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targetsbound · 1 year

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RWBY Volume 9 Episode 8 TRGT Version.

I had this idea in my head for a while now. What if Jax Target was in Ruby Rose's place during a certain scene in RWBY Volume 9 Episode 8. Since the season is still ongoing, I will put the scene in a read more. This post is mostly for me.

Dead Tea Party w/ Jax Target.

Jax Target and looks up to see a portrait of Roman Torchwick and Neopolitan in a dark room. Only the spotlight shines on Jax and the portrait.

Roman: Well, hello there, Jack! Been a while. How's the hero's biz treating ya? I gotta say, you not looking too good.

Jax jumps back, hands close to his pistols. The heir loosens up and regains his composure.

Jax: All this time, and you still can't get my name right.

Roman: Never gave me a reason to kid. Where are my manners? You are here for Neo, right? Sorry, but she is still getting ready for the party. In the meantime, sit down and relax. Everyone here came to see you!"

The lights in the room turn on, and behind Jax is a large table. Six people who are dead fill the seats. Penny Polidina, Pyrrha Nikos, Leonardo Lionheart, Clover Ebi, Professor Ozpin, James Ironwood.

Penny: Salutations!

Pyrrha: Hello again!

Ozpin: Mr. Target

Ironwood: Why don't you take a seat?

As Jax looks on in horror, wondering how far Neo can go with her semblance, the six dead people start laughing.

Jax: Calm down. They are not real.

Roman: Not real?! You are the one following a talking cat around a fairy tale!"

Torchwich twirls his cane and jumps on the table, striking a confident pose as he continues talking.

Roman: Realities getting fuzzier by the minute, kid. You know, once Neo realized where she was, everything changed. Always loved the idea of a place to run away from it all. Do whatever you want. I offered that to her back on Remnant... But we all remembered how that ended.

Roman walks across the table and sits down on his crossed legs at the farther edge. He took care to not step on any tea cup.

Jax: I'm sorry for what happened in Vale. You need to know I never intended for that to happen to you.

Roman: Of course you do. You're a huntsman, a hero, the good guy! You wouldn't dare wish any harm to me!

Jax: You talk like I had any power in that fight. Last I checked, you had the Atlas airship. You and Neo were kicking my ass. Even when I reminded Neo that umbrellas still followed the laws of physics, you demolished me in a 1 v 1. What? Did I magically command a Grimm to eat you?

Roman: You had a choice, you pathetic rich snob! You could have left us alone and fought in the city. Hell, you could've run away like any sane person that cares about their life!

Roman stands up and smashes a cup of tea with his foot as he stomps toward the heir. Jax puts his guard up again, his hand wavering close to his weapons.

Pyrrha: You don't actually care about doing the right thing, do you Jax?

Jax looks at his friend in anger and disbelief.

Jax: How dare you ask that with her voice?!

Pyrrha: Neo obviously wants to make you mad. But back to the topic at hand. Why did you fight Roman and Neo? Wasn't your goal to stop the hacked robots?

Penny: I would also like to know why, friend. If you truly are a hero. Wouldn't you have gone to the control room instead of settling your feud with the crime duo?

Jax stood aback. He didn't have anything to say to that.

Pyrrha: If you had, then you could've stopped the robots sooner. I could've gotten aid faster. I wouldn't have needed to die.

Jax could feel his heartbeat get faster, and he started taking quick breaths.

Clover: Oof, sounds like you made the wrong decision. Not what I would've done if I had been there.

Ironwood: Criminals took over my airship and had to be stopped. I understand that, but stopping those robots should have taken priority, Jax.

Ozpin: Your rash judgment cost lives, Mr. Target. Now that is something that you will have to live with.

Roman: Everyone likes to think that they are the hero of their own story. I knew what I was. And deep down, I think you know what you are too.

Roman takes out a colorful leaf and waves it around.

Jax: A leaf from the tree?

Roman: Oh, you know about it? How about a little reset?

Jax: Really? That's your plan? Come get me if you want to kill me.

Roman: Ha! You don't deserve to die. You deserve to be broken down. Torn apart. Wiped from existence.

Jax hears a blade being drawn. He mentally curses at himself. Fucking idiot, she was in the painting the whole time.

Jax turns around to see Neo thrust at him with her umbrella. He shoots an air blast at her that she blocks by opening her umbrella. Roman shoots Jax in the back with a cane, and the explosion knocks the heir away.

Roman catches his partner, and everyone claps.

Everyone: I am going to enjoy watching you break.

Only now does Jax finally take out his sniper scythe, Deathstroke. He grips his weapon tightly. Gritting his teeth and feeling his anger boiling up. Jax charges to fight Neo and the six dead illusions in his way.

#🎯 jay. ( ooc. )#🎯 the heir ; jax target.#long post #rwby spoilers #rwby volume 9

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sknews7 · 4 years

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eknowledgetree2015 · 5 years

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10 Best Dating Apps Free 2019

Whether you are looking for short-term companionship to test waters or want to get into a long-term relationship, Dating Apps such as Tinder and Badoo has changed online dating in its entirety. We are not going to indulge in the tidbits of what tinder has to offer since they are already renowned across the world. Instead, we bring you the off-track list of some of the best alternative dating sites to tinder in 2019.

1. Bumble (Badoo)

Bumble is the parent app to Badoo. Both these Dating apps are already very famous and their 400 million users are a testament to the same. The Apps process in curating matches is rather simple and there is a possibility to be connected with almost anyone. Unlike the other dating apps that usually only offer dating options, the Bumble app has three different modes of options to choose from: Bumble BFF: If you are casually looking to connect with someone and get to know him or her, the Bumble BFF is the mode for you. It helps you find a new friend. Bumble Biz: This is for career-related networking. Alternative to LinkedIn? Not really. Bumble Date: Let’s focus here. The Bumble date mode has an interesting feature that requires women to make the first move in heterosexual matches. It allows you to connect your Instagram and Spotify accounts that allows you to show your most recent photos media and favorite singers, etc. Free to use and few functions like SuperSwipes will cost around $1.99 per-use.

