea, "What did he say?"
"I already told you, kiddo," Patton said, poking at the water droplets collecting on the side of his glass, unable to remember that they were called. Logan would know. "I made a choice to trust him."
"But why ?"
"I don't know, I just-- I felt something. I don't know if I can explain it in a way you can understand. I just got it. I understood what it was all for. "
"So, what, he just gets a free pass for treating us all like crap? Just gets to talk his way out of consequences?"
"Well, no." Patton kicked the toes of his loafers against the molding under the counter. "But I don't know that it would do any good to… punish him? Be cold, be mean, yell at him. What's done is done. I'm not asking you to forgive him."
"Good, 'cause I don't."
"But I also need you to understand that I made my choice and I'm committing to it. I…" Patton smiled sadly, gazing at the countertop without really seeing it. "I gave my word, in a way."
"Fine," Virgil growled. "But if he hurts you, if he does what he did to Roman and Logan, I swear, I swear--" Patton covered his ears briefly and Virgil seemed to get the message. "Well. I'll avenge you."
"Thanks, Virgil." Patton smiled again, happier this time, and looked Virgil in the face. It really wasn't all that long ago that he had thought of Virgil as an enemy. And now look at them. "I'm proud of you, you know."
"You are?"
"Of course I am! You've been a really good friend to, to all of us. And I'm so happy--"
"Stop," Virgil said, pulling up his hood. "Stop, stop, stop."
"Aw, did I make you blush?" Patton teased.
"Yeah," Virgil said, his voice breaking on that one syllable. He cleared his throat. "Let's not-- I'm gonna--"
"Is something wrong?" Patton asked, already reaching out for a hug. Virgil couldn't see him with his face buried in his hood, so Patton stopped short and let his arms fall to his sides.
"I just, uh." Virgil took a deep breath and let it out in a huff, swept his hood back with a jerky motion. "Sometimes I don't feel like I deserve all this."
"Oh, kiddo, of course you do!" Patton said, again holding out his arms for a hug. Virgil instead held out his hand, and Patton took it in his own, determined to communicate all the love and devotion he could through that simple contact. He smiled at the matching weave of their friendship bracelets, smiled at the memory of sitting side-by-side with Virgil as they both struggled with five-strand braids.
Virgil nodded, and his breathing was still shaky and spastic when he said, "I'm gonna go-- I'm not going off to cry all by myself, if, uh, if you're worried about that. I just need… Uh. Yeah."
Patton nodded, hurriedly snatching the half-cooked toast from the toaster and imagining it smeared with Crofter’s and butter, arranged neatly on a plate. "Okay!" He said with false cheer, passing the plate to Virgil. "Come get me if you need anything! Maybe we can watch Ghost Adventures tonight."
"Sounds good," Virgil said, slightly muffled around his hand, as he was chewing at his thumbnail. "Later." He sank out.
Patton sighed and stared at their untouched orange juice glasses. Even when he was trying to fix things, he made people upset.
A drop of water slid down the side of Virgil's glass, pooled on the countertop. Patton stared at it as another followed.
What did it truly mean to deserve something, anyway? It was something Janus would probably have an opinion on. He seemed to have opinions on most things. Maybe Patton could ask him in a bit.
“Did you need me for something?
Oh, okay, or Patton could ask him now. He turned, unsmiling to Janus. It wasn’t that he wasn’t cheered by Janus’ presence, but that he had no reason to lie. Janus had made it abundantly clear that he wasn't depending on Patton for anything. “Sorry,” he said, embarrassed. “I didn’t mean to steal you.”
“No harm, no foul,” Janus said, and sighed so heavily his breath displaced a few puzzle pieces. “As you can see, I was hard at work.” Despite this claim, he wore a hard, annoyed expression and Patton remembered with a sinking feeling in his stomach that he was dealing with a liar. "Did you need help with your puzzle?" Janus asked.
Just like that, Patton's heart leapt. "You'll stay?"
Janus shrugged. "I suppose I can clear a space in my schedule."
Patton stood to get him some coffee. The pot was empty, but it was simple enough to imagine it full again. Ordinarily, he disliked the laziness of misusing Thomas' imagination, but he couldn't deny that it was convenient sometimes. He could tell he was on the brink of annoying Janus (somehow) and didn't want to risk pushing him over the edge. "Have you eaten?"
"Have you?" Janus asked, side-eyeing the remaining slices of toast sitting in the toaster. Patton had forgotten all about them.
"I guess it slipped my mind," Patton turned around and set a coffee mug on the counter in front of Janus, then rounded it to sit down again. He tried not to notice that Janus had scooted his chair away from Patton's, that he leaned on his elbow so they were even farther apart.
"Hm," said Janus, making a face. He didn't push it, and Patton was grateful for that. "Oh, and thank you."
"Of course," Patton said.
He watched Janus for a moment. He handled the puzzle pieces with difficulty, his gloves impeding his ability to pick them up. When he realized he was staring, he turned away and started fitting more edge pieces into place.
He couldn't decide if the quiet was pleasant or awkward. It was kind of nice, kind of domestic, sitting here with Janus, but he couldn't help but feel a kind of tension in the air.
Then Janus turned away and started coughing. Patton reached out to put a hand on his back, caught himself, pulled away. The deep, jagged sound made him cringe. He was no stranger to coughing fits, none of them were, brought on by Thomas' cat allergy. But this had come out of nowhere.
"You okay?" Patton asked when Janus resurfaced. Maybe he was just projecting, but he thought Janus looked a little pale on his human side.
"It's warmer today, isn't it?" Janus said, not looking at Patton.
"Huh?"
"It's not as cold. Roman seems to have gotten ahold of himself somewhat."
"Um, yeah, I guess." Patton furrowed his brow, trying to get a good look at Janus. "But Janus, are you okay?"
"Fine," said Janus. "Just inhaled some coffee, that's all."
But his hands shook as he slid a blue puzzle piece down the counter, and Patton was already halfway out of his seat before he even realized what he was doing. "You know, I think I will make breakfast."
"A little late now," Janus said. "By the way, did you really call me all the way down here just to work on a puzzle?"
"So brunch, then," Patton said. "And to be honest, no."
"Oh, do be honest," Janus said, leaning against the counter and resting his chin in his palm.
But Patton's priorities had shifted beyond philosophical debate. He had to take care of Janus now, get him comfortable, get him honest. He had to. "It's not important anymore."
"Hm," said Janus. He cleared his throat quietly, winced. "Well, now I'm not curious at all."
"It's okay," Patton said, trying for a reassuring smile. "We can talk about it later." He spun around, trying to decide what to make. Toast sounded wholly unappealing now, and he should choose something that would be easy on Janus' throat--
"Don't think I don't know what you're doing, by the way," Janus said.
"Making brunch?" Patton said with faux-innocence.
"Mm-hm. And what did you have in mind?"
"Soup."
"Patton," Janus said in a chastising tone. "I don't need you to take care of me. I need you to take care of you."
"That cough sounded like it hurt," Patton said, defeated.
Janus sat back and spread his arms out as though to show himself to Patton. "It did. It went away on its own. I'm fine."
Patton wasn't sure what to say to that. He scratched at his friendship bracelets, embarrassed. "Oh."
"Here's what I want you to do," Janus said, and his voice was surprisingly tender given the hard look on his face. "Cook for yourself. Don't make something you can take to the others later. Don't make something to share with me. I'm giving you a free pass to be selfish."
"But that's wrong!" Patton said reflexively. He regretted it as soon as the words were out of his mouth, but it wasn't like he could take them back. "Not for you," he hastened to explain. "That's your job. But me?"
"I can't very well be selfish for you," Janus said. He seemed annoyed, digging his fingers into both sides of his midriff in a way that looked decidedly painful. "Just try it. It won't be the end of the world."
And Patton wanted to. He didn't want to let Janus down, but… Where did it end? Where did it stop?
"Patton," Janus said. "I can see you catastrophizing."
"Sorry," said Patton, feeling close to tears. "Sorry, sorry, sorry. I just… I don't know who I am or what I want or if I'm even allowed to want."
"Breakfast, Patton. That's all. One little thing."
"Okay," Patton took a deep breath. Calm down. Make food. He could do that.
"There's nothing else," Janus said. "Just us, right now. Just this room. No consequences."
"Okay," Patton said. Cinnamon rolls. He wanted mini cinnamon rolls.
"Good," said Janus. "You're okay." He cleared his throat again, coughed a little behind closed lips. Patton forced himself not to notice, knowing that it would make Janus annoyed if he pointed it out or tried to help.
"I hope so," Patton muttered, half to himself, as he got his ingredients together. A phrase popped into his head and he shouted it out impulsively, "Mise en place!"
"Bless you?" Janus said, raising an eyebrow.
"No, no." Patton smiled. "Getting all your ingredients together. Mise en place."
"Ah," said Janus. He smiled too, his human eye crinkling at the corner. Patton almost sighed at the sight. Janus seemed to hold himself above human standards sometimes. He presented himself as something cold and pure, unbreakable and untouchable and utterly perfect. There was something so beautiful about seeing him step down from the pedestal. Janus seemed to notice Patton staring and turned away, surprisingly demure. "How about some music?"
