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digitalartstrategy · 1 month

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WILL AI BE ABLE TO HANDLE MARKETING AND CREATIVE WORK?

Sam Altman, the CEO of OpenAI, predicts that 95% of agency work will be done by AI in the near future. This would have a significant impact, potentially putting a large number of agencies out of business.

AI's Potential in Marketing and Advertising:

AI can already automate many tasks within agencies, such as:

Data Analysis: AI excels at analyzing vast amounts of customer data, identifying trends, and providing insights for targeted marketing campaigns.

Content Creation: AI can generate basic content like product descriptions and social media posts, freeing up human creativity for more strategic tasks.

Ad Buying and Optimization: AI algorithms can efficiently manage ad campaigns across platforms, optimizing spend and targeting effectiveness.

What AI Can't Replace:

However, AI still lacks the human touch crucial for many agency functions:

Strategic Thinking and Creativity: Developing high-level marketing strategies, crafting compelling brand narratives, and coming up with innovative campaign ideas are areas where human creativity remains irreplaceable.

Client Relationships: Building trust and rapport with clients, understanding their unique needs, and translating them into effective marketing solutions require human expertise.

Emotional Intelligence: Marketing often involves understanding and influencing human emotions. AI currently struggles to replicate the emotional intelligence needed to connect with consumers on a deeper level.

The Future of Agencies:

Instead of complete replacement, AI is likely to reshape the agency landscape. We might see:

Increased Automation: Repetitive tasks become automated, freeing up human talent for more strategic and creative work.

Focus on Specialization: Agencies might specialize in areas where human expertise is crucial, like brand strategy and creative storytelling.

Rise of Hybrid Teams: Teams with a blend of human creativity and AI-powered efficiency might become the norm.

The Inevitability:

The extent to which AI replaces agency work depends on several factors:

The Pace of AI Development: The capabilities of AI will continue to evolve. How quickly it can replicate human creativity is a key unknown.

Client Preferences: Clients may still value the human touch and strategic thinking that agencies provide.

Agency Adaptation: Agencies that embrace AI as a tool to enhance their services are more likely to thrive.

Overall:

While AI will undoubtedly automate many agency tasks, a complete takeover by AI seems unlikely. The future of agencies likely lies in a collaborative model, leveraging AI for efficiency and human creativity for strategic advantage.

Additional Points to Consider:

The 95% figure might be an exaggeration. A more realistic picture might be a significant shift in the way agencies work, with a greater reliance on AI but still a strong need for human expertise.

The impact of AI might vary across different agency sectors. For example, social media marketing might be more susceptible to automation than branding strategy.

The future of work will likely involve humans and AI working together. Agencies that can adapt and leverage AI effectively will be well-positioned to succeed in the evolving marketing landscape.

#seo #marketing #ai #art #artmarketing #creativemarketing #artwork #workofart #aiwork #iskustveniintelekt #answerengineoptimization #yandex #yandexseo #yandexseoexpert

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tinwn · 11 months

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irisrichardsonartist · 2 years

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We are so lucky to be surrounded by farms. Yesterday we hit over to a co-worker's farm and were treated to fresh figs, grapes, and pears. Did you know that gifting pears are a symbol to show your appreciation to a special person you enjoy having around and in your life?

#ShopEarly to #BuyIntoArt #FallForArt #macro #botanicalart #IrisKnowsArt #SonyA1 #Dekorationen #artmarketing #artmarket #artistsontwitter #gardening #pear #saciflorence #irisknowsart

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nikolaurakov · 1 year

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Hi all; My artwork named 'Ringing ' is now being showcased at Biafarin Awards - 2022 exhibition, organized by Biafarin Inc. and powered by @Biafarin platform. To learn more, please visit: https://www.biafarin.com/ba2022?AW=AW127288320 @biafarin #biafarin #biafarinart #biafarinonlinesales #BakhtiyarUrakov #Painting #onlineartsales #buyartonline #onlineart #artonline #onlineartgallery #sellart #sellartonline #onlineartshop #onlineartstore #onlineartexhibition #onlineartshow #onlineartist #artmarketing #artmarketingservice #Biafarin https://www.instagram.com/p/CmbT1pzoh6q/?igshid=NGJjMDIxMWI=

#biafarin #biafarinart #biafarinonlinesales #bakhtiyarurakov #painting #onlineartsales #buyartonline #onlineart #artonline #onlineartgallery #sellart #sellartonline #onlineartshop #onlineartstore #onlineartexhibition #onlineartshow #onlineartist #artmarketing #artmarketingservice

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londonhallglass · 3 months

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So very happy to be part of this online exhibit. The Ballerina is a collaborative effort with my son; ceramic artist Ian K. Hall. Ian created the ceramic base which was wood fired. Glass by Sonja London-Hall

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serenityinterruptedart · 11 months

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My most recent project! Final product is listed on my Etsy store!