2. Hinge

This focuses on more serious dating relationships. Not as serious as ‘Match’ but close enough. It is full of singles who have just got off from work and want to go on a date. Extremely popular in cities, it is the most traditional dating app that requires you to post your photos and answer a few questionnaires. It is free but the premium version ‘Hinge Preferred’ starts at $7 per month.

3. Cuddli

This dating app has a unique concept that differs from the rest. If you are seeking dates from the same fandom or other mutual interest things, Cuddli is the perfect dating app for you. It allows you to connect to like-minded individuals and features date-night suggestions based on interests. So, if you are an introvert, a nerd, or a person who prefers dating people with similar interests get the Cuddli App. It is free. Literally.

4. Clover

Clover is a relatively new dating app that is fast becoming a favorite among the current dating app users. Slightly similar to Hinge in terms of its traditional approach, the Clover dating app lets you set up dates, find events and connect through them. You also have an option to set your profile for looking for friends instead of just dating. Free to use and $9.99 for an upgrade.

5. Coffee Meets Bagel

If this is the first time that you are trying to find a date online, Coffee Meets Bagel is the dating site for you. The app curates matches according to your profile and throws up the results. There are only a few matches per day in the beginning but they tend to increases by the day. While the men are shown curated results, women are sent “bagels’ that represent matches that have shown interested in them. Free to use and the premium version costs from $35 for a month or around $200 per year.

6. Match

The ‘Match’ Dating App should have been listed a few notches above in this article, however, due to its complicated algorithm in curating matches, it is best recommended for users who have experience with dating apps. Launched in 1995, it is literally the oldest online dating site and has a huge database. It gives you a lot of flexibility in choosing whom you want to contact and interestingly many of the users tend to get into a long-term relationship and most of them get married. Like I said. The algorithm in finding matches is the oldest and in some views, the best. Try for free or starts at $20.99 per month.

7. EliteSingles

The EliteSingles dating app is specifically for professionals who want to meet up after work and share common interests. This dating app is not for everyone. Curating matches is a lengthy process here and the dating app usually has busy professionals who had taken a lengthy personality test. In addition, not surprisingly, everyone has a degree here. Packages start from $31.95 per month if you take the 12 months plan and is higher for shorter terms.

8. Happn

This dating app tends to entirely-focus on curating matches from your exact location. While other dating apps also have this feature, they also give you an option to broaden your search while Happn has a rather interesting approach towards curating matches. The Happn app will show up the profile of users who have crossed paths with you during the day. If you send a secret like, the other person will be notified and they reply if they are interested. Free to use and may cost from $10 to 24.99 for the premium version.

9. OkCupid

Another Dating App to try if you are a beginner at using dating apps. Building a profile is relatively easier than on other profiles and the questioner does not seem to be like an interrogation. With over 10 million users, the OkCupid app is worth a try. The premium version of this App is the cheapest among its alternatives. It is free to use and for the premium version, they charge as low as $9.95 per month for a 6 months subscription.

10. Zoosk

This Zoosk Dating app is one of the few apps that efficiently connects to your social media profiles and offers you personalized curated matches based on your profiles. They take a lot of precautions to weed out scammers by verifying the user’s profiles with their built-in algorithms. Users can browse through their curated suggestions or search potential dates based on certain preferences like similar interests, body type, etc. Zoosk has around 40 million users and its efforts in getting you a perfect match make it worth a try. A free version is available and their premium version starts at $12.49 for the 6 months subscription. Read the full article

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candyalicedesigns · 5 years

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I had a snowday today. It made my winter break one day longer and I made the best of it ! I have worked really hard this week to clean my house, capitalizing on the Virgo moon energy (my rising sign ) with the goal being my whole house is my magickal space, and it needs to be better. I have always had a designated alter space but .....I don't use it much ,it's always felt limiting somehow. But it's been a struggle y'all...I have a lot of shit between my art supplies , clothing stock from my biz and my personal stuff my apartment is full. So anyway I had quite a week working on the horde, and today I rewarded myself with baking mini crust less quiche and finally putting some color on the mushrooms hearts and clovers layout. I'm pretty happy with it, I'm not sure what I'll do on it yet since I'm still getting the hang of #bulletjournal #snowday #witchcraft #witchcrafting #witch #mushrooms #watercolor #watercolorpens #playingaround #longpost #sorryiwroteanovel #magickjournaling #tryingtobalenceitall #bujo https://www.instagram.com/p/BuU72gVgZxv/?utm_source=ig_tumblr_share&igshid=jjk3jrdlwwux

#bulletjournal #snowday #witchcraft #witchcrafting #witch #mushrooms #watercolor #watercolorpens #playingaround #longpost #sorryiwroteanovel #magickjournaling #tryingtobalenceitall #bujo

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aurelliocheek · 4 years

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A Practical Guide to Running a Successful Influencer Program

Natasha began her career as a UX design consultant for Telco giant BT. Following deregulation, Natasha joined Fidelity-backed COLT Telecom to launch Broadband services. As Marketing Director of Yahoo! Search Marketing Europe, Natasha led the small business channel across twelve countries, spearheading a $40MM incremental pipeline. She also held senior roles in Canada with notable global brands Aviva Insurance group and Financeit, a Goldman Sachs FinTech disruptor. Now as VP of Growth at Clover Inc, a Toronto-based Social Networking mobile app, Natasha is driving scale across the US, Canada and Australia.

Learn more from her Mobile Hero profile.

Influencer marketing can be an important part of your mix, allowing you to do more tailored targeting than other channels and tell your story in ways that even the best creative teams couldn’t dream up. Here is my practical approach to running a successful influencer program.