A turntable appeared on the counter, spinning something inoffensive and charmingly lo-fi. "That's nice," Patton said. He didn't recognize the artist, but it didn't really matter. The music seemed to slide into the cracks of their conversation, filling out the empty spaces and projecting calm throughout the kitchen.
So Patton made cinnamon rolls and Janus worked on the puzzle while he sipped his coffee, and they both pretended not to notice the ragged coughs that Janus couldn't bury under the music no matter how hard he tried.
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thefossilwhale · 3 years
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“nick wiseman has collapsed!”
button & nick, with some button & glitch. 3.9k words. set late chapter 5, on a hypothetical extra day before returning to aeon.
Good morning! For you: a question and a clue.
‘How funny you are today [Chicago]…’
There’s your clue. Guess the question?
Glitch’s texts arrive six minutes after their recipient steps into the shower. Phone silenced and hair lathered, Sabrina lingers obliviously behind the curtain, amid the warm water and warm vanilla scent of her soap. She emerges eighteen minutes later and smiles at her flashing screen, but decides that Glitch’s mystery can wait until she gets dressed.
Thankfully, Nick waits too. But as soon as she is dried and clothed, avoiding full body mirrors until she can at least throw on a robe, the fraternal voice in her head pipes up.
More poetry games? She can’t see his face, obviously, but she can feel his psychic nose wrinkle. How did you get “coffee date” from that?
Nick had done such a good job pretending not to exist for half an hour that she almost forgot they shared every thought now, and she had unwittingly dragged him along on her half-unconscious poetry explication.
“She’s quoting Frank O’Hara,” Sabrina explains, unsure why she says this aloud. She’s alone, though, so she keeps going: “The end of that poem is something like, ‘getting out of bed and having coffee and cigarettes, and loving you so much.’ I don’t know. Point is: coffee.”
Ah, yes. The famous lines from one of O’Hara’s finer works, thinks Nick, faux snootily. Love poetry, though? How do you know she wants to get coffee and isn’t trying to woo you? Or maybe she wants to smoke too many cigarettes with you. You’ll have to let her down easy—about the smoking, I mean. I like Glitch; you’d be cute together! But don’t start smoking.
Sabrina is parting her hair now, with a wide tooth comb and surgical precision, and she rolls her eyes in the mirror. “I just know. Poet’s intuition.”
You’re not a poet.
“Critic’s intuition, then.”
Another flash of her phone screen halts any further defense of her close-reading skills: The question is actually time-sensitive, so I hope you’re not asleep. Then, another repurposed O’Hara quote: ‘Oh [Sabrina Wiseman] we love you get up.’
Sabrina Wiseman, already up, replies: Coffee sounds great! Primping as we speak.
As Glitch texts back with more details, the idle whirl of Nick’s thoughts becomes too vague and unvoiced to follow. Sabrina gets ready as slowly as punctuality will allow, basking in the late morning’s quasi-normalcy. Braiding her hair, picking out her favorite boots, making plans to meet… a friend?
Admittedly, the growing social circle and coffee plans are less familiar prospects than her morning routine, but it all feels normal. An utterly unremarkable day awaits her, it seems, and promises to leave her with that elusive sense of neutral contentment. Her psyche heaves a sigh, half-bemused and half-relieved, before she can suppress it, and it mingles with the soft hum of Nick’s presence in the back of her mind. She feels a guilt she doesn’t recognize, until she realizes that it’s his.
Sharing a mind with her brother is not as difficult as she thinks everyone imagines it is. Nick has always been here, stepping gingerly among her thoughts like a house guest through their host’s messy storage room. Steps light, smiling ruefully at his intrusion, arms braced to catch any fragile trinkets that his passage may send tumbling. The only difference, now, is that she can’t sit in the next room and pretend not to hear the crash behind the wall. Sabrina feels her own guilt, at making Nick listen to how convenient it is for her that he is without a body, and Nick’s guilt, at making her feel guilty for feeling her own emotions inside her own head, and their regrets mingle and multiply like so much shattered ceramic at their feet, making the tiny storage room even more treacherous than before.
Nick hesitates. She feels him like a slight pressure against the wall of her skull, straining to give her room to think.
“It’s fine, Nick.” Sabrina finds a mirror and holds her own gaze. “And I really don’t want to talk about it.”
We just did, Button. Don’t worry about it. Just have fun today.
A million other thoughts lurk behind the ones he voices, and they both ignore every single one.
As she leaves the house, Sabrina mentally recites the few snippets of O’Hara that she remembers verbatim. Nick tries, only once or twice seriously, to guess what the missing words might be. Her expression doesn’t shift as she walks down the street, but in the back of her mind where no one else can see, they share in every silent laugh and hidden smile.
...
The morning with Glitch is not—and Sabrina feels she should have anticipated this—the epitome of lazy normalcy.
She arrives to find that Glitch had already claimed seats and ordered for them both, which is nice. Two identical mugs are still warm on the table, next to the poetry anthology that Sabrina had plucked from the lending library on her last visit. (“Who do you think I should quote in my next selfie caption to start the most fights about pseudo-intellectualism in my comments?” She had asked, pondering O’Hara and Ashbery while taking advantage of the venue’s excellent lighting. Glitch nominated Ginsberg.) The book is open, but at the sound of the door opening, Glitch looks up from its pages, grins, and makes a show of closing it to give Sabrina her full attention.
You know, Button, Nick muses as they approach the table, I’m surprised you agreed to meet her again.
How are you surprised? You’re in my head. You know every decision as soon as I make it.
That’s true! Nick concedes. Another thing about being in your head, though? I can tell when you’re trying to avoid a conversation by pretending to miss the point.
I don’t have time for a conversation, Nick. I’m talking to Glitch instead, because I agreed to meet her a second time, which is perfectly in cha-
“I said, ‘Hi Sabrina!’”
She blinks at Glitch, then looks awkwardly around herself at the table, where she had sat without quite realizing. Glitch laughs at her. It reaches her eyes, which gleam with humor and something else, more like the glint of a knife. She holds Sabrina’s gaze as if she can see behind the curtain of her eyes and recognize the second mind within her skull.
On instinct, Sabrina stares back and thinks of frog guts, then remembers just as Nick tells her: She can’t read your mind, Button. Not even without me here.
I know.
And you told her about me, anyway.
I know.
“Left speechless by my thoughtfulness?” Glitch grins, sweeping a hand towards the mug on Sabrina’s side of the table. “I can’t blame you. Failing words, though, tears of gratitude are an excellent substitute. Maybe a hand over the heart?”
Matching Glitch’s grin, Sabrina comes back to herself. She reaches for her coffee, disguises a steadying breath as an appreciative sniff of its aroma, and takes a sip. Glitch raises an eyebrow when they lock gazes again over the rim of her cup, but neither speaks until Sabrina has replaced the drink and slouched back against her chair, eyes closed and arms dangling.
“I cannot yet speak, struck dumb as I am by your thoughtfulness, and now also the taste of coffee, which is always sweeter when you buy it for me.” She cracks one eyelid to look at Glitch again. “Good enough?”
“Good enough!” Glitch confirms, with a wave of her hand. “I wouldn’t have minded a quote, honestly. And you probably should have said that coffee is sweeter because of my company, not because I pay for it. Actually, maybe you should just leave the poetry to me.”
“With pleasure.” Sabrina mimes the burden of poetry falling from her shoulders as she sits up. “I mean it, though; it’s good coffee, and you’re very nice to me. I’m sorry for being distracted when I sat down.”
She takes another sip. Glitch reclaims the poetry book she’d been reading and, without opening it, drags a thumb along the fore edge. That curious glint returns to her eyes, but this time Sabrina is present enough to suppress her discomfort at being scrutinized.
“Not your fault.” Below Glitch’s voice, there is still the drumming of her thumb along the pages. “‘My quietness has a man in it, he is transparent and carries me quietly, like a gondola, through the streets.’”
Sabrina blinks. “That’s… O’Hara?”
Glitch pretends to roll her eyes hard enough that her head is thrown back with the force of it. “Sabrina, I’m going to start a fight about pseudo-intellectualism in your Instagram comments.”
“There’s no room for intellectualism up here!” Sabrina taps her head—carefully, mindful of the pleats of her braid. “The man in my quietness is not very quiet.”
Hey!
“And it’s more like I’m carrying him.”
Well, it’s no gondola ride up here, Nick thinks wryly.
“Lucky you have me, then! Feel free to outsource all intellectualism right here,” Glitch advises, tapping her own head. “I’ll happily lend my brainpower to a worthy cause. My first act of charity: yes, that was O’Hara. I was reading it when you came in.”
Glitch opens the book—finding her page on the first try, and it hadn’t been bookmarked—then slides it across the table. The words “quietness” and “gondola” are nowhere to be seen upon inspection. Sabrina looks up, confused, but Glitch redirects her attention to the book with a shooing motion before she can question whether it was the right page, after all.