Check it out with the link above!!

#artmarketing #artmarketingonline #artforsale #originalartwork #artistic #timeforcreativesoul #beboldbecreativebeyou #etsy #darkart #darkfantasy #fantasy #digitalart #digitalartist

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shiloratner · 1 year

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Dusk comes to bring us moonlight, to the time of reflection upon the day passed and awaiting day to be renewed by the light of the sun. It is when the birds sing goodnight until the stars bid them to dream under-wing. Each hue deepens in noble solemnity, finding unity in the night.- Angela Abraham Grey Dusk aka Dusk, 40” x 40”, Acrylic on Canvas framed, DM for details #neutral palette #newhaven #interiordesign #interiordesigner #poetry #buyart #originalart #art #artist #artgallery #gallery #artmarketing #bayareainteriordesign #artistsoninstagram #interiors #artforsale #originalartforsale #contemporaryart #painting #abstractart #abstractpainting #art #arte #artcollector #artcollectors #gallery #original #californiastyle #contemporaryart #contemporaryartist #artoftheday #architectural (at New Haven, Connecticut) https://www.instagram.com/p/Cmjd_CNuZeO/?igshid=NGJjMDIxMWI=

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imaginemyuniverse · 2 years

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My artwork named 'Vaquita: Panda of the Sea' is now being showcased at Extinction - 2022 exhibition, organized by Gallerium and powered by @Biafarin platform. This features the beautiful Vaquita an critically endangered species. @vaquitacpr Please follow me for animal artwork. To learn more, please visit: https://www.gallerium.art/extinction-2022?AW=AW127873060 @biafarin #biafarin #biafarinart #biafarinonlinesales #JessHansen #imaginemyuniverse #Drawing #onlineartsales #buyartonline #onlineart #artonline #onlineartgallery #sellart #sellartonline #onlineartshop #onlineartstore #onlineartexhibition #onlineartshow #onlineartist #artmarketing #artmarketingservice #Gallerium @galleriumart #gallerium #gallerium.art #criticallyendangered #criticallyendangeredspecies #vaquita #vaquitas #porpoise #wildlifeart #wildlifeartist #digitalart https://www.instagram.com/p/CcxtxZIrWHM/?igshid=NGJjMDIxMWI=

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seakclauswinkler · 2 years

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Coffee-cacao bomb induced #artmarketsecrets with #artcollectors (AC) by german artist #SEAK #ClausWinkler:

I remember the AC‘s who paid the most, the coolest. Swiftcode wiring the agreed money for a painting to be painted just on handshake.

The AC casual saying while walking thru my homemade gallery: ‚ make me a invoice for these paintings, without asking the price.

The AC who was angry at me because I was financial struggling hard, wasting time on online posting, instead of going inward, just being more disciplined, and less of a pussy, & painting without being extroverted. ( extroverted in hopes aquiring artclients.)

The AC who was checking my fridge, seeing if I buy from the cheaper food again, so he might be in a better pricing position when buying art.

AC‘s who wanted to hook me up with there just married Wife’s, goodlooking Ts-Escorts, beautiful female friends of there family, with future nanny’s from abroad for money (5000euros) so she can become germancitzienship.

AC‘s who brought 1qm fresh crumblecake which the cook from there Golfclub just baked for this occasion. They said they are visiting an artist. The AC couple did a artbuying duel in my studiogallery house. Running thru all rooms dueling each other with what/ which paintings they aquired/ invested in. They bought the paintings as a financial & cultural investment for there son. ( Please no gifts. Money = paintings)

I have 5 celeb AC which i know of, the rest, the majority are non famous financial established AC‘s.

Besides the business, i learned from every AC.