Create an Influencer Strategy That Will Wow Your Boss

Be clear on what you want to achieve. Growth or brand awareness are obvious ones but you may have more specific goals, e.g. to change brand perceptions or access niche segments.

Start with your audience – who are they and who do they follow? We were working with influencers for a while but were limited in scope and not getting much organic uplift. We knew we needed to build our brand image and resonate with our target audience more, while driving essential downloads. We conducted research on our target audience to understand their drivers, aspirations, passions and media consumption patterns. Unsurprisingly, we found that novel and authentic content converts more, but that we also needed to broaden our reach to many different categories – fitness, music, comedy, diversity, lifestyle etc. We also assessed our top geographies and prioritized influencers with a strong following in those cities.

Next, consider the size of the influencer; Nano, Micro, Macro and Power influencers all bring different value to the table. For example our Power influencers have huge reach but cost more, while some Macro influencers are more connected to their audience and can get better conversion. Nanos might work harder on content that does really well when boosted.

List the top platforms your users are on. Instagram is good for direct app downloads. YouTube gears well towards brand awareness while platforms like Tik Tok lend to novel content that ties in with ad opportunities like Hashtag challenges. Twitter or LinkedIn might suit other goals or industries.

Figure out your budget. Many companies provide product-based compensation – in any case, you want your influencers to live your brand. If you want to pay in dollars, map out how much you can afford. You can also provide bonuses on achievement. If increasing brand awareness is a key metric, work out your ideal CPM. If downloads are critical, think in terms of target CPIs.

Once you put all this together, you will have a kick-ass influencer strategy:

Goals and key metrics for the program

A target list of influencers and creators by category, size and geography

Platforms that are first, second and third priority

A well defined budget and compensation model

Now all you need to do is execute!

Building Your Team (There’s No Biz Like Showbiz)

Influencer marketing hinges on relationships. The ability to scout talent, sign them up and elicit great artistry will be the difference between success and failure. Influencer Managers may be more akin to sales people or showbiz agents than marketers – chameleon hunters and farmers who are high on empathy, hustle hard, work at odd hours and can work with multiple personalities. A good manager should comfortably be able to handle 10-15 influencers. You will also need folks to build reports, analyze metrics, drive content plans and keep the pipeline filled.

Finding Your Influencers (and Needles in Haystacks)

So how do you find the right influencers? You can outsource to an agency or do-it-yourself. Agencies can leverage existing relationships and tie in your performance campaigns. DIY gives you greater control if you can invest resources in trawling for profiles.

You can also let influencers come to you – post on your social channels that you are looking for brand ambassadors. Tools like Grapevine or Strawberry Socials help to quickly find influencers and assess their authenticity and performance. As an extra step, request audience insights from potential influencers to ensure they’re a match. And don’t forget cultural fit – choose influencers with a great work ethic and a passion for your brand.

Also note the difference between Influencers and Creators. Influencers tend to be more transactional, e.g. they may want content provided and only keep posts up for a limited time. Creators take pride in their craft and produce content with little direction in a way that is authentic to their following.

Closing Your Influencers (and Bartering in Between)

If you aren’t using a third party to broker the relationship, you can email or DM/message the influencer through their primary SM platform. Start by introducing your program and highlight the benefits of working with your brand. Once you have gauged interest, make it official. Create a simple contract laying out key terms but don’t go overboard – many influencers are young or inexperienced and long-winded paragraphs in small type font will scare them off!

Here’s what to include:

How and when will you pay them

How many posts, what types of content, and with what frequency

Captions and CTAs – what you need them to include in their posts

Approval process – how and when content approvals need to happen

Other guidelines and brand Do’s and Don’ts

How to terminate if it isn’t working out

Remember, each element of your agreement is a potential bartering chip. The more flexible you are and willing to help the influencer in their goals, the more likely you are to strike a great deal and get the best out of your influencer relationships.

Content Creation & Approval Process – Yay or Nay

Your influencer program should dovetail into your Marketing Communications calendar for consistent messaging across all channels. Hold regular meetings with the team to agree on post dates and content direction. Plan for at least 3 months out (include seasonal trends, special holidays and occasions) but allow for agility.

At the start of each posting period, give your influencers a clear brief. Book the dates you want them to run – maybe when their audiences are most active or during your peak times. Request content at least one week in advance to allow time for iterations. It’s ok to ask them to re-work something – it’s a learning process on both sides – but be kind and reasonable. It’s a lot harder to produce good content (think outfits, lighting, background, delivery) than you might realize!

Content Distribution – Go Forth and Amplify!

Amplification (or boosting) is one of the biggest tools in your Influencer kit bag. Like magic, you can take native content and reach new audiences far beyond your Infuencers’ follower base. This is especially valuable for smaller influencers who in turn appreciate the extra exposure. Companies such as #Paid and Lumanu can handle the amplification for you or you can run the content as a performance campaign through Facebook Ad Manager yourself.

Measuring Your Influencer Program… Because Let’s Face It, You’re Only as Good as Your Last Metric

There are two things you need you know: 1) how well is the program performing for your business, and 2) which influencers are delivering the most value?

First, recognize that the true value provided by Influencer marketing is not 100% measurable. Provide UTMs or promo codes to each influencer to measure installs or sales and compare CPI and conversion metrics with other channels and between influencers.

Next, collect post-analytics from each influencer so that you can measure reach, engagement, views, clicks, etc and easily calculate CPM and CPE per influencer.

Last, apply an attribution method for organic traffic by comparing a baseline normal period with no influencer activity versus the time the influencers posted and look for the spikes. Amplified influencer campaigns deliver all the usual performance stats that you are used to – but don’t forget to include this as part of your “influencer value”.

After all, great ad content is a marketer’s mecca.

The post A Practical Guide to Running a Successful Influencer Program appeared first on Liftoff.