“‘Just Walking Around,’” she reads aloud. “‘John Ashbery.’ This isn’t O’Hara.”
Glitch downs the rest of her coffee and pushes out from the table, braced to stand up. “No, it’s another clue. Do you want to go on a walk with me or not?”
With a snort, Sabrina reaches for her own drink and takes a few gulps. That’s answer enough for Glitch, who smiles wide and turns away to replace the poetry volume on its shelf.
...
The stroll begins both silently and aimlessly. Glitch had explained as they walked out the door that, if Sabrina had bothered to read the Ashbery poem, she would have realized that the last three lines of the second stanza made the invitation especially clever. Something about repurposing “the secret smudge on the back of your soul” as a metaphor for the secret brother inside your brain, and something else about silence and preoccupation and wandering. Regardless, they both seemed content to live briefly in the spirit of those things and simply walk beside each other.
Sabrina amuses herself by trying to subtly attract the attention of passersby. Glances that cross each other, the blink-and-miss-it motion of a braid thrown over the shoulder, the scrape of a boot toe on concrete. Her eyes are normally straight ahead, expression blank, to ward off even fleeting interest. But now, when a stranger meets her eyes, she smiles blandly and looks away as if her attention has been caught by something in her periphery. Do they wonder what she is looking at, even for a moment? She lifts her head towards the late morning sun and openly basks, thinking all the while how much she hates the heat, hoping all the while that someone will see her pretending to love it and believe it. There is a stranger, who loves the sun.
Preoccupied as she is by building her own shroud of mystery, Nick’s presence fades once more to an indistinct hum, after a period of dutiful but conspicuous silence. But Glitch, still beside her, catches onto her game. The next time Sabrina meets someone’s eye, Glitch slings an arm around her shoulder. She leans towards her ear and whispers, “Take a left here, towards the station. I have to catch a train,” then pulls back and laughs. Sabrina laughs, too, pleased to have been placed at the center of some secret joke. But the fantasy ends when she realizes that Glitch has read her with a glance, tearing through her paper-thin secrets.
Sabrina stares straight ahead. She shoves her hands in the pockets of her denim skirt, but doesn’t shrug off Glitch’s arm.
“What are you going to do the next time you want to hang out, but you can’t find a line of poetry to make the invitation for you?” She asks.
The hand resting on Sabrina’s shoulder reaches awkwardly around to her face and swats at her forehead. “If I can’t find it, it doesn’t exist. If it doesn’t exist, I’ll write it! Don’t insult me, Sabrina.”
She laughs. Her shoulders relax as she removes her hands from her pockets, and Glitch lets her arm slide from its perch. Before it rests back at her own side, though, she loops it through Sabrina’s and swings their elbows back and forth.
“It wouldn’t kill you to brush up on your New York School, you know.” She disrupts the rhythm of their elbows to nudge hers lightly into Sabrina’s side. “I’ve been learning O’Hara and friends ever since you said you liked him, and you can’t even recognize the quotes? Thankless work.”
“You can’t convince me you needed to ‘learn’ them.”
“Right you are!” Glitch says, cheerfully squeezing Sabrina’s arm. “Casual quotation is an art, however, and requires not only a perfect memory, but excellent conversational skills and a sense of drama.”
“I don’t see how any of that relies on me being able to-”
“-And an appreciative audience. A poet cannot bloom in barren soil.”
“I’m very appreciative,” Sabrina assures her, grinning. “Just not genuinely intellectual enough for poetry, as you might remember.”
“Oh, I won’t forget,” Glitch laughs. “The comments section of your next selfie, starting fights, 7:00 PM sharp. You can’t miss me!”
They’re coming up on the station now. Glitch takes a step back but hasn’t dropped her hand yet. “Well, I hope you and your brother had a good time.” She walks backwards towards the stairs, not relinquishing Sabrina’s hand until both their arms are extended and they’re being a nuisance to fellow pedestrians. “See you!”
...
I like Glitch, says Nick, a ways down the block from the station. Sabrina nearly jumps, but keeps walking.
Instead of responding, she hopes he can feel her agreement. There is a warm sense of acknowledgement and a general contentment—if she can ignore a foreign, simmering anxiety. He’s working up to saying something, so Sabrina relinquishes as much of her own brain space as she can to give him time. A few more moments of steeling himself, and then-
I’m sorry for earlier.
She is surprised enough that she physically furrows her brow, as if he could see. Sorry for what?
What I said about you meeting Glitch. At the coffeeshop, before you sat down. I think I- He wants to say that he thinks he knows why she was upset, but hesitates, knowing that voicing how well he knows her often just upsets her more. Her treacherous mind confirms it, fear and frustration prickling in some dark corner, but she does her best to dampen it. She thinks, without voicing it, that she’s sorry. Please keep talking.
I didn’t mean to imply that it was weird, or anything, that you were seeing her again. You’re allowed to spend time with friends who aren’t me, Gray, and Salomé.
It’s very generous of him to count Gray as her friend, but—
It’s not. We all care about you. Glitch does, too, and I’m glad you had a good time. I was just… pleasantly surprised. To see you encourage a new friendship. Maybe that’s patronizing. Sorry if it is, but it’s true.
She does feel a little patronized, but it’s a feeling she is so used to that it barely registers. Before she can take offense, she’s thinking of frog guts again, then wincing at the drastic measures against her brother (again), then grasping for half-remembered shreds of poetry to fill her spinning mind.
My quietness has a man in it, and I carry him through the streets like a gondola. What is all this vessel shit anyway. Nobody saw me through the gates. Now I am alone and hate it. I have been to lots of parties and acted perfectly—
I would leave if I could, Button, comes Nick’s voice, both gentle and frustrated.
She knows that. Her mind falls eerily silent, as both of them try not to think anything that would upset the other. She breathes deeply, tries to get three different songs stuck in her head, and wishes she had memorized as much poetry as Glitch. By the time Sabrina has carried them both to the front door of Nick’s home, neither has thought another word. The silence is fraught, but the tension eases as she crosses the threshold.
It’s barely noon, and Sabrina is exhausted. She leaves her boots at the door and sinks into the couch, stretching horizontally across its cushions.
Glitch isn’t my friend. It’s her first coherent thought since they retreated to their own respective corners of her brain.
Button, that’s-
I don’t mean what you think. She hugs a pillow across her stomach. I wouldn’t hang out with her if she was my friend. That’s what I think every time we meet. Not because I don’t like her, I just- You and Gray and Sally know me, you know? Especially you, and I hate it sometimes, and I know you know that, too. And I like Glitch, because she’s smart and fun to be around, and because we just met this week, so she doesn’t know me. Except she’s too smart, because it feels like she already does. Like she can see into my mind, in a way that I can’t even blame my zero for. Just once, I want to make inane small talk with a vague acquaintance who doesn’t really know anything about me.
She places the pillow over her face and contemplates screaming, but doesn’t. I wouldn’t be telling you this if you weren’t trapped in my head, you know. So don’t… I don’t know. I don’t even know what you could do with it. Never mind.
What happens if Glitch knows you? Nick asks. He feels more than he thinks—love and guilt and sadness, a thousand unvoiced thoughts behind the one question he asks.
I don’t know.
You cut off the friendship because she cares about you too much?
Knowing and caring aren’t the same thing, Sabrina tells him, fingers worrying the edges of the pillow. Maybe she does both, but they’re still different.
Okay. He’s not trying as hard to hide his frustration anymore, but it softens in the mingling with his other emotions. So they are. But what then? You just stop?
Why not? She thinks. I always had you, so I never cared who I left.
A warm, deep affection crawls out from beneath his sadness and leaves her so full that she holds back tears. If she cried, would they be hers or Nick’s?
It’s not a choice between me and other people, Button. Glitch and I can both know you and love you a whole lot.
I don’t want to talk about Gliiiiitch. She draws out the single syllable of Glitch’s name as petulantly as she can psychically communicate, then tosses the pillow away. It’s complicated, and I’m trying to tell you you’re a good brother.
I know. I love you, and I hope you’re appreciating the restraint it takes to not start bawling like a baby and leaving tears all over your brain.
“Don’t you dare,” she laughs, finally breaking the silence of the living room. “I will go through the cabinets and cry in your vanilla extract.”
Aww, and then my next batch of cookies will be filled with extra love!
Sabrina rolls her eyes and, eventually, makes her way upstairs to her bedroom. She contemplates another shower, to fully reset from the morning she’s had, but lacks the energy. Instead, she lets her hair down and changes into pajamas, in spite of the early afternoon. Nick’s constant mental presence even feels normal—as if he’s just downstairs, popping into her brain to chat rather than brave the climb to her room.
Nestled comfortably as she is beneath her sheets, she doesn’t have the heart to walk over to her bookshelf. Glitch will have to be content with a review of the first three poems produced by googling Frank O’Hara’s name.
‘Poem?’ Nick reads the first search result. Come on, no title? I hate when they do that.
From what I remember, he does it a lot. Sabrina taps the offending text, trying to guess which untitled poem it might be, and nearly drops her phone.