#Artbusiness secrets #Artistmanifesto #Künstler manifest #Künstler manifesto #Artgallery secrets #artmarketing #art business #kunstmarkt #künstler #seakclauswinkler #seak #clauswinkler #artist #clausseakwinkler #seak claus winkler

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tinwn · 1 year

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irisrichardsonartist · 2 years

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The morning glories are just amazing this year. Morning Glory with Blue Sky, green foliage, and brown branches. The morning glories this year are putting on an amazing show. I can't recall ever seeing so many morning glories popping up in our garden. The honeybees love them. Normally I would be annoyed since they seem so invasive. But they are growing in sports and I don't mind them so much. The morning glory is symbolic of strength, giving a person the power to realize their hopes and dreams. Not surprisingly as the morning glory only lives for the day. It will start to open before the sun rises and then shows its beauty to quietly wilt at night for a new day to come and a new blossom to bloom. Here for a fresh new start.

#ShopEarly to #BuyIntoArt #FallForArt #macro #botanicalart #IrisKnowsArt #SonyA1 #Dekorationen #artmarketing #artmarket #artistsontwitter #gardening #morningglory #saturdaymorning #saciflorence

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nikolaurakov · 2 years

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Hi all; My artwork named 'Time Continuum' is now published at Artistonish - April 2022 magazine via @Biafarin portal.To learn more, please visit: https://www.artistonish.com/april2022?AW=AW127592440 Read the magazine via the below link: https://www.artistonish.com/april2022 @biafarin #biafarin #biafarinart #biafarinonlinesales #BakhtiyarUrakov #Painting #onlineartsales #buyartonline #onlineart #artonline #onlineartgallery #sellart #sellartonline #onlineartshop #onlineartstore #onlineartexhibition #onlineartshow #onlineartist #artmarketing #artmarketingservice #Artistonish @artistonish #artistonish https://www.instagram.com/p/CdqK6xWoocd/?igshid=NGJjMDIxMWI=

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natalie-andrewson · 1 year

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~this way~ prints are pretty low. This was one of my first Riso prints ever —and also where I pulled my avatar from when I first signed up for Instagram and Twitter! It’s a classic. But hmmm should I reprint them? Maybe in a different color way this time…green prints will be gone soon! I don’t have a Teal Riso drum anyway and I think I originally printed this in blue, teal, green and yellow at the SVA RisoLAB. New color experiments await! I’m reprinting a lot these days with the help of my riso assistant @printedpony! I’m able to get so much more artwork done now, it’s exciting to be experimenting so much with color again!! More incoming…if you want to be the first to see some of my new work come to my studio art market this weekend!! I’m hosting several of my best buds and favorite artists in the courtyard (or hallway🌧️!) of my studio this Sunday from 11-4pm. Stop by the Atwater farmers market and then come to 3191 Casitas Ave (and park in the big P2 parking lot) for some pastries and coffee, ceramics, art prints and cards, Riso books, keychains and fun artist made merch, magnets and more!!! Perfect for your source of locally made holiday presents! We have a great line up, more info in the green post a few posts ago!! #riso #risograph #artmarket #popup #smallbusiness #shopsmall #shopsmallbusiness (at Atwater Village) https://www.instagram.com/p/ClrI9zzpNxG/?igshid=NGJjMDIxMWI=

#riso #risograph #artmarket #popup #smallbusiness #shopsmall #shopsmallbusiness

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serenityinterruptedart · 11 months

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Sharing is Caring

I am Serenity, I am 33 years old. I have struggled with major depression and anxiety my entire life. Art has become my passion! It has become a way of keeping my emotions at bay. First and foremost my art is driven by my emotions and I take inspirations from everyday life. My pets, places I have been, seen and experienced. It can also be inspired by a world I have created in my mind that brings me peace. I just started this blog to share my work with the world.

My process for my art are in pieces. My mind is in so many different places at once, I keep making changes until I am satisfied with the final result.

Will be listing my art as digital prints on ETSY for now, will soon have physical prints as well.

#artmarketing #artmarketingonline #artforsale #originalartwork #artistic #timeforcreativesoul #beboldbecreativebeyou #etsy #darkart #darkfantasy #fantasy #digitalart #digitalartist

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uveggyapot · 6 months

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#artmarket #budapest #azidotukren

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