A Practical Guide to Running a Successful Influencer Program published first on https://leolarsonblog.tumblr.com/

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wineanddinosaur · 5 years

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Nine Power Couples of the Bar World — and How They Make It Work

Everybody loves a love story. This February, we’re celebrating some of the beverage industry’s coolest, most inspiring couples in a two-part series.

Here, we toast to the dynamic duos of the bar community. Some met on the job and worked together for years before realizing they wanted a romantic relationship. Others got married a month after meeting. Others slid into each other’s DMs “with the quickness” after commenting on the same Instagram. Bar trends change, but these nine industry power couples have staying power.

Julie Reiner and Susan Fedroff

Partners, Pegu Club, Leyenda, and Clover Club. New York

How they met:

Julie: “We met in San Francisco at a friends and family brunch that Susan was managing (I was bartending in San Francisco at the time as well). It was at a place called Backflip in the Phoenix Hotel. She brought me a Bloody Mary with a grilled shrimp garnish. We were introduced, and she gave me the warmest hug I had ever had. We started dating shortly after that first meeting, and haven’t been apart since.”

Why it works:

Julie: “We moved to NYC in 1998 so that Susan could go to grad school at NYU. I was managing a bar in the West Village while she was in school. Our schedules were totally opposite, and we never saw each other… When I had the opportunity to open Flatiron Lounge, Susan decided that she wanted to open the bar with me so that we would see more of each other. She had a master’s in finance, so her role in the bar would be very different from mine. I handle the front of house, PR, marketing, and events, and she handles a lot of the daytime work and financials. So, it works.”

Kelsey Ramage and Iain Griffiths

Co-Founders, The Trash Collective. Toronto, Canada

Credit: Steve Woodburn

How they met:

Kelsey: “Iain was heading up creative for Dandelyan and I was bartending there, so we ended up working on a few drinks together, and that led to some flirting, and then there was a staff party, and then we did a horrible job hiding it from colleagues for months, and so on…”

Iain: “There was also a lot of late-night Jack Daniels in those early days, remember? Eeesh…we almost never worked together, though! Kels came and smashed a team trial and was all good to go, and then I went on a two-week holiday and never got it finalized. I came back from holidays and Ryan [Chetiyawardana] was like, ‘What happened to that rad Canadian chick?’ at which point I nearly sh*t myself and immediately called her.”

Why it works:

Iain: “Well, our relationship might be a little different as pretty soon — six months — after getting together, we started working on our own business together. And previous to sharing a pillow, we’d spent a lot of hours in the trenches working side-by-side, so a lot of the industry nuances took a backseat to some much bigger focuses… From the get-go, we had clear professional boundaries and were then focused on figuring out shit like how to curate a global pop-up tour that would become Trash Tiki.”

“I was honestly blind to [misogyny in our industry] in a lot of ways before going into business with a female partner, and then also saw firsthand exactly how that impacts us personally. You wind up taking this position of ‘us against the world,’ which sounds extreme but with all the work, travel, partying, and additional stress we put on our relationship, you need to always know you have each other’s backs. And we definitely do.”

Audrey Saunders and Robert Hess

Industry Mentor and Owner, Pegu Club; and Co-Founder, The Museum of the American Cocktail, Author, and Drinks Expert. Seattle

How they met:

Robert: “Technically, we first met around 1998 when Audrey joined the discussion forum that I was running as part of DrinkBoy.com… I believe Audrey joined at the recommendation of Dale DeGroff, her mentor.

“It was in 2002 when I first had a chance to meet Audrey in person. I was on a business trip to New York City for Microsoft, and in the evenings I had time to myself so I could check out the cocktail scene during my visit. On the first night, I made arrangements with Martin Doudoroff, another member of the forum, to meet up at Bemelmans Bar in the Carlyle Hotel, where Audrey was the beverage director at the time. The three of us spent several hours chatting about various things, and I invited Audrey to join me the next night for dinner at Lupa, where a bartender friend of mine from New York was working… As it turned out, my friend got his dates mixed up and wasn’t able to show up. Audrey and I had a nice dinner there, and afterwards she decided to show me a couple of the notable bars in town. Our first visit was to Milk & Honey, and from there we went to Angel’s Share.

“On the following night, Dale DeGroff was doing one of his ‘Cocktail Safaris’ as part of the Institute of Culinary Education. These ‘classes’ would consist of touring students through several different New York bars which were doing interesting things with cocktails. On that night the tour included Layla, Grace, Pico (where Audrey joined up with the tour), and then lastly Dylan Prime and Bubble Lounge for a nightcap.

“After spending so much time with Audrey over these three days, it was clear that there was something special there. However, Audrey had her career firmly established in New York, and mine was in Seattle… Tales of the Cocktail would be a regular event that would bring us together, and it was at Tales in 2009 that we decided we needed to see if we could take it the next level. Audrey was working on a project in L.A., which at least brought her closer to Seattle, and it made it easier for me to travel down there periodically for visits.

“Then in 2010, Audrey moved to join me in Seattle. And in 2011 we got married.”

Why it works:

Robert: “The industry had a very big effect over our relationship — not only was it the focus that both of us had on this industry that brought us together to begin with, but it was the various industry events that we would attend over the years that kept us in contact while we lived on opposite sides of the country.

“It’s of the utmost importance that you enjoy each other’s company OUTSIDE of the industry — meaning that if neither of you could ever work another day within it, that you would still have fun in love together.”

Anistatia Miller and Jared Brown

Drinks Historian and Author; Author, Drinks Historian, and Master Distiller at Sipsmith. Cotswolds, U.K.

Credit: Caleb Krivoshey

How they met:

Jared: “We met in New York at a party… Anistatia was throwing a sit-down holiday dinner for 55 people in her Greenwich Village loft. She prepared the food herself and had hired someone to assist her the night of. However, for the week leading up to the party, that person didn’t reply to her voicemails.