“God,” she mutters, rolling onto her stomach. “Of course it’s this one.”
Which one? Nick pipes up.
“Just look.” She focuses on the portion of her screen occupied by the capitalized text, ‘LANA TURNER HAS COLLAPSED!’ “That’s a headline. It’s about… I’m not a poetry professor, okay? But it’s about a celebrity collapsing in some freak emergency and people gossiping about it. Sound familiar?”
You can read it if you want, he is quick to assure her. It won’t bother me.
“That’s not the point. The point is… it’s just stupid! ‘Oh Lana Turner we love you get up?’”
Hey, Glitch quoted that this morning!
“Yeah, to get up out of bed. Not up from the hospital.” She’s too incensed to keep lying down, and she’s pacing around her room, ranting before she can stop herself. “Do you know what that nurse said to me? ‘Chicago won’t lose our Justice.’ Just imagine, ‘oh Justice we love you get up.’ Isn’t that stupid? Who’s ‘we,’ anyway?”
Sabrina. Please, it’s-
“And it’s not even mine to be mad about. I know. And people love you, and that’s great. But I- Lana Turner was fine, you know? And she got up. But they didn’t love her.”
I really don’t care what some random nurse said about me, Nick says. I’m sorry that people are talking to you like they know me; that pisses me off. But the rest is fine.
“Could you let me be selfishly angry for a minute before talking me down, please?”
You’re not being selfish. You’re working yourself into a rage on my behalf, and you should stop. Sabrina flops back onto the bed, phone on her stomach, but kicks the air a few times in protest. Pick up the phone. I want to read the poem.
“I really don’t.”
Okay, is all he says, until moments pass and Sabrina’s anger is replaced by embarrassment. She wants to use her phone again, to find another poem, but she doesn’t want to face the capitalized text that nearly launched her into a grief-induced tantrum.
Well, if Frank O’Hara won’t, Nick says, and she can feel the overwhelming mental energy of his smirk, I need you to tell me how my people love me.
His tone is intensely dramatic, and clearly satirizing all the pomp and ceremony Chicago has devoted to mourning the concept of a comic book superhero. A validation of her bitterness without fueling it, another ploy (like so many others) to make her feel better. She pretends not to notice as unlocks her phone.
I can’t speak for Chicago, she thinks, closing the “Poem” tab. I love you, though. Get up soon.
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atamascolily · 3 years
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Unicorn Chronicles, Book 4: “The Last Hunt,” by Bruce Coville
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The Last Hunt is even longer than Dark Whispers--the hardcover edition runs to a whopping 605 pages (not including a multi-page character list), so it's a great example of Sequel Creep. Scholastic never gave it a paperback run, so Coville ended up buying back the rights and re-releasing it as smaller volumes (bringing the series to seven in all) to balance it back out a little. But still. It's a lot.
Coville says in the acknowledgements:
If I hadn't been painfully aware so many people were waiting for this story, I might have given up at any number of points along the way.So thanks, dear fans, it's been a long journey, and I literally could not have done it without you.
1) Awwww. 2) #relatable.
The Last Hunt is divided into sections based on time: 'Blood Moon Night," 'Day One of the Invasion,' and so on. The entire book spans about six days in all (five days + the Blood Moon), although there are lots of flashbacks and the last chapter opens with a time skip of several weeks. Suffice to say, this is one hell of a week. Each section is also captioned with a quote--sometimes from one of the Unicorn Chronicles, sometimes from Sun Tzu's The Art of War, which is unexpectedly plot-relevant.
We left off with Beloved and her army of Hunters invading Luster by ripping a hole in the Axis Mundi, the World Tree, with the intent to kill all the unicorns. The unicorns, led by the newly crowned Amalia Flickerfoot, must decide what to do next.
What follows: so many subplots, an inevitable quest, dragons, humans gonna humans, baleful polymorphs, dramatic battles, and a literal deus ex machina.
WHAT HAPPENS:
Lightfoot is right by the Axis Mundi when the gate opens, so he watches in horror as the Hunters come through. He tries to escape to warn the Queen, only to be pursued. To escape, he runs through the Gate to Earth, which for some reason burns people the second time around if they don't wait long enough (for reasons that make zero sense to me). Lightfoot finds himself in Beloved's keep in the Himalayas, and finds Cara's mother Martha asleep and pulls her out of the Rainbow Prison.
Fortunately, Martha was able to make contact with Ian and company long enough to learn how to pull them out, so she does. Lightfoot is afraid to go through the gate because he doesn't want to get crisped, so they wait until Beloved sends her troops after him, and then sneak in behind them. It turns out Fallon created the unicorns and is basically a deity.
Beloved has adopted a bunch of orphans -- girls abandoned by their families--whose purpose is to be unicorn bait. We meet one of them, Feng Quan, who is a total badass and a Sun Tzu stan, who is horrified when she witnesses a unicorn being slaughtered and jumps ship. Feng Quan runs into Belle, who has been haunted by the Whisperer (who knows Belle wants to be Queen) and convinces the skeptical warrior to take her to Amalia Flickerfoot.
Meanwhile the Geomancer M'Gama has been captured by the delvers, and Rocky and his reunited cove search for his teacher, the wizard Namza, who is turned to stone and having a lot of flashbacks. They eventually join up and work to stabilize Luster, which is devastated by increasingly severe earthquakes as  Beloved's gate is destroying the Axis Mundi and thus the entire world.
The queen sends Cara on another quest, this time to beg the dragon Grammaug for aid. (IDK while Amalia doesn't try to get all seven dragons, but okay, fine, whatever.) This time, it's only Cara and Medafil, because everyone else is busy. Cara encourages her grandmother to "think like a human" to outwit Beloved, which Feng Quan seconds when she arrives.
Grammaug turns out to be a dragon who turned into a human (it's complicated) and came to Luster because she was basically allergic to the world that all the other dragons went to when Bellemore opened THEIR gate. I thought that her story dragged on a little long, but it does eventually turn out to be relevant, since we are introduced to Transformational Magic, which can be moved around from person to person. Watch this space.
Hunters are looking for Cara, using special "blood trackers" that cannot be fooled, because Beloved wants her for unspecified reasons. Thomas the Tinker is also on his own quest to pick something up at the Queen's behest. The centaurs are having drama of their own as well. Ian tries to track Cara and gets captured by the delvers and taken to the king, who sends him to Beloved.
Grammaug agrees to help, but they are intercepted by the hunters on their journey back and Cara encounters Elihu, the mysterious "friend" Fallon has been searching for, who transforms her into a unicorn in order to lure the hunters off the scent.
Amalia and Feng Quan come up with a plan and send Grammaug to deliver a message, lying to the dragon about the details to mislead Beloved. Grimmwold summons the Queen's Players as part of the plan. Cara runs into Fallon, who reveals that Elihu created Luster, and was banished from the gods' realm because of it, and Fallon came down with him. Grammaug persuades Firethroat to join the battle; Firethroat is very pro eating humans, and agrees. The Whisperer uses Martha Hunter's anger about her mother to try and turn her against the unicorns.
Everyone converges on the Axis Mundi before the battle. We learn that a deity called Allura was responsible for sending the story of the Whisperer from the Chronicles and giving it to the centaurs and she made the Squijum. Like Fallon, she is searching for Elihu. Cara reveals her true identity, and reunites with her mother, who rejects the Whisperer.
Fallon summons the Whisperer and fights it to the death (Fallon's doesn't take). The group pieces together that the Dimblethum is Elihu--he returned to his true form when he betrayed Luster by helping Beloved with the Gate, only to revert back when he used his magic on Cara--and they must bring him back since he's the only one who can save Luster.
The Queen's Players stage a performance and Thomas produces a cockatrice who starts turning Hunters to stone. The dragons shoot flames, and the unicorns attack. Rajiv frees Ian in the chaos. Moonheart dies in the charge. Beloved is perplexed by the Whisperer's absence, and the centaurs and delvers arrive to join the fight. The Hunters flee back to Earth. The Axis Mundi splits in half and the dragons try to hold it together temporarily.
Cara attacks the delver king, who is trying to murder the Dimblethum, and the delver king falls into a conveniently opened hole in the ground and is swallowed up forever. Fallon uses transformational magic to swap places with Elihu so that Elihu can fix the tree. Elihu can't hold it alone, so Allura helps and both are swallowed up by the repaired tree. Graumag dies.
Beloved, believing Cara to be dead, takes Martha hostage and taunts Team Good. Cara reveals herself and Beloved begs for death. Cara tries to heal her and fails and Beloved dies.
Rajiv joins the Queen's Players. Cara is still a unicorn and no one can turn her back, but everyone's okay with it? The surviving Hunters are put to sleep and woken one by one and given the choice of staying in Luster or returning to earth; Feng Quan and Belle work with the maidens. The new Dimblethum and the Squijum visit the Axis Mundi every night to mourn their fellows and M'Gama and Namza are still in comas and we never learn their ultimate fate. Firethroat is in mourning and refuses to talk to anyone.