“The day of the party, she had lunch with my cousin Daniel. She was in a panic and he handed her my number, explaining that I was a ‘starving hotel school student and also a talented chef.’ She rang the restaurant where I was cooking and explained her predicament. I let my sous chef take over and jumped into a taxi.

“The party went well, in large part because throughout the night it felt as if we had always been together. The next day I dropped off a dozen irises to her. That evening, I called and asked if she would be up for a Chinese takeaway. She said yes. I brought a photo album with me to properly introduce myself, which we looked through as we ate.

“Then I asked her to marry me. She said yes — no need to scroll back up, this really was the night after we first met. We would have gotten married that week but we had schedule problems, and finally got married a month after we met. Now, it has been nearly 27 years.”

Why it works:

Jared: “We are not great at spending time apart. The drinks industry is also about as far as you can get from M to F and 9 to 5. Working together and sharing jobs meant we got much, much more time together.

“I can’t imagine a jealous person surviving a relationship within the drinks industry, but we have managed nearly three decades so far, with most of it spent firmly full-time in various areas of the booze biz. And yes, it can get crazy in ways that working real estate or insurance or banking or law simply never will. Being forgiving is essential. So is not bringing the party home with you. The bigger the parties, the more essential it is that home is your personal rehab and that you keep each other on track.

“Did I mention forgiveness? I wish I could remember which author said something like, ‘Everyone needs to get drunk at least once a year, if only to keep them from getting sanctimonious when it happens to others.’”

Elayne Duff and Philip Duff

Founder and Chief Cocktail Educator at Duff on the Rocks; Consultant/Educator and Chief Genever Officer at Old Duff Genever. New York

How they met:

Elayne: Philip and I met at Tales of the Cocktail! We were sitting across from each at a brand dinner at Commander’s Palace, hosted by mixologist Brian Van Flandern, then global brand ambassador for Don Julio Tequila. We had never met each other before and ended up in an argument about the effectiveness of brand ambassadors (I, at that moment, happened to be one, and Philip had basically invented the job years before).

“I would not find out until years later that Philip loves to debate the unpopular side — it is one of the things that I admire about him, but at times it can also drive me insane. Being in the industry, Philip and I would run into each other from time to time at trade shows and bars in different parts of the world. Our debates continued, a friendship formed, and years after we met, a long-distance relationship began. Two years later, we were married!

Why it works:

Philip: “Being in the industry really helped our relationship, to be honest. Our traveling lifestyles made it easy to maintain a relationship even though I lived in Amsterdam and Elayne in New York while we were dating; I made sure I visited New York for three weeks, every three weeks, but often we’d meet up at bar shows and events elsewhere in between. That wouldn’t have been possible even 10 years ago but the industry has become so international that a transatlantic relationship was feasible.”

Elayne: “We have many of the same friends and even sometimes clients that cross over — this gives us plenty to chat about over Martinis!”

Nicole Salicetti and Mcson Salicetti

Bartender, Henry at Life Hotel; Head Bartender, Terrazzo at Park Terrace Hotel. New York

How they met:

Nicole: “It was May 12, 2014. The Saturday prior, I had worked an event where I met a fellow ‘mixologist’ who had mentioned he would be guest bartending at this really cool cocktail bar, Botanic Lab. He invited me to be his guest. As I was just getting my feet wet in the world of bartending, I accepted the invitation and was excited to go.

“At the event, the bartender who had invited me was kinda busy and mostly left me on my own; at some point I was standing at the bar alone, drink in hand, and noticed a guy who had just entered the venue but immediately went under the bar. Clearly he worked there.

“I needed something — it may have been a napkin or a straw, something simple, nothing to put the guy out or anything. I attempted to get his attention and he waved me away, saying, ‘Sorry, miss, I’m not working.’ I was taken aback and tried to explain I simply needed him to hand me a napkin. With the same dismissal, he made me aware that he was NOT working. His version of events up to this point is a bit different. Anyway, after some sarcastic banter while we were later on the same side of the bar, and many shots of mezcal later, we fell in love. (Well, in like, anyway.)”

Why it works:

Nicole: “Mcson and I truly vibe off of each other’s endeavors… We can sit and talk about spirits or cocktail development or brands. I feel like that commonality is unique in that it’s not a boring industry, so two individuals in this industry can always have stimulating conversation.

“We both have a genuine passion for what we do and every aspect of the industry. We have been blessed to experience some of the greatest perks this industry has to offer, like sponsored trips, education, amazing events, and things we could never do without being so immersed in it. We bond over the daily trials of the grind and laugh over them, too — we both understand the struggle and also the pride that comes after a great shift!”

Brooke Toscano and Michael Toscano

Head Bartender at Pouring Ribbons and Whiskey Guardian at Angel’s Envy; New York Brand Ambassador at Lustau. New York

How they met:

Michael: “Brooke and I meet in August of 2014 at the Spirits Academy put on by Southern Wine & Spirits in Indianapolis. It’s basically an eight-week college class where you learn about the history of alcohol and different spirits.

“Over the next few weeks, I would sit in class with a coworker and just casually stare at this girl and talk about how beautiful she was, but I just couldn’t talk to her. It took me two months to finally make a move. Finally, on Oct. 20, 2014, I walk into her bar (a friend told me she’d be working that day). We make eye contact and she stops dead in her tracks and says, ‘Hey, what are you doing here?’ I reply with, ‘I’m here to see you.’ She then proceeds to awkwardly laugh and walk away. No bullsh*t, she just left me standing there.

“She comes back in what feels like an hour, asks what I want to drink (I order a neat pour of Bulleit and shoot it like it’s water). She asks me again why I’m there, and I say: ‘I’m here to see you. I think you are the most beautiful woman I have ever seen and I know I don’t know you, but I would love the opportunity to get to know you. I’m an adult and you can say no… I would completely understand, I just figured I should tell you.’

“We proceed to talk here and there and as time goes by she tells me she can’t pass her number over the bar to me due to hotel policy, but I can give her my number. At this point I feel like this is the end, but I took my shot and it was worth it. Two days later, I get a text saying, ‘Hey…it’s Brooke,’ and the rest is history (we’re married now).”

Why it works:

Michael: “There are a lot of positive things happening in the industry right now when it comes to raising awareness, supporting positive causes, and more. Those things are very important to both of us. It feels nice to have a partner that wants to attend and help in those events even when we both have a night off together.

“For us, it’s all about balance. Yes, we have nights where we are out way too late and have taken one or two too many shots, but we also spend time at home with our dogs and one another, find time for the gym, and take vacations that don’t involve liquor companies. It’s all about open communication with one another, honesty, mutual respect, and support.”

Taylor Adorno and Orlando Franklin McCray

Bartender, Ghost Donkey; Bartender, Maison Premiere. New York

How they met:

Orlando: “[A friend] had posted a Boomerang of Taylor working at Seamstress that I left a comment on. She slipped in my DMs and I thought she just wanted my contact because she was doing activations for a brand at the time.

“Our first date was at Syndicated in Brooklyn. I walked in thinking it was an activation. After we were hanging out at the bar for a few minutes before the movie started I thought she just had a really bad activation because no one else showed up. It took me like two hours to figure out it was in fact a date.”

Taylor: “As a millennial does in the hospitality industry, I slid into those DM’s…with the quickness. I asked him out on what I thought he knew was a date. When I arrived he was nice but it felt a bit informal. There were several bartenders he recognized at the bar but after they said hi and walked away he had a face of confusion.

“As the date went along, it took us going to the third bar for him to get that we were on a date. I was so embarrassed…he thought that my activation was a flop and that he was the only one who had showed up. As a result he ‘accompanied’ me to the other bars thinking ‘poor girl, no one showed up to her event.’ Shortly after he realized this was a date and three White Negronis later (thanks to Austin Hartman), we were making out in the backyard of The Narrows.”

Why it works:

Orlando: “I’m in the Bacardi Legacy Competition right now and she’s very much my biggest critic and supporter of what I’m doing. She just schooled me on how to make my syrup better and easier — I always appreciate her input.”

Taylor: “There were two things I remember asking him on our second date; those were, ‘Do you like rum?’ and ‘Do you like Drake?’ He loves rum as much as he loves Drake. I knew then that this was going to work out. We make each other drinks at home (well, actually, he mostly makes drinks at home. I drink them). It’s a great system that I intend on keeping.”

Carey Jones and John McCarthy

Freelance Spirits Writer and Author; Spirits Writer, Consulting Mixologist, and Author. San Francisco

Credit: Zofia & Co. Photography

How they met:

John: “Carey reviewed me! [We] met when she came into the bar I was running. She was a friend of the chef’s, so I got the word to give her and her friend the VIP treatment. I made a tasting menu for them, and at the end of it she asked if she could come in and interview me about the cocktail menu. I pretended that happened all the time, and no problem. The interview went well. Carey had questions, I had answers.

“After the interview, our PR rep who was there with me told me that she thought ‘that writer’ liked me. I didn’t agree and said so. But she pointed out that Carey had seemed so interested in what I had to say, and asked me so many questions…I told her, ‘I thought that’s how interviews work!’

“Shortly thereafter, the group I worked for opened a new bar-restaurant, and Carey would come in to see her friend the chef pretty regularly. And over time we became friends. Looking back, I realize that for coming in to see her friend the chef, she didn’t eat much.”

Carey: “We became friends very quickly. John is generous and chatty and just fun behind the bar, and, as everyone in this industry knows, visiting bartender friends is the best. But it was more than a year before we started dating. I was seeing someone else at the time, John had his own things going on, and I think we were both eventually surprised that there was mutual interest. But it all worked out.”

Why it works:

John: “We wrote a book together and we’re still married! Our book is a series of flowcharts that lead you to your ideal recipe, then 170 original cocktail recipes. Carey had a brilliant idea of using whiteboard wallpaper to plan out the book’s flowcharts. So, we moved all the furniture from one wall and covered it with whiteboard wallpaper. I have very strong memories of Carey on a ladder with a dry erase marker as we worked out the charts for our book.”

Carey: “I think we collaborate so well because we have such different roles and different careers: John’s the cocktail guy, I’m the writer. I’d say we work well together…95 percent of the time. No collaboration is perfect, and we definitely had disagreements about the book. And when it’s your husband you’re disagreeing with, not just a co-author or colleague, of course it feels more personal. But there’s also a greater willingness to hear each other out and figure things out.

“We feel really great about the attention the book has received and the reception it’s gotten, and I love that we can share that — I genuinely feel proud of each other and what we’ve accomplished as a duo.”

The post Nine Power Couples of the Bar World — and How They Make It Work appeared first on VinePair.

source https://vinepair.com/articles/bartending-couples-spirits-love/

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inkdrawndreamer · 4 months

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There's less than an hour left in the year here. Before it turns over, I want to say thank you to everyone who has passed through or said hello on here over the past year. Whether we talk or not, those interactions mean a lot to me. Thank you.

May the coming year be kind to you.

#holidays #Clover's personal biz

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itsnelkabelka · 6 years

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Press release: The New Year's Honours list 2018

The list covers every nation in the UK. In Kirkwall, Orkney, Margaret Jamieson receives a BEM (British Empire Medal) for her support of local community projects through the Blue Door charity shop. In Falmouth, Cornwall, Geoffrey Evans receives an MBE for his wide-ranging contribution to the community, including over 40 years’ service as a local councillor.

The list includes people who have given their lifetimes to supporting others. Among a wealth of people who have given sustained service to others, two recipients stand out for the length of their contribution. Both are 101 years old: Lt Col. Mordaunt Cohen receives an MBE for his services to Second World War education and Helena Jones receives a BEM for her services to young people and the community in Brecon, Powys. At 18 years old, Lucia Mee is the youngest person on the list. She receives a BEM for services to promoting public awareness about organ donation.