HOW I FEEL ABOUT IT:
"meh". So much happens and it's extremely epic, but I only care about half the characters, and the rest is just tedious. The whole deus ex machina thing could have been interesting, but wasn't--I could deal with ONE god running around but three was pushing it. The Dimblethum being Elihu was fine, but Fallon and Allura on top of that was too much. I would have preferred Grimmwold stepping in with a legend that allowed them to piece the answers together or something--not this.
It was hard to tease out what was relevant and what was a red herring (Felicity in the Rainbow prison, the Blind Man, etc). Lots of new characters, but I felt like the old characters were already underused - I wanted to see much more of Thomas and Grimmwold, for instance. Feng Quan, however, is absolutely awesome and I love her.  She and Belle are perfect together.
Cara ends up staying a unicorn was something I definitely did not see that one coming. Which makes Cara/Lightfoot the strongly implied endgame ship, which is just NOT WHAT I WAS EXPECTING WHEN I STARTED THIS SERIES, THAT'S ALL. They barely have any time together at all in this, even at the end, which makes me sad. Likewise, all that Lightfoot/Belle stuff never gets addressed.
IDK why Jaques keeps giving speeches about how he doesn't care if he and Cara are related by blood - they seem to be more for Cara's benefit than any character development/change.
Lightfoot's first glimpse of Earth (which he has never seen before) is incredibly poignant. So is his wandering around the deserted castle and struggling without hands. I wish he and Cara were able to discuss this, but NOPE, there is no time for discussion in this entire book, sigh.
The whole business about only going through the portal once in a given time period makes zero sense to me, especially given the established worldbuilding. It feels so contrived. Likewise, Belle and Martha are tempted by the Whisperer, which doesn't really go anywhere for either of them?
I don't know why Elihu smashes the amulet to transform Cara if there's this whole transformational magic thing going on. I still don't really get how that works.
I am also annoyed that Fallon deals with the Whisperer instead of the unicorns. So much for the unicorns "embracing their own darkness" and coming to terms with the fact that they screwed up in their ambition to be perfect.  What a wasted opportunity.
Also, it's book four, and we're only NOW finding out there's a prophecy that a scion of the hunters and the unicorns is the only one who can destroy Beloved?? Seems like we needed that earlier. We knew Beloved wanted Cara, we just didn't know WHY until the last possible minute. [Also, who told her that and why??] Without the Whisperer, Beloved is pretty helpless, which annoys me--I wanted her to be a villain in her own right.
Coville is very clear that Beloved tortures Ian, but like, only emotionally, because this is a kid's book, and that Elihu and Fallon are Definitely Not Gay For Each Other, which annoys me. (Coville is generally sympathetic towards queer folks; I really enjoyed his short story "Am I Blue?" which is about a literal fairy godparent and a working gaydar, so this was disappointing.)
The whole subplot with the Blind Man borrowing Ian's eyesight goes absolutely nowhere. I thought the Blind Man was going to play into the Luster drama somehow, but no, he's just some random magician who uses his deal with Ian to blind him at inopportune moments for reasons of his own that are never explained. WTF. This is one reason I hate Ian's subplot so much!!
Likewise, Martha seems cool, but her genuine beef with Ian, Beloved, and Ivy/Arabella get smoothed over and ignored because there's just zero time for anything in the midst of the chaos. Which is too bad!
The fact that the Squijum is the personal favorite creation/messenger of a god is just hilarious to me. Doesn't mean he isn't annoying af, though.
I WANTED ALL SEVEN DRAGONS AHHH.(though apparently there’s a secret eighth dragon no one talks about??WHAT???)
I think I'd be more okay with it if there was more time at the end to see the characters react and reflect--there's only one chapter, and it's not nearly enough. Is Lightfoot still Prince or is the Cara the heir now that she's a unicorn? How do THEY feel about that? That's another subplot from the previous books that just didn't go anywhere, and it bugs me.
(I was convinced Beloved was going to wake Martin Hunter from his sleep and have him lead the attack--like a reverse King Arthur--and I'm SO MAD THAT DIDN'T ACTUALLY HAPPEN...)
Also the fact that Cara has to mercy kill someone at the climax of not one but TWO BOOKS in this series... damn. I’d like to see some more reflection and thought about this after the fact.
Also, the whole thing with the delver-unicorn connection -- what kind of relationship are the two species going to have moving forward? RADIO SILENCE. What the hell did the other dragons think was happening during all this and why didn't they help/investigate? Are the Hunters going to stage a counterattack or disband now that they've lost their leader? Are the unicorns going to return to Earth or will it continue to be just the Guardian of Memory?? There are so many things that are just left hanging, and while MAYBE Coville will write another book to address these issues (it's happened before!) I am grumpy because I WANT TO KNOW, DAMN IT.
I had hoped on re-read I'd feel better about this, but I don't. I get to the end and I think "why?" which is not a great feeling to have. IDK what exactly I expected from this series--it definitely delivers in some ways, and in others, it totally falls short. I’m still impressed Coville managed to finish and it’s not entirely his fault that the results didn’t match up with my expectations, but it’s still sad that older!Me isn’t more excited about the end results.
*sigh* Maybe older!Me will buckle down and write a fix-it fic or two to make younger!Me happy. Currently, the only Unicorn Chronicles fic on A03 is a complicated crossover between LOTR and various other media featuring a human!Lightfoot, which I probably will never read, but it makes me happy to know it exists. FFN has more stories, but this was never a popular fandom, so the field is wide open for anything I want to do with it (more so than usual). Also, it seems I wasn't the only person of a certain age imagining self-insert fic in this universe, which is oddly reassuring.
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Fraxus fake Boyfriend AU part 1/?
So it’s Fraxus day, but this isn’t finished yet so I decided to split it up. Here’s part one folks! (it’s a modern au)
"No Freed, you can't hack your father's bank account. The feds will get you and then I will be tragically best friend-less."
"No, you don't get it", Freed says and on the grainy computer screen, Laxus can see him shake his head. "If I go to jail, it'll probably be in Crocus, which means you can actually visit me instead of videocalling me at stupid o'clock in the morning. Also orange is an excellent colour on me."
A quick glance at the lower corner of his screen and a bit of mental math tells Laxus that it's indeed way too early in the morning for Freed to even consider to talk to him. "Justine it's three in the morning there, why are you even awake?"
Although it's hard to tell with the awful videoquality, Laxus thinks he can see the other man pout. "Talking to my bestie, duh", Freed replies and bashes his eyelashes obnoxiously, drawing a huff of laughter out of Laxus. "What are you, a fifteen year old schoolgirl? The lack of sleep is clearly getting to your head."
Smoothly ignoring Laxus' criticism of his horrendous sleeping habits, Freed continues the earlier topic. "Speaking of besties, made any friends yet?" Groaning, Laxus rolls his eyes. "My roommate is an actual nutjob and I don't know why I'm fond of him. He introduced me to his absolute bitch of a friend and I think I like her even more", he confesses and the pixelated image of Freed gives him a smug smirk. "It's because you like to be bullied, Laxus dearest. You won't say it, so I'll say it for you : bottom rights baby."
"I hate you and if you were here I'd smack you", he half-heartedly threatens and Freed replies "Kinky" without missing a beat. While the two of them are engaged in a staring match without actually being able to make out each other's eyes in the blur of colours on the screen, Bickslow throws open Laxus' bedroom door and yells: "Time to hide your porn blondie, it's time for reallife interaction with actual human beings!"
On instinct, Laxus does click away and as soon as the connection with Freed breaks he sees it fit to pout like a child. Their schedules matching (or one of them not sleeping for a day) and their wifi allowing them to see each other is a ridiculously difficult situation to stumble upon and now he's wasted his chance. Bickslow looks at least apologetic. Laxus was going to forgive him, until he opened his godforsaken mouth. "Dang man, the porn that good?"
"I hate you too", he says without clarifying to Bickslow who the other despised person is. He doesn't seem to mind as he plucks Laxus' computer from his bed, plops it down the nearby desk and sits himself down right in front of Laxus, legs in lotus position and bouncing with way too much energy. "I had a great idea", he announces and Laxus immediately doubts him.
"You see Ever and I, we thought you were a bit lonely and it might heal your soul to... Nah, scratch all of that, Ever and I were really fucking bored and we thought : Hey, let's set our absolute bestie up on a date! So here we are. Get dressed, you're going on a date."
"I can't", he says and desperately tries to come up with a reason. Uni work won't fool them, because they know that he's actually a good student, other activities won't work either because he's a social recluse and not even Makarov can save him because for some reason, the little shits he calls friends are all buddy-buddy with his grandpa.
"My boyfriend would hate it", he continues, cheeks colouring. It's because of the lying, not because he can only come up with one boyfriend-candidate in his mind. The statement is bland and straight to the point, which makes his words sound all the more true. Of course, Bickslow doesn't even buy a little bit of it. "Prove it", he demands.