Awards include a knighthood for author Michael Morpurgo, a damehood for businesswoman Vivian Hunt, a knighthood for musician Richard Starkey aka Ringo Starr, a knighthood for singer-songwriter Barry Gibb, a damehood for dancer Darcey Bussell, a damehood for Cathy Warwick, outgoing Chief Executive of the Royal College of Midwives, a damehood for microscopist Professor Pratibha Gai, a damehood for theatre producer Rosemary Squire, a CMG for former astronaut Helen Sharman, a CBE for author Jilly Cooper, a CBE for Head of Women’s Cricket Clare Connor, a CBE for DeepMind founder Demis Hassabis, a CBE for actor Hugh Laurie, a CBE for ex-British Vogue editor Alexandra Shulman, an OBE for PR consultant Lynne Franks, an OBE for England’s Women’s Cricket Team captain Heather Knight, an MBE for hip hop artist Richard Cowie aka Wiley, and an MBE for Paralympian athlete Stefanie Reid.

Following the centenary year of the Order of the British Empire and the Order of the Companions of Honour, this honours list continues to demonstrate the breadth of service given by people from all backgrounds and ethnicities.

In total 1,123 people have received an award:

981 candidates have been selected at BEM, MBE and OBE level: 318 at BEM, 452 at MBE and 211 at OBE

70% of the recipients are people who have undertaken outstanding work in their communities either in a voluntary or paid capacity

551 women are recognised in the List, representing 49% of the total

9.2% of the successful candidates come from a BAME background

5% of the successful candidates consider themselves to have a disability (under the Equality Act 2010)

The centenary year of the Order of the Companions of Honour

2017 has marked the centenary of the Order of the Companion of Honour (CH). Following nine appointments in the Birthday Honours List 2017, the independent committees have now recommended author and historian Lady Antonia Fraser and broadcaster Melvyn, Lord Bragg of Wigton to join the Order. Together with historian and Warder of St. Antony’s College Oxford, Margaret Mcmillan, who is recognised with a CH on the Diplomatic Service and Overseas List, the Order now has its full 65 members for the first time since its institution in 1917.

Women

At the highest levels (CBE and above), awards include a damehood for Rosemary Squire, co-founder of the Ambassador Theatre Group, one of the UK’s foremost theatre producers as well as making a wider voluntary contribution to promotion of the Arts. A CBE goes to Chairman of the Black Cultural Archives, Dawn Hill for her pivotal contribution to recording and celebrating Black history and heritage in the UK. There is an OBE for PR consultant Lynne Franks, whose professional expertise has been put to use promoting causes including social responsibility, women in business and tackling violence against women.

Philanthropy

Philanthropy recommendations include a CBE for Jane Hamlyn, Chairman of the Paul Hamlyn Foundation, which gives grants to help people overcome disadvantage. An OBE goes to Richard Mintz, who has supported a range of causes over the last 50 years. And at MBE, Rosemary Cadbury is recognised for her philanthropic support of a wide variety of community and charitable activities in the West Midlands.

Local communities

In total, 70% of awards in the New Year Honours List will go to people who have undertaken outstanding work in or for their local community, following the Prime Minister’s strategic steer that she would like more honours to go to people contributing to society and their communities. Awards include:

an OBE for Aina Khan, for the protection of women and children in unregistered marriages

an MBE for community volunteer Afrasiab Anwar, for services to building community cohesion in Burnley, Lancashire

an MBE for Susan Coates, who took her first leadership role in the Girlguides aged 18 and who has now spent five decades supporting girls and young women across south west England

an MBE for Sara Fitzsimmons, who co-founded and now directs SiMBA (Simpsons Memory Box Appeal) to support bereaved families at the Simpsons Maternity Ward at the Royal Infirmary in Edinburgh

a BEM for Thomas Allen, whose support of the community in Donemana, Co. Tyrone has been widespread and unstinting over 50 years

a BEM for Alyson Williams, Child and Youth Officer at Swansea Community Farm, who also participates in restorative justice programmes to reduce youth reoffending

a BEM for Henry Arnold, tailor to the Royal Navy and Royal Marines who in his spare time volunteers to support the Royal Marines Cadet Corps in Plymouth

a BEM for Scott Watkin from Ryde, Isle of Wight, who teaches people with learning disabilities about eye care

a BEM goes to Christine Pratt, who has been Director of Blurton Community Hub in Stoke-on-Trent since 2010, working to create a stronger and safer community for residents

The Prime Minister provided a strategic steer to the Main Honours Committee that the honours system should support children and young people to achieve their potential, enhance life opportunities, remove barriers to success and work to tackle discrimination. Among the awards that reflect these priorities are:

a knighthood for Alan Wood, lately Corporate Director of Children and Young People’s Services at Hackney Council

a CBE for Nick Whitfield, Chief Executive of Achieving for Children who has acted as Children Services Commissioner in Sunderland and Reading

an OBE for David Canning, a teacher who is Northern Ireland Coordinator of Project Children, a cross-community project which has facilitated 23,000 young people from opposing sides of the community developing team building skills

an OBE for Naomi Marek, Chief Executive of Sky Badger, whose innovative work has provided online support to over 695,000 families who have children with disabilities or special educational needs

an OBE for John Shallcross, whose voluntary service over 30 years to fundraise for youth clubs in disadvantaged areas has benefited young people across north east England

an OBE for Bartholomew Smith, who founded the Amber Foundation to support young homeless and unemployed people

an MBE for Tunji Akintokun, founder and co-director of Your Future, Your Ambition which aims to inspire children and young adults from ethnically diverse backgrounds to study science, technology, enterprise and maths (STEM) subjects

Education

Around 11% of honours are for work in education. The Education Committee has recommended a damehood for Vice-Chancellor of the University of Liverpool, Professor Janet Beer and a knighthood for Timothy Melville-Ross, Chairman of the Higher Education Funding Council for England. Other senior awards in education include a CBE for Vice-Chancellor of the University of Winchester Joy Carter, a CBE for Principal of Gateshead College Judith Doyle, and a CBE for Pro-Vice-Chancellor of Queen’s University Belfast, Professor Richard English. An MBE goes to Paul Berman, Chair of Trustees at Wargrave House School in Merseyside, which supports development of life skills in children on the autistic spectrum.

Health

Health sector recipients make up 10% of all honours. There is a rich breadth of vocations recognised. There is a Knight Grand Cross for medical scientist Sir Keith Peters; a damehood for Chief Executive of the University Hospitals of Morecambe Bay NHS Foundation Trust, Jackie Daniel, a damehood for the outgoing President of the Royal College of Surgeons, Clare Marx and a damehood of the outgoing Chief Executive of the Devon Success Regime and Sustainability and Transformation Plan, Angela Pedder. A CBE goes to Chair of the Welsh Ambulance Services NHS Trust Michael Giannasi and an MBE to Neelam Farzana, who in 2007 set up The Listening Service to address a gap in provision of mental health support for the BAME community.

Industry and the economy

Industry and the economy make up 11% of this honours list. The Economy Committee recommended a damehood for Scottish businesswoman Susan Rice and a knighthood for Northern Irish businessman and founder of WrightBus William Wright. A CBE goes to Chief Executive of the Wesley Clover Corporation in South Wales, Professor Simon Gibson and to Timothy Rix, Managing Director of family-run Hull-based J R Rix and Sons Ltd.

A number of entrepreneurs and those supporting entrepreneurship are also recognised, including a knighthood for tech investor and philanthropist Ken Olisa and a CBE for co-founder of The Lakes Distillery Nigel Mills. An MBE is awarded to Elizabeth Tappenden, founder of In to Biz Ltd., which supports small business start-ups on the Isle of Wight through training programmes. In the technology sector, awards include a CBE for President of techUK Jacqueline de Rojas and a CBE for Dana Tobak, Chief Executive Officer of Hyperoptic.

Married couple Chrissie Rucker, founder of The White Company, and Nicholas Wheeler, founder of Charles Tyrwhitt Shirts, receive OBEs for their respective services to retail.

Science and technology

Science and technology recipients make up 3% of the List. There is a knighthood for volcanologist Professor Robert Sparks, a knighthood for psephologist Professor John Curtice, a CBE for Deputy Director of the Cancer Research UK Manchester Institute, Professor Caroline Dive, a CBE for statistical epidemiologist Christl Donnelly, and an OBE for Suranga Chandratillake, General Partner at Balderton Capital.

Sport

Awards for sport make up 4% of the total recipients. A number of awards celebrate the success of women’s cricket. There is a CBE for Director of Women’s Cricket Clare Connor, an OBE for the Captain of the World Cup winning England Cricket Team, Heather Knight, an OBE for Head Coach Mark Robinson, an MBE for World Cup 2017 Player of the Tournament Tammy Beaumont and an MBE for World Cup 2017 Player of the Final Anya Shrubsole. Elsewhere there is an OBE for Sarah Lewis, Secretary General of the International Ski Federation. Sue Anstiss, founding director of the Women’s Sport Trust and co-founder of the Women’s Sport Trust charity, receives an MBE for her support of women’s and grassroots sport. Awards for grassroots sport include a BEM for David Woodward, whose voluntary service to youth sport includes being the driving force in establishing a youth hockey coaching network in Rotherham and Sheffield.

The arts, music and dance

In the arts, there is a CBE for co-founder and Director of the Hay Literary Festival, Peter Florence and an OBE for Hay Festival Chair, Revel Guest Albert. In music there is a CBE for President of the Royal College of Music, Professor Jonathan Freeman-Attwood, an OBE for Sarah Alexander, Chief Executive of the National Youth Orchestra and an OBE for singer-songwriter Marc Almond. There are CBEs for actresses Julia McKenzie and Susan Hampshire, as well as for playwright Peter Nichols. An MBE goes to Lucille Briance, founder of the London Children’s Ballet.

And there are awards to recognise the success of Hull City of Culture 2017, including a CBE for Chief Executive and Director Martin Green and OBEs to Chair Rosie Millard and Executive Director Francesca Heygi.

Law and order

In Law and order, the awards include a knighthood to Craig Mackey, Deputy Commission of the Metropolitan Police Service and an OBE to Jackie Hewitt-Main, CEO of The Cascade Foundation, which supports prisoners with learning needs to develop the skills they need for their future lives. A BEM is awarded to Violet Atkinson, who volunteers with Northumbria Police to educate young people about road safety and the consequences of dangerous driving.

Parliamentary

The Parliamentary and Political Service Committee has recommended a damehood for Cheryl Gillan, MP for Chesham and Amersham, and a CBE for Jo Swinson, MP for East Dunbartonshire. An OBE goes to Ealing Councillor Ranjit Dheer.

Finally, there is an MBE recommended for Deborah Brownson, who has spent the last ten years raising awareness about autism. She wrote the innovative book ‘He’s not Naughty! A Children’s Guide to Autism’ which has helped children, families, schools, medical professionals and businesses all over the world.

The honours system continues to recognise those doing extraordinary things to support their community and reinforce civic life across the UK. It is built on/relies on nominations put forward by members of the public and we urge everybody to nominate the person in their lives that they think deserves an honour. We continue to see inspirational action by people up and down the country - and not least in response to significant events such as the Grenfell Tower fire, or recent terrorist attacks.

Read the full New Year’s Honours list and find out more about how to nominate someone for an award.

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#IFTTT #Announcements on GOV.UK

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