While mentally apologising to Freed, Laxus digs up his contact information and futily tries to call him. After the third time trying, Bickslow looks even less convinced, which is an impressive feat considering he didn't believe Laxus from the beginning. Sighing, he goes to their chat instead and unlike their usual nonsense, he finds a sweet (?) message from Freed.
Damn, the wifi is really fucking with us huh? Wish we could talk more and I wish I could see your pretty face instead of a black screen and some smudges of colour here. X from the most beautiful man you know."
'Conceited brat', he thinks fondly and replies: Cymbeline (Act 3, Scene 4) Line 35-39, but replace 'slander' with 'you bitch'. They've adopted this weird system where Freed uses slang and Laxus literary references, just to meet each other's vibes somewhat. Sometimes it works, most of the times it really doesn't, but at least it's fun.
"Bro have you forgotten about my entire existence already? Stop smiling at your phone and admit that you don't have a mans!" Wordlessly, Laxus passes his phone to Bickslow who gasps. "Book quotes? Shit man, you're in deep. I'm gonna tell Ever." Without a warning, Bickslow disappears through the window, probably giving Evergreen her twentieth heart attack of this month by landing on her balcony. If the school thought a floor would seperate girls and boys, then they clearly hadn't met Bickslow.
Too late Laxus realises that Bicks has taken his phone with him and hopes his friends somewhat value his privacy and don't scroll too far up. There are the occassional way too deep talks around midnight but also a one time onceler x barry b benson bdsm roleplay (Freed had needed help with a creative writing assignment and Laxus had contributed a whole lot of nothing).
Barely five minutes later, Evergreen marches right into his bedroom, heels clicking snappily on his floor. "What", she spits and waves with his phone, "is this?"
"My cellphone."
Unperturbed, she continues her dramatic rant. "You have a boyfriend and you don't bother telling us?" Her tone turns sly and she elegantly flops down on his bed, rearranging her body to give herself a 'stern posture'. She looks like an irod rod trying to do yoga. "Or are you just making things up? Feel free to prove me wrong by showing us what he looks like."
"Why would I bring my photoalbums to uni?" he asks dumbfounded and Ever looks at him as though he just came down from Mars. "Laxus, honey, snapchat is a thing? Email if you're oldfashioned? Where are your boyfriend's nudes?"
"You're in a relationship."
"With a great guy who loves and trusts me and knows I ain't gonna cheat on him. Show me the dickpicks." Annoyed, he gives her a little shove. "I don't have any, I'm used to him being around. He's on another continent now and I just recently realised that all my memorabilias are at home."
"Convenient", Ever remarks dryly and Laxus sighs deeply and stretches out his hand. After she dumped his phone in it, he sends Freed a message ('Bro send me a pic of u ppl wanna know u exist') and shows it to both of his friends. "There."
Surprisingly fast, he gets a message back. 'No. The paparazzi and the FBI agent assigned to me will have to try harder than that to get a hold of ME (why is this man so ridiculous).' He shows it to Ever and Bicks and the former uses this opportunity to snatch his phone, typing a response before Laxus can properly register what's happening. "Hi I'm Laxus friend and I don't believe you're his boyfriend. Send a thirst trap to prove you exist. Or nudes", she reads aloud. Bickslow guffaws at that and Laxus sighs, resigning himself to face the consequences of his actions. What he does not expect however, is for Freed to send a picture back.
It's an awful photo of high school-aged Freed, complete with braces and a very unnatural smile. He's gangly, thin and looks like the walking embodiment of an awkward teen. 'This is a nude, as my soul has never been as bare as in this one picture', the caption reads and Ever laughs. "You know what, he passes the test." She purses her lips. "For now at least, I'm going to need more concrete evidence of this being an existing human being, because everyone can pluck a photo from the internet. Anyway, you're way too late for your date, so you get off easy Laxus."
After brushing nonexistent dirt from her skirt she opens her arms for Bickslow. "Take me home, spiderman", she orders and he gives her a salute. "Roger madame!" he yells before plucking Ever from the floor and leaping over the balcony railing. Their trust in each other is remarkable, but Laxus does think they're weirdos.
The very next day, Ever once again bursts through his door and Laxus mentally curses because he hasn't had the chance to discuss this whole thing with Freed yet. "Laxus", she says, voice dead-serious. "Evergreen.", he greets back as she half-crawls under the covers of his bed. "It's fucking cold", she clarifies before opening her laptop. That seemingly insignificant action makes Laxus weary, as Ever is holding her rickety laptop that's for illegal purposes only.
"I reverse searched that pic of your boyfriend and before I tell you the results, I'd like to know how exactly you met him."
He recognises her nosiness for what it really is (worry) and with a sigh, he gives her the sparknotes version of their history.
"We lived in the same town and we became friends because both of our fathers were absolute shit. They were friends so we became friends. At age thirteen he moved to Alakitasia and we reconnected because we matched on that stupid tinder profile you guys made me."
"Are you sure you weren't catfished?"
"Yup, because we skype regularly."
"Okay. Then certainly you're aware that he's a billionaire? Like, the heir to Justine Industries, the biggest technologie giant at the moment?"
He tries to see the whole situation from her perspective and has to admit that 'I have a boyfriend overseas, who's also a billionaire', sounds a bit too over the top to be true. "Yep, his pa's job is the reason he moved. I know this whole situation sounds like a huge lie to stop you guys' antics (probably because it is), but I swear it's true (it really isn't)."
"Okay then", she mumbles before putting her feet into Laxus' lap. The audicity of this woman, he thinks as he does absolutely nothing to move her. "I'm sorry for the whole 'setting you up' thing, it was rude of us. We just wanted you to have someone, you know? Because you deserve it and we can also see that you kind of want it and we wanted to help. We were too overzealous."
Ah, what a festive feeling brews in his chest. Nothing like a bucket of guilt to get your morning refreshment. The worst part is that Evergreen isn't even done yet with her sentimental speech. "Also, you get really happy whenever your man sends you a message, so all in all I'm glad our big plans didn't work out. I'm still going to be weary of  his actual existence until I meet him, I hope you don't mind." He shakes his head. "Nah, be weary all you want."  
After dropping Evergreen off at her boyfriend's, he rushes to his room to send Freed a message to update him on his situation (he even uses the actual sms-system instead of the internet, which is crazy expensive but he's in a bit of a panic). Unlike most of the time, Freed responds quickly. Laxus wonders why his wifi is absolute shit if he's rich enough to pay for intercontinential messaging. An agonising five minutes pass as the speech bubble ominously keeps showing that the other is typing. When it finally shows up, all it reads is :
"Lol"
"That's all you have to say?" he furiously types back, but before he can hit send, he gets another message. "Whatever man, I'll be the hottest boyfriend ever." After that, it's radio silence again.
The silence between them is broken a few days later. Laxus is trying to enjoy his lunch while Bickslow and Evergreen bicker over something or other, when his phone pings. Little gremlins that they are, they've already looked at the message as soon as it pops up. They read the godawful collection of words "Send me a pic of your feet" before he does.
"Romance at its finest", Bickslow dryly jokes and Evergreen turns to him with big worried eyes. "You're sure he's not a catfish? Or is this what you consider a raunchy picture?" Laxus would answer if he knew what the fuck is happening. Another message appears :  "With measuring tapes surrounding them, not in a weird, gross, fifty year old with a feet kink kind of way. I want to spoil my boyfriend (with my father's creditcard)."
"Aw how sweet, he's committing crimes for ya", Bickslow croons and Laxus grumbles. "I'm not about to give him anymore excuses to commit theft.", he says while typing "Absolutely not." At the other side of the table Evergreen collects her phone from her bag and opens Instagram. After looking for and finding Freed's profile, she sends him a selfie with Laxus and Bickslow in the background and adds a thoughtful message detailing Laxus' feet. "Honey, you need shoes that fit you. No stores have your size and if your insanely rich boyfriend's dad can involuntarily provide, why not take the chance?"
A few days later, the shoes do arrive. They're the most comfortable pair Laxus has ever owned and there's no obnoxious trademarked name smacked on it. He thanks Freed, but asks him to please not do something along those lines again. Knowing full well that Freed himself would never be financially bothered by it, he still feels guilty. Freed apologises (he really shouldn't, he's been nothing but an angel while Laxus is being bothersome) and drops the matter.
"Where are you rn?" The message feels somewhat ominous, but Laxus ignores his gutfeeling that tells him that today is going to be weird. "The western outside food court of Crocus' uni, why?" The response that he gets is a simple :  " :) ". Like a dumbass, he decides to not question it.
While he's chilling out, head resting on his crossed arms, he hears an unusual amount of chattering. Although he and his friends had chosen this place because of how little people came here, it seems like that peace is now gone. Rest in peace, piece. Vibrating bothersomely, his phone grabs his attention. "Got ya another present!" Brows furrowing, Laxus reads the new incoming message : "Kids and their phones these days. Look up darling !"
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centeris2 · 5 years
Text
Isn’t It Odd pt. 3
Carth is suspicious of Varana, the smuggler he must work with to save Bastila and escape Taris. As “coincidences” keep piling up he digs into her past, trying to find out who she is. 
Things were supposed to get better once Bastila was rescued, and in many ways it was, but everything about Varana grew more confusing. Bastila seemed transfixed with the smuggler, watching the woman constantly out of the corner of her eye. It didn’t match how the Jedi spoke to Varana with an air of annoyance and condescension, despite Varana remaining respectful and polite. He could only guess Varana had done something to deserve a grudge following the swoop race before they had made it back to the hideout. From what he had seen of Varana, that didn’t make sense, unless it was unintentional. Was the Jedi jealous, or even threatened, by how Varana had handled herself thus far?
Bastila’s beef with Varana was superseded by the fact that Bastila thought Varana had the Force.
She may have thought she was being sneaky, but it was a small apartment, and Carth had heard all of it. Bastila had asked Varana to talk in a quiet voice, how could that not get Carth’s attention? He didn’t know if Zaalbar or Mission had also paid attention to the conversation in the corner, but he was busy enough with his own thoughts, he didn’t need to discuss it with anyone.
He thought it might not matter, it might just be one of life’s mysteries, as they left Taris behind. They’d get to Dantooine, Bastila and Carth would return to their places, and… Well, Canderous would probably disappear. Good riddance. Varana might do the honorable thing and stay with the Republic until she fulfilled her “contract” (she always used air quotes when she referred to the conditions of her release as a contract). She might also run as soon as she got to Dantooine. But, strangely enough, he knew she would look after Zaalbar and Mission. He wasn’t sure what sort of life Mission would have if she stuck with Varana but she would be okay.
But (of course), it wasn’t so simple.
He expected to give a report to the Jedi Council, and it went without any surprises. It felt normal, as normal as a report covering something as extraordinary as the events of Taris could be, but he felt a warm pride in his chest when he finished. He had completed his mission. He had gotten Bastila safe. The praise of the Jedi Council felt good, until:
“Could you send in Varana?”
Of course they wanted a report from her as well, she was technically a Republic soldier (why did they want to see her?). She had taken an oath to serve the Republic (she was a smuggler!). She was the only other one with Bastila after the swoop race, having a second view might be helpful (why did he feel so cold?). Varana was just as vital to the success of their escape as he was, maybe even more so (he felt sick). If it hadn’t been for her, they never would have made it (something was wrong).
“They’re waiting for you inside,” Carth heard himself say. She was confused but did as requested. He turned to follow her back inside but Bastila shook her head, the door closing to keep him out. When the door opened, thankfully before Carth could pace a moat into the courtyard, Varana looked pale. He couldn’t ask what happened, his tongue getting caught and his gut twisting as Bastila followed close behind, herding Varana to the Ebon Hawk.
Varana had the Force (of course she did). Varana was going to be a Padawan (of course she was). A woman who was mysteriously assigned to the Endar Spire, whose mission was so classified Carth didn’t even know the details, who survived an ambush attack, who found Bastila and escaped in what could be considered a miraculous series of events, who conveniently couldn’t remember her past.
Everything in Carth told him this was wrong, and it was dangerous. He had to figure out what was going on, who she was. None of this could have been a coincidence.
And he had something very useful on his side: he was the Poster Boy for the Republic, the Jedi didn’t give him a second glance when he walked around the compound. They didn’t mind him going into their library or archives, using their terminals to check the news and current events of the war. It was only natural for a soldier cooped up in an enclave to be anxious for news.
Despite himself, he brought T3 with him. The droid was surprisingly calming, especially in Carth’s isolation, and could keep secrets better than Mission after breaking into databases he shouldn’t.
He started with the most obvious place: her file. It was sparse, as expected from someone who lived on the fringe of Republic space and did their best to avoid capture for most of their life. But it gave enough information to jump off from:
Birthplace: Deralia Age: 25 Parents: Mother - Sangre nee Termos. Father - Zanalf Warner Species: Human
Turned out, those last names were very common on Deralia, as were those first names. With some time, he found a marriage certificate for them. Soon after, he found Varana’s birth certificate. Carth was surprised by his relief when he saw the birth certificate and realized it matched her age.
Had he really expected for it all to be fake? (Yes.)
“Based on the Jedi files on Deralia, they don’t have much of a presence there, so they could have missed a Force sensitive child,” Carth said aloud, as though T3 might appreciate hearing his thoughts.
T3 did beep in response, giving Carth a sense that at least he wasn’t totally alone in this little alcove of the quiet library.
“We should find images of her parents, I think she’d like that,” Carth suggested, again as though T3 would appreciate his thoughts. T3 took it as an order and began searching through Deralia’s files.
“That has to be the wrong woman,” Carth muttered when images began appearing on the terminal screen. “Oh, right, she takes after her dad,” Carth reminded himself. A news article was one of the files T3 pulled up in the droid’s attempt at being helpful, and Carth opened it to read the small town newspaper. He swallowed hard, growing cold, as he scanned the page and found the small article that had gotten T3’s attention.
At the top was an image of a happy family of three, a dark skinned man, a light skinned woman with bright red hair, and a dark tan girl with big brown curls. The caption for the picture read “Zanalf Warner (left), Varana Warner (center), Sangre Warner (right), at Varana’s 6th birthday.” The article title was a cold “Family of three dies in drunk driving accident.”
Carth stared at the little girl, not recognizing her at all. The Varana he knew was light skinned with straight black hair.
“It’s… it’s the wrong one.”
He and T3 kept looking, but couldn’t find any other Varanas born to a Zanalf and Sangre on Deralia two and a half decades ago. He didn’t want to admit it, he didn’t want to accept it, but the Varana he knew was a lie. He had to find out who she was, he knew it was important, he knew it was dangerous. He was not going to let himself be blindsided again.
“T3, I need you to do something for me.”
Carth could only hope Varana was too tired from training to notice if he was acting differently around her. He desperately tried to act normal, if anything he had to act friendly. He needed things to identify her. Finger prints, scars, voice recordings, images, anything T3 could try to match to existing databases to try to find out who she really was.
Fingerprints were easy, she didn’t have a habit of wiping down every surface she touched and T3 was able to scan multiple items only she had touched.
But her fingerprints had been scrubbed. Not from records, she literally didn’t have fingerprints anymore. That concerned Carth more than anything, people don’t just have their fingerprints removed for no reason. She was trying to hide who she really was.
“You seem grumpy,” Carth mentioned as casually as he could one night as Varana sat at the table, reading her datapad. T3 sat in the corner, recording.
“Got into an argument with the masters,” she mumbled, “Vrook doesn’t like me. Actually I don’t think any of them like me, at best they tolerate me. Zhar might kind of like me. I’m not sure.”
She put down the datapad and groaned, moving her head up and around, popping her neck and sighing happily. Carth took it as an opportunity, moving behind her, his hands hesitating over her shoulders. She opened her eyes, looking up at him in confusion.
“What are you doing?”
“You seem tense,” he said with a shrug, dropping his hands on her shoulders and rubbing. She purred, relaxing under his touch and letting her head lull to the side.
“So have you. Understandable.”
“Oh?”
“You’ve been stuck here with no explanation. A soldier can only take so much leave before they get antsy,” she explained, grinning up at him before she closed her eyes and drooped again under his hands.
“True…” Carth muttered, biting back his frustration. He had a goal here. “Any of that meditation or visions helping with your memories?”
She tensed up at that, letting out a controlled breath.
“I don’t think about it.”
“Really? You don’t wonder about any scars you have? Tattoos? Birthmarks? Habits? Things you can’t explain?” he pushed, working his fingers into her hair and massaging her scalp.
“Nah…” she sighed, “I haven’t really noticed any.”
“Really? That’s weird.”
“Is it?”
“Most people have scars somewhere, unless they are rich or vain enough to have the scars removed,” he realized he shouldn’t have said that last part so he played it off as a joke, leaning down and whispering, “you’ve got a big pile of credits somewhere, don’t you? I bet you’re secretly rich.”
That made her laugh and she shook her head and let out a joking, “I don’t know what you’re talking about.”
And then she turned her face, and Carth realized how very close he was to her, as she dreamily looked at him.
“Obviously I’m a lost princess,” she teased, “my memories were stolen by an evil wizard. Duh.”
“Right, of course!” Carth snorted, moving away and resuming his massaging. He desperately wanted to relax with her, she made it so easy to sink into a lull, but he knew it was a trick. Of course she didn’t have any identifying marks, if she got rid of her fingerprints she’d get rid of anything else that could identify her. She may have even altered her face and voice.
But maybe… maybe she hadn’t changed how she fought.
“So what did you argue with the masters about today?” Carth changed the subject. He’d get T3 to record her fighting tomorrow during her training session, maybe he could talk her into sparing with him tomorrow night.
“You say that like I argue with them every day!”
“Don’t you?” he teased, earning him a snorted chuckle and a nod in admission.
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sarcasminho · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
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Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
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2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
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Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
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Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
speechlanguage · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
jrhayesart · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
simanarchy · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO �� unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
starrylites · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
totouchthefiretwice · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes
mirandaharmony · 3 years
Text
5 AI Copywriting Tools to Make Writing Content Easier
Tumblr media
Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity.
Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks?
Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy .
What Is AI Copywriting and How Does It Work?
AI copywriting is essentially computer-generated writing created using natural language processing tools.
First, you decide what you want to write about and the type of content you need. This could be anything from a blog post to a short ad. Then, you set certain parameters for the AI tool to follow. For example, maybe you decide you want a social media post advertising a new yoga class.
Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free.
How are companies using AI copywriting? I’ll give you an example.
JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit. They asked human copywriters to perform a similar task, and then they compared the results.
The findings? While the “human” copy generated 25 home equity applications, the AI copy generated 47. With the help of AI, JPMorgan Chase generated more potential customers than before. Impressive, right?
Why Should You Use an AI Copywriting Tool?
There are a few reasons why marketers and copywriters might check out AI copywriting tools.
First, AI copywriting saves you time. These tools can analyze data much quicker than humans can, so they can instantly generate full articles. They work 24/7, too, so you can literally craft content in your sleep!
Also, just think about how convenient AI copywriting is. If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking.
Finally, AI copywriting tools can save you from the dreaded “writer’s block” that every writer experiences at some point. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.
If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you.
AI Copywriting Limitations
Like any digital marketing tool, AI copywriting has its limitations.
First, although AI tech is impressive, AI copywriting tools don’t write anything truly original. Remember, we’re talking about a machine. They’re “fed” articles and content written by human copywriters and essentially mix them up to create something new.
AI tools produce great copy, but just because it’s “new” copy doesn’t mean it’s original.
What’s more, AI tools can’t replicate human emotion. Why is this a drawback? Well, emotion matters in marketing. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
In short, while it’s great for bulk projects, you might not find AI copywriting helpful for crafting those more emotive posts that need a personal touch and true creative thought.
Finally, the AI tools we have right now aren’t great at picking up “awkward” phrasing. Although the writing (usually) makes grammatical sense, you’ll still need to proofread the copy to identify any incorrect phrases and awkward wording.
The takeaway? AI copywriting tools can support your marketing efforts, sure, but they’re not a complete substitute for human content creation. Just think of them as another highly useful tool in your toolbox.
5 AI Copywriting Tools for Content Creation
Ready to try out some AI copywriting tools? There are plenty out there, but here are the five I suggest you try first.
1. CopyAI
Got writer’s block? CopyAI is here to help. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes.
How does it work? It’s a simple enough concept. CopyAI uses a highly advanced machine language model, GPT-3, to produce authentic, human-like copy almost instantly. You just select a copy type, provide some words, phrases, and descriptions to base content around, and watch CopyAI do the rest.
Key Features
One thing that’s great about CopyAI is how simple it is to get going. You only need to provide a few words to generate copy including Instagram captions, product descriptions, and even product value propositions in seconds.
What makes CopyAI stand out, though, is its suite of idea generation tools. Whether you need a viral post idea or you’re just stuck on what to write about next, CopyAI gets you moving again.
Pricing
You can choose from two packages . The “Solo” package costs $420 a year (billed monthly at $35) or $49 for rolling monthly subscriptions, and it gives you access to all CopyAI tools, unlimited runs, and around-the-clock support.
The “Multiple Seats” package is better for larger businesses because it includes collaboration tools to support multiple teams. Prices are on request.
Not sure if CopyAI is right for you? You can try it free for seven days.
Tumblr media
2. Wordtune
Do you have trouble saying exactly what you mean? Wordtune can help you get the words right. This AI copywriting companion works alongside you in real-time, helping you rephrase and reword your content without sacrificing flow, tone, or meaning.
Since it’s not a fully-fledged article generator like CopyAI, it’s best for marketers who want to write copy and need help shaping it. It could save you time spent agonizing over word choice and sentence structure while giving you the creative freedom to write your content.
Tumblr media
Key Features
Designed with the discerning content writer in mind, Wordtune can assist with everything from sentence length to full-length article rewrites. This could be great for marketers looking to repurpose content across different platforms who want help condensing and rewording their copy.
Once you add the Chrome extension, you can instantly use it across popular websites such as Twitter, Grammarly, and LinkedIn, making it one of the most efficient AI copywriting and grammar-assistance tools out there.
Pricing
If you just want help rewording a sentence or two, there’s a free plan.
However, if you want access to features like sentence length controllers, tone controllers, and word searches, sign up for Premium. You can either pay $24.99 a month or save money and pay $119 for the year. You’ll get access to all features other than team billing.
Do you have a larger business or multiple teams working together? Check out the Premium for Teams tier. The prices vary depending on the scope of the services you require.
3. Copysmith
Need help scaling your marketing and driving growth through copy? Check out Copysmith .
Whether you’re a freelancer or you’re managing an in-house marketing team, Copysmith gives you the tools you need to actually accelerate your growth through tailored marketing, not just create great copy.
Key Features
Copysmith boasts a really impressive range of tools for busy marketing teams and copywriters.
For example, if you run an online store, Copysmith can generate a whole FAQ section for you plus unlimited product descriptions. Need taglines to boost your brand profile? Copysmith can turn your brand vision into engaging, memorable ad copy, and you can store all your client copy in one place.
Tumblr media
Pricing
Unfortunately, there’s no free option, but if you’re happy paying for AI copywriting support, you have three choices .
First, we’ve got the Starter package. For an annual subscription, it’s $192 which works out at $16 per month. However, you can instead opt for a monthly subscription, which is $19 per month. For your money, you’ll get 20 plagiarism checks per month, Google Ad integrations and Chrome extensions so you can access copywriting support within your browser.
Next, there’s the Professional tier, which costs $600 per year (working out at $50 per month) or $59 for a monthly subscription. You’ll get everything in the Starter package, plus extra plagiarism checks and 100 generated blog posts to get your creative juices flowing.
Finally, there’s the Enterprise package, which comes in at $5,088 annually or $499 if you pay monthly instead. It comes with unlimited plagiarism checks and blog ideas, plus a suite of integrations including Shopify, so you’ll never be stuck for a product description again!
4. Wordsmith
Do you rely heavily on data for your day-to-day decision-making? If so, check out Wordsmith . This platform generates natural-sounding content based on analyzing large data sets, so you can use it for everything from journalism to financial reporting.
Key Features
Like Copysmith, Wordsmith is all about scale. All you need to do is create one template, set up a few variables, and Wordsmith will generate multiple alternative scripts. For example, you can write chatbot scripts for responding to various complex customer requests or write a video game script.
Wordsmith is also great for presenting financial data in understandable English to help you with your financial reporting and tracking needs: The AP uses it to publish more than 3,000 financial reports every quarter!
Pricing
The pricing structure isn’t public, so you’ll need to request a free demo and tell Wordsmith a little more about your business and content needs to get a quote.
5. Writesonic
Looking for an AI tool you can scale as your business grows? Writesonic might be for you.
“Trained” on successful copy from popular brands, Writesonic can help you generate everything from landing pages to Facebook ads, and it’s designed to maximize your chances of ranking well on search engines. Simply select a template and supply a few lines of description, and Writesonic will provide multiple copy samples for you to choose from.
Key Features
Writesonic is great for marketers who want to automate their more mundane writing tasks like welcome emails and SEO meta descriptions. The billing structure is really flexible, too, so you can scale your package to suit your evolving business needs.
However, one of the standout features is the landing page generator. By supplying just a few key details, you can instantly generate an optimized, engaging landing page. Check out an example of a landing page for Monday.com.
Pricing
There are three pricing tiers .
Starter: It’s $29 per month (or $25 per month if you pay for an annual subscription) to get 75 credits and access to basic features like SEO tags and the content rephraser.
Professional: You can pay $99 for monthly rolling subscriptions, but it’s cheaper to buy an annual subscription and pay $89 per month. However, you’re capped at 150 credits per month for features such as blog outlines.
Business: Coming in at $449 per month for annual subscriptions or $499 for a single month, you get everything in the Professional package plus 1200 credits for advanced features like full article writing.
Writesonic offers 10 free credits so you can check out the functionality before committing to a paid package. You can also pay-as-you-go rather than buy a monthly subscription if your content needs vary from month to month.
Tumblr media
Conclusion
Whether you’re a digital marketer or a busy copywriter, AI copywriting tools can help you scale your content creation and achieve your business goals. They’re easy to learn and fun to use, and best of all, they produce natural, engaging copy to support your content needs.
Since every AI copywriting tool is slightly different, it’s best to check out a free trial or two before you commit to a purchase. This way, you’ll get a sense of how the tools work and which one best supports your business strategy .
Have you tried AI copywriting tools yet?
Tumblr media
See How My Agency Can Drive Massive Amounts of Traffic to Your Website
SEO – unlock massive amounts of SEO traffic. See real results.
Content Marketing – our team creates epic content that will get shared, get links, and attract traffic.
Paid Media – effective paid strategies with clear ROI.
Book a Call
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
Go to Source Author: Neil Patel
This post 5 AI Copywriting Tools to Make Writing Content Easier first appeared on WalrusVideo
0 